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Placebos Are Getting More Effective

Wired is reporting that the well-known "placebo effect" seems to be increasing as time goes on. Fewer and fewer medications are actually making it past drug trials since they are unable to show benefits above and beyond a placebo. "It's not only trials of new drugs that are crossing the futility boundary. Some products that have been on the market for decades, like Prozac, are faltering in more recent follow-up tests. In many cases, these are the compounds that, in the late '90s, made Big Pharma more profitable than Big Oil. But if these same drugs were vetted now, the FDA might not approve some of them. Two comprehensive analyses of antidepressant trials have uncovered a dramatic increase in placebo response since the 1980s. One estimated that the so-called effect size (a measure of statistical significance) in placebo groups had nearly doubled over that time."

76 of 349 comments (clear)

  1. WTF by Xeriar · · Score: 4, Informative

    You keep saying that word, I do not think it means what you think it means.

    There are plenty of other reasons for this to be occurring. Better testing procedures among them.

    1. Re:WTF by bistromath007 · · Score: 4, Interesting

      That guy seems to be ignoring the fact that the placebo effect, being partly psychosomatic, is something that by nature will cloud the results of testing psychiatric drugs as people become more trusting of their effectiveness in general.

    2. Re:WTF by Anonymous Coward · · Score: 5, Insightful

      Or possible the patent is no longer in effect, so no one bothered to fudge any data this time? Perhaps they were too busy "gathering" data for new drugs?

    3. Re:WTF by abigsmurf · · Score: 4, Insightful

      The article seems to be fully of quibbles about simplifications or unscientific use of language rather than the overall point (which it finally gets to in the final paragraph).

      It's not unthinkable that placebos could be having a more pronounced results than they have in the past. In the Prozac example, psychiatry related drugs are especially prone to placebo effects. Given that the average citizen knows a lot more about these drugs than they did 10+ years ago due to ads and the media, they're more likely to believe it'll work for them than people used to.

      Changes attitudes towards drugs having an effect on placebos isn't something that should be dismissed offhand like that writer seems to be doing.

    4. Re:WTF by je+ne+sais+quoi · · Score: 5, Insightful
      The GP's article suggested another reason:

      He goes on to talk about how placebo has become a crisis of the industry, but I have another explanation: it's not "placebo" that's the problem. If drugs in testing cannot outperform placebo, then the researches have done a good job of testing the drugs honestly. If the researchers are failing to develop drugs that beat placebo and the company's bottom line is suffering, it's not the fault of the sugar pill. Sometimes it's either difficult or impossible to develop an effective medication. Failure is inevitable. It's how science works. If the CEOs don't like it, they have to either make up the data, or find a new business model.

      It's not anything to do with the placebo, it's that the drugs that are being developed currently don't do anything.

      --
      Gentlemen! You can't fight in here, this is the war room!
    5. Re:WTF by commodore64_love · · Score: 5, Interesting

      That sill doesn't explain why placebos are now nearly twice as effective as ~1990, but this paragraph from the article might be a factor:

      Potential trial volunteers in the US have been deluged with ads for prescription medications since 1997, when the FDA amended its policy on direct-to-consumer advertising. The secret of running an effective campaign, Saatchi & Saatchi's Jim Joseph told a trade journal last year, is associating a particular brand-name medication with other aspects of life that promote peace of mind: "Is it time with your children? Is it a good book curled up on the couch? Is it your favorite television show? Is it a little purple pill that helps you get rid of acid reflux?" By evoking such uplifting associations, researchers say, the ads set up the kind of expectations that induce a formidable placebo response.

      The frequent ads from the companies are effectively brain-washing Americans to think, "All you need is a little purple pill to feel good," and so the mere act of swallowing that pill, even if it's just sugar, becomes twice as effective as previously.

      --
      "I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
    6. Re:WTF by Firethorn · · Score: 4, Interesting

      It's not anything to do with the placebo, it's that the drugs that are being developed currently don't do anything.

      Did you read about how some of the older drugs wouldn't have made it past the trials today?

      I think this might have to do with the FDA's mailed fist choking off anything to do with 'snake oil' for years - we've raised generations that expect medications to be safe and effective, and therefore they are, by golly(placebo effect).

      --
      I don't read AC A human right
    7. Re:WTF by bondsbw · · Score: 4, Interesting

      The placebo affect can also be caused by pride. "I paid $300 for these pills, they work so much better than the generics!" It's the same reason that I can buy an expensive computer/phone/car with the same features as your off-brand, but still act like it's much better.

      But I'm sure that has little to do with testing where you don't have to pay... just saying, in general.

      --
      All my liberal friends think I'm a conservative, all my conservative friends think I'm a liberal.
    8. Re:WTF by digaman23 · · Score: 5, Informative

      I'm the author of the Wired article, and I would encourage people to read the article itself before taking Peter's post on Science-Based Medicine as the final word on the subject. Peter's blog runs on two sites, and if you visit the other thread here -- http://scienceblogs.com/whitecoatunderground/2009/09/placebo_is_not_what_you_think.php -- you'll see that Peter's well-informed readers offered up many citations supporting my central thesis that he seemed unaware of, many of which were contained in my article. I know that words like "crappy" and "smackdown" feel really bracing to post or read on a blog, but they're no substitute for science-based medicine. Thanks for the link, ScuttleMonkey.

