Slashdot Mirror


New Contest Will Seek the Best "I'm Linux" Video

LinuxScribe writes "From Apple's ubiquitous 'I'm a Mac,' to Jerry Seinfeld, to Microsoft's 'I'm a PC' retort, operating system commercials have been flooding the airways. Except that Linux is the one OS that has been notably absent. Now the Linux Foundation is launching a video contest on their new video site to fill this void. The winner gets a trip to Tokyo next year to participate in the Linux Foundation Japan Linux Symposium, and some serious geek cred." The contest doesn't officially open until late January; the blog post has an email address to contact if you want to get a head start.

65 of 460 comments (clear)

  1. I vote for Rodney McKay by Joe+The+Dragon · · Score: 3, Interesting

    I vote for Rodney McKay

    1. Re:I vote for Rodney McKay by PolarBearFire · · Score: 3, Insightful
      You mean you want an arrogant obnoxious know-it-all fictional character to play the part of Linux?

      Why can't we just pick a hot nekkid chick?

    2. Re:I vote for Rodney McKay by timeOday · · Score: 4, Funny

      Sorry dude the casting is done.

    3. Re:I vote for Rodney McKay by tacarat · · Score: 3, Insightful

      Can we nominate just Kaylee instead?

      --
      "Common sense will be the death of us all"
    4. Re:I vote for Rodney McKay by Bootarn · · Score: 3, Funny

      Indeed, the casting is done.

      No trolling, just have a laugh.

    5. Re:I vote for Rodney McKay by McFadden · · Score: 3, Funny

      You mean you want an arrogant obnoxious know-it-all fictional character to play the part of Linux?

      Sounds spot on to me

      (except for the fictional part - but I can see how you could have confused the average Linux user with their girlfriend)

    6. Re:I vote for Rodney McKay by EvilIdler · · Score: 3, Funny

      I guess it means "lumpy", like grits.

  2. Novell already did this by Anthony_Cargile · · Score: 5, Insightful

    Novell has already done this in several viral videos, just do a youtube search. The Linux foundation no doubt has less funding than Novell, so they should partner up on this and get a commercial out together, since Novell not only has experience/material on this, but a viable pitch as well what with the woman being Linux and more creative/better than the PC/Mac representatives.

    And honestly, why are they still beating this whole "I'm a $PLATFORM" bit death rather than creating a new pitch, as Apple will undoubtably do once everyone has parodied their commercial to death.

    1. Re:Novell already did this by plantman-the-womb-st · · Score: 5, Interesting

      I know this meme with the I'm a *insert* has gotten out of hand, but this whole concept reminds me of the fact that no one ever seems to remember that linux isn't an OS. Red Hat is, Debian is, Ubuntu is... nevertheless my idea was this:

      (wannabe hipster walks up): I'm a Mac.

      (up steps the old middle management guy): I'm a PC.

      (scene FILLS with people, 200-300, all dressed in various profession/regional/ethnic attire): *in unison* We, are Ubuntu.

      Novel may have info, but people don't pay attention to info. Get their attention with the bagel, then hit them with the book, it's the only way to keep them from eating the pages.

      --
      Say bad words about my book, in cold oatmeal, or I shall sue!
    2. Re:Novell already did this by gzipped_tar · · Score: 4, Funny

      --
      Brian: You are individuals!

      The mass: (in unison) Yes! we are individuals!

      Brain: You are all different!

      The mass: (in unison) Yes! We are different!

      Man in the mass: I'm not.

      Men around him: Shhhhh!
      --

      Sorry. Can't help.

      --
      Colorless green Cthulhu waits dreaming furiously.
    3. Re:Novell already did this by Anonymous Coward · · Score: 3, Funny

      ...and you have my sword!

    4. Re:Novell already did this by Abreu · · Score: 4, Funny

      ...and my axe!

      --
      No sig for the moment.
    5. Re:Novell already did this by GaryOlson · · Score: 4, Interesting

      (scene FILLS with people, 200-300, all dressed in various profession/regional/ethnic attire): *in unison* We, are Ubuntu.

      With a minor change. Rather than statically standing there announcing who they are, the crowd should be active: riding a unicycle, one guy in chains doing a Houdini act, another person building a hot rod, a person painting an abstract portrait, etc. Rather than speaking in unison, they should all say something different but crescendo with the final word Linux in unison.

