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ICANN Releases Draft For New TLDs

NdJ writes "Looks like a whole new domain name battle ground is about to open up. ICANN have just made available their How to Apply for a New Generic Top-Level Domain Draft Applicant Guidebook. It won't be cheap for the individual, but certainly achievable for many domain-name-pimps. 'The Evaluation Fee is designed to make the new gTLD program self-funding only. This was a recommendation of the Generic names Supporting Organization. A detailed costing methodology — including historical program development costs, and predictable and uncertain costs associated with processing new gTLD applications through to delegation in the root zone — estimates a per applicant fee of $US185,000. This is the estimated cost per evaluation in the first application round.'"

47 of 168 comments (clear)

  1. 13 mil for a tld? by nobodylocalhost · · Score: 3, Funny

    obvious get rich quick scheme is obvious.

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    1. Re:13 mil for a tld? by HappySmileMan · · Score: 4, Insightful

      Yes, but really, do we even need TLDs at all anymore, if they're going to allow anyone with enough cash to register a TLD, why not just do away with them altogether.

      http://slashdot/
      http://google/
      http://microsoft/
      etc.

      Realistically this would be better than having them register "http://*.google/", "http://*.microsoft/", etc. and would basically achieve the same purpose, TLDs were originally made to keep things organised, clearly they no longer want that.

      Of course this would probably cause problems if you have "foo.com" and "foo.org" fighting over "foo"

    2. Re:13 mil for a tld? by Yvan256 · · Score: 4, Funny

      On the other hand it would allow for "foo.fighters"

    3. Re:13 mil for a tld? by rs79 · · Score: 2, Insightful

      Christian, uh, forgot his last name, the guy in the BOFH and Usenet II discussions, set .DOT up in 94. It still works. You just can't see it. But that's your choice how you configure what servers you believe to tell you what tlds exist.

      http://slash.dot/ has worked just about forever. I've always found it amusing slashdotters never noticed, even when other poeople did.

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  2. Why now? by QJimbo · · Score: 5, Insightful

    I always assumed the reason behind .org, .net, .com and country TLDs was to keep things organized and consistent. Why have they decided to do what appears to me as simply going back on themselves?

    1. Re:Why now? by denis-The-menace · · Score: 5, Insightful

      Greed

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    2. Re:Why now? by rugatero · · Score: 5, Insightful

      Because consistency has long since evaporated. There are plenty of commercial sites running a .org and the .net tld is nowadays meaningless (unless the meaning is "I couldn't afford a .com"). Also, think of all the organisations that use another country's tld, rather than their own. (.tv anyone?)

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      This comment is for entertainment purposes only. Any similarity to real insight or information is purely coincidental.
    3. Re:Why now? by topham · · Score: 4, Interesting

      Because ICANN is being driven by a profit motive. I'm sure that a number of people involved have pet-projects, grants, etc that ICANN pays out and which they profit by.

      DNS is going to Fragment within a few years, all that has to happen is countries dictate that their custom DNS root services be referenced first. As soon as that happens ICANN will cease to have purpose. If I were China (as an example) this is exactly what I would do to implement proper Chinese DNS resolution.

    4. Re:Why now? by Hatta · · Score: 2, Insightful

      Cash rules everything around me. CREAM Get the money, dollar dollar bill y'all.

      They just want money, and to hell with the consequences. It's not going to be pretty when any scammer can get their hands on www.citibank.con or www.citibank.corn

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    5. Re:Why now? by Anonymous Coward · · Score: 3, Funny

      I fully support this new .con TLD initiative for scammers and thieves.

    6. Re:Why now? by Instine · · Score: 3, Funny

      Because they CANN. Apparently.

      --
      Because you can - or because you should?
    7. Re:Why now? by rs79 · · Score: 2, Insightful

      Golly. If only somebody could do it for under thirteen million. *cough* *choke*

      Let me be the first to call bullshit. While there's no question vetting a new tld is a bit of work you have to keep in mind the number of alternative tlds grew from 0 to over one thousand, ten years ago, and nobody spent a dime. They just put their servers where their mouths were and just did it.

