Microsoft Rebrands Live Search As "Bing"

Posted by timothy on Thursday May 28, 2009 @05:01AM from the after-sherlock-holmes'-more-obscure-brother dept.

JacobSteelsmith writes "Microsoft is attempting to re-brand its Live Search, also known as Kumo. Bing, as it's known, is another attempt by Microsoft to lure consumers away from Internet search leaders such as Google. Microsoft has posted a quarterly loss in its online advertising business, compared to Google's sales, $4.7 billion in the first quarter. According to the Live Search blog, Bing goes 'beyond the traditional search engines to help you make faster, more informed decisions' by combining a 'great search engine' with organized results. It also adds unique tools to help the user make important decisions. It is being touted as a 'decision engine.'"

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Feed me your data. by DiscountBorg(TM) · 2009-05-28 05:08 · Score: 1, Troll

Thanks Microsoft, but as I value my online privacy, I'll stick with Scroogle instead.

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"The single biggest problem in communication is the illusion that it has taken place." George Bernard Shaw
Re:organized results by Anonymous Coward · 2009-05-28 05:32 · Score: 0, Troll

Alternately:
"Where to buy X"
"Reviews of X"
"How to use X"
The end user is not made of stupid, you know.
what's in a name? this time, truth: by circletimessquare · 2009-05-28 05:44 · Score: 0, Troll

http://en.wikipedia.org/wiki/Bing_(mining)

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intellectual property law is philosophically incoherent. it is your moral duty to ignore it or sabotage it