      --
      Every mans' island needs an ocean; choose your ocean carefully.
    6. Re:Novell already did this by spisska · · Score: 5, Interesting

      I'm thinking something a little different. I would abandon the whole concept of trying to parody (or parrot) the Mac concept, and instead try to show what Linux is and what it's really good at.

      Here's what I was thinking:

      Open with a spectacular image from space, which pulls back to reveal an obervatory. Go through the telescope to the computers recording the readings:

      System Name
      Location
      Base Distro, version (e.g. Debian 3.1)
      Kernel version

      Path continues through series of routers and hops, each flashes the above system stats. Continues through university network to research lab. Students in lab coats studying data, manipulating images from the observatory. Same stats:

      System Name; Location; Base Distro, version (e.g. Debian 3.1); Kernel version

      Path continues through routers/hops same as before, through a television news studio (stats as appropriate) and out to an LCD set in your average living room -- could be pretty well anywhere in the western world. It's showing the news we flew through before, which has the same backing image of space that keeps recurring. The anchor talks of 'astronomical discovery'. Show stats of TV:

      System Name: Sony XXX LCD TV
      Location: All over
      Base system: custom kernel
      Kernel version: 2.4.1, e.g.

      Camera swings around living room to reveal a girl at a table (4th-6th grade). She's got various books and papers around her -- she's working on a project about space. She's also got an eee (or similar), which is open to the same image of the cosmos.

      System Name: Asus eee PC 701
      Location: The world
      Base system: Ubuntu eee
      Kernel version 2.6.24-generic

      She's chatting with someone about the image -- 'wow, that's amazing' or some such. Camera goes back through the tubes, appropriately showing router stats, to a modern classroom in an unexpected place -- e.g. Africa or Central Asia, where a child is also looking at the image and chatting.

      Continue through the tubes to other places around the world where the image pops up on a Linux system. Same system stats as appropriate.

      Finish in Peru. It's night and there's a child looking at the same image on an OLPC, chat window open. He's sitting on a stunning cliffside with the ocean below.

      System Name: OLPC XO-1
      Location: SomeVillage, Peru
      Base system: Red-Hat, Sugar
      Kernel version: 2.6.?

      He looks slowly from the screen up into the night sky. The camera zooms out and follows his gaze back out into space.

      Fade to black.

      Linux. There are no limits.
         

    7. Re:Novell already did this by im_thatoneguy · · Score: 4, Insightful

      Wow! This is TOTALLY different from Microsoft's "I'm a PC". Campaign!

      This is a great idea if you want to further reinforce the idea that Linux is just a low cost community funded Microsoft. (OpenOffice vs. Office XP, Windows vs Linux, Firefox vs IE, Android vs Windows Mobile etc etc). When Open Source and linux goes hunting for ideas they usually shamelessly clone Microsoft products... for better or worse. SO yeah.. let's reinforce that stereotype by cloning Microsoft's ad campaign for Vista.

    8. Re:Novell already did this by DiegoBravo · · Score: 4, Funny

      And in the credits a fat bearded guy yelling "I'm GNU/Linux".

    9. Re:Novell already did this by Blakey+Rat · · Score: 2, Insightful

      Can the router stats. People don't give a shit what runs routers, and in the majority of cases it'd be IOS anyway. Stick with what people actually care about.

    10. Re:Novell already did this by Nefarious+Wheel · · Score: 2, Interesting

      (scene FILLS with people, 200-300, all dressed in various profession/regional/ethnic attire): *in unison* We, are Ubuntu.

      Sorry, professional marketing flack here. You scare people away with a mob.

      Much more useful to meme building would be a single person to focus in on.

      So let's make it a trio, and move the drama away from the first two.

      "Hi, I'm a Mac" + "Hi, I'm a PC" doing the basic Mac vs. PC posturing. Third guy at a desk, says nothing, just rapidly working through paperwork. Simple name plate on desk "Linux", stuffed Tux in the corner for brand identification. After a bit of meaningless byplay on the part of Mac & PC, they show their annoyance at Linux. "Hey!" says the nearest, tapping the desk of Linux. "You're not playing the game!" Linux smiles at them, then goes back to work without a word. Cap it with a tag line "Linux. Some people just want it to work."

      --
      Do not mock my vision of impractical footwear
    11. Re:Novell already did this by ozphx · · Score: 3, Insightful

      So basically copying the MS ad?