      The cool thing about this issue popping up 10 years later (dormant that long because icann went and chased trademark issues for a decade just to find out, as we pointed out, "existing laws work") is that no matter what point you're thinking of, it's been brought up already and settled either on paper or in practice.

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    8. Re:Why now? by Bog+Standard · · Score: 2, Insightful

      I always assumed the reason behind .org, .net, .com and country TLDs was to keep things organized and consistent. Why have they decided to do what appears to me as simply going back on themselves?

      I always assumed the reason behind .org, .net, .com and country TLDs was to keep things organized and consistent. Why have they decided to do what appears to me as simply going back on themselves?

      it looks like they could not resist the cash call of going from a tidy, organised vertical hierarchy to a flat, horizontal fuck-up of a system, devolving control and allowing any old pleb to set up a tld at the right price. So where does this stop? 10 tld, 100ltd. TLD for ALL !!!1

    9. Re:Why now? by rs79 · · Score: 5, Informative

      "I always assumed the reason behind .org, .net, .com and country TLDs was to keep things organized and consistent. Why have they decided to do what appears to me as simply going back on themselves?"

      It's documented. Look at the "msggroup" archives from the era, it's the first mailing list at a time when there was only one mailing list. They say this is how it went down. The network was young, maybe 1000 nodes or so, and totally arbitrary hostnames were about to be phased out in favour of hierarchical DNS names. This would eliminate the problem of the host table getting huge, and the bigger it got the more often it needed updating.

      DNS names were decentralized. Nameservers point to other nameservers which point to nameservers, thus the whole name database management problem went away as the data was decentralized.

      But about the only thing poeple agreed on was "." or dot. Remember at the time the network was being used by military and aerospace contractors and universites. That's pretty much it.

      So there was .mil, .nato, .arpa and then .com and .net for "commercial networks" (not that any existed then) and .net for "network infrastructure" - it was supposed to be for routers and stuff. >org was for "anything else" and wasn't "for non profits" as the icann bozos now claim. Check the rfc.

      Nobdoy really like the names, they argued about it for about a month, then Jon Postel just decided, and that was that.

      Steve Wolff is the guy that took the network out of the hands of the US government and freed it so anybody could do anything. But in moving administration of the network he *forgot* about the domain system so it stays in the hands of the US government. Where of course it was immediatly taken over by special interest groups where it's been ever since.

      Don't expect any ratinal name schemes out of thesde clowns. If you look at the 2000 Marina Del Rey ICANN conference video where they picked the .museum and .coop winners you'll hear Darth Cerf say "I don't like the way that plays on the ear" and that was that, for $50K application for a tld that's how much thought you got, made only more ironic by the fact Cerf is deaf.

      For $50K a deaf guy says it doesn't sound right to him.

      I'm dying to see what the $185K test is although I suspect it involved telepathy, midgets and a sausage.

      --
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  3. Might as well... by glindsey · · Score: 3, Insightful

    The .com, .net, and .org domains have meant absolutely jack-squat for years now. May as well open up the field.

    Of course, this means a company like McDonalds will now be forced to register "mcdonalds.[every possible alphanumeric string]" -- this ought to be interesting.

    1. Re:Might as well... by FailedTheTuringTest · · Score: 3, Funny

      a company like McDonalds will now be forced to register "mcdonalds.[every possible alphanumeric string]"

      I suspect this will actually force them to register "*.mcdonalds" as a TLD. And likewise with other big companies.

    2. Re:Might as well... by entgod · · Score: 2, Interesting

      Or they could just use "mcdonalds"

    3. Re:Might as well... by Dogtanian · · Score: 5, Funny

      Of course, this means a company like McDonalds will now be forced to register "mcdonalds.[every possible alphanumeric string]" -- this ought to be interesting.

