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ICANN Releases Draft For New TLDs

NdJ writes "Looks like a whole new domain name battle ground is about to open up. ICANN have just made available their How to Apply for a New Generic Top-Level Domain Draft Applicant Guidebook. It won't be cheap for the individual, but certainly achievable for many domain-name-pimps. 'The Evaluation Fee is designed to make the new gTLD program self-funding only. This was a recommendation of the Generic names Supporting Organization. A detailed costing methodology — including historical program development costs, and predictable and uncertain costs associated with processing new gTLD applications through to delegation in the root zone — estimates a per applicant fee of $US185,000. This is the estimated cost per evaluation in the first application round.'"

20 of 168 comments (clear)

  1. Why now? by QJimbo · · Score: 5, Insightful

    I always assumed the reason behind .org, .net, .com and country TLDs was to keep things organized and consistent. Why have they decided to do what appears to me as simply going back on themselves?

    1. Re:Why now? by denis-The-menace · · Score: 5, Insightful

      Greed

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    2. Re:Why now? by rugatero · · Score: 5, Insightful

      Because consistency has long since evaporated. There are plenty of commercial sites running a .org and the .net tld is nowadays meaningless (unless the meaning is "I couldn't afford a .com"). Also, think of all the organisations that use another country's tld, rather than their own. (.tv anyone?)

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    3. Re:Why now? by topham · · Score: 4, Interesting

      Because ICANN is being driven by a profit motive. I'm sure that a number of people involved have pet-projects, grants, etc that ICANN pays out and which they profit by.

      DNS is going to Fragment within a few years, all that has to happen is countries dictate that their custom DNS root services be referenced first. As soon as that happens ICANN will cease to have purpose. If I were China (as an example) this is exactly what I would do to implement proper Chinese DNS resolution.

    4. Re:Why now? by rs79 · · Score: 5, Informative

      "I always assumed the reason behind .org, .net, .com and country TLDs was to keep things organized and consistent. Why have they decided to do what appears to me as simply going back on themselves?"

      It's documented. Look at the "msggroup" archives from the era, it's the first mailing list at a time when there was only one mailing list. They say this is how it went down. The network was young, maybe 1000 nodes or so, and totally arbitrary hostnames were about to be phased out in favour of hierarchical DNS names. This would eliminate the problem of the host table getting huge, and the bigger it got the more often it needed updating.

      DNS names were decentralized. Nameservers point to other nameservers which point to nameservers, thus the whole name database management problem went away as the data was decentralized.

      But about the only thing poeple agreed on was "." or dot. Remember at the time the network was being used by military and aerospace contractors and universites. That's pretty much it.

      So there was .mil, .nato, .arpa and then .com and .net for "commercial networks" (not that any existed then) and .net for "network infrastructure" - it was supposed to be for routers and stuff. >org was for "anything else" and wasn't "for non profits" as the icann bozos now claim. Check the rfc.

      Nobdoy really like the names, they argued about it for about a month, then Jon Postel just decided, and that was that.

      Steve Wolff is the guy that took the network out of the hands of the US government and freed it so anybody could do anything. But in moving administration of the network he *forgot* about the domain system so it stays in the hands of the US government. Where of course it was immediatly taken over by special interest groups where it's been ever since.

      Don't expect any ratinal name schemes out of thesde clowns. If you look at the 2000 Marina Del Rey ICANN conference video where they picked the .museum and .coop winners you'll hear Darth Cerf say "I don't like the way that plays on the ear" and that was that, for $50K application for a tld that's how much thought you got, made only more ironic by the fact Cerf is deaf.

      For $50K a deaf guy says it doesn't sound right to him.

      I'm dying to see what the $185K test is although I suspect it involved telepathy, midgets and a sausage.

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  2. So who is going to register... by John+Hasler · · Score: 4, Funny

    ...".spam"?

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    1. Re:So who is going to register... by a+whoabot · · Score: 5, Funny

      I'll just end this here and take LobsterThermidorACrevetteWithAMornaySauceServedInAProvencaleManner-
      WithShallotsAndAuberginesGarnishedWithTrufflePateBrandyAndWithAFriedEggOnTopAnd.spam

  3. ICHC for the internet by Hoplite3 · · Score: 4, Funny

    ICANN has all the moneys?

