Jerry Seinfeld Will Plug Vista
Barence writes "Microsoft has signed up comedian Jerry Seinfeld to its $300 million Vista PR blitz, as it attempts to turn around the negative perception surrounding its operating system. Reports suggest Bill Gates will also appear in the ads, which, given the comedy timing he displayed in his 'Bill's Last Day' video, and the deadpan manner of Seinfeld, could result in a huge hit for the company." Reader Zarmanto notes in his journal that "Mac users might be quite amused, considering that (like many other TV shows) the set of Seinfeld always had a Macintosh prominently displayed in the background."
No, the parent should be moderated as incorrect. Jerry Seinfeld was offered $5 million per episode to do another season of Seinfeld and turned it down. So no, he won't just go wherever the money is.
09 F9 11 02 9D 74 E3 5B D8 41 56 C5 63 56 88 C0 is the magic number.
Since Seinfeld always had a Mac on his desk in his show. In fact, if you look closely he had the latest model new Mac every year.
They should care -- they pay for that. Macs don't show up by accident -- they show up because Apple pays for them to show up. When you buy a Mac, part of what you pay goes for Apple to buy product placements.
Just FWIW, the last time I checked Apple had the largest product placement budget of any computer maker I could find. At least at that time, HP had something like 10 times the computer sales, but less than one third the product placement budget.
Personally, I think this is true genius on the part of Apple. I'm convinced that product placements probably have a better payoff than almost any other sort of advertising. I think that's particularly true when/if a large part of what you're selling is a style or image.
The universe is a figment of its own imagination.
They should care -- they pay for that. Macs don't show up by accident -- they show up because Apple pays for them to show up. When you buy a Mac, part of what you pay goes for Apple to buy product placements.
Just FWIW, the last time I checked Apple had the largest product placement budget of any computer maker I could find. At least at that time, HP had something like 10 times the computer sales, but less than one third the product placement budget.
Source, please.
As far as I can tell, Apple's product placement "budget" consists largely of making flashy-looking hardware that style-conscious Hollywood set designers want to use. They officially deny paying anything for placement.
(I have heard that they give away freebies, though. Supposedly that's how the Macintosh Plus got into the Scotty scene in Star Trek IV)
The US free market: two halves of a government-granted duopoly are free to set the market price.
Sorry, my cat brushed the keyboard as I was hitting submit. The actual link is:
http://www.usatoday.com/tech/techinvestor/industry/2007-03-08-apple-marketing_N.htm
The US free market: two halves of a government-granted duopoly are free to set the market price.
Didn't they try this with Jay Leno for Windows 95?
Ah yes, here we go.
I guess it was more at launch, then after launch.
"Hay guys, I hear Windows 95 is fast enough to handle all of OJ's alibis at once!"
My Desktop OS History:
1985-1987 - CP/M
87-96 Various versions of DOS
93-present Linux, FreeBSD
96-98 Win95
98-2000 Win98
2000-2002 Win2000
2002-2008 WinXP
2008-present Vista SP1
Note the linux years there. I was running slackware before many knew linux existed. With that said, am I a minority for actually having a positive Vista experience? Yes, I have a powerful machine with lots of RAM, but so far I've found that I'm quicker to navigate and more productive in Vista than I ever was in XP. I run the 64 bit version and have had very few problems. I think many of the things they have done are a great improvement over previous versions of windows.
Does that make me evil?
I have a hard time believing that, so nice troll.
But in case you really didn't know...
This man neigh defined the 90's, at least for whitebread America, well him and the Simpsons. You do know who Homer Simpson is right? Because they are about equal on the 'people you should know list'.
You haven't seen him on tv lately (presuming you own one) because he doesn't need money after all the millions he made so he just does standup because he likes it better...he's not washed up by any means, he left the game at the top.
I do recommend renting the seasons of seinfield, if only for the cultural experience and the humor which examines everyday human anxieties.
There hasn't been a live-action comedy that can compete since the show left the air in my opinion, although Scrubs comes close.
"I only speak the truth"
Karma: null(Mostly affected by an unassigned variable)
Apple may make an effort to get their products on the screen, but they say they never actually pay for product placement.
IIRC, the word on the tribute shows and fan sites has always been that damn near everything in the apartment was there because Seinfeld had one just like it at home.
The boxes of cereal in his cabinets were the brands he ate. The fruits Kramer mooched from his fridge were the fruits he'd have at home. He was known for supporting products, characters, and shows on his show that he actually used, admired, or watched. He's a huge Superman fan IRL, for example.
I'm not sure why I remember this, because I think the show was funny (and still watch the occasional syndicated airing on the CW) but I was never a diehard fan. I might not be recalling correctly, but it'd be an odd thing to remember for no reason.
Just an FYI, mac users are pretty similar to PC users. Most of us just don't care.