      Does this mean ICANN has cheezburger?

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    4. Re:Might as well... by Fozzyuw · · Score: 4, Insightful

      a company like McDonalds will now be forced to register "mcdonalds.[every possible alphanumeric string]"

      I suspect this will actually force them to register "*.mcdonalds" as a TLD. And likewise with other big companies.

      Actually, the parent poster had a better point. What's to stop someone from registering "McDonalds.Hamburger", "McDonalds.Fries", or "McDonalds.restaurant", other than the cost.

      A lot of generic domain keywords are often used to usurp specific names. It should would be confusing if you Googled "McDonalds" and you got the above domains along with "[whatever].McDonalds". Likely having to lead to major companies having to drop a lot on custom TLDs or fighting people infringing their trademark and diluting their brand.

      As cool as the idea is, being a web dev. myself, I just see this becoming an even more chaotic mess than before. How much will the ".sex" TLD go for? What's a person going to do with a ".restaurant" or ".france" domain?

      One thing is for certain... Google and all other search engines will have a heck of a time trying to devise new algorithms to return relevancy, especially if someone registered a ".restaurant" TLD and then uses it as a "restaurant networking site" (like a social networking site) and charges memberships to create "McDonalds.restaurant" or whatever?

      Uph! Lots of work for the Search Engine folks, let alone new ways for SEO wizards to try and abuse and game the competition. And in the end, the internet "surfers" will be worse off unless some sort of standard comes about to keep it organized. But, perhaps not. It certainly doesn't look good on paper, to me.

      --
      "The past was erased, the erasure was forgotten, the lie became truth." ~1984 George Orwell
    5. Re:Might as well... by sexconker · · Score: 4, Funny

      I'm currently in the process of getting loans to register ".sucks", and ".lol".

      I'll sell domains and make tons of money.

    6. Re:Might as well... by AnyoneEB · · Score: 3, Informative

      This article suggests a sane way to handle gTLDs and includes discussions of the various problems like the ones you mention (TLDs being meaningless and trademarks). Unfortunately, that does not appear to be what ICANN is actually doing. As usual it just appears that they are trying to encourage more domain registrations which earn them money without actually improving the usefulness of the DNS system.

      --
      Centralization breaks the internet.
  4. So who is going to register... by John+Hasler · · Score: 4, Funny

    ...".spam"?

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    1. Re:So who is going to register... by rugatero · · Score: 3, Funny

      Well, there's .spameggsausageandspam.
      That's not got much spam in it.

      --
      This comment is for entertainment purposes only. Any similarity to real insight or information is purely coincidental.
    2. Re:So who is going to register... by bky1701 · · Score: 2, Funny

      I'll take eggsbaconsausage.spam.

    3. Re:So who is going to register... by MrMr · · Score: 3, Funny

      What worries me most that I read all of these noiselessly but still in a high pitched voice...

    4. Re:So who is going to register... by a+whoabot · · Score: 5, Funny

      I'll just end this here and take LobsterThermidorACrevetteWithAMornaySauceServedInAProvencaleManner-
      WithShallotsAndAuberginesGarnishedWithTrufflePateBrandyAndWithAFriedEggOnTopAnd.spam

  5. Let the Confusion Begin by dfm3 · · Score: 3, Insightful

    As if things weren't dificult enough to your average Joe Internet User. Most people have a hard enough time understanding that not all websites end in .com as it is.

    1. Re:Let the Confusion Begin by Yvan256 · · Score: 3, Insightful

      Actually it IS everyone's problem if technology is too hard to understand. People don't want to know how all this crap works and they're right.

      Also, even if you do understand technology but others don't, it's still your problem (see: SPAM and botnets/Windows PC zombies).

      Here is the mandatory car analogy:
      I'm not a mechanic yet I can still drive my car.

  6. ICHC for the internet by Hoplite3 · · Score: 4, Funny

    ICANN has all the moneys?