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  4. Re:What individuals would apply? by glindsey · · Score: 5, Insightful

    I disagree. Google has assloads of money, so they register the TLD "google". Then they can provide "groups.google," "search.google," "gmail.google," "maps.google," et cetera. Same for companies like McDonald's, Microsoft, Chase Bank, et cetera. Every big company that can afford it will use the TLD as their domain name, and ICANN will get solid gold Ferraris from the money they rake in.

    Meanwhile, do you think Ubuntu will be able to pony up the money for "get.ubuntu"? How will it look when "www.fedora.org" has to compete with "get.windows"?

    The .com, .net, and .org TLDs will become the "subsidized housing" of the Net, where all those who can't pony up the cash have to stick their domains.

  5. Re:Might as well... by Dogtanian · · Score: 5, Funny

    Of course, this means a company like McDonalds will now be forced to register "mcdonalds.[every possible alphanumeric string]" -- this ought to be interesting.

    Does this mean ICANN has cheezburger?

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  6. Application Process by Fezzick · · Score: 5, Interesting

    INDIVIDUAL: I'd liked to register a TLD please.
    ICANN: Ok, what is it?
    INDIVIDUAL: foo
    ICANN: Ok... we'll have to do some extensive research on this.
    ICANN: [Turns around, ruffles some papers, turns back around]
    ICANN: Ok our extensive army of legal analysts deem "foo" to be acceptable. That will be $180,000 please!

    What could possibly require a fee that high (I don't buy the "staff time" and "investment" line)? I mean... if you already resigned to polluting the name space with gimmicky TLDs, why should ".foo" cost more to register than "acme.com"? Is it just a barrier for entry?

    Actually... $180,000 is for the luxury of filling out the application form... you aren't guaranteed to get the TLD. So lucky you, you get to pay up front before they say yea or nay.

  7. ICANN found a way to make things worse! by damn_registrars · · Score: 4, Insightful

    As it is, ICANN has been falling flat on what they could be doing to curb the spam epidemic. But now if they start selling TLDs to any schmuck with enough money, they've just thrown what little clout they had, right out the window.

    Previously, domain registrars were obligated to abide by the registrars terms set forth by ICANN/Internic as part of their terms for being a registrar in the ICANN-controlled TLDs. But if ICANN is going to sell new TLDs outright, they are handing over the keys entirely. Just wait until people start buying TLDs that are misspelled variants of viagra. Then we'll see spam floods from those and nobody will be accountable for the bogus pharmacies under those domains that are selling poison across the internet.

    I agree, ICANN's time has come and gone. It should be replaced by an international organization with international allies for international goals and solving international problems. Anyone who thinks that the US can solve the spam problem just by passing new laws is a fool.

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  8. Re:What individuals would apply? by Espinas217 · · Score: 5, Insightful

    Meanwhile, do you think Ubuntu will be able to pony up the money for "get.ubuntu"? How will it look when "www.fedora.org" has to compete with "get.windows"?

    It will look exactly the same, most of the people today don't type domain names, they just use a search engine and click on the first link. They won't even know what a domain name is or where to find it.

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  9. Vote with your feet and check out OpenNIC by pongo000 · · Score: 5, Interesting

    OpenNIC has been around since 2000, offering free TLDs. We're still doing it, 8 years later, and it's still free. The only way altroots will flourish in the oppressive environment forced upon us by ICANN is if more people vote with their feet and migrate away from ICANN to alternate roots.

    The alternative to ICANN is out there. When will people stop bitching about ICANN and actually do something about it through action rather than words?

    1. Re:Vote with your feet and check out OpenNIC by rs79 · · Score: 4, Informative

      Hey guys. Fancy seeing you here.

      People have to understand that ICANN has this power because people choose to point their nameservers at the legacy root servers. Take them out of the loop and poeple, not governments make the decision about what tlds are "legitimate".

      We'll see just how much "change" is really coming in America. Remember that icann was mandated by the USG to be a voting member oriented organization. From the get-go there was a coup d'etat by a bunch of old white guys whove held on to it since then, in the interest of big business.

      Ten years ago when icann was formed it had two diectoives. Accomplishing these two goals was why icann was (on the face of it) formed. 1) make new tlds 2) do something about trademarks. In reality when icann was coopted by the old-white-guys their real mandate was to stall new tlds which they did for 10 years and now of course only big business can afford them.