      --
      3laws: No freebies, no backsies, GTFO.
  3. Script by symbolset · · Score: 3, Funny

    (big)Hi, I'm a PC.

    (med mac)Hi, I'm a mac.

    (flea linux)I'm Linux!

    (big pc)Let's talk about servers.

    PC shrinks, mac grows, but Linux takes over 90% of the scale

    (linux)Hey! Where did you guys go?

    --
    Help stamp out iliturcy.
    1. Re:Script by Anonymous Coward · · Score: 5, Insightful

      I'm sorry, that was just terrible.

    2. Re:Script by symbolset · · Score: 5, Funny

      You're welcome. Maybe you would prefer the alternate version where PC has leprosy, and server share drops off.

      --
      Help stamp out iliturcy.
    3. Re:Script by steveha · · Score: 5, Insightful

      I admit that unlike with these guys I don't easily work with the hardware you already have...

      Oh come on, that's needlessly harsh, and not funny. It's not even correct. Does OS X work with the hardware I already own? Does Windows Vista?

      Take an Ubuntu 8.04 install CD, and try booting it on "the hardware you already have". In my experience, it will Just Work on just about any computer from the past few years. (An Ubuntu 8.10 install CD will probably work also, but I have seen that fail to work on a laptop... some drivers issue. 8.04 is the "Long Term Support" version, and extra care was taken to make it stable, so that's slightly better for Just Working.)

      Ubuntu will do a better job of Just Working on "the hardware you already have" than Windows Vista! 1 GB of RAM is plenty for Ubuntu, and while it might be enough for Vista, I have heard that it's not "plenty". (Supposedly you really want to have at least 2 GB.) Semi-lame graphics cards are fine for Ubuntu, including the desktop bling, where Vista will run in some kind of fallback mode unless your card supports programmable shaders.

      If a user can be happy with just a word processor, spreadsheet, presentation program, email program, web browser (with Flash support), instant messenger, photo viewer, photo editor, music player, and a few light games such as a minesweeper game, then that user can be happy with Ubuntu, nearly out of the box. (For the music player, you will probably want to install the extra codecs such as MP3 that are not installed by default.)

      An average user might not be able to install Ubuntu, but will be able to use it if an expert sets it up correctly. An average user might not be able to install Windows, either.

      steveha

      --
      lf(1): it's like ls(1) but sorts filenames by extension, tersely
    4. Re:Script by Macthorpe · · Score: 2, Insightful

      I'd like to be the first to say - get a sense of humour? For all the fun poked at everything else around here (especially Vista), it makes it really sad to see somebody taking a joke against Linux way too seriously.

      Lighten up.

      --
      "It does not do to leave a live dragon out of your calculations, if you live near him." - Tolkien
    5. Re:Script by Americano · · Score: 5, Insightful

      99% of computer users in the world don't care whether they can use program X. They just care that they can use SOME program to do Y.

      Actually, no. The vast majority of computer users that do not read /. on a regular basis equate "doing Y" with "program X." If you suddenly drop them in front of a completely unfamiliar interface and say, "But you can still do Y, you just have to adapt to a new interface & way of doing some/many/all things you used to do," you will meet with resistance, irritation, and frustration.

      Reasonably sophisticated, computer-savvy users can adapt to new programs pretty quickly, and will even go out in search of a program that does things the way they want. The vast majority of users do not fall in this category. They have their status quo that they've learned to use, and they don't want it to change.

      It's this fundamental misunderstanding of the willingness of an "average" computer user to change that fuels so much of Linux's struggle on the desktop.

    6. Re:Script by hairyfeet · · Score: 2, Informative

      Lexmark freaking printers! I work with consumers and a good 85-90% of the time you walk into a customer's house and sitting there is a Lexmark all in one. Have you ever tried getting one of those bastards working in Linux? It is like bashing you head against a wall only not as productive. What I don't understand is how come they could come up with Ndiswrapper for Wireless and not for printers? Those wireless "cards" in most laptops are nothing but a wire and some firmware, same for the printers. All a Lexmark "printer" does is pass the buck to Windows, same with their scanner and fax.

      But until there is a way I can just plug in a Lexmark printer and know it will just work there is no way I can carry Linux at my shop. It just ends up costing me more in headaches and support than its worth. I wish it were different, but here Lexmark is king and it ends up costing the consumer more to toss out their all in one and buy a more expensive Linux supported model than to just get a Windows box.