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  7. Why ICANN? Why not ITU? by apathy+maybe · · Score: 2, Interesting

    One thing about the DNS system is that it is very hierarchical (if you want everyone using the same root servers at least). And when the organisation that controls it all is a corrupt organisation answerable to the US government (not the most pristine government in the world), that's a problem.

    So, my question is, why can't these functions be handed off to an international organisation dedicated to standards, that isn't a part of the US government and has got a history of not being corrupt? Perhaps the ITU (official ITU website)? (WIPO, who administer domain name disputes, is part of the UNO, and no one complains that they are run by China and Iran.)

    As for expanding how many TLD's there are, I don't see why there should not be more. It would be nice if the prices were less of course.

    And finally, imagine how many poorly written filters are going to break because they think that all TLD's are two or three chars.

    --
    I wank in the shower.
  8. Re:What individuals would apply? by glindsey · · Score: 5, Insightful

    I disagree. Google has assloads of money, so they register the TLD "google". Then they can provide "groups.google," "search.google," "gmail.google," "maps.google," et cetera. Same for companies like McDonald's, Microsoft, Chase Bank, et cetera. Every big company that can afford it will use the TLD as their domain name, and ICANN will get solid gold Ferraris from the money they rake in.

    Meanwhile, do you think Ubuntu will be able to pony up the money for "get.ubuntu"? How will it look when "www.fedora.org" has to compete with "get.windows"?

    The .com, .net, and .org TLDs will become the "subsidized housing" of the Net, where all those who can't pony up the cash have to stick their domains.

  9. Application Process by Fezzick · · Score: 5, Interesting

    INDIVIDUAL: I'd liked to register a TLD please.
    ICANN: Ok, what is it?
    INDIVIDUAL: foo
    ICANN: Ok... we'll have to do some extensive research on this.
    ICANN: [Turns around, ruffles some papers, turns back around]
    ICANN: Ok our extensive army of legal analysts deem "foo" to be acceptable. That will be $180,000 please!

    What could possibly require a fee that high (I don't buy the "staff time" and "investment" line)? I mean... if you already resigned to polluting the name space with gimmicky TLDs, why should ".foo" cost more to register than "acme.com"? Is it just a barrier for entry?

    Actually... $180,000 is for the luxury of filling out the application form... you aren't guaranteed to get the TLD. So lucky you, you get to pay up front before they say yea or nay.

  10. Re:What individuals would apply? by glindsey · · Score: 3, Insightful

    Then IBM, Microsoft, and Jenna Jameson file complaints with ICANN, who use their Uniform Domain-Name Dispute Resolution Policy to automatically award the names to the trademark holders. And, of course, ICANN get even more money out of this, since it costs money to file the complaint.

  11. ICANN found a way to make things worse! by damn_registrars · · Score: 4, Insightful

    As it is, ICANN has been falling flat on what they could be doing to curb the spam epidemic. But now if they start selling TLDs to any schmuck with enough money, they've just thrown what little clout they had, right out the window.

    Previously, domain registrars were obligated to abide by the registrars terms set forth by ICANN/Internic as part of their terms for being a registrar in the ICANN-controlled TLDs. But if ICANN is going to sell new TLDs outright, they are handing over the keys entirely. Just wait until people start buying TLDs that are misspelled variants of viagra. Then we'll see spam floods from those and nobody will be accountable for the bogus pharmacies under those domains that are selling poison across the internet.

    I agree, ICANN's time has come and gone. It should be replaced by an international organization with international allies for international goals and solving international problems. Anyone who thinks that the US can solve the spam problem just by passing new laws is a fool.

    --
    Damn_registrars has no butt-hole. Damn_registrars has no use for a butt-hole.
  12. ICANN is like ISO, not ITU by marcosdumay · · Score: 2, Funny

    Not, we are talking about a body that is subordinated to "the people" here. ISO is an independent not for profit organization, quite like ICANN.