    9. Re:WTF by dgatwood · · Score: 5, Interesting

      Actually, when it comes to psychiatric drugs, they often do. In many cases, it's all in your head, so to speak. If you can convince yourself that a medication is working for such things, you will get better, and if you convince yourself that it isn't working, you will stay the same or get worse, whether you're taking a drug that tries to fix the underlying chemical imbalance or not. Why? Because ultimately your brain is controlling the regulation of those neurotransmitters. It can compensate for any "fix" the drugs make, and can similarly correct its own regulation if you convince it that the levels should be improving. Indeed, in the field of psychiatric drugs, it would actually be surprising if such a strong placebo effect did not occur, assuming that people generally believe that psychiatric drugs are effective.

      Unfortunately, too many doctors, including psychiatrists, are too eager to prescribe a pill rather than taking the time to get to the root of the problem and fix what's really wrong. The good news is that prescribing a placebo may be just as effective for many of their less serious patients, but without the harmful side effects.... :-)

      --

      Check out my sci-fi/humor trilogy at PatriotsBooks.

    10. Re:WTF by dintlu · · Score: 5, Insightful

      Alternately, the deluge of ads could be brain-washing Americans to think, "Without a little purple pill you'll feel bad," such that the illness itself is a nocebo effect, which placebos effectively nullify.

    11. Re:WTF by gadget+junkie · · Score: 4, Interesting

      It's not anything to do with the placebo, it's that the drugs that are being developed currently don't do anything.

      Did you read about how some of the older drugs wouldn't have made it past the trials today?

      I think this might have to do with the FDA's mailed fist choking off anything to do with 'snake oil' for years - we've raised generations that expect medications to be safe and effective, and therefore they are, by golly(placebo effect).

      I love it. Gullibility by design (TM), the new prescription. The disturbing part of the equation is that price is part of the effect, so I'd expect that a 50$ pill could have a bigger placebo effect than a 5$ pill of identical composition, provided that the patients know it.

      --
      "If a boss demands loyalty, give him integrity. But if he demands integrity, give him loyalty." (John Boyd, 1927-1997)
    12. Re:WTF by dlthomas · · Score: 3, Insightful

      That guy misses the point.

      There is an apparent change here, evidenced by the fact that new tests of old drugs are giving poorer relative results while giving similar absolute results.

      It may be due to better testing methods. It may be that there was fraud in the earlier tests which has been gradually weeded out. It may be that people in studies are culturally more eager to please and so are (consciously or unconsciously) making larger lifestyle changes when they enter the study. It may be (as stipulated in TFA) an increased confidence in pharmacology leading to a larger impact of those "other less clear and tangible effects" that PalMD nods to. It is not simply representative of the failure of pharma to find worthwhile new drugs - the fact that old drugs wouldn't pass muster puts the lie to that. What is interesting is that standards have implicitly risen, and no one understands why. This is news, this is interesting, and this should be investigated.

    13. Re:WTF by Anonymous Coward · · Score: 2, Interesting

      You keep saying that word, I do not think it means what you think it means.

      There are plenty of other reasons for this to be occurring. Better testing procedures among them.

      Perhaps the real reason efficacy of trial drugs has declined is Big Pharma is trying to treat conditions that aren't actual problems? "Over-active bladder syndrome" comes to mind immediately -- stop drinking caffeine, only drink water when you're thirsty, problem solved.

      As the above URL observes:
      "Failure is inevitable. It's how science works. If the CEOs don't like it, they have to either make up the data, or find a new business model."

      I think the CEOs have done exactly that. It's pronounced "advertise directly to the US public."

    14. Re:WTF by Darkness404 · · Score: 4, Interesting

      Exactly. The human brain doesn't want to be ripped off. The same reason why people swear that baseball hotdogs taste so much better, when they are more or less just the same things that you can buy at every grocery store the only difference is that you aren't paying $3+ per hotdog.

      --
      Taxation is legalized theft, no more, no less.
    15. Re:WTF by Requiem18th · · Score: 4, Insightful

      The question is not if old drugs would pass modern test but if old drugs still pass old tests. Old drugs not making it pass modern tests can mean just better tests.

      --
      But... the future refused to change.
    16. Re:WTF by MrNaz · · Score: 5, Insightful

      Actually no, language is *not* what is defined by the lowest common denominator, if that were the case, then modern science would go out the window as every technical term in every paper completely lost all hope of having intelligible meaning in the anarchy of broken syntax.

      Communication would be damn near impossible if every time I read a text I was not able to refer to a dictionary, but instead had to take a walk outside and poll all the halfwits hanging out the front of the local shopping mall what a given word means in a given context. I can imagine it now:

      "Hey fellas, sorry to interrupt your skateboarding and pot smoking, but would you mind telling me what you understand by the word 'pontification'? I do apologize, but I have a term paper in linguistics due in a week and I need to bring my semantics up to date according to the current popular lexicon."

      "Language evolves" is not the same as "Uneducated dipshits get to set standards".