      --
      ACs don't waste your time replying, your posts are never seen by me.
    7. Re:Script by ketilwaa · · Score: 2, Interesting

      I recently bought a Lexmark laser, colour, duplex printer with official Linux support. Granted, it's a network printer. Works great with my Ubuntu 8.10. 8.04 needed some foomatic updates, then works great. Just saying that not all Lexmark models are Linux unfriendly.

    8. Re:Script by Bert64 · · Score: 2, Informative

      No real customer service?
      This is the biggest myth against linux out there...

      With linux, customer service is optional, you can buy it if you want, while many people on slashdot are competent enough to get by without it and would benefit from saving the cost... What level of support do you get when you buy commercial software? it's usually pretty lousy or nonexistent, and decent support costs more.

      --
      http://spamdecoy.net - free throwaway anonymous email - avoid spam!
    9. Re:Script by Bert64 · · Score: 2, Informative

      Internet slower? Linux downloads things much faster than xp did, not least of all because tcp window scaling is turned on by default (vista has it on by default too)... Also i believe consumer versions of windows have artificially low limits on the number of usable sockets, which has a negative impact on things like bittorrent, especially on fast connections...

      If you want to change these things on windows, you have to hack around with the registry, which is hardly "easy"... you don't even get any inline comments and you have to use special registry editing tools, you can't just open up your preferred text editor and edit a file that has nice comments explaining what things do.

      --
      http://spamdecoy.net - free throwaway anonymous email - avoid spam!
    10. Re:Script by machine321 · · Score: 2, Funny

      Hi, I'm OpenBSD. Now STFU and RTFM.

    11. Re:Script by WWWWolf · · Score: 2, Funny

      I work with consumers and a good 85-90% of the time you walk into a customer's house and sitting there is a Lexmark all in one. Have you ever tried getting one of those bastards working in Linux?

      Mythologians claim there was an age when Lexmark printers actually printed something, but rational people dismiss such superstitions as highly unlikely. Most people who own one seem to be saying "oh, the printer side died, I'm just using the scanner". =)

      I've just told people to buy HP lasers instead if they want something that's compatible with many OSes/different OS versions, and not have problems all the time. (And for what it's worth, the one time I tried using a Lexmark all-in-one scanner in Ubuntu, it worked pretty fine in SANE. I think.)

  4. Stupid idea by syousef · · Score: 4, Insightful

    If it had been done right about the time the Microsoft Ads came out, it would have been okay. Doing it now sends the message that Linux is behind the times and unoriginal. Much like using Jerry Seinfeld years after his TV show was a hit.

    --
    These posts express my own personal views, not those of my employer
    1. Re:Stupid idea by Hooya · · Score: 5, Interesting

      I've always pictured it as:

      Starts off as a regular Mac ad. The camera then zooms back to reveal the two dudes standing in front of a white sheet.. zooms further out to reveal the sound guy (you know, the guy working the mic boom - i think it's called 'grip' or something), the director, the stage hands... all wearing "I'm linux" shirts.

    2. Re:Stupid idea by ThePromenader · · Score: 2, Informative

      Agreed ! What percentage of the world's servers run Linux - ~90%? - without the public even being aware of it? Ad = public attention, but the geeks running things are quite aware of Linux already.

      I also don't see the point in making an "I'm linux" ad when linux already has the 'market majority' - the 'irony' quotes are there because Linux doesn't 'sell' anything. Yet another reason why no ad is needed.

      --

      No, no sig. Really.

      ThePromenader
    3. Re:Stupid idea by Tony+Hoyle · · Score: 4, Interesting

      I don't know.. "Life without walls"?

      If there are no walls, who needs Windows?

      Great catchphrase...

    4. Re:Stupid idea by Yetihehe · · Score: 3, Funny

      Actually it's more like a wigwam. No gates, no windows, only apache inside.

      --
      Extreme Programming - Redundant Array of Inexpensive Developers
  5. Distros Cause Spartacus Syndrome by Sean0michael · · Score: 5, Funny

    With all the distros out there vying for this, I'm sure this will end up being like Spartacus.

    User: Which one of you is Linux?

