Slashdot Mirror


Rival Green Groups Bid To Snatch .eco Domain

Peace Corps Library writes "BBC reports that two rival environmental groups are lining up supporters to try to take control of the new .eco domain aimed at green groups. In March, former US vice president Al Gore backed a bid by the California group Dot Eco to operate the .eco TLD, but now a Canadian environmental group known as Big Room has launched a competing bid to manage it. 'We're two different applicants with two different business ideas. Ours is to sell domain names to raise funds for organizations who can effect change,' says Minor Childers, co-founder of Dot Eco. The group has already entered into contracts with its supporters — such as the Sierra Club and the Alliance for Climate Protection — to give away 57% of its profits from sales. Big Room also plans to generate money from the sale of .eco domain names to fund sustainability projects around the world, however, the consortium, which includes WWF International and Green Cross International — founded in 1993 by former Soviet president Mikhail Gorbachev, also believes that .eco could be used as a labeling system to endorse companies with green credentials. Despite having differences about a model for .eco, both groups will 'definitely have to sit down' together at some point, says Childers. 'We could be one of the biggest contributors to environmental causes anywhere in the world.'"

29 of 223 comments (clear)

  1. Green is the new black by duamtef · · Score: 5, Insightful

    Forgive my cynicism but in my experience, humans are not altruistic at all. Like monkeys, we do what we do because it benefits us.

    While I fully support green causes for my own selfish reasons (my children), I am skeptical about the motivations of "green" groups. They seem to be using green as a fashion statement and an identity, and don't seem all that motivated to be effective.

    But if given a chance to push us around for not being green... they're good at that.

    Can't we just create the "Green Police" that ecosopher Pentti Linkola recommended, and be done with these irksome charities?

    1. Re:Green is the new black by Anonymous Coward · · Score: 3, Insightful

      You're right. Groups like the Sierra Club and World Wildlife Federation have never shown themselves to actually be about conserving the environment or wildlife... *rolls eyes*

    2. Re:Green is the new black by ScrewMaster · · Score: 4, Insightful

      Can't we just create the "Green Police" that ecosopher Pentti Linkola recommended, and be done with these irksome charities?

      I think they're called the EPA.

      The unfortunate truth is that only so much can be done by political activism and passing laws and funding bureaucracy. What really needs to be done, on a larger scale, is train or corporte leaders to understand the business case for environmental responsibility. There is one, although many refuse to see it because it does require investment.

      Furthermore, the real environmentalists are the scientists and engineers that come up with better, safer ways to manufacture goods and dispose of them, and who convince their corporate overlords to put their dollars there. All the external activism in the world won't convince a hard-nosed businessman to burn cash on making his company produce less waste: it usually takes someone on the inside. The thing is, those people never get much credit: unsung heroes they are.

      --
      The higher the technology, the sharper that two-edged sword.
    3. Re:Green is the new black by Lemmy+Caution · · Score: 4, Insightful

      God forbid that they might have some differences in viewpoint or emphasis, despite a generally shared goal.

      There are some green groups that focus on biodiversity and preventing extinctions. Others focus on creating large undeveloped wildlife preserves. Yet others are worried about contaminants and pollution, or on green design of industrial objects, or an reducing the impact of processes and pricing externalities. The larger goals overlap, but the foci are very different.

    4. Re:Green is the new black by BrentH · · Score: 3, Insightful

      So because a group is actually engaged in internal discussion, you will not consider its chief point at all? That's stupid. The entire reason that science works is because of this internal debate. We will never know anything 100% sure, that's why it's called the real world. Be very afraid of unified fronts, I've never seen any stand the test of time. Yes, the Greens have a lot of brainless zealots, but I assume adults are smart enough to recognize and ignore zealots.

      And sure, these are businesses in the end as well. Seems they both mean to make a profit off this, so naturally they compete, what's so crazy about that?

    5. Re:Green is the new black by budgenator · · Score: 3, Insightful

      This just doesn't make sense to me... How can they be rival groups if they clearly have the same goal?
      My naive self didn't think Corporate America's greed had made its way to environmental groups...