      --
      I hate printers.
    17. Re:WTF by smaddox · · Score: 5, Interesting

      I know you were moded Funny, but I think there could be some bit of truth to your statement.

      Especially when the drugs are meant to treat depression, this could be part of the effect. We have record levels of depression in this country. Could part of that be due to pharmaceutical advertising?

    18. Re:WTF by ChameleonDave · · Score: 5, Informative

      You keep saying that word, I do not think it means what you think it means.

      No, the guy who wrote that article is wrong. He is using "placebo" where he should be saying "control". A control is what you use to measure the difference between normality and the thing you are testing. In medicine, this may or may not involve a placebo (which means a "pleaser"). For example, I can give 1000 people my new drug, and put another 1000 people in a control group, with no drug. However, I may worry that some of the improvement in my patients is due to the psychological effect of popping a pill; I therefore may give the control group a fake pill to take, called a placebo. If I have enough funding, I may even have three groups: one with the real drug, one control group with the placebo, and one true control group with absolutely nothing. This will often produce three levels of improvement.

      A control cannot be described as strong or weak, but a placebo given as part of a control certainly can be. Although it is something designed to have no real effect, the fact is that every aspect of the treatment situation (the colour of the pills, frequency of treatment, the crispness of the white coats...) alters the strength of the pleasing effect, which can have major consequences for health and well-being.

    19. Re:WTF by Anonymous Coward · · Score: 3, Interesting

      The frequent ads from the companies are effectively brain-washing Americans to think, "All you need is a little purple pill to feel good," and so the mere act of swallowing that pill, even if it's just sugar, becomes twice as effective as previously.

      There is a flip side to this study-

      The rise of the "effectiveness" of placebo's might simply indicate a rise in purely psychosomatic, and/or mis-diagnosed "illnesses"... therefore the data would end up looking like the placebo's are more effective when in fact it is simply that more people are either thinking they are sick, or being told they are sick, when they are in all reality, healthy. So of course an actual working drug would have little more effect than a placebo... because there isn't anything to cure in the first place.

    20. Re:WTF by LaskoVortex · · Score: 4, Insightful

      That sill doesn't explain why placebos are now nearly twice as effective as ~1990, but this paragraph from the article might be a factor:

      Because if you have an imaginary concocted ailment like restless leg syndrome or hyperactivity, then the imaginary effects of a sugar pill are going to work well to alleviate the imaginary symptoms of the imaginary disease.

      Pharmaceutical companies define disease these days. They advertise diseases and they push doctors to prescribe their poisonous ineffective chemicals to treat the advertised diseases.

      You could probably find a correlation between the number of advertised diseases like restless leg syndrome and this so called "placebo effect".

      --
      Just callin' it like I see it.
    21. Re:WTF by LaskoVortex · · Score: 3, Funny

      No shit, Sherlock?

      Sherlock was actually the sleuth from some fictional stories written long ago. So it's inaccurate to use "Sherlock" here.

      If I hear one more person use "Sherlock" in the wrong context, my brain is going to explode because they don't know proper usage.

      The term you are looking for is "fucktard".

      Learn English.

      --
      Just callin' it like I see it.
    22. Re:WTF by westlake · · Score: 2, Insightful

      Communication would be damn near impossible if every time I read a text I was not able to refer to a dictionary, but instead had to take a walk outside and poll all the halfwits hanging out the front of the local shopping mall what a given word means in a given context. I can imagine it now

      How do you think a word enters a dictionary - and why do you think its meaning changes over time?

      There is another way of building a dictionary:
      handing the work over to an often acutely nationalist academic elite whose working pace is glacial.

      The Académie has completed eight editions of the [Dictionnaire de l'Académie française,] which were published in 1694, 1718, 1740, 1762, 1798, 1835, 1878, and 1935. The 8th edition of 1935 contained approximately 35,000 words.

      The Académie continues work on the ninth edition, begun in 1986, of which the first volume (A to Enzyme) was published in 1992, and the second (Éocène to Mappemonde) in 2000.The finalized ninth edition is expected to contain more than 15,000 new words.

    23. Re:WTF by zippthorne · · Score: 4, Funny

      I believe it. Have you seen antidepressant ads? The morose horn section alone is enough to make you want to pack it in.

      --
      Can you be Even More Awesome?!
    24. Re:WTF by martas · · Score: 4, Insightful

      a less sarcastic way to say that would be that confidence in modern medicine is increasing.

    25. Re:WTF by rtfa-troll · · Score: 3, Insightful

      The rise of the "effectiveness" of placebo's might simply indicate a rise in purely psychosomatic, and/or mis-diagnosed "illnesses"...

      The great thing about this, in a properly controlled double blind test is that it doesn't matter. The real pill gets the same psychological boost as the placebo. Both pills have the same base line. Now the difference between the two pills is due to the differences in the active ingredients.

      This all sounds like total bullshit by pharmacological companies to escape from some cheating they were doing back in the 1990s or something.

      --
      =~ s,(.*),<sarcasm>$1</sarcasm>,g if any_point_you_wish();
    26. Re:WTF by ukyoCE · · Score: 2, Insightful

      If you went and read a blog post by a skateboarding pot smoker, you most likely WOULD have to use ubandictionary.com or similar to understand it.

