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Is Flash Really On 99% of Net Devices?

Barence writes "Adobe claims that its Flash platform reaches '99% of internet viewers,' but a closer look at those statistics suggests it's not exactly all-encompassing. Adobe puts Flash player penetration at 947 million users out of a total 956 million internet-connected devices, but the total number of PCs is based on a forecast made two years ago. What's more, the number of Flash users is based on a questionable internet survey of just 4,600 people — around 0.0005% of the suggested 956,000,000 total. Is it really possible that 99% penetration could have been reached? Including Linux users? Including users at work? Including brand-new systems?"

12 of 383 comments (clear)

  1. Count me... by Dachannien · · Score: 5, Insightful

    I'm proud to be in the 1% of people who haven't been penetrated by Flash.

    Flash was originally crafted with the best of intentions, I'm sure, but due to gross misuse by virtually everyone who's ever touched it, Flash has become a blight on the face of the Tubes. Whether it's noisy and annoying ads, embedded-but-not-linked video, site navigation without a plain HTML version, or malware-pushing securityless redirects, Flash has earned its rightful place in /dev/null.

    1. Re:Count me... by someone1234 · · Score: 5, Interesting

      Well, i hate flash as website menu and eyecandy.
      But some flash games are really nice.
      If you never played ANY flash game, you miss something.
      There are so many different games, one might be good for you.

      --
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  2. Not on my BlackBerry by UnixUnix · · Score: 5, Insightful

    I do browse the Internet with my BlackBerry Pearl, and no, I cannot get Flash video on it. Was the definition of "Internet viewer" tailored to purpose, by any chance?

  3. Blockers? by BrokenHalo · · Score: 5, Interesting

    It would be more interesting to conduct a survey to find what percentage of net users find Flash as annoying as I do.

    Maybe some download stats for Flashblock? I would have to agree that Flash is now more or less inescapable, especially if you like YouTube, but if a site is built on Flash it's usually a surefire sign that the content won't be worth the bandwidth.

  4. Learn statistics by Anonymous Coward · · Score: 5, Informative

    Please, this "how can just 4600 people represent so many" comment is something any college-educated person should know better than to say. Provided the sample was drawn randomly from a representative pool of users, 4600 people is more than adequate, giving a sampling error of about 2%.

  5. bad statistical reasoning in summary by FalseModesty · · Score: 5, Insightful

    The fact that the sample is a very small fraction of the total population does not make it meaningless.

    It may be meaningless for OTHER reasons of course...

  6. The only reason : by Yvanhoe · · Score: 5, Funny

    The survey was made in flash

    --
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  7. Measuring the Wrong Thing by Chysn · · Score: 5, Insightful

    Saying that Flash can be viewed by "99% of internet viewers" is not saying that Flash is on "99% of internet devices." My Centro doesn't have Flash, but my work laptop does, so I'd say "yes" if polled about whether I have access to Flash content. My ratio of internet devices to Flash-capable devices (5:2) doesn't interest Abobe.

    Their claim is probably about right.

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  8. HTML reaches 100% of all web users by jonaskoelker · · Score: 5, Insightful

    You could just go the HTML route...

    w3c claims that its HTML platform reaches '100% of interweb viewers,' but a closer look at those statistics suggests it's not exactly all-encompassing. w3c puts HTML-capable web browser penetration at 956 million users out of a total 956 million internet-connected devices, but the total number of PCs is based on a forecast made two years ago. What's more, the number of HTML users is based on a questionable internet survey of just 4,600 people - around 0.0005% of the suggested 956,000,000 total. Is it really possible that 100% penetration could have been reached? Including Linux users? Including users at work? Including brand-new systems?

  9. An embarrassing disgrace for a tech site by jonnyj · · Score: 5, Insightful

    I'd expect tech readers to have a modicum of statistical sense, but the arguments presented in the summary display an embarrasing ignorance of established statistical techniques. The central limit theorem - one of the first things taught on any stats course - suggests that the sample size is more than adequate, and the researchers have made a serious attempt to take a representative sample across coutries, age groups and genders.

    The flaws in the research are more subtle but aren't picked up in the summary. First, beware of any vendor-funded survey - you can guarantee that the although the underlying facts are probably accurate, the interpretation will spun to the point of incredulity. Also, there's probably good reason to believe that people who take part in email surveys aren't representative of the wider population.

    But the real problem is that the survey muddles up devices and people: the research discovered that 99% of people can read see Flash animations, but that doesn't remotely mean that 99% of internet-connected devices have Flash. My phone is connected to the innternet, but it certainly can't read Flash files, for example, but I generally read emails on my PC not my phone

    Having said that, the results smell about right. Almost all PCs have Flash because it's so easy to install these days - even on Linux./P

  10. Re:Ask Google/Yahoo/Baidu by goombah99 · · Score: 5, Funny

    plus the survey was conducted using a flash pop-up

    --
    Some drink at the fountain of knowledge. Others just gargle.
  11. Re:Ask Google/Yahoo/Baidu by nametaken · · Score: 5, Insightful

    Googles Analytics does check for flash player. I'm sure they know. ;)

    And let's see...956-947 million for a difference of 9 million users? Let's ignore linux users for a moment... we have no idea how many linux users have flash. OTOH, I'm pretty sure I read that Apple has sold well over 10 million iPhones. We all know iPhones don't have flash. So I'm pretty sure we already know that number is absolute bullshit.

    Nice work Adobe.