Slashdot Mirror


Mafia Wars CEO Brags About Scamming Users

jamie writes with a follow-up to our recent discussion of social gaming scams: "Mark Pincus, CEO of the company that brought us Mafia Wars, says: 'I did every horrible thing in the book just to get revenues right away. I mean, we gave our users poker chips if they downloaded this Zwinky toolbar, which was like, I don't know... I downloaded it once and couldn't get rid of it.'" TechCrunch also ran a interesting tell-all from the CEO of a company specializing in Facebook advertisements, who provided some details on similarly shady operations at the popular social networking site.

29 of 251 comments (clear)

  1. And he likes that he did this... by lamapper · · Score: 4, Insightful
    The guy is pretty much bragging about how and what he did to start his company. I can respect what he is created and still not like the method he used to do it.

    Anything that exposes additional personal information on us to the web is bad IMO. All personal info, should be OFF by default anything less is unacceptable. If I choose to click a box and expose personal info, it should only be by my choice, not to agree to a TOS.

    The guy even admits that the polls were BS, just collecting a user's personal information for selling to advertisers to generate revenue.

    --
    Is your Internet Throttled? Install DD-Wrt, OpenWRT or Tomato to learn the truth! Google: 1Gbps/1Gbps: 5 Communities
    1. Re:And he likes that he did this... by PopeRatzo · · Score: 5, Funny

      but it would suck to get a decent following and friends list and have it all ripped away when they canceled you

      But not as bad as getting the Zwinky toolbar. Some years ago I got one of those horrible persistent-ware things and it was like the monkey's paw. I finally had to run my computer over with my car repeatedly to finally get rid of it.

      --
      You are welcome on my lawn.
    2. Re:And he likes that he did this... by genican1 · · Score: 4, Funny

      I knew something was up when the zwinky download page asked for my blood type.

    3. Re:And he likes that he did this... by commodore64_love · · Score: 4, Insightful

      >>>"Dominic should be banned from Facebook..... We call him the Sperminator as he just goes around getting girls pregnant and doesn't ever think about the consequences"

      He'd just move over to the local bar.
      Men have been impregnating girls for millions of years.
      It's what they do, and why anyone is shocked by this is a mystery.

      As for "not thinking about consequences" isn't that what the women did as well? It seems they are just as guilty, else they'd not be pregnant

      --
      "I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
    4. Re:And he likes that he did this... by bkr1_2k · · Score: 5, Insightful

      As for "not thinking about consequences" isn't that what the women did as well? It seems they are just as guilty, else they'd not be pregnant

      Yes, but that doesn't make for good sensationalistic journalism. Recognizing that there are also plenty of women (or at least 12 apparently) using facebook to get laid makes it less about the "predator" and more about the fact that people want/need sex and will do whatever it takes to get it...both men and women. Either the women were stupid (and not paying attention to the things he said/did) or they were looking for the same thing he was and now feel stupid because they're pregnant. Big deal.

      There's nothing wrong with women or men wanting sex and using facebook to get it. Lying about things in order to get sex is fairly standard practice, as despicable as it is, in real life and on the the internet... this isn't news, or at least it shouldn't be.

      --
      "Growing old is inevitable; growing up is optional."
    5. Re:And he likes that he did this... by CyprusBlue113 · · Score: 3, Funny

      Only if they're seperate incidents

      --
      a handful of selfish greedy people are no match for millions of selfish, greedy people -u4ya
    6. Re:And he likes that he did this... by houghi · · Score: 3, Interesting

      I would NEVER lie to get sex. Hey wait, perhaps that is why I ain't getting any.

      --
      Don't fight for your country, if your country does not fight for you.
    7. Re:And he likes that he did this... by ceoyoyo · · Score: 4, Insightful

      Unless "Mobsters" is one of the VERY few apps on Facebook that agrees to restricted access rights, you've given it access to all the data you have on Facebook, and anything that you can see of your friends' data. Without installing anything but the app.