      There's a good chance he would need to do the same to read various texts written by you.

      Both of you could read the majority of each others' written works anyway. This is your dreaded "lowest common denominator" at work. If it bothers you, perhaps you should make more effort to keep up with the new terms continually entering common parlance.

      Yes, this is how language works. Now get off my damn lawn.

    27. Re:WTF by Onymous+Coward · · Score: 2

      No, they really don't.

      Look again:

      "Uneducated dipshits get to set standards".

      No, they don't set standards, they set norms in the sense of "typical patterns". Just because your usual person thinks "schizophrenia" means "multiple personality disorder" doesn't make it the standard definition. There are a shitload of solecisms in common use. Their commonality doesn't give them authority. Sure, their commonality gives them practical weight in that you have to translate when talking with an ignoramus, but that's not the same thing as setting a "standard". But, sure, that practical weight may ultimately change the accepted meaning. It doesn't always. "Irregardless", despite popular usage for half a century, is still stupid enough a term that it hasn't wedged itself into standard.

      Language is a really complex thing. Including how words acquire or change meaning. There aren't easy answers like "usage makes something standard" or even "dictionaries are the authority". Try to argue for either of these simplistic ideas and you're showing that you haven't looked at the matter deeply.

    28. Re:WTF by jonadab · · Score: 2, Insightful

      > Big Pharma, in particular the guys pushing psych meds,
      > are certainly not the most trustworthy guys around.

      I think it's the people diagnosing psychological illness. At this point it's difficult to name a psychological illness that isn't diagnosed, and medication prescribed for it, several orders of magnitude more frequently today than fifty years ago. *Some* of that is because greater awareness allows more real cases to be diagnosed. But I think a *lot* of it is just so much bunk, a weird sociological phenomenon, a sort of hypochondria at the societal level.

      Autism, for instance, is not even slightly difficult to recognize when there's a real case, but diagnosis is up, way up. We supposedly have several cases of it where I live, in Galion (a city of some twelve thousand people); I've met a couple of these kids: they are quite obviously not autistic at all. In fact, in one case I sincerely doubt the boy has any significant psychiatric disorder at all (beyond the usual "mom and dad never spend any time with me, so I'm going to act up and see if that gets me some attention" that plagues the entire Western world these days; this is not something a drug can cure).

      Bipolar disorder, clinical depression, ADHD, you name it: if it's a psychological disorder for which the normal treatment is to prescribe medication, diagnosis is up, and in a lot of cases the medication doesn't seem to work. I'll tell you why the psych meds aren't doing anything: it's because a lot of those people don't need the meds. There's nothing chemically wrong with their brains.

      Here's just one example scenario that you can actually *see* happening if you pay attention. The parents ignore the kid most of the time, plop him in front of a television and expect him to entertain himself, so he acts up. When he acts up at school, the teachers call in the shrink, and he tells the parents that the child has a problem. Nobody wants to blame the parenting, because that's a good way to incur the wrath of lawsuits. So the parents take the kid to a specialist, and he hazards a diagnosis and prescribes some pills. Yeah, maybe that'll fix the problem. Or not.

      It's not just kids, either. Adults are being overdiagnosed with psychiatric issues as well.

      I'm not saying there aren't people with real psychiatric problems that *can* be helped by medication. There are. There always have been. (Well, the meds weren't always around, but the conditions were.) But what I am saying is that a lot of people are being incorrectly diagnosed with these problems.

      I suppose the pharma companies might bear some of the blame for this, if their advertising gives people the wrong idea, but I think there's more going on than that. I believe it's a symptom of something much deeper in our society: we have got to the point where we expect all of our issues to be solved simply and easily, and we frequently aren't willing to invest personal effort. We just want to go to a doctor and have him tell us that there's a name for our problem and a standard treatment, something easy we can do, like take a pill once a day, and then we won't have to actually struggle with our issues.

      --
      Cut that out, or I will ship you to Norilsk in a box.
    29. Re:WTF by Imrik · · Score: 5, Informative

      The 'original' (as in, the ones used at the time the placebo effect was becoming known) placebos were sugar pills and so sugar has become associated with placebos as a result. Modern placebos are generally inert in the context of the study.

    30. Re:WTF by Onymous+Coward · · Score: 2

      I think maybe what I said about standards vs. norms was not clear.

      Your argument that language evolves is correct. Your argument that dictionaries did not come before initial language is correct. Your argument that popularity encourages further use is correct.

      The conclusion that language is thus "standardized" is not correct. If there were no distinction between different kinds of language we would have no such terms to make the distinctions. "Literary language", "jargon", "vernacular", "standard language". Popularity is not standard.

      The point of contest was the idea that "Uneducated dipshits get to set standards". If you want to use the word "standard", you're running into the idea of an organized authority making decrees. "Standard language" is language that's given a legal standing. Otherwise at least you're talking about something more than wanton dialectalism.