      My you are naive, if there is money or power or prestige, greed will follow.

      --
      Apocalypse Cancelled, Sorry, No Ticket Refunds
  2. Obviously Dot Eco should get it... by Chris+Mattern · · Score: 3, Funny

    ...'cause Al Gore invented both the Internet and ecology!

  3. Who says that only those two ... by ScrewMaster · · Score: 3, Insightful

    organizations should have claim to an entire TLD? Even if they "sit down together", that's still an awful lot of authority being placed in the hands of a very few people. I suspect that there are some other outfits that might want to have a say in this.

    --
    The higher the technology, the sharper that two-edged sword.
    1. Re:Who says that only those two ... by ColdWetDog · · Score: 4, Insightful

      I suspect that there are some other outfits that might want to have a say in this.

      Like the thousands of domain squatters and assorted bozos who would actually want to buy an .eco domain. Why do TLD's remind me of real estate sales in Second Life?.

      Give it up already folks.

      --
      Faster! Faster! Faster would be better!
    2. Re:Who says that only those two ... by BadAnalogyGuy · · Score: 5, Funny

      Why do TLD's remind me of real estate sales in Second Life?.

      In the .eco case, I'd say it's because you're going to get fucked by someone who loves animals a lot.

    3. Re:Who says that only those two ... by sys.stdout.write · · Score: 3, Informative

      Heh. This is the WWF we're talking about. Last time this happened (for WWF.org) they went to court and forced the Worldwide Wrestling Federation change its name to Worldwide Wrestling Entertainment.

      As an aside, it's totally crazy that someone would change their organization's name simply for a domain name.

  4. Silly... by fuzzyfuzzyfungus · · Score: 3, Insightful

    The further you get from .com the less the domain matters(at least among non-country coded TLDs). .com is the best, .net and .org are ok, things like .gov are niche, and pretty much anything else is either a once-off gimmick(pidgin.im is clever; but the world's set of IM programs might consume a few dozen domains, total) or just a slum domain that only search engine crawlers will find directly.

    "Green" is all the rage at the moment(or, at least, greenwashing is); but I don't see that changing the basic fact that, for anything besides highly recognisable .com/.net/.org addresses, the only thing that matters is whether you have a decent rank on common search engines.

    1. Re:Silly... by jcr · · Score: 3, Insightful

      Oh, I wouldn't say they're completely useless. If we could get all the tree-huggers to use a .eco address, it would be very convenient for filtering them out.

      -jcr

      --
      The only title of honor that a tyrant can grant is "Enemy of the State."
  5. No one cares by BadAnalogyGuy · · Score: 3, Insightful

    There are lots of TLDs that no one ever thinks about and hardly ever use.
    http://en.wikipedia.org/wiki/List_of_Internet_top-level_domains

    When was the last time you visited a .biz site? Have you ever found a position using the .jobs TLD?

    How cool is it that the TLD for mobile devices is longer than the usual 3 letter TLD?

    Found a lawyer or doctor using the .pro TLD lately? Could you point someone to a good travel agent on the .travel TLD?

    Face it, there are only 5 real, non-national TLDs: .com, .org, .edu, .Net, and .gov. All the others are just a waste of time.

    1. Re:No one cares by rswail · · Score: 3, Interesting

      .gov is "non-national"? Since when?

  6. We'll donate 57% of our profits! by ZackSchil · · Score: 4, Insightful

    If organizations with "green" or conversationalist initiatives as basically your sole customers, why would you charge more than you need to for a domain name and then hand some of the profits back to the same set of companies? In this case, wouldn't it be best to just lower your prices and run as a straight non-profit?

    Or for all the giving back bullshit, is this yet another poorly conceived attempt at cashing in on the popularity of the green movement? Who am I kidding? This yet another poorly conceived attempt at cashing in on the popularity of the green movement.