      Now, since Mobsters is continually trying to get you to buy into scams, what do you suppose they've done with your e-mail address? All the e-mail addresses of your friends? Any phone numbers? Etc?

      You may not be the sucker who signs up for a credit card so you can get some points in a game, but you have given an acknowledged scammer a bunch of personal information on yourself and your friends, which has undoubtedly been sold to several someones you would prefer didn't have that information.

  2. Does this surprise anyone? by Jugalator · · Score: 4, Insightful

    ... anyone using Facebook, that is. It's a pit of shady applications. Not even the nice applications are not annoying in some aspect. You can't even take a quiz there without having it try force itself onto others. Sometimes trying to fool you into thinking that the only way to see the results is to publish it to your friends.

    There was a time when we couldn't dream of malicious quizzes, and infesting horoscopes, but Facebook brings the necessary application intelligence to us. In a bad way. Their application API must be like a spammer's wet dream.

    --
    Beware: In C++, your friends can see your privates!
  3. Seen the likes before by Xerfas · · Score: 5, Interesting

    A friend of mine wrote a program which installed on the users computer even when you clicked "No" on the do you wish to install this application in Internet Explorer. This was to reconnect the users modem to a modempool his boss had which was very hard to get rid off, because he wrote it very viral like. Remove one or 2-3 parts and suddenly you had it again.
    When I spoke to his boss about this and other stuff he had on their rippoff of the hotornot site he just shrugged and said it's in a gray area and not illegal yet so I don't care.
    People like this will always be out there and they don't care how they make money or who gets hurt as long as they have a nice income.

    1. Re:Seen the likes before by IndustrialComplex · · Score: 4, Insightful

      I've had plenty of friends who are now not currently my friends. I wouldn't tolerate a friendship with someone who behaved in such a manner, and yes I would likely go to their manager if they were doing something like this.

      My friends understand that I hold this position.

      I watch the backs of people who are worth it.

      --
      Out of modpoints but really liked a post? 1BDkF6TtmmeZ3yqXbz9yhdYVqRYnwFoXDj
  4. Re:Business men by Chatterton · · Score: 3, Insightful

    This is more like a bank robber that once he have all the money he need he open its night club and live from his hard earned money and never rob again. Shady business is shady business, successful and converted to a legitimate business or not sucessful.

  5. Re:Ugly things happen ... by Xerfas · · Score: 4, Interesting

    I read about a research a while ago (years, sorry no source) that states that acquiring large sums of money creates the same kind of euphoria as for instance using cocaine as it causes the same neurotransmitters to be produced in the brain. Irrational need for more and more money is a real addiction I think and should be treated as such.

    Did you mean something like this? http://www.npr.org/templates/story/story.php?storyId=111579154 though it's more related to love according to this article.

    Researcher Xinyue Zhou, of the department of psychology at Sun Yat-Sen University in China, puts it in very human terms. "We think money works as a substitute for another pain buffer -- love."

    And they link to this pdf http://www.csom.umn.edu/assets/127771.pdf
    Seems like if you handle money you can endure certain amounts of pain a bit more if the study is correct and you feel more strength.

  6. Absurd application rights are to blame by Anonymous Coward · · Score: 5, Insightful

    My biggest problem with FB applications is the absurd policy about what rights do the applications have. Either you give them no rights at all (and can't use it) or you give them full access to all your and your friends' info. You can then go to settings and stop the application from posting to your wall, etc... But it has access to all the information you have access to.

    There are occasionally rather interesting looking small games, quizes, etc. that I would want to try out... But I don't want to give them full access to all my information! Those quizes don't need it at all, the application doesn't use any of it. Perhaps a list of friend names so it can show "Your friends got these results" but that's it.

    If there only was a way to use some checkbox list "Let these access list of my friends but not their (or my) relationshipstatus, their (or my) photos, the groups they (or I) belong to..." or anything like that, I would use a lot more applications. But it is either "Tell them everything or don't use them".