    Ubuntu: I am Linux!
    Gentoo: No, I am Linux!
    Red Hat: No, I am Linux!
    SuSE: Don't listen to them - I am Linux!
    Shouts from Slackware, YellowDog, DamnSmallLinux and thousands of others fill the air.

    --
    Funtime Candy Wow! - my plan for eventually conquering Japan.
  6. The contest is over. by pushing-robot · · Score: 5, Informative
    --
    How can I believe you when you tell me what I don't want to hear?
    1. Re:The contest is over. by hairyfeet · · Score: 3, Funny

      Bah! If you want mass market appeal you have to go for the evil genius market!

      --
      ACs don't waste your time replying, your posts are never seen by me.
  7. Wish someone would do this by ancientt · · Score: 5, Funny

    A man walks to a corner and is solicited by two ladies of the evening.

    (Windows) [dressed in fishnet and miniskirt] - "Wanna have a good time baby? I'm very popular, I do _all_ the fun things. [pause] I'm cheap."

    (Mac) [catholic schoolgirl look with heavy makeup] - "Take me sweetie! I'm fun too and I'm cuter! [giggle, then dead serious] Not cheap."

    [Mac and Windows get into a hair pulling fight while Marketing, old leering suited man, pulls up a jello filled wading pool.]

    (Linux) [A girl next door type walks up] "Hi again, wanna grab dinner, [pause] I'm buying."

    (Man) "Sure. Wait, you're buying? Do you expect to get paid?"

    (Linux) "No, it might be nice if you buy some time, but that's up to you.

    (Man) Dutch?

    --
    B) Eliminate all the stupid users. This is frowned upon by society.
    1. Re:Wish someone would do this by u38cg · · Score: 2, Informative

      (Linux) No, Finnish.

      --
      [FUCK BETA]
    2. Re:Wish someone would do this by Kenshin · · Score: 4, Funny

      (Linux) [A girl next door type walks up] "Hi again, wanna grab dinner, [pause] I'm buying."

      And then, she added: "Oh, but you have to cook it yourself, and if you dare ask how to do it my friends and I will laugh at you."

      --

      Does it make you happy you're so strange?

  8. Question... by Puffy+Director+Pants · · Score: 2, Interesting

    Are they looking for accuracy, or persuasiveness?

    1. Re:Question... by Rockoon · · Score: 2, Interesting

      "Hi! I'm Linux, and I'm a religion."

      "Hi! I'm a Mac, and I'm also a religion."

      "Hi! I'm a PC, and I'm not a religion. I'm a King."

      --
      "His name was James Damore."
  9. Re:Marketing is not a product feature by Revotron · · Score: 2, Insightful

    Walk up to somebody in your local [insert supermarket here]. Ask them if they use Linux. Ask them if they've HEARD of Linux.

    The chances of those two answers being "yes" is going to be low, lower than if you ask about Windows or Mac. Why? Because Microsoft and Apple put their names out there! What does the Linux community do? We make blogs. And give out free CDs. Guess who else gives out free CDs? AOL. Guess what they turn in to? Coasters.

    Not everybody cares about their computer as much as you do. Furthermore, non-technical people don't have the time or desire to search the internet and learn all about Linux. Why? Because their Windows/Mac computers work for them and they don't see a need to change. So we need to actively show them why Linux is so great, and do it through the same channels as Microsoft and Apple.

    The least effective way to get somebody to do something is to make them go out of their way to do it.

  10. Don't advertise "Linux", advertise a BRAND by Anonymous Coward · · Score: 5, Informative

    "Linux" per se is not an OS, it is a set of common libraries and standards that is shared by many OSs. Heck, binaries compiled for one Linux distro won't even work on half the others (reason I mentioned this is because binary incompatibility is a good way to distinguish between customizations of a single OS, as opposed to different OSs, which, while belonging to the same family, are just that - DIFFERENT OSs.

    Advertising Linux is like advertising x86 architecture or the Unix Standard. It may be useful for engineers, programmers, or adiministrators, but not to end users. The fact that all Linux distros share the same kernel is about as useful to end users as telling them that their particular Chevy model uses the same engine block as a dozen other cars from GM. The service technician will need to know this, not the end user. The end users need to know WHAT a distro does, not HOW it does it. And every distro does things differently, and for a good reason - it is optimized for a particular audience and a particular way of doing things. By definition, that means that a single distro can't please eveyone - and shouldn't try to.

