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Apple To Face Challenge At WWDC

Amanda Callahan writes to tell us that Apple's upcoming WWDC could be quite a test for the Cupertino powerhouse. They will most likely be missing Steve Jobs for star-power and have extremely high expectations to meet in order to maintain their edge. Thankfully it looks like Jobs will be rejoining Apple later this month with a good prognosis after facing severe health issues. "The competition is now catching up. Palm, Google, Microsoft, Nokia and Research in Motion, maker of the BlackBerry, are all at varying stages of developing and introducing their own iPhone-like devices and software, along with easily accessible stores for the small programs known as applications, or apps, that run on those devices. In some cases, those companies are releasing a greater variety of phones, on more wireless carriers around the world, than Apple. To maintain its advantage, Apple must preserve the impression that it is far ahead of rivals when it comes to the capabilities and the 'cool' factor of its devices."

19 of 264 comments (clear)

  1. Amazing insight from Mr Genius by MasterOfUniverse · · Score: 5, Funny

    "If they start making products people don't want, and start losing users, then Apple's strategy will run into problems," said Benjamin Reitzes, an analyst at Barclays Capital.

    --
    "There is no flag large enough to cover the shame of killing innocent people."--Howard Zinn
    1. Re:Amazing insight from Mr Genius by RudeIota · · Score: 4, Insightful

      "Amazing insight from Mr Genius"

      "If they start making products people don't want, and start losing users, then Apple's strategy will run into problems," said Benjamin Reitzes, an analyst at Barclays Capital.

      Microsoft
      To be fair, everyone seems to hate the company and have nothing but bitter contempt for all of their products... but Microsoft is indeed doing OK.

      --
      Fact: Everything I say is fiction.
    2. Re:Amazing insight from Mr Genius by ksheff · · Score: 5, Insightful

      It's nice to have contracts binding all major PC OEMs to install whatever you shovel out the door. Apple doesn't have that luxury in the smartphone market, so it must continually improve the product, service, and value to the customer. What a concept!

      --
      the good ground has been paved over by suicidal maniacs
  2. Uh-oh, they're catching up! Someone tell Apple! by Tibor+the+Hun · · Score: 5, Insightful

    So the competition has millions of devices in user's hands, a unified and attractive app store, and an established ecosystem?
    (And that's even ignoring the music juggernaut on the other side of the coin.)

    Which competition is even close to this kind of market?
    Not trolling, not flaming, just asking.

    Seems like everyone nowadays is granted a writing/analyst position if they can predict the fall of apple, or gloat about the upcoming features coming from microsoft.
    (I'm also not saying that competition is bad, just that Apple right now doesn't face any coherent competition. Take Palm Pre as an example... Different hardware models (for sprint and verizon networks), crashy app store, lack of apps, web-based apps, lack of actual customers, and worst of all, predicted shortages at introduction. WhoTF decided it would be a good idea to have that kind of a release against the upcoming iPhone v3?)

    --
    If you don't know what AltaVista is (was), get off my lawn.
    1. Re:Uh-oh, they're catching up! Someone tell Apple! by DeathMagnetic · · Score: 5, Informative

      I don't think anyone's predicting the fall of Apple, but rather just stating the obvious. The competition is catching up. Unless Apple unveils some big surprises next week, there's no denying that the competition is positioned much better than they were a year ago. Apple's in no imminent danger here, but they are losing ground, and rumors about the next-gen iPhone suggest that there won't me any major innovations coming from them any time soon (and no, OS updates to include features the competition already has don't count).

      As for the Palm Pre, it hasn't achieved anything yet, much less established itself as an iPhone-killer, but it's a little premature to write it off due to lack of apps or lack of actual customers. It hasn't even been released yet! Most reviews have been very favorable and put it at least in the same class as the iPhone, which is a big step from where we've been for the last couple of years.

    2. Re:Uh-oh, they're catching up! Someone tell Apple! by david_thornley · · Score: 5, Insightful

      Tulips and iPhones will still exist, but they won't be fetish objects to otherwise normal people any more, and so their prices will no longer reflect emotional baggage unrelated to function or utility.

      Except that emotional baggage isn't what sells iPhones. It's primarily function and utility.

      I am, of course, referring to easy-to-use function and utility. I can use my iPhone for pretty much any of its intended purposes quickly and without hassling with the interface. That wasn't true of the last phone I had: it did quite a few things, but it never seemed worth figuring out how.

      The iPhone does a whole lot of things simply and intuitively. That means it has more effective functionality, for a great many people, than phones that are theoretically more capable. Moreover, the iPhone is a lot more fun to use.

