Movie Studio Finally Sees the Light On Rentals
Griller_GT writes "After months of conducting studies about the effects of delays on sales of DVDs, 'Paramount Pictures has agreed to provide its movies to Redbox on the same day they go on sale.' A Paramount exec said, 'Those people who want to rent are going to figure out ways to rent, and us restricting them from renting isn't going to turn it into a purchase.' Gee, who would have thought of that?"
Reader DisKurzion sends in news of another movie business experiment underway by an Australian company called Distracted Media. They are raising funds for a movie called The Tunnel by letting people invest in individual frames for $1 apiece. When the movie is complete, it will be released for free on torrent sites.
Woohoo! On the same day of release.
I went to eat some animal crackers and the box said, "Do not eat if seal is broken." I opened the box and sure enough..
Alternative distribution methods are definately here to stay. Companies like Blockbuster (who may just consider this another coffin nail) had a purpose 10-15+ years ago, but were incredibly slow to react to market changes (Netflix in particular) and are all having rather violent death fits (they're using the last of their influence with the big production companies to try and force Red Box to carry childrens movies only or not carry any new releases).
I'm not here to tell you how it's going to end -- I'm here to tell you how it's going to begin ...
Most movies cost $800,000 + to shoot. At 1$ a frame and 24 frames a sec, a standard 190 min movie only comes out to $273,600. Seems low
Remember, Hollywood movies can cost from $10,000,000 to $100,000,000 to shoot and produce so compared to that it is nothing.
So, you mean, I can now drive to a store and rent the DVD/Bluray of a movie on the same day as I can buy it in a store, six months after I could download a virtually complete and much more interesting workprint release?
Wow, this is real cutting-edge tech they're bringing to consumers. Who wouldn't want to pay through the eyeballs for that?
It's about time movie studios started realizing that. I'm a rental-convert and have been renting my movies for almost 2 years now.
I have a shelve full of DVDs and VHS tapes that are collecting dust. Most movies aren't worth re-watching and it seems ridiculous to purchase things you're only going to watch once.
I still buy DVDs, but I only buy movies that I know I will watch again (e.g. The Matrix, God Father trilogy, etc.).
Everything else is on the Netflix queue, and if it takes 10 months for me to finally see it, oh well, so be it.
Case in point, I was looking forward to watching Ninja Assassin because the previews looked good and it has the "Wachowski brothers" stamp on it.
When it finally reached Netflix and my mailbox, I was extremely excited... extremely excited that I didn't go out of my way and buy it. The movie was a piece of junk in my opinion, and it would not even be on my shelve collecting dust with other DVDs.
tl;dr: Renting Movies "FTW".
If you can't mod them join them.
funny how stories tend to come in packs. The Movie "Unthinkable" was ranked #3 at IMDB prior to the release of the DVD/BR (it was a straight to video release). The producer ended up asking on the IMDB forums the people who had rated it where they got it from and about ideas on how to make things fairer for both sides. ... it IS worth it), as it is a really interesting movie.
As someone who saw it ~early~ too, I can only urge you to watch it (if possible through a legal rental or by buying the DVD or BR
I wonder whether this and TFS are linked somehow.
"DRM is like the Ford Pinto: it's a smooth ride, right up the point at which it explodes and ruins your day."-C.Doctorow
Obligatory from the Onion.
http://www.youtube.com/watch?v=3TrPwOrf4sM
Blockbuster Offers Glimpse Of Movie Renting Past
Kwisatz Haderach
Sell the spice to CHOAM
This Mahdi took Shaddam's Throne
In the last couple years, there have been a ton of retail exclusives. There are a few distributors who won't sell us movies that have some bogus exclusivity, but you know who will? Best Buy. We just buy em there, and rent em out just like anything else. The only thing we can't effectively get a large quantity of are the Netflix exclusives, but those are usually more obscure movies(which my store specializes in).
What I really hate are the "Rental Exclusive" editions of movies which have long, unskipable previews before the movie.
...but after I downloaded "Gamer" with Russel Crow and watched it in fast-forward I decided to stop watching movies.
So DRM didn't beat me... "Gamer" did...
A Paramount exec said, 'Those people who want to rent are going to figure out ways to rent, and us restricting them from renting isn't going to turn it into a purchase.'
That statement just kills me. In recent years, phrases like 'the customer is always right' seem like out-of-style-like-full-service-gas-stations concepts. If I were to go back in time like 15 years and talk about how these places lowered the value of the products to the people who pay for them to increase sales from those who didn't, they'd think I was concocting some silly sci-fi story.
"I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)
Having kids, a busy job and a generally hectic life I just don't have time to get to the cinema as often as I would like to. I would more than happily pay the equivalent, or even a small premium, to see a new release at home... why? Because going to the cinema is not just going to the cinema - it is an event with baby-sitter costs, a meal, drinks and generally making the most of a rare night out. Why oh why can't the movie business see this market (I'm pretty sure I'm not alone, well maybe on slashdot) and cater to my needs? I mean really! They are bonkers, the lot of them. Hell, I'd even subscribe and watch a new release once a week.
That's a soon to be former Paramount executive.
Just like when an IBM VP came down to RTP and told us all how our software was too complex and hard to configure. That we needed to start having it do what the customer needed and for them to be able to understand it. I told my co-workers he'd be out of the company in under 6 months. Sure enough he left the company after 5 months.
The powers that be don't like the truth or those who continually spout it.