      Language is complex. Popularity alone does not make for "standards". Language does not belong to everyone to do with as they will. At least popularity is involved, as you say, so that communication possible, but consider that there are other constraints. You have a history of literature that you must also "communicate with". You can't make a complete break with that. Language can only evolve slowly away from it. And then, it's only modern language that can — the original languages are standardized and virtually immutable. For modern language you still have logic as a constraint. You can't take a word whose roots you've already agreed upon and combine them to mean something entirely unrelated. That wouldn't be evolution or creating new standards, that'd be deterioration. You have technical terms or terms originating from technical or scientific communities that retain their usefulness only when precisely defined, regardless of how frequently the more general population misunderstands them. If three quarters of the English-speaking population suddenly decided that "schizophrenia" meant "multiple personality disorder" ("dissociative personality disorder") it wouldn't mean that we had a new standard and that psychologists were now wrong. No, uneducated dipshits do not get to set standards.

      Yes, people can decide on new meanings. Yes, they can do this in concert and still have somewhat effective language. But, no, this is not standardization. And if folks aren't following numerous constraints in the process they're most likely devolving the language, not evolving it.

    31. Re:WTF by anotherhappycamper · · Score: 2, Informative

      The FDA contradicts your assertion that sugar pills are no longer used. I just did a google search "placebo sugar pill site:fda.gov", and I found plenty of drugs approved this year that list a sugar pill as the placebo.

    32. Re:WTF by SoupGuru · · Score: 2, Interesting

      A dictionary is a catalog of language that's in use. It is not a reflection of what is proper.

      I remember the day my world came crashing down and I realized Webster's was basically useless. It was when I was gently trying to explain to someone that pronouncing "ask" as "ax" has no bearing on reality - for God's sake, it's a three letter word, how could you ever confuse the order of letters?! So I pulled down Webster's to prove my point:

      Main Entry: ask
      Pronunciation: \'ask, 'ask; dialect 'aks\

      Fuck.

      --
      What doesn't kill you only delays the inevitable
    33. Re:WTF by Zappy · · Score: 2, Funny

      why would anybody want to buy a 5-digit UID?

  2. Shooting themselves in the foot by Wonko+the+Sane · · Score: 5, Insightful

    Drug companies should never have started advertising directly to end users.

    1. Re:Shooting themselves in the foot by T+Murphy · · Score: 5, Interesting

      I know some, if not all, Western European countries prohibit advertisement of prescription drugs. I would be curious if testing a group of Americans and a group of Europeans will give different strength placebo effects. I suppose other reasons for this are more likely than advertisement, but I would nevertheless like to see this be proved the reason (through an unbiased source of course).

    2. Re:Shooting themselves in the foot by MightyMartian · · Score: 2, Funny

      And frozen pizza manufacturers...

      --
      The world's burning. Moped Jesus spotted on I50. Details at 11.
    3. Re:Shooting themselves in the foot by Anonymous Coward · · Score: 3, Funny

      I would be curious if testing a group of Americans and a group of Europeans will give different strength placebo effects.

      What the hell would you test against? A placebo placebo?

    4. Re:Shooting themselves in the foot by ceoyoyo · · Score: 4, Informative

      It does. Read the article.

    5. Re:Shooting themselves in the foot by Mo+Bedda · · Score: 3, Insightful

      You might want to double check your copy of the Constitution. Congress clearly has the power to regulate interstate commerce. So, as long as your ads and products are crossing state lines, the federal government can regulate. Since television and radio transmissions tend to ignore state boundaries, they get regulated by the FCC.

      Granted the commerce clause has been pushed to rather ridiculous limits, but corporations have had no small part in pushing it in that direction. They would much rather have one set of regulations to deal with than 50.

  3. Grunt by joaquin+gray · · Score: 4, Funny

    It seems to me that placebos aren't getting better at fixing people, just that statisticians are becoming more efficient at modifying the numbers. Soon they will rule the universe.

    1. Re:Grunt by Kral_Blbec · · Score: 5, Funny

      Statistics are like bikinis.

      What they reveal is suggestive, but what they conceal is critical.

  4. Or not. by cloudnin · · Score: 3, Informative

    Here's an excellent rebuttal to this article by Peter Lipson on the Science Based Medicine blog: Science Based Medicine: Placebo Is Not What You Think It Is

    1. Re:Or not. by JohnFluxx · · Score: 3, Interesting

      Urgh, what a crappy article. He dismisses the well-documented placebo effect - out of ignorance presumably.

  5. Believing by gmuslera · · Score: 2, Interesting

    If we are easier to be convinced that that junk in fact is medicine and will heal us (and in a so strong way that it will even work), in what other fields are we swallowing "placebos" giving us the feeling that they work?

    The biggest problem is that if well our brain could control somewhat our body, i.e. lowering pain, in other fields reality could be strongly against what our brain feels. Unfortunately the only example that comes to my mind right now is the "safest operating system on earth", signal that im accepting all the other placebos.

    1. Re:Believing by ceoyoyo · · Score: 2, Informative

      Yes. This is why we have a procedure we call "science" that attempts to take our subjective biases out of the equation. There are no shortage of examples where people have absolutely convinced themselves of things that aren't true.

    2. Re:Believing by lawpoop · · Score: 2, Interesting

      [I]n what other fields are we swallowing "placebos" giving us the feeling that they work?