  7. Pop Quiz: What's 57% of 0? by rsmith-mac · · Score: 3, Insightful

    Ours is to sell domain names to raise funds for organizations who can effect change

    Just how many domains do they think they're going to be selling? At competitive rates you'd have to sell tens of thousands just to keep a single person employed to maintain the TLD, never mind having some money to give away.

  8. Anyone here old enough? by WheelDweller · · Score: 4, Insightful

    Anyone here old enough to remember the first ecology movement? It, too, was lame, with it's own lame, green flag. Just green-n-white bars like the US flag, but a silly character in the middle of the field.

    Being good stewards, yes. Endocrinating young children into fairy tales, no. Things like Captain Planet get under my skin. The science they point to is grey at best, and it all serves political parties.

    I mean, whether it's hotter than usual, or colder than usual, BOTH are a sign of ManMadeGlobalWarming(TM) for which money must be sent to Washington. That's not science, that's religion!

    --
    --- For a good time mail uce@ftc.gov
    1. Re:Anyone here old enough? by sumdumass · · Score: 3, Interesting

      Ah, it's true. Because they need to remain competitive. If a business voluntarily spends a boatload of money to clean up emissions and their competitors don't, they'll go out of business. That's why, at least, environmental regulations level the playing field among competitors (which falls apart when this doesn't happen in other countries though).

      No it is not true. It may have been at one point in time but hasn't been true for longer then Captain Planet has been on the air. That was because of regulations too.

      I'm also old enough to remember when cap and trade was a conservative answer to prohibitive environmental regulations. It would give incentives to companies to voluntarily cut emissions so they could sell unused credits to pollute to other companies on the open market that might not be able to do that sort of clean up. The government would just set an overall target level.

      Then you are old enough to have questionable memory. This was never a plan offered by the republicans. There was some talk about limiting Sulfur emissions a while back in a manner similar to cap and trade but it was never a party line stance and never as far reaching as the current debacle has gone.

      Seems that now Democrats are pushing the idea, it's suddenly evil (although I suspect some of that comes from classifying carbon dioxide as a pollutant, but the conservative groups should say that instead of billing the "cap and trade" concept as flawed -- it *was* their own creation after all)

      Ideas are different in minor details but the democrat's plan would cause far more harm with little to no results. You need to focus on the details or end up passing a bail out plan that pays Executive bonuses just to find out that you are the congress critter who put that into the law at the request of the administration after both of you are criticizing it. When a democrat congressman stands on the floor ridiculing all of the calls to read a fucking bill before it get voted on by saying you would need two days and two lawyers just to understand it, then there is a problem. A serious problem.

      In short, the details are important and if your stuck on the concept, then you might as well trade in a Jaguar for a ford pinto because the concept is the same even though the details are completely different. I know most democrats do not read the bills they vote into law because they don't think they have two days or two attorneys, but at least lets find out what is being pushed. And yes, the Cap and Trade they are pushing is a nightmare for the US economy. They know it and wouldn't even add three simple exemptions to the bill that would halt it if unemployment went up more then so much from the already high 2009 rates, if gas got over $5 a gallon or if inflation skyrocketed to a certain point above the 1008 levels. They know it will happen and see those amendments which I would call reasonable safeguards as ways to defeat the cap and trade.

      Say whatever you want, but you cannot deny that. If unemployment wasn't going to soar by design, that amendment should have went in, if inflation wasn't going to soar, that amendment would have got in. And if they didn't expect gas prices to soar, that amendment would have gotten in. But they do expect all that to happen which is why they wouldn't place any safe guards against it in the legislation and if you think that is acceptable, you are a fool.

  9. TLDs supporting particular causes now? by cashman73 · · Score: 3, Insightful
    I'm not sure if I like the idea of handing out a TLD that is basically going to support a groups in a particular cause. In the .eco realm, it seems to me like .org would work just fine, and it's broad enough to be all-encompassing of many points of view. Speaking of which, I think Wikipedia addresses this quite well with their Neutral Point of View policy. Domains should be the same way.