  13. .sucks by Anonymous Coward · · Score: 3, Interesting

    One could make a mint off a ".sucks" TLD, no?

    What's really funny is all the Fortune 500 companies that would have to buy their names and their product names as defensive registrations.

    exxon.sucks
    aig.sucks

  14. Re:Makes some sense... by Tacvek · · Score: 2, Informative

    Punycode is the preferred IDN system at this time, as does not require making major changes to virtually every running DNS server. The vast majority of the Unicode character set is encode-able using it, so adding a larger character set does not seem to be necessary.

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  15. Re:What individuals would apply? by Achromatic1978 · · Score: 3, Insightful

    Meanwhile, do you think Ubuntu will be able to pony up the money for "get.ubuntu"?

    Probably. Mark Shuttleworth made nearly $600mil prior to setting up Canonical. :)

  16. Re:Now all i need is 185K for .sex by knails · · Score: 2, Funny

    You study hard, work hard, get promoted to a high ranking position in a large company, obviously.

    Definitely not by doing anything sexually explicit.

    --
    "I disapprove of what you say, but I'll defend to the death your right to say it" -Voltaire
  17. Re:What individuals would apply? by Espinas217 · · Score: 5, Insightful

    Meanwhile, do you think Ubuntu will be able to pony up the money for "get.ubuntu"? How will it look when "www.fedora.org" has to compete with "get.windows"?

    It will look exactly the same, most of the people today don't type domain names, they just use a search engine and click on the first link. They won't even know what a domain name is or where to find it.

    --
    La vida no es una pastafrola. :wq
  18. Vote with your feet and check out OpenNIC by pongo000 · · Score: 5, Interesting

    OpenNIC has been around since 2000, offering free TLDs. We're still doing it, 8 years later, and it's still free. The only way altroots will flourish in the oppressive environment forced upon us by ICANN is if more people vote with their feet and migrate away from ICANN to alternate roots.

    The alternative to ICANN is out there. When will people stop bitching about ICANN and actually do something about it through action rather than words?

    1. Re:Vote with your feet and check out OpenNIC by rs79 · · Score: 4, Informative

      Hey guys. Fancy seeing you here.

      People have to understand that ICANN has this power because people choose to point their nameservers at the legacy root servers. Take them out of the loop and poeple, not governments make the decision about what tlds are "legitimate".

      We'll see just how much "change" is really coming in America. Remember that icann was mandated by the USG to be a voting member oriented organization. From the get-go there was a coup d'etat by a bunch of old white guys whove held on to it since then, in the interest of big business.

      Ten years ago when icann was formed it had two diectoives. Accomplishing these two goals was why icann was (on the face of it) formed. 1) make new tlds 2) do something about trademarks. In reality when icann was coopted by the old-white-guys their real mandate was to stall new tlds which they did for 10 years and now of course only big business can afford them.

      But I get a snese it Lucy and Charlie Brown playing football here. Recall than in 1999 they accepted $50K applicaitons for new tlds and took about 20 or 30. Their vetting of the tld applications was so badly done that the day one of them went live a court tied them up with an injunction for running an illegal lottery. Something that had ben pointed out to them well in advance, but they knew better. Dumbshits.

      So there are still a bunch of companies that paid $50K and got bugger all. They're supposed to pay another $185K for another spin of the wheel?

      Keep in mind there is a backlog of tld applications lodged in varios root server consrtiums around the world, plus an IANA published list of TLD applications receievd from 12 years ago, per the instuctions on the ogiginal internic form inviting people to do so, in accodance with the provisions of the original internic contract.

      If they can't figure out how to tell if a tld is bullshit for less than $185K they have no right being in this business - but we've known that all along. These are not the best and the brightest, these are the control freaks that got government jobs, and now that they're losing control, they're just freaks.