    Advertise Ubuntu. Advertise Red Hat. Advertise Gentoo. Pick a market and promote the Linux brand that suits that market best. And if someone else isn't happy about your choice, they can go and advertise their own distro to their own target audience.

    Linux distros need to start adopting a good old capitalist trick known as USING A BRAND.

    1. Re:Don't advertise "Linux", advertise a BRAND by Yvanhoe · · Score: 2, Insightful

      Linux is a pretty good trademark. Ubuntu is getting some recognition, but, you know, Microsoft presents itself by saying "I'm a PC". "Linux" is accurate enough for me.

      --
      The Wise adapts himself to the world. The Fool adapts the world to himself. Therefore, all progress depends on the Fool.
    2. Re:Don't advertise "Linux", advertise a BRAND by An+Onerous+Coward · · Score: 2, Informative

      Technically, Linux is a brand.

      Also technically, the "operating system" is the program which interfaces with the hardware and runs all the other programs. Which means that the Linux kernel is the only part of a given distribution that can claim to be the operating system.

      But the ad campaign isn't really interested in the technical side of things. Linux is a common shorthand for all the various distributions, window managers, and open source applications that are commonly included in distros. Yes, once you've decided to "try Linux," you still have choices to make, and they're more complex than choosing between Vista Home and Vista Ultimate, or deciding whether to upgrade from Jaguar to Leopard. But "Linux is a free, highly customizable operating system that will run on your current computer" is good enough for 90% of the population.

      As far as branding goes, the "Linux brand" is far more valuable than whatever flavor-of-the-year is currently best for new users. If by this time next year, somebody trots out "ClickAndDrool Linux" that manages to be absolutely perfect for everybody, or if it is revealed that Ubuntu is actually Windows Vista with a few custom themes, the marketing pitch can stay the same.

      --

      You want the truthiness? You can't handle the truthiness!

  11. Re:Behind The Times Much? by JonJ · · Score: 2

    Yeah, I mean, just look at virtual desktops! OS X and Windows had those years before Lin... Oh, right, it was actually the other way around. And Windows still haven't got it.

    --
    -- Linux user #369862
  12. The best... by Enderandrew · · Score: 3, Insightful

    The best contribution won't be a single person, but this huge contribution of several people. Linux isn't one OS for one person. It is embedded. It is desktop. It is server. It runs the cloud. It runs your phone. It runs your coffee maker. Ir runs the web. It runs super-computers. It is the unspoken hero. It is a rock-star.

    The only video representation of one character that fits Linux is a representation of all these characters.

    --
    http://blindscribblings.com - Tasty pop-culture in conceptual fashion.
    1. Re:The best... by ozphx · · Score: 2, Interesting

      This contest will be another excellent example of how infinity unpaid volunteers can't match a single well paid expert.

      I'm sure I'll have a good lol at the results though.

      --
      3laws: No freebies, no backsies, GTFO.
  13. Re:Not OSs by centuren · · Score: 5, Funny

    The answer, then, should be a Mac / PC ad spinoff where the "Mac" and "PC" start their banter, then "Linux" comes out as a Borg, injects itself into both, and we end up with all three as part of the Linux "community".

  14. I can see it by lord_sarpedon · · Score: 5, Funny

    Picture an I'm a Mac/I'm a PC commercial as they typically start!

    Richard Stallman shouts from offstage, "I'm linux, and I'm freee free FREEEE"

    He the proceeds to prance naked around stage throwing rose petals to the ground as the other two are stricken with a deep terror.

    Freeeee! Free freeeeee!

    --
    "Strangers have the best candy" -Me
  15. Script suggestion by skulgnome · · Score: 2

    [Start with a semi-closeup of a hairy stoner type, you know, facial hair like alan cox and rms]

    Hi man, I'm Linux.

    [Move quickly to the right to a similar shot of a tie-wearing IBM type]

    Hi, I'm also Linux.

    [Move to a series of government types standing in a line behind one another, so that it's obvious there's many of them even if the face of only one is visible]

    (all of them speak loudly) Hi, we're also Linux.

    [Move to an obvious university student, make him a transfer student from abroad, japanese or chinese or italian or something, with an accent]

    Herro, I Linux arso.

    [Two or three similar shots follow, including just a Joe Random type and a blue-collar office secretary or beancounter type. All say something to the effect of their also being Linux.]