      One of the big ones is surgery for pain - especially back pain. The thing is, you don't want to have people go through the risks of surgery just to open them up and do nothing and have them as a control group. Also, if you did open a person up and not perform the surgery, any doctor looking at the X-rays could immediately tell that the procedure was not performed, so no double-blind studies. So, a lot of surgical procedures are not exposed to the gold standard of scientific medicine, the double-blind control group study.

      --
      Computers are useless. They can only give you answers.
      -- Pablo Picasso
  6. Re:Human race evolving? by MightyMartian · · Score: 2, Informative

    1. Of course we're still evolving and always will.

    2. It's very likely nothing to do with our brains, and a lot to do with more rigorous testing.

    --
    The world's burning. Moped Jesus spotted on I50. Details at 11.
  7. Oblig. by Anonymous Coward · · Score: 5, Funny
  8. Larger sample means different sample by Anonymous Coward · · Score: 4, Interesting

    People are more and more diagnosed with depression. A high placebo effect in treating depression is, in my uneducated opinion, at least partially indicative of over-diagnosis. While in the past only the truly sick were diagnosed as depressed, today perhaps some of the patients aren't really that depressed, and thus can be treated with placebo/happy thoughts. To what degree is depression caused by "wrong" behavioral and mental patterns, and to what degree is it born of a chemical imbalance? Of course, they may cause each other, but I do believe that some depression cases are not that deep-seated. If it's a deep, recurring or continuous depression, then use real drugs that changes brain chemistry and how the brain functions. If it's not that bad, a pep talk and placebo just might push the brain towards solving it's own imbalances.

    Oh, and I am/was depressed. Yes, I did use medication, Zoloft to be precise.

  9. Patients entering trials are different by Anonymous Coward · · Score: 2, Interesting
    Patients entering a trial are not the same as they use to be. This is because patients actually have a choice in entering a trial or not.

    Let's look at multiple sclerosis for example. When the initial medications were tested (betaseron, refib, copaxone) the majority of patients entering the trials did not have the option to go onto approved therapies and there only hope of therapy was to enter a trial. Now, as a physician, if I have a patient who is at higher risk of progressing from multiple sclerosis, I can offer than 5 approved therapies before they have to consider entering a trial to get an "experimental therapy" or ending up in the placebo group.

    Having not participated in trials for antidepressants, I suspect patients with more severe depression are being placed on approved therapies and more mild depressed patients are being placed into trials. Antidepressants have always been shown to have a more robust response (at least as measured by the non-linear systems used) to severe depression than more mild depression.

    1. Re:Patients entering trials are different by ColdWetDog · · Score: 2, Informative

      That, surprisingly enough, was in the FA. He points out that the standard rating scale for depression, the Hamilton-D, was developed and validated among depressed individuals who were institutionalized - a very different population from the ones that the drug companies are studying now.

      --
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  10. Placebos future by Rockoon · · Score: 5, Funny

    Soon, the only drug we will need in Placebo(tm). This is to be expected since it has appeared in more clinical trials for more ailments than any other drug in history.

    --
    "His name was James Damore."
    1. Re:Placebos future by itsdapead · · Score: 3, Funny

      That is a dangerous idea. Over-use of placebos could lead to the evolution of placebo-resistant bacteria! Its happened with antibiotics, it could happen with placebo, too!! Worse, the resistance to placebos could spread from pharmaceutical placebos to more common cures!!!

      Be afraid!!!! The Pharma industry would love to destroy traditional placebo-based remedies as chicken soup, a nice cup of tea, a double Scotch or "kissing it better" so they could sell you expensive pills as well!!!! Its a conspiracy!!!!!!

      (Is that enough !!!!s to ensure that nobody thinks this is a serious comment?)

      --
      In a survey of 100 programmers, 111111 thought that duck-typing was a good idea.
    2. Re:Placebos future by DavidTC · · Score: 3, Informative

      Here it is.

      Also, simply inhaling warm vapors when you have a cold, and drinking warm things, especially stuff that 'sticks' to your throat thanks to the fat in the broth, has known medical benefits. That is, in fact, the entire point of cough drops and vapor-rub.

      Oh, and don't underestimate the value of just eating something you're sick. Chicken soup provides proteins and carbohydrates in a form that even someone with the worst throat irritation can eat. While they would not, for example, want to eat a cheeseburger, which would have nearly the same nutritional content.

      So at the very least, it is a) something warm to drink that will help clear nasal passages, that b) people can actually eat easily while sick and even coughing, and we know both those things already for a fact. Any additional chemical medical benefit is still hypothetical and being tested.

      --
      If corporations are people, aren't stockholders guilty of slavery?
  11. Re:Human race evolving? by shic · · Score: 3, Insightful

    2. It's very likely nothing to do with our brains, and a lot to do with more rigorous testing.

    I don't buy the 'more rigorous testing' argument - I think that pre-supposes that testing was not performed diligently in the past. I think the most likely explanation is that the diagnoses were always flawed. Depression, mentioned in the blurb, for example has physical symptoms, but no known physical cause. My hunch is that many of the ailments we have are caused by factors outside the control of drugs, and it is the extent to which taking regular medication alters behaviour that makes a difference. For example, medication that can't be taken with alcohol presents a positive side-effect for heavy drinkers if taken diligently. Any regular activity has the same positive effects as observing a ritual.