    1. Re:Absurd application rights are to blame by Ihmhi · · Score: 4, Funny

      If you want to play the games so bad and don't want to give out your information, then the solution for now is to just have an account with no friends (a.k.a. the Saturday Night Slashdot Special.)

    2. Re:Absurd application rights are to blame by GospelHead821 · · Score: 5, Insightful

      Let's assume that they're not doing anything illegal with your data. Let's even assume they're not doing anything shady like trying to install software that you won't be able to get rid of later. Is anybody else even a little bit sympathetic to the argument that this is how Facebook makes money? They don't charge their users. The only "product" they have to sell is their users' freely-given information. The Slashdot crowd tends to be more security conscious than others but I've actually thought about this one. Am I willing to trade some of my anonymity for the use of an interesting, free service? Yeah, a little bit, I am. Cue the zealots shouting about how I deserve to have my identity stolen and my credit trampled into the ground for my heresy.

      --
      Virtue finds and chooses the mean.
      Aristotle, Ethica Nichomachea
    3. Re:Absurd application rights are to blame by SQLGuru · · Score: 3, Informative

      But most of the games require you to have a certain number of "crew" to unlock certain parts of the game.....so you just need to friend other "Saturday Night Slashdot Special" accounts (at least 501 so you can max your Mafia) and go from there.

    4. Re:Absurd application rights are to blame by ChefInnocent · · Score: 4, Informative

      For that you can sign up a bunch of people who want to be your "friend". I don't know about Mafia Wars, but I know Mobsters has a board for finding Mobster friends. This allows you to get the crew you need and not infect your real friends. It's like sleeping with a prostitute using someone elses junk.

  7. Re:Business men by hldn · · Score: 3, Insightful

    then the parents got what they deserved for getting cellphones for their kids.

    kids don't need cellphones, and if they really feel that they do, they can get a job and pay for it themselves.

    --
    http://www.accountkiller.com/removal-requested
  8. The first words in "The Godfather" novel were.... by yoey · · Score: 4, Insightful

    "Behind every great fortune is a crime." -- Honoré de Balzac

  9. Blaming "greed" accomplishes what? by QuoteMstr · · Score: 4, Interesting

    Whenever corporate mismanagement causes some calamity, people invariably decry the people responsible as "greedy bastards", "short-sighted morons", and so on. Although these statements are true, stating them is useless: greed, as a part of human nature, is here to stay. And organizations invariably elevate their most greedy and ambitious members because these are people are the ones who will exploit the rules to their advantage. Thus, given that greedy people will inevitably be in positions of power, we need to construct rules which ensure that this greed doesn't harm society. These rules need to make it the greedy party's interest to be a good participant in society.

    We seem to ignore this principle. Over and over again, we fume and demand that companies and individuals be more responsible and respectful. Yet hardly anyone talks about implementing rules that would actually limit the damage.

    A huge number of people believe that if society were just free of constraints, it'd organize itself into an efficient, elegant system and solve all our problems. That's wishful thinking. Greedy people will take advantage of inside connections, of special knowledge, and of outright dishonesty to screw over everyone else. And as much as we'd like to believe that the screwed will respond by researching their own information and leveling the playing field, doesn't actually happen, and won't.

    First of all, even if everyone were equally capable, the screwing party has more time to research a particular type of transaction than the screwed party, so the asymmetry is really built-in. Second, not everyone is equally capable. As Larry Summers famously wrote, "There are idiots. Look around." Sometimes people can't help being idiots. Does that mean they deserve to be exploited? How far does that extend? Do people deserve to be exploited because they haven't studied browser security, or because they're not privy to office gossip, or because they don't have the social skills to network their way out of sticky situations?

    We're going to keep seeing "X screwed over by powerful greedy person Y" stories until we use political channels to create new regulations that makes it in the best interests of the greedy to play nice with society. We can talk about the form these regulations should take. (IMHO, I think it's pretty clear we need far stronger privacy laws in the US.) What won't work is complaining that corporations are greedy. What won't work is trying to make laws while under the delusion that everyone is a rational actor with full access to relevant information. What might work is a determined effort to restore a sense of fair play and balance to our laws and institutions.