    [Finishing shot: zoom out to show all of those featured before, standing in a row, and eventually fade them to black. Voiceover: GNU/Linux, it's for all of us.]

    Licensed under CC-BY-SA, free to film or print out and shove up own eyehole or something. If you want to, send adulations somehow using Slashdot, I can't honestly be arsed to have a proper e-mail address.

  16. Positioning Linux by Forkenhoppen · · Score: 4, Interesting

    The key to the Mac and PC commercials has been their positioning.

    Apple's Macs are all-in-one machines, that come with both hardware and software. So it's easy for them to position their avatar and straw man appropriately to showcase the advantages of their platform versus Microsoft's. "I'm a has-it-all-together Mac, you're a slightly confused yet assertive PC. Gee, why am I simpler to set up and use?"

    Microsoft sells just the software, so they aimed to take the focus off of the 'whole package' aspect and instead focus on the users. Hence their "I'm a PC" campaign. (Incidentally, someone needs to tell Microsoft that PC stands for 'Personal Computer,' and not 'Person using a Computer'..)

    The proper Linux positioning should be about Open Source, and how everyone contributes. So instead of an "I'm Linux" response, I'd suggest "We're Linux." Unlike how Microsoft's approach bends the meaning of words 'til they break, "We're Linux" would actually ring true on a lot of levels, from all of the different people whose pieces are put together to make one distribution, to the number of distributions available, to the sheer number of platforms that Linux has been ported to.

    1. Re:Positioning Linux by Requiem18th · · Score: 2

      Damn I wish I had mod points for you, this IS THE WAY to advertise Linux/Open source. We should also use all the eco-anarcho-hippie angle, people think people don't like these ideas sharing and helping each other, we actually do, we just have become pretty cynic and skeptical about it, but I think people actually love it when they see it working.

        We already have seem some ads like this for stuff like youtube and the zune.
      Show people collaborating in a mural, the kids playing games, the young adults working in an open area meeting room then show *programmers* playing along and actually enabling these activities, thats about the clearest image of what the open culture is about.

      --
      But... the future refused to change.
  17. Already Done by geoffrobinson · · Score: 2, Funny
    --
    Except for ending slavery, the Nazis, communism, & securing American independence, war has never solved anything.
  18. unlikely script by Trepidity · · Score: 4, Insightful

    Stallman would never say "I'm Linux". ;-)

    Script suggestion: Have someone saying "I'm Linux", yelling starts off-camera, camera pans over sort of haphazardly, and Stallman launches into a rant about how it's GNU/Linux.

  19. Hi I'm vista by garlicbready · · Score: 2, Funny
  20. Amusing by Bert64 · · Score: 2, Funny

    I've seen the "I'm a PC" ads microsoft has been putting out, i particularly like the slogan "Life without walls".. but has anyone considered that there's no need for windows if you don't have any walls?

    --
    http://spamdecoy.net - free throwaway anonymous email - avoid spam!
  21. Bill Hicks by ciderVisor · · Score: 4, Funny

    I'll tell you the commercial they'd like to do, if they could, and I guarantee you, if they could, they'd do this, right here:

    Here's the woman's face, beautiful.

    Camera pulls back, naked breast.

    Camera pulls back, she's totally naked. Legs apart.
    Two fingers, right here, and it just says, "I'm Linux".

    Now I don't know the connection here, but goddamn if Ubuntu isn't on my download list that week. -- Bill Hicks

    --
    Squirrel!
  22. My commercial idea by Weaselmancer · · Score: 2, Interesting

    Mac and PC are arguing in the foreground, while the whole time they debate there is a guy in the background in coveralls and a hard hat digging a ditch with a large spool of cable nearby.

    They argue for a while then eventually notice the third guy.

    "Who's that?"

    "Oh, that's Linux. Wow...he really looks busy, doesn't he?"

    With puzzled looks on their faces they watch him busily dig for a while longer, then cut to the logo.

    "Linux. Working hard to bring you the net since 1991."

    --
    Weaselmancer
    rediculous.
  23. Iyum Linux by sean4u · · Score: 2, Interesting

    How about...