    On the flipside, it would be kind of nice to have a .nut domain for all the right-wing neocons and nutjobs out there. It would be easier to just block anything in that TLD,... ;-)

  10. So lets say they get it by nurb432 · · Score: 4, Insightful

    Will anyone even know its there, or care?

    --
    ---- Booth was a patriot ----
  11. Oh yes it's "all about the green" by Dr_Ken · · Score: 3, Insightful

    As in $$$$$. Sheesh. The usual pattern: From cause to movement to racket. And then the bureaucracy takes it all over. Repeat as needed.

    --
    "If you want to know what happens to you when you die, go look at some dead stuff."
    1. Re:Oh yes it's "all about the green" by ScrewMaster · · Score: 4, Funny

      As in $$$$$. Sheesh. The usual pattern: From cause to movement to racket. And then the bureaucracy takes it all over. Repeat as needed.

      You PETA believe it!

      --
      The higher the technology, the sharper that two-edged sword.
  12. Re:Green is Population Control by FlyingBishop · · Score: 5, Insightful

    China is their model. Our model I dare say. Modern population growth is preposterous. Unsustainable doesn't even begin to describe it.

    We have too many people on this planet as it is, and there's no good way to get them off the planet, the energy requirements are simply too great. If we're going to colonize, we won't be sending more than a few thousand to start the colony, and then it will not be able to support any significant migrants from a Terran perspective. Population control is essential.

  13. Deprecate .com etc and emphasize country TLD's by sadler121 · · Score: 3, Interesting

    Which is why we should deprecate them and turn toward country level TLD's. Let individual countries have control over what domains are allowable. If a company, say Google, has a server in the US, their .com name would end up as google.com.us, if they have a server in Germany, it would be google.com.de. A government web site in the US would be congress.gov.us or in Germany, bundestag.gov.de.

    This could even extend to political organizations with in a State. So, in the US, fl.gov.us would be the root to all of the Florida state government web sites, where as ut.gov.us would be for Utah's state government.

    There are plenty more examples, but it comes down to de-centralizing control over DNS to the lowest level of political representation.

    1. Re:Deprecate .com etc and emphasize country TLD's by cpghost · · Score: 4, Insightful

      Let individual countries have control over what domains are allowable.

      And what about multinational companies? International treaty organizations? Free software projects (should it be linux.org, or linux.org.us, or linux.org.fi?) or other web sites that have no desire to be associated with any particular country, but consider themselves Citizens of the Net? IMHO, true gTLDs are just as legitimate as ccTLDs.

      --
      cpghost at Cordula's Web.
  14. If they were really green by Al+Al+Cool+J · · Score: 4, Funny

    Instead of creating new domains, they should be recycling old ones.

  15. Re: .jobs by witherstaff · · Score: 4, Funny

    I am disappointed that www.steve.jobs doesn't resolve.

  16. No by Sycraft-fu · · Score: 4, Insightful

    The reason we deride them is because they are all about problems, not about solutions. It is easy to point out the problems in life. Why? Because everything has a cost. Anything you do, there's a cost to, there's a downside. As such, no matter what choice you make, you can always say "This is the problem with that choice." That isn't hard, nor is it productive.

    What is needed is to weigh the costs, and by costs we me economic and non-economic, of various solutions and then attempt to choose which one gives the most benefits with the least costs. They ALL have costs, downsides, that isn't the issue. The issue is which is the best.

    Well green groups are notoriously bad for simply not caring. They just hate on all solutions. They say you are doing X poorly. So you say ok, well here's a way we can address that. They then hate on the new solution. They are whiners, not problem solvers.

    The only thing they ever seem to agree is a solution is to give lots and lots of money to green organizations. They don't have a clear goal as to what will be done with it that'll make an improvement, but they need lots of money. That seems more than a little self serving.

    That's why many people give them crap. If they want more people to take them seriously they need to grow up. They can't just point out problems, they have to start coming up with solutions. Also those have to be real solutions, not "We should all go back to preindustrial society, never mind that 90%+ of humans have to die for that to happen." So long as they just hate on any real solution, people are going to keep ignoring them.