      This doesn't mean the iPhone is unstoppable. It does mean that an iPhone killer is going to have to be easy and fun to use, and not just laden with functionality and a manual that's more text than the average American reads in a year. It does mean that any iPhone killer is going to be mocked by Slashdot as being lame, of course. Many Slashdotters are quick to label anything they don't immediately understand as irrational and unpredictable.

      Nor do I think people are going to discard their iPods in favor of guitars. People have wanted recorded music since it became available (with the player piano, say). People are going to keep iPods or whatever gets popular instead, and quite a few people are still going to learn to play the guitar, because that fulfills a slightly different need. (And my wife still won't let me practice the nose flute in the house.)

      --
      "When you have eliminated the unacceptable, whatever is left, however improbable, must be the truthiness" - Holmes
    3. Re:Uh-oh, they're catching up! Someone tell Apple! by CuriHP · · Score: 5, Informative

      How can you possibly misspell QWERTY? It's spelled correctly on the damn keyboard.

      --
      If it's not on fire, it's a software problem.
    4. Re:Uh-oh, they're catching up! Someone tell Apple! by jhoger · · Score: 5, Insightful

      Yeah in my MBA program they just taught that you need to achieve sustainable competitive advantage, and you make strategic and tactical decisions to achieve that. You pick niches with high barriers to entry, or you find ways to establish high barriers to entry. Intellectual property, brand equity, channel development, etc. are all ways to get sustainable competitive advantage.

      Every industry is somewhat different as regards what options exist for doing that.

    5. Re:Uh-oh, they're catching up! Someone tell Apple! by Anonymous Coward · · Score: 5, Funny

      Well, he *is* an MBA student.

  3. PIM tools by Mr_Silver · · Score: 4, Informative

    I'm hoping for better PIM tools. I'm currently using an iPhone at work (I can pick any device so I change regularly) and having spent a lot of time with Windows Mobile I'm missing a lot of its basic functionality. For example with the iPhone I cannot:

    • Sync notes even though there is a notes application
    • Sync tasks, as there is no tasks application (why? it's pretty basic!)
    • Label a calendar appointment as private. Everything is visible to people who have read access to my calendar until I set it on the PC.
    • Set the location of a meeting as free, out of the office or tentative. Everything is busy.
    • Differentiate between tentative meetings and ones that have been confirmed.
    • Snooze a reminder. It either nags you or gets dismissed when you unlock the phone and never comes back.
    • Get the right mouse button to work on an appointment in Outlook that has been created in the iPhone (not sure if that is my work setup as it's very odd)
    • Use something which is lighter than iTunes to manage my contacts and calendar syncing - iTunes is a heavy beast for something which should be running in the background. I never thought I'd wish for ActiveSync.
    • Search the whole device for something. There is a wedding coming up in the next couple of months. Only way to find it? Hunt for it manually.

    Now to be fair, I'm probably limited by the fact I use Outlook on the desktop and have no desire to use MS Push (who wants work emails arriving on a weekend?) or send all my data to Google's services - but some of this is pretty basic that even Palm had in when they were king of the world and pushing out black and white V series products.

    If they put all that in, then I'd never need to go back to Windows Mobile. Fingers crossed.

    --
    Avantslash - View Slashdot cleanly on your mobile phone.
  4. Heh... by vjmurphy · · Score: 5, Insightful

    "Palm, Google, Microsoft, Nokia and Research in Motion, maker of the BlackBerry, are all at varying stages of developing and introducing their own iPhone-like devices."

    So Apple, as a newcomer to the industry, is now making others in the same space play catch up to them. Real competition is a good thing. Definitely Palm, MS, Nokia and RIM had more than enough time and expertise to make a iPhone like device before Apple did, yet they didn't. So now they get to play catch up. I hope they do create real iPhone killers, because it then puts Apple on the spot to improve.

    --
    Vincent J. Murphy
    Spandex Justice
  5. Re:Jobs Health by LSDelirious · · Score: 5, Funny

    maybe that's why we haven't seen much of him lately, hes been hard at work on a new iPancreas, which will not only produce insulin but will transmit blood sugar levels to his iPhone via bluetooth

    --
    Slavery is the legal fiction that a person is property; A Corporation is the legal fiction that property is a person.
  6. News reporter reading level by bkaul · · Score: 5, Informative

    We recently had a local news crew visit my place of employment, a research laboratory. Those interviewed were told to explain things at a "7th grade reading level." I think that explains a lot of the inane comments made by people in news interviews.

  7. Re:30" OLED displays by 93+Escort+Wagon · · Score: 4, Funny

    Kinda big for a phone

    But thanks to the Apple Patented Reality Distortion Field, this 30" OLED display only requires the same space as the current generation iPhone's screen!