    PC and Mac, between them, a bucket. "I'm a PC", "I'm a Mac". Voice says "what's in the bucket". PC says nothing. Mac says quietly "...it's Linux". Voice says "is that it? Is that all Linux does?" Camera shakes, gopher runs on and throws something into the bucket. "Iyum GNU" says the bucket, over a ghostly voice saying "Linux". "We can't make an ad out of this people!" - gopher runs on again, empties pockets, bits of string, bogeys, blu-tack, nails, gaffer tape into bucket. Bucket says "Ahhhh... I am open source and we are legion" in a scary voice. PC and Mac look scared. Pat Volkerding appears (as if by magic) and taps the bucket with a wand. Swirl! A tron light cycle with the Slackware logo on the side appears out of the bucket, Pat jumps on and Pyoon - disappears on a band of light. A guy in a Space suit comes in and taps the bucket with his wand and Swirl, and a beautiful (maybe with a deep tan?) blonde with an Ubuntu sash and a promising look in her eye should appear, and they skip off arm in arm. PC stares, agape, and Mac looks on disapprovingly. Gopher guy rushes on again and shouts into the bucket "Hey Linux, gimme an Ubuntu!". Nothing happens. PC taps him on the shoulder and says "you don't want her, try me, only 500 bucks". Gopher guy backs away in disgust. Mac says "you could always 'go large', amigo, only a kilo". Gopher guy cringes. Bucket swirls with light. Some red headwear appears, with a handsome, if slightly effeminate guy underneath. "I could sssave you sssome sscentsss'. Gopher guys shows some lower teeth. Bucket swirls some more and lots of attractive people, wearing sashes and t-shirts with distro names on, appear out of the bucket, chorusing "we're all free - where are we going?". Gopher guy does the Wizard of Oz dance off set, arm-in-arm with the distros, laughing his head off, to some Mardi Gras-style music.

    It's a first cut, let me know, ok?

  24. How about this... by The+Wooden+Badger · · Score: 2, Interesting

    Have a T shirt with "I'm Linux" on it. Have PC and Mac lookalikes say "I'm a PC" and "I'm a Mac". They put on the I'm Linux T and they say "We still work". Have some old guy come in and say "I'm an old computer". He puts it on and says "I still work". etc.

    It's more of an anti-Vista ad, but I think it gets a point across. Maybe throw "I'm free" on the back of the T.

    --
    Heroscape, it's like legos combined with anachronistic wargames.
  25. Re:This is why *nix guys are not marketers by ErkDemon · · Score: 2, Interesting

    "I liked how clean and fresh everything felt when I used it."

    And that lovely lemony fragrance! :)

    (lightbulb)

    I know! Could this be a case for (roll of drums) Forced Car Analogy ?

    -------

    (blank white studio interior).

    (white stretch limo draws up, filling screen).

    (driver, Vince Vaughn, wearing lots of gold jewelery sticks head and arm out of the window, and starts shouting to camera).

    "HI! I drive a MAC, cos MAC's show you've got CASH to FLASH! The Macintosh is the most EXPENSIVE computer. It don't fit in no standard parking bays, and it don't get many miles to a tank, but when its runs outta gas, YOU JUST BUYS YOU A NEW ONE!! "
    (beams)

    (camera pulls back, now another car pulls up in parallel, filling the screen. In the background, we can just about see some activity relating to the limo driving away.)

    (the new car is a more standard US car, black, but with fake bodywork panels of a different colour (some white) badly attached with stickytape and screws to try and make it look larger and more limo-like. It has an incongruous rear spoiler, fluffy dice and large "General Autos" logos everywhere. )

    "I got a Microsoft. It's ... well, actually it's not really all that great, but it was a little bit cheaper than the Apple." (pulls a glum smile)
    "And when bits fall off, you can get people to fix it. There's support places everywhere."
    (car judders, makes conga-conga-conga-CONK noise, followed by clatter of exhaust falling off)

    (camera pulls back again, car dissolves)

    (small car, VW Golf or similar, speeds into frame, stops, driver glances over their shoulder at camera and states a single word).

    "Linux"

    (car speeds off again)

    =Linux end-credits splash screen=

    (silence. different car, larger, different colour, speeds into frame and screeches to a halt. It has the same driver This time the driver doesn't turn to look at the camera, but stays looking directly ahead, and they rev the engine and calmly put on a pair of sunglasses).

    "And it's free."

    (driver slams puts their foot down and car leaves the screen at high speed).

    (screen is now blank) (distant noise of high-speed car activity coming and going)

    Voiceover:
    "SOMEONE's using Linux"