    --

    tl;dr: greed is a fact of life, and crying about it won't do any good. We need effective and strong regulation to prevent the greed that invariably appears from hurting the rest of us.

    1. Re:Blaming "greed" accomplishes what? by QuoteMstr · · Score: 5, Insightful

      stupid fuckheads

      First, maturity is realizing that not everyone who disagrees with you is a "fuckhead".

      Is there a specific name for a typical way of walking? Typical way of breathing? Typical attitude toward others?

      As a matter of fact, we have an extensive vocabulary to describe all these things. Try "strolling", "breathing" and "being amicable". In fact, that a concept has a simple name in all languages shows by sort of a reverse Sapir-Whorf route the universality of that concept.

      Greed, being a deviant behavior

      Greed isn't deviant. In fact, it's rather common, and to some degree, universal. What we call "greed" is just the manifestation of game theory. Every organism acts in its own interest, or more precisely, in the interest of its genes. Organisms do this because they inherited the trait from their ancestors, who were the organisms who spread their genes best. Humans are not above mathematics. It's only natural that we act in our best interests too. But for the most part, we do so by cooperating, because they makes us all better off.

      When all is well, we all get along in a state of enlightened self-interest where our self-interest and collective interest balance. But aggressive players can disrupt the game and at least temporarily benefit. Sometimes the gain really is short-term, and the society (system) settles back into a stable state. Other times, a new equilibrium is achieved. In human terms, that new equilibrium usually isn't desirable, and even the aggressors end up worse off. (To pick an example: who did the Trojan War benefit, exactly?)

      If we want a stable society in which we can all accrue the maximum personal benefit, we need to push back against those who would destabilize it using short-sighted aggressive behavior. To do that, we need to institute rules that make this behavior less attractive, and we need to institute rules that make society more tolerant to the damage caused by this aggressive behavior.

      "Good" and "bad" are inflammatory and irrelevant on this level. Instead, we should be talking about how to prevent society from being damaged by its most aggressive members.

    2. Re:Blaming "greed" accomplishes what? by QuoteMstr · · Score: 4, Insightful

      There's an old adage that advises, "never try to apply a technical solution to a social problem." It's true here: there were no attacks that an encrypted connection to Facebook would have mitigated; toolbar installation was the user's choice, not some drive-by download; finally, product offers and hidden $10-per-month charges didn't even have anything to do with computing, except incidentally.

      While improving technical security is worthwhile, it's not something that would have helped here. You can't solve the dancing bunny problem without preventing users from choosing what to do with their own machines. You'd have to implement draconian and pervasive DRM, and effective give people appliances when before they had general-purpose computers. That's a cure worse than the disease.

      This problem is social, and needs a social solution. Legislation is how we collectively solve social problems. There's nothing inherently scary or sinister about law. It makes us civilized. Reading about the exploits of this CEO and the thousands like him, I can't help but think we need a lot more civilization right now.

    3. Re:Blaming "greed" accomplishes what? by grasshoppa · · Score: 3, Insightful

      I think you two are talking at two completely different levels. Quotemstr is saying that greed is an integral part of our make up, indeed is an integral part of any organism's make up. We all strive to have more resources. Society has been set up in such a way that everyone gets more than they would have on their own. The disruptions come from people who disrupt normal societal rules in order to gain more resources, and naturally, our outrage comes from the fact that we were playing by the rules and they weren't, yet they were rewarded for it. He is absolutely correct.

      To you, however, greed is almost a "sin" instead of a natural compulsion. It seems you'd like to focus on changing one of humanity's basic impulse, which is ironic given your signature. Abstinence doesn't work either, btw. Our laws should take in to account greed, endorse a more healthy form of greed. And by that I mean greed that serves the whole ( perhaps most importantly, me ).