    --
    #DeleteChrome
  8. Re:Cool. by Anonymous Coward · · Score: 4, Insightful

    Its why Apple has managed to dominate the market with a functionally inferior (in terms of feature set) MP3 player (and many would argue the same about the phone).

    Perhaps the device itself is functionally inferior (in the event you have things other than MP3s, AACs, or Apple Losslesseses), but due to its exposure, compatibility made my decision for me. As in, for effectively any modern make of car stereo, I can find some way to directly interface my iPod to it. Not through some line-in hack or other "just spit audio out the car speakers" method, but through some interface wherein I can keep the iPod itself stuffed in my glove box (negating the "cool" factor if nobody sees it) and control tracks and such from the radio's front panel. Anything else, I'd have to keep the player out in the open, make sure it's not going to fall all over the place, and fumble for it rather than the radio if I want to skip a track.

    The same goes for a whole horde of other "iPod compatible" devices (countertop radios, alarm clocks, etc); they all go through the docking interface, allowing them to control playback in addition to playing the music, and not resulting in a line-in hack that just drags out another redundant set of buttons.

    I've seen it said before on Slashdot: If the rest of the MP3 player market would get together and make a single, unified interface and protocol like the iPod's docking cable that allowed control and audio output without having to care who made the device, what model it is, etc, etc, THEN Apple would be on the run. But as it stands now, you have the iPod and you have a bajillion other viciously incompatible MP3 players. Will I be able to get an interface cable for my three-year-old Kenwood car stereo for a Zen? What model Zen? How about a Zune? The no-name piece of junk that came free with my Dell? Who knows? But I can Google "Kenwood iPod adapter" and quickly figure out what MP3 player I'm picking up without hassles or guessing.

    Make no mistake, I'd rather have a cheaper MP3 player available to me, but for compatibility's sake, I'm sticking with my iPod.

  9. Re:A crippled phone imho by aristotle-dude · · Score: 5, Insightful

    Multitasking, a memory card reader and installing non apple approved apps.

    So you would be willing to sacrifice stability, security of your data? If you don't care about stability and the risk for malware, you can always jailbreak your phone and install that kind of crap yourself. A memory card reader? So I take it that you don't use picture software like Picassa or iPhoto to organize your photos? You are aware that the iPhone has 8-16 and potentially 32 GB of storage in the new models built in?

    Features that apple COULD implement tomorrow, but won't.

    They won't because they are interested in serving the majority of customer's needs rather than serving niche concerns at the expense of security and stability as well as battery life.

    That's why I'm rockin' android and will never buy an iphone in its current crippled state.

    A real shame, as the device definetly has potential. It's not about hating apple, it's about hating that locked down feeling. That is probably not an issue for most people out there, but for me they are dealbreakers.

    Good for you. Have fun with your device of your choice but you should realize that your expectations are part of a small niche and most people just want a device that works well on a consistent basis.

    --
    Jesus was a compassionate social conservative who called individuals to sin no more.
  10. Re:"Catching up" is the key phrase by Anonymous Coward · · Score: 5, Insightful

    If you're one of those text-while-you-drive people, tactile feedback is a must -- it's impossible to touch-type reliably on the iPhone (you can do it, just expect some gibberish).

    I swear if I ever see you in public I will kick you straight in the balls (assuming you have them). If you text while you drive you should be summarily dismembered while still alive and fed to demons in the farthest depths of hell.

    Hang up your god damn phone and drive you stupid piece of shit!

  11. Re:"Catching up" is the key phrase by Tanktalus · · Score: 5, Funny

    Good God, man. Stop beating about the bush and tell us how you really feel!

    (I see you prefer the "pansy" approach - I'd probably favour something a bit more severe.)

  12. Re:"Catching up" is the key phrase by cowscows · · Score: 5, Insightful

    You're right, but you're missing the piece that a lot of people don't see. Creating good software is hard. Cramming a new piece of hardware into a piece of plastic is the easy part. Designing an interface that makes that piece of hardware more useful can be a lot harder.

    That's the only reason why a computer company was able to walk right into the phone market, and on their first try create something that all those old phone manufacturers are now rushing to catch up to. I'm willing to bet that Apple's employees overall spent way more time getting the software right than they did deciding what hardware to put into the iPhone.

    And then the app store is a whole other beast. Apple had a lot of experience from the iTMS, they had a ton of infrastructure in place, and they even already had end-user software in place to tie it all together. Most of their competitors have to build similar systems from scratch. They've got a good example to follow now, but they've still got plenty to figure out.

    --

    One time I threw a brick at a duck.