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Google Airs Super Bowl Ad
theodp writes "CNET's hunch that Google might run a Super Bowl ad entitled 'Parisian Love' proved to be well-founded. The ad just ran (did you know that you can search the Internet using Google?), and Apple certainly doesn't have to worry about losing its claim to having produced the best Super Bowl ad ever. In fact, you might want to check out the spoof 'Parisian Love' apparently inspired — 'Is Tiger Feeling Lucky?' — if you want to see a better pitch for Google."
I have been described as seriously cynical and highly lacking empathy. Hell, even my girlfriend calls me souless. But I nearly cried at the end.
Brilliant ad.
No, actually. Would never have crossed my mind.
I think you just have issues.
This being Slashdot, I understand how this might seem confusing to some readers, but that's actually the way some romances happen. A guy meets a girl, likes her, tries to impress her, and amazingly, it works.
Try this in your Google Suggest enabled search field (Safari, Firefox, Google home page): ...
Just type the word "Why"
First suggested results:
Why do men have nipples
Why is the sky blue
Why is my poop green
Why are black people so loud
Recently bumped off the top list of suggested search results: "Why does my vag smell"
What would we do with out such an enormous cultural asset such as Google?
...who thought this ad was pretty damn brilliant? Low-key, sure, but also sweet, memorable, and focused on the product/service itself rather than hype and glitz? I thought it promoted the both the company's values and the value of what they provide to their customers extraordinarily well.
Maybe I'm just not cynical enough, but it sure gets my vote. /tsg/
No I didn't find it creepy. I was very impressed with the commercial. It instantly came to me near the end that they were illustrating they're long term commitment to excellent searches. Google has been in business now (if your a 20 something) for over half our lives, and this was a sped up version of what an "average" person may have Googled over their lifetime. It has always been there for you. It has always got you what you wanted to know. The top result is always what you wanted. All this was illustrated very elegantly and effectively. Unlike most technology commercials that have a very busy, and annoying feeling with people who are nothing like "you."
I want to be retired when I grow up.
Actually, I thought it was simple and to the point (something you don't see very much in Super Bowl ads).
I didn't watch the Superbowl (cable's out), and so far three friends have called me to tell me to watch this ad, while I haven't heard a peep about any of the other ads that aired. I'd qualify that as a pretty significant success.
Also consider that the ad's simplistic nature can be thought of as a reflection of Google's products. Apple's used same strategy very successfully while marketing the iPhone, albeit from a somewhat different angle.
I also wouldn't list Apple's '1984' as a particularly good ad. It was expensive, confusing, and made absolutely no mention of the product being advertised. My favorite super bowl ad is still the E-Trade monkey ad.
-- If you try to fail and succeed, which have you done? - Uli's moose
Oh gawd. That ad was based around a lame, confusing reference to a certain novel — a novel that the makers obviously had not read. It doesn't make sense to anybody who doesn't already think that Apple products are Destined to Save the World. Anybody who thinks this is "best ever" needs to get out more.
So the ad is telling us that some horny dude knocked up some chick in Paris and was looking for a church to confess his sins, and they told him that he can't leave the country or Jesus will zap him, and that he better buy a crib, but he's so poor that he has to build it instead, and next he'll probably search for "best suicide method" ... so thank God for Google, the benign giant who knows every minute detail of his pathetic life.
Is a super bowl some kind of large toilet?
It's just you. Any idiot could see the story: An American guy went to study abroad in Paris, went to a cafe, met a French girl who told him he was cute, bought her some chocolate, found out about her favorite films, and eventually moved to Paris to be the handyman to her and her husband.
Haven't you heard of Google TiSP?
http://www.google.com/tisp/
I wonder why they didn't advertise this - everyone already uses google search.
And for those wondering, Clearwire is just a franchise of Google TiSP
For a company that doesn't advertise very much (all that they have so far is that stupid Chrome browser commercial that still barely makes sense to me), and a company that's pretty closely tied to the /. community, I think it's pretty newsworthy. And let's not forget that they didn't just crawl into the advertising realm - their first major ad on TV airing during the Super Bowl? That's pretty significant. And besides, it suggests that Google is starting to acknowledge some competition from Bing. They never had any reason to advertise much before, but it shows that they acknowledge that things are starting to change.
In any case, for a night full of silly car ads and tasteless beer commercials, I thought it was delightfully refreshing. I'm glad to see a story like this making waves.
I have left slashdot and am now on Soylent News. FUCK YOU DICE.
It's so touching knowing that a soulless, multinational, 100 billion dollar company thinks you should integrate it into every part of your life.
But yeah, I almost cried too. Kinda scary how easy it is to manipulate our emotions for commercial gain.
Who the fuck is Sopmeone?
Yeah, hi. Sopmeone here. I did compare the results but you won't be interested. Nice meeting you.
Maybe they should have showed a big spinning clock, or a caption at the bottom of the screen that says "IN CASE YOU CAN'T FIGURE IT OUT, TIME WOULD ACTUALLY BE PASSING BETWEEN EACH SEARCH!! GET IT?"
I'm a man and I find it hard to fathom that someone could be moved by that ad, let alone to tears. In fact, I'd say I felt nothing at all, unless cheese is an emotion.
Guy: Here's a python.
at any point in this conversation were either of you ever thinking about tits?
(1.21 gigawatts) / (88 miles per hour) = 30 757 874 newtons
All these comments and no one noticed that when they did the search for Church one of the queries that came up when they had only typed 'Chu' was 'Chuck Norris' Which makes this the coolest ad and now the Google employees better watch out for roundhouse kick related incidents.