      Jacking in from the razors edge,
      rs79

      --
      Need Mercedes parts ?
  19. Re:Now all i need is 185K for .sex by dyingtolive · · Score: 3, Informative

    Can you imagine how much money there is to be made off of .sex? Now I need to figure out how to raise the money and get it. Though I am sure there will be many fights over that one.

    Its worse than that.

    I pulled this from http://www.icann.org/en/topics/new-gtld-draft-agreement-24oct08-en.pdf. Apparently they also charge a crazy QUARTERLY fee to keep it in existence. So much for my genius idea of creating a donation site and taking votes on the most inadvertently funny/abusive TLD to register.

    "Section 6.1 Registry-Level Fees. Registry Operator shall pay ICANN a Registry-Level Fee equal to the greater of (i) the Registry Fixed Fee of US$18,750 per calendar quarter or (ii) the Registry- Level Transaction Fee calculated per calendar quarter as follows. For any quarter in which the Registry-Level Transaction Fee as calculated in this Section 6.1 exceeds the Fixed Fee, then the Registry-Level Transaction Fee shall be paid. The Registry-Level Transaction Fee will be equal to the number of annual increments of an initial or renewal domain name registration (at one or more levels, and including renewals associated with transfers from one ICANN-accredited registrar to another) during the applicable calendar quarter multiplied by US$0.25 (the âoeTransaction Feeâ) for calendar quarters during which the average annual price of registrations (including all bundled products or services that may be offered by Registry Operator and include or are offered in conjunction with a domain name registration) is equal to US$5.00. For calendar quarters during which the average annual price of registrations is less than US$5.00, the Transaction Fee will be decreased by US $0.01 for each US$0.20 decrease in the average annual price of registrations below $5.00, down to a minimum of US$0.01 per transaction. For calendar quarters during which the average annual price of registrations is greater than US$5.00, the Transaction Fee will be increased by US $0.01 for each US$0.20 increment in the average annual price of registrations above $5.00."

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  20. Re:Makes some sense... by geniice · · Score: 2, Insightful

    .gov, .mil, and .edu are anomalies and should really be a subset of .us. Country TLDs would work fine if the smaller countries kept better control over them but since they don't even there there tends to be issues.

  21. Re:Now all i need is 185K for .sex by rs79 · · Score: 2, Insightful

    Marc Hurst set this up in 96. It still works. You just can't see it. But that's your choice how you configure what servers you believe to tell you what tlds exist.

    --
    Need Mercedes parts ?
  22. .here might be useful by TheLink · · Score: 4, Interesting

    Many years ago I proposed .here as something like the DNS equivalent of RFC1918 IP addresses[1].

    e.g. anyone can then use *.here for their own network (stuff like .local or .localnet would probably be for machine use - but AFAIK they are not formally reserved either).

    So if you roam to a WiFi network within range, http://jukebox.here/ could control a jukebox for that location.

    And http://about.here/ might actually tell you something useful. On most wifi networks this could say something like:

    "Welcome to the default LinkSys WiFi homepage. The owner of this network has not set a usage policy yet. You should probably assume you're not supposed to use this network unless otherwise authorized. Please be nice :)".

    But some might provide permission (maybe with some T&C).

    Of course it would be safer if https was used, or the http redirected to a FQDN + https e.g. https://about.mydomain.com/.

    But you'd get lots of grumbles about certs and all that...

    Unfortunately I don't have millions of dollars spare to buy a TLD and then give it to the world to use.

    [1] http://www.watersprings.org/pub/id/draft-yeoh-tldhere-01.txt
    http://www.circleid.com/posts/top_level_domains_for_addressing_by_physical_context/

    --
  23. Let's do the math by blair1q · · Score: 3, Insightful

    $185k per TLD application

    $ wc -l /usr/share/dict/words
    479625 /usr/share/dict/words

    that makes

    $ dc
    185000
    479625*p
    88730625000

    Eighty-eight billion, seven hundred thirty million, six hundred twenty-five thousand dollars.

    And no sense.