>They are raising funds for a movie called The Tunnel by letting people invest in individual frames for $1 apiece.
>When the movie is complete, it will be released for free on torrent sites.
Sounds like a return to the days of commissioned art.
A work that expires before its copyright never enters the public domain and thus enjoys eternal copyright protection.
Other than these two, totally separate stories being about movies, how are they even related? Shouldn't they be two different front page submissions? One is about rental policies from a major studio while the second is about a decidedly independent movie-making effort. Or did we just piggyback one on the other so that it could get Slashdot front page face time?
suddenoutbreakofcommonsense
I predict Blockbuster locations will disappear in the next 5 years and we'll be left with Redbox
Redbox machines tend to carry only new releases, not older films that I may have missed. With Blockbuster and locally owned video rental stores gone, where will people rent older films?
The bigger the rental release the more copies the rental places need to have to meet the surge. If the surge is dampened because of earlier sales and less hype because of the mixed release dates then the rental places have to buy less to meet the peak opening demand.
So releasing into both markets at the same time is likely to lead to more sales into the rental market.
Standard movie length is over 3 hours now?
It may not be standard, but Disney's Kill Bill was so long they had to release it in two installments. A lot of made-for-TV movies are the same way.
A Paramount exec said, 'Those people who want to rent are going to figure out ways to rent, and us restricting them from renting isn't going to turn it into a long term rental ending when we change to a new DRM scheme.'
There, FTFY
Also: Restricting. Nice to know they're owning up to that word.
Most movies aren't worth re-watching
True, most movies aren't made with single-digit-year-olds in mind. But when little Staisy wants Cinderella, she wants Cinderella. And she wants it once a week or more often. I should know: I was six once, and I was that way with The Care Bears Movie.
Could you give an example? I don't doubt it, it just seems as though NF is the last in line for many things. Most of the time, I have to wait months before a movie is available on NF.
And they're really weird about streaming. They'll offer a streamed version for a couple of months, take it off, and then put it back on.
RIP America
July 4, 1776 - September 11, 2001
Did you see the movie?
Nope. And I don't plan to until 2019 when the Sonny Bono Act, a U.S. copyright term extension heavily promoted by Miramax's parent company, finally wears off.
Disney, it ain't.
From Wikipedia: Kill Bill was distributed by Miramax Films, which has been part of Disney since 1993.
Wachowski bros lost all their cred when they tried to make a sequel to the Matrix. Fortunately you and I know that they never made a sequel to the Matrix, and I for one will never watch another Wachowski bros movie.
They must have decided that saying "No" to customers' offers of money, isn't quite the optimum revenue-generating strategy. Saying "Yes" to offers of money, apparently gives the movie-makers a subtle financial edge, relative to their old business model. Who knew? What a weird and unintuitive market this is; conventional wisdom is that the best approach to business is "The customer can always go fuck themselves."
As copyright owner of this comment, I authorize everyone to defeat any technological measure which limits access to it.
So do you never watch a Pixar film either?
I'll watch a Disney movie if it's on. This means a non-theatrical showing that someone else is paying for, such as network TV or a DVD at someone else's house. If a movie is "on", the studio gets no more money whether I watch or not. But among the people I hang out with, something like Up is more likely to be on than something like Kill Bill.
What do you have against Netflix, out of curiosity?
The monthly fee. Netflix is $9/mo, but I'm not yet up to the point where I'm renting nine movies at the Redbox a month.
I have never seen a "STANDARD" 190 minute movie...that's 3 hours 10 minutes!! The few that I know of that are that long are far from "standard"...
Try $1/frame x 23.9fps x 90min = $129,060
Crowdsourcing the funding for a movie is a brilliant concept, I bought a frame to support the distribution more than the movie. Whether this movie is good or not, I hope all indie films will be funded and distributed this way. And who knows, the movie might be the next Blair Witch Project.
They are raising funds for a movie called The Tunnel by letting people invest in individual frames for $1 apiece. When the movie is complete, it will be released for free on torrent sites.
They are pretty much like a "squeegee guy" or someone sitting at a freeway off ramp with a sign that says "will work for food".
Yeah, working a 9-5er sucks... maybe I'll take donations for $10/sentence to write a book... which I will release to project gutenberg for free!
This issue is a bit more complicated than you think.
If *THAT* is the party that seemed off to you, you didn't read the details on their site...
First, I want to say that there are tons of indie films with budgets in this ballpark (or even lower) that have been successful, and some of them are quite good. Hollywood movies don't try to be reasonable in budget. They try to be big and showy, and that costs money.
The amount is actually going to be $135,000... apparently they thought 90 minutes was standard, rather than 190 minutes.
However, those aren't the numbers that are off. What is off is what the terms are for this deal. What you get for your $1, assuming the movie is completed, is they will e-mail you a picture of the 1 frame of the film that gets designated to you. All those people who happen to fall on a "fade to black" are going to be pretty excited by that pure black picture they get...
99% of the profit is going to go back to the group that made it.
1% is being given away lottery style to whoever happened to have randomly invested in a frame that is going to be selected by these guys. That 1 person gets 1% of the film profits.
Sounds like a good shtick to me. Why bother taking out loans when you can get people volunteer donations for only 1% of the profit?
Thank you for the excellent analogy.
I'll only watch porn if it happens to be 'on.'
Or a strip club freegan - the asshole at the table next to yours that keeps making comments while you're trying to enjoy a table dance.