      But I get a snese it Lucy and Charlie Brown playing football here. Recall than in 1999 they accepted $50K applicaitons for new tlds and took about 20 or 30. Their vetting of the tld applications was so badly done that the day one of them went live a court tied them up with an injunction for running an illegal lottery. Something that had ben pointed out to them well in advance, but they knew better. Dumbshits.

      So there are still a bunch of companies that paid $50K and got bugger all. They're supposed to pay another $185K for another spin of the wheel?

      Keep in mind there is a backlog of tld applications lodged in varios root server consrtiums around the world, plus an IANA published list of TLD applications receievd from 12 years ago, per the instuctions on the ogiginal internic form inviting people to do so, in accodance with the provisions of the original internic contract.

      If they can't figure out how to tell if a tld is bullshit for less than $185K they have no right being in this business - but we've known that all along. These are not the best and the brightest, these are the control freaks that got government jobs, and now that they're losing control, they're just freaks.

      Jacking in from the razors edge,
      rs79

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  10. Re:Might as well... by Fozzyuw · · Score: 4, Insightful

    a company like McDonalds will now be forced to register "mcdonalds.[every possible alphanumeric string]"

    I suspect this will actually force them to register "*.mcdonalds" as a TLD. And likewise with other big companies.

    Actually, the parent poster had a better point. What's to stop someone from registering "McDonalds.Hamburger", "McDonalds.Fries", or "McDonalds.restaurant", other than the cost.

    A lot of generic domain keywords are often used to usurp specific names. It should would be confusing if you Googled "McDonalds" and you got the above domains along with "[whatever].McDonalds". Likely having to lead to major companies having to drop a lot on custom TLDs or fighting people infringing their trademark and diluting their brand.

    As cool as the idea is, being a web dev. myself, I just see this becoming an even more chaotic mess than before. How much will the ".sex" TLD go for? What's a person going to do with a ".restaurant" or ".france" domain?

    One thing is for certain... Google and all other search engines will have a heck of a time trying to devise new algorithms to return relevancy, especially if someone registered a ".restaurant" TLD and then uses it as a "restaurant networking site" (like a social networking site) and charges memberships to create "McDonalds.restaurant" or whatever?

    Uph! Lots of work for the Search Engine folks, let alone new ways for SEO wizards to try and abuse and game the competition. And in the end, the internet "surfers" will be worse off unless some sort of standard comes about to keep it organized. But, perhaps not. It certainly doesn't look good on paper, to me.

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  11. Re:13 mil for a tld? by HappySmileMan · · Score: 4, Insightful

    Yes, but really, do we even need TLDs at all anymore, if they're going to allow anyone with enough cash to register a TLD, why not just do away with them altogether.

    http://slashdot/
    http://google/
    http://microsoft/
    etc.

    Realistically this would be better than having them register "http://*.google/", "http://*.microsoft/", etc. and would basically achieve the same purpose, TLDs were originally made to keep things organised, clearly they no longer want that.

    Of course this would probably cause problems if you have "foo.com" and "foo.org" fighting over "foo"

  12. Re:13 mil for a tld? by Yvan256 · · Score: 4, Funny

    On the other hand it would allow for "foo.fighters"

  13. Re:Might as well... by sexconker · · Score: 4, Funny

    I'm currently in the process of getting loans to register ".sucks", and ".lol".

    I'll sell domains and make tons of money.

  14. .here might be useful by TheLink · · Score: 4, Interesting

    Many years ago I proposed .here as something like the DNS equivalent of RFC1918 IP addresses[1].

    e.g. anyone can then use *.here for their own network (stuff like .local or .localnet would probably be for machine use - but AFAIK they are not formally reserved either).

    So if you roam to a WiFi network within range, http://jukebox.here/ could control a jukebox for that location.

    And http://about.here/ might actually tell you something useful. On most wifi networks this could say something like:

    "Welcome to the default LinkSys WiFi homepage. The owner of this network has not set a usage policy yet. You should probably assume you're not supposed to use this network unless otherwise authorized. Please be nice :)".

    But some might provide permission (maybe with some T&C).

    Of course it would be safer if https was used, or the http redirected to a FQDN + https e.g. https://about.mydomain.com/.

    But you'd get lots of grumbles about certs and all that...

    Unfortunately I don't have millions of dollars spare to buy a TLD and then give it to the world to use.

    [1] http://www.watersprings.org/pub/id/draft-yeoh-tldhere-01.txt
    http://www.circleid.com/posts/top_level_domains_for_addressing_by_physical_context/

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