    Perhaps a larger proportion of ailments today are not the result of an illness? I'd find that easy to believe.

  12. Ok, tin-foil idea here by JamesP · · Score: 2, Interesting

    Is anyone testing these drugs being used on the tests??

    Let's retest 'drug whose patent has expired' to see if it still works the same, so maybe when they find out it doesn't, hey, what about this new one?!

    --
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  13. Maybe drug trials are becoming less compromised by __roo · · Score: 3, Insightful

    A lot of people -- like the author of Talking Back to Prozac -- claim that some drug trials (especially for popular antidepressants) are compromised to the point that getting drugs like Prozac approved required requires a surprising amount of massaging of the data from drug trials just to get to the point where the drug seems to perform better than placebo. This New Scientist article from last year about how antidepressants' effects may have been exaggerated, has a good definition of a particular form of publication bias that is apparently common:

    It's called the "file-drawer problem". A study fails to produce interesting results, so is filed away and forgotten - a practice that might mean antidepressants don't work as well as doctors think.

    If that's true, then it's a gambit that would get less and less effective over time. Certainly, drug companies have a very large commercial interest in boosting the apparent effectiveness of their drugs by "enhancing" the results of their trials through selectively ignoring results they don't like. It does sound somewhat conspiracy theory-ish, but it seems like there's increasing evidence. Plus, if it's true that antidepressants are less effective than many doctors believed in the past, that's more evidence that the trials drew incorrect conclusions.

  14. Re:Human race evolving? by ILuvRamen · · Score: 2, Insightful

    You've got to be kidding me. Which do you think is the most likely explanation. 1, we're all becoming regenerative super-mutants. 2, psychosomatic illnesses are increasing. In other words, people cause stomach aches and heartburn and fast heartbeats and migraines and everything else there is out there to treat and then when they're convinced that they're taking something to help it, tada, it goes away.

    --
    Google's Super Secret Search Algorithm: SELECT @search_results FROM internet WHERE @search_results = 'good'
  15. Re:It could be by agnosticnixie · · Score: 2, Insightful

    ADHD is not kids acting like kids, it's kids acting like hyperactive goldfishes. There have been abuses in diagnosis, but the condition itself exists. The earliest humans were, in fact, scavengers, were not contemporary with saber toothed tigers and hunting/gathering was a group activity that requires fairly little time in the day compared to the workload of settled civilizations, besides the fact that most of the food needs come from trapping, fishing, light hunt (unless you have a party of 50, you ain't going for mastodon) and plants. So get off your ignorant high horse, abuse of diagnosis =/= the disease doesn't exist.

  16. Re:Human race evolving? by frieko · · Score: 4, Interesting

    Is that you, Tom Cruise? Things can go wrong in your body and they don't need a cause. You don't need to smoke to get cancer. Same thing with depression. You can bring depression upon yourself, for example with stress, but it's often just a genetic hormone deficiency. My depression hit suddenly, and I tried everything to cure it, over the course of two years. Eating different, fish oil, more vacation, rigorous exercise, more religion, less religion. Nothing worked. Still woke up at 3am wanting to kill myself. On a regular basis.

    Went on Lexapro and I've been totally fine ever since.

  17. On the Flip Side by RootWind · · Score: 2, Interesting

    Placebo also has the most side effects of any drug on record.

  18. Bad Science by ConfusedVorlon · · Score: 2, Insightful

    read 'Bad Science' by Ben Goldacre

    turns out that the placebo effect is hugely influenced by beliefs. So - if people are in a trial to treat mental illness, then the placebo will be more effective now than it was 20 years ago simply because people on average believe that mental illnesses are treatable.

    In a similar vein, Cimetidine (one of the first ulcer drugs) has become much less effective over time. It suffered a dramatic drop in success rate when the new ulcer drug Ranitidine came on to the market. It seems that as doctors stopped thinking of it as the best drug, it became less effective.

    No big surprise that placebos are working better in some contexts. It doesn't show that the placebo effect is generally getting stronger though.

  19. Re:Idiocracy by ceoyoyo · · Score: 2, Interesting

    No, that's how some American physician got the idea that the placebo effect was something you had to control for in a drug study. I realize the article makes it sound like the concept of placebos originated in WWII but it's simply not true.

    Surgeons in Napoleonic times were well aware that their patients responded better if their medication tasted as badly as possible (and preferably produced other effects, like severe diarrhoea). Ships carried various substances specifically to make the surgeon's preparations taste bad.

    The concept of the sugar pill is even older than that.

  20. Actual evidence by ceoyoyo · · Score: 2, Informative

    Note that the only actual evidence for a more robust placebo effect referred to in the article is two studies looking at antidepressants. There are also a couple of anecdotes (from companies looking for a scapegoat for their failure) about Parkinson's and Crohn's, but that's hardly evidence.

    It would be interesting if there was data for conditions that can be assessed objectively.

    The article needed to be about two paragraphs and could certainly have stood to lose all the gushing about how powerful and neglected the placebo effect is. On the bright side, I see Wired is hiring people with no photography or design experience to generate their figures.