They should care -- they pay for that
I think you are conflating two different usages of the phrase "they pay for that". One usage means "They are giving money, with the intent that this money be used for such and such a purpose". Another usage means "They are giving money, and it just so happened that the manner in which the money was used is such and such". Most people who are buying Macs are probably not handing over a thousand bucks, in exchange for having Macs used in product placement. Rather, they are spending over a thousand bucks to buy a Mac.
Once you separate these two usages, it should be easier to understand why just because someone pays for a Mac, they don't necessarily care how Apple spends their profits.
Slashdotters may also remember the big launch of Windows 95 when M$ hired Jennifer Aniston and Mathew Perry to make a lame features/tour video. Hence, the Jerry Seinfeld campaign isn't even something new, but at least here they're copying themselves so it will be funny when Balmer throws a chair a mirror.
Say hello to my little sig.
Ah, another complaint about UAC from someone who doesn't seem to have been within ten feet of a Vista box.
I find I don't get UAC prompts any more often than I get the equivalent on OSX or Linux boxes. Most Vista sessions I don't get prompted for admin privileges at all.
Perhaps if you're getting them more than twice a session you've got a virus and the damned thing is just doing its job!
All intents and purposes. Not intensive purposes.
You're right, he was in a movie which cost $150 million to produce, but which grossed about $125 million.
No blocks were ever at risk of being busted.
09 F9 11 02 9D 74 E3 5B D8 41 56 C5 63 56 88 C0 is the magic number.
One of my favorite Mac placements has always been in the Russian action/horror movie Night Watch, where the iMacs all had carefully placed yellow post-it notes covering the telltale "Apple" logo on the back of the monitor.
It always makes me chuckle because who would really stick a post-it on the back of their monitor? They already used so many digital effects in the movie it seems like it would have just been less tacky to digitally remove the Apple logo for that one quick scene.
Yeah, I just saw that and frankly the whole "Mojave" thing looked staged. People sounded far too negative before they were shown Vista and were ridiculously positive after they had been shown it. I just don't buy it. It stank of marketing.
Personally, after having used Vista for around a year now, I find it a typical Windows release. It's main strength is that there are tonnes of great software available for it, but it's generally filled with little annoyances that make my day more annoying than it has to be.
And to counter the "you only hate it because it's cool" argument; My pet peeves include;
You may now dismiss my opinion because I'm ignorant/incompetent/doin it rong. Thank you.
They don't make a 13.3" Macbook Pro. I want 4GB of RAM in a laptop, not the 2.5GB limit of the regular Macbook.
Current models of the regular macbook do support 4GB of ram. They even offer it as an option when you order.
note: i'm known as plugwash most places but i screwd up registering that here somehow in the past and now can't register
You want to be able to listen to mp3s? Type "sudo bla bla bla". You want to be able to watch divxes? Type "sudo yakity yakity yak". Want to be able to sync your music collection with your iPod? You gotta type sudo.
I myself have also been using Ubuntu since Breezy Badger (5.10) and I find with each release that comes out, less and less command line work is required to get things to a point where I'm happy.
To be brutally honest, the only things that require the command line now are little things I've done to make my life easier as a sysadmin, for Mp3s/Divxs/xvids etc. Enabling the Multiverse in sources is all that is required. Which is not enabled by default as in some countries the packages aren't legal.
Skip back to windows world for a moment, user A gets a divx, it won't play, that get told it's a codec issue and some moron links them to a "Partner Software" encrusted codec pack which rights off their machine. Skip back to Ubuntu for a moment, user A tries to play a divx, someone suggests enabling the multiverse in sources (System -> Administration -> Sources) and the next time they open it in totem, it pops and says it needs this codec, would you like to install it? You install it and then the video plays... What could be harder??
# cat
Damn, my RAM is full of cats. MEOW!!
On more than 20 different platforms. This isn't going to surprise you: some of them work well and most of them don't.
No fair using VLC - they don't honor your DRM system. They're open. Try again with Windows Media Center as delivered, and/or with patches. For bonus points post a link to a screen cap with media center displaying TV.
Help stamp out iliturcy.
Creative.
http://hardware.slashdot.org/article.pl?sid=08/03/29/046201&from=rss
Vista runs on x86 and x64. Are other versions available that I am currently unaware of? Now back to the main point, you have been proven wrong now quit moving the goal posts and admit that you are mistaken. However if you wish me to do your HD test I will provide you with a shipping address to which you can mail a Vista x64 compatible HD tuner so I can take yet another screen shot that shows you have no direct knowledge of the subject at hand. However it would be less expensive for your to do a google search for such screen shots.
Just utterly, completely impractical.
It would essentially make the computer non-functional for the home user, which means they wouldnt buy computers, etc etc.
You're right.
I guess that's why nobody buys computers from Apple...
A house divided against itself cannot stand.