      Before you respond, think on this; What's the difference between greed and ambition?

      --
      Mod me down with all of your hatred and your journey towards the dark side will be complete!
  10. Mafia Wars is FREE by Aladrin · · Score: 3, Insightful

    Mafia Wars is free. You never have to install anything, spend any money, or visit any other sites. If you want some of the special tokens, you can do those things... But the tokens will only get you things that you could get anyway if you simply had some patience.

    All of this is completely in the users' hands. The sponsors page even says things like 'don't sign up for this if you don't really want information on the product' and things like that. If you don't really -want- the Zwinkie toolbar, you shouldn't install it.

    --
    "If you make people think they're thinking, they'll love you; But if you really make them think, they'll hate you." - DM
  11. Re:Business men by Eivind+Eklund · · Score: 4, Interesting

    I really, really wish "Kids don't need cell phones" was true. And it may be that it is some places. Unfortunately, it also seems that it is a real need in some places: Lacking a cell phone will totally cut the kid off from their social circle, because very large parts of communication goes by SMS.

    It's the same with net access; I personally believe that kids would mature better if they were all without cell phones and unmonitored net access until they're well into their teens. Alas, when almost all kids get cellphones and net access, denying to just one kid makes that kid an outcast :-(

    Eivind.

    --
    Doubting the existence of evolution is like doubting the existence of China: It just shows that you're uninformed.
  12. Re:The joys of capitalism by Ash+Vince · · Score: 4, Insightful

    Actually he is right according "The Google Story" by David A Vise. Their original plan was to licence the underlying search technology to other search companies. It was only after they were stonewalled by every other search company who wanted to be able to skew results in favour of their best customers that they released their own search engine to the masses and started moving to an advertising based model.

    Even now they are very ambivalent with regard to advertising. The have the most high value piece of internet real estate in existence (http://www.google.co.uk/) and it does not contain a single advert.

    I know many people here may have bought into the current MS and AT&T sponsored "Google is Evil" campaign, but lets not forget they were shunned by every other search engine of the time as they were to interested in giving their users the most relevant results, not the results that made them the most money. Until this changes it will always be my home page as I wonder whether Bing and Yahoo would go to revenue based results at the drop if a hat if Google were out of the picture.

    --
    I dont read /. to RTFA, I read /. to offend people in ignorance.
  13. Re:Business men by idontgno · · Score: 3, Insightful

    You forgot to yell at everyone to get off your lawn.

    My older (now adult) kids paid for their own airtime (pay-as-you-go phones). Once they're socially self-propelled, it's good to be able to track them down if you need them.

    And even if they're skint and out of airtime, the phone will work for 911 in an emergency, so I feel ok about that.

    Now, the younger kids... they're preschoolers, so the only cells they get are the little plastic ones with the push buttons that make "boop-boop" noises and blinky lights. Kinda like a cheap AT&T phone except with better coverage.

    Back on topic, social networking sites... I always warned the younguns to very carefully read and consider the terms of the software before installing it on their Myface or whatever page. Read those licenses in the most paranoid light possible ("What are these guys trying to put over on me"), because at least once, it'll be justified.

    It's worked so far.

    --
    Welcome to the Panopticon. Used to be a prison, now it's your home.
  14. Re:Business men by daveime · · Score: 4, Insightful

    It's only a minority that do asshat things like supporting their kids-text addiction to the tune of thousands of bucks.

    My girl (12 years old) gets 300 pesos load a month ($6 US) for her phone. That's good for 300 texts, or 10 a day. If she finishes them in a week, that's up to her, but's she's not getting any more till the next month.

    But as a parent, the ability to at least call her wherever she is, if she's late home from school etc, and save myself the worry / stress / potential coronary, it's a small price to pay.

    Kid's DO need cells, in the same way as kids in our day needed the latest Nikes, or a skateboard, or whatever the trend of the week was. Not just so they don't become social pariahs, but so the parents can have some peace of mind that they can be contacted in an emergency.