  21. Re:Personal Anecdote by BitZtream · · Score: 5, Insightful

    AFAIK God hasn't been known to cause nausea, heart attack, or death as a side effect.

    You haven't read much of the old testament have you?

    --
    Persistent Volume manager for Kubernetes - https://github.com/dwimsey/openshift-pvmanager
  22. Re:It could be by Mo+Bedda · · Score: 2, Informative

    The earliest humans were, in fact, scavengers, were not contemporary with saber toothed tigers

    I do not think that is correct. Smilodon went extinct only 10,000 years ago. I believe humans driving them to extinction is still one of the popular theories.

  23. Re:Human race evolving? by belthize · · Score: 2, Insightful

    People seem to be able to better use their brains to keep their bodies healthy

    Have you gone outside recently and seen the average American (as opposed to person). Healthy and 'brain using' are not attributes I'd apply to them.

         

  24. Another way to look at this... by RatPh!nk · · Score: 2, Interesting

    If anything the diagnostic criteria for some illness have been loosened, if not in print then in practice (depression, ADD, Bipolar, various allergies). Some "ailments" weren't really considered that big of a deal 20-30 years ago, or were at least considered rare (Restless Leg Syndrome, Premenstrual dysphoric disorder, fibromyalgia). Perhaps, and I say this more to be devil's advocate, we are treating people with symptoms, or not, of diseases that they don't have, or don't really exists in the manner we think they exist. At least in terms of treatment. As such, the treatment is wrong (either by lack of disease or bad targeting), and of course would be expected to be no better than placebo.

    --
    Argh. The laws of science be a harsh mistress.
  25. Re:Idiocracy by tgibbs · · Score: 2, Insightful

    Here's an simple example: If you give a stupid person a placebo, they 'think' it works, so it works. Give a placebo to a smart person, and they (because they are smart and want to expend their knowledge) look up the active ingredient, see that it's worthless, and aren't fooled.

    Here, you make two unfounded assumptions. First, you assume that you can look up all ingredients and determine for certain whether they work. In real life, however, very few substances have been adequately tested for clinical efficacy. Even for those that have been tested, the literature is often somewhat ambiguous (has it been tested for people just like you, with your specific medical condition?) In the studies described in the Wired article, the compounds being tested are new drugs that might or might not work. Moreover, your assumption that a smart person would look up the ingredient seems questionable. Assuming that you yourself are a smart person, it follows that you would have looked up the ingredients of all of the medications you are taking. Yet you seem surprisingly unaware of the limitations of the medical literature when it comes to obtaining a definitive answer to this kind of question.

    You are also assuming that the placebo effect works at the level of conscious knowledge. But not all physiological reactions depend upon conscious knowledge. For example, if you are used to hearing a dinner bell just before the meal is served, you will salivate when you hear the bell--even if you happen to know for a fact that dinner is not being served tonight.

  26. Re:Personal Anecdote by Attila+Dimedici · · Score: 2, Funny

    AFAIK God hasn't been known to cause nausea, heart attack, or death as a side effect.

    You haven't read much of the old testament have you?

    That wasn't a "side effect".

    --
    The truth is that all men having power ought to be mistrusted. James Madison
  27. Re:Dangerous ? by russotto · · Score: 3, Funny

    So what happens when the person learns that everyone they've trusted has been lying to them the entire time ?

    They usually develop symptoms of depression and paranoia, but we've got a pill for that...

  28. Re:Human race evolving? by Voyager529 · · Score: 2, Funny

    Have you gone outside recently and seen the average American (as opposed to person). Healthy and 'brain using' are not attributes I'd apply to them.

    I want to mod you as both flamebait and insightful at the same time.

  29. I've read the article by snowwrestler · · Score: 2, Insightful

    I see a fundamental issue with the central storyline, which is that drug companies are seeing a stronger placebo response in drug trials. But drug trials are not designed to measure the placebo response; they are designed to measure the drug against the placebo. It would be like comparing 100 different scales for accuracy, and then going back into the data set to try to discover any differences in the standard weights that were used. A placebo can either be a control or an effect; you can't run one experiment and then treat it both ways. Based on your article it sounds like this is what the drug companies are trying to do though.

    --
    Build a man a fire, he's warm for one night. Set him on fire, and he's warm for the rest of his life.
    1. Re:I've read the article by digaman23 · · Score: 2, Informative

      > But drug trials are not designed to measure the placebo response; they are designed to measure the drug against the placebo Absolutely. That's why the drug companies are pooling their data and doing the Placebo Response Drug Trials survey that I write about - to find out what's going on.

  30. Re:But what is the trial studying? by ChameleonDave · · Score: 2, Interesting

    Your post partly just repeats what I said was the purpose of placebo, and partly expresses an overly narrow view of the matter.

    The scienceblogs.com article equated placebo with control, and I am extricating them. You are wrong to say the only meaningful drug test is drug versus placebo.

    Interesting data have also been gleaned from situations where people receive treatment but don't know it. Their outcomes can then be compared with people who receive treatment and know it, people who don't receive treatment but think they are, and people who know they're not getting treatment. There is no need to do these experiments at different times or in different places.