Facebook User Satisfaction Is 'Abysmal'

adeelarshad82 writes "American Customer Satisfaction Index recently conducted a survey in which they found that even though Facebook is gaining popularity, they are doing a miserable job of keeping their users satisfied. According to the survey Facebook scored 64 out of 100 for customer satisfaction, which puts the website in line with the satisfaction rates for airlines and cable companies. The survey also includes other websites like YouTube and Wikipedia (which scored considerably higher) and MySpace, which came in slightly lower. (The survey did not include Twitter since many of its members access the site through third-party sites rather than Twitter.com.) The ACSI was founded at the University of Michigan's Ross School of Business, and is based on annual interviews with about 70,000 customers. The group has measured portals and search engines in the past, as well as news and information websites, but this is the first year the ACSI included social networking sites." UM professor Claes Fornell blogged: "Controversies over privacy issues, frequent changes to user interfaces, and increasing commercialization have positioned the big social networking sites at satisfaction levels well below other Web sites..."

Comments

Yeah, but

[halestock]

does that include those who are dissatisfied because their parents added them as a friend?

Re:Yeah, but

[phantomfive]

Yeah, it makes me wonder what people would respond as their satisfaction level of the world. Ask people, "Do you find yourself satisfied with your relationships with other people, or do you wish you had cooler friends? Do you like your job, or do you find it is more like work?" If Facebook is an attempt to map reality, then the closer it gets, the less likely people may be to be satisfied with it.

Look beyond that! It's a religious principle. The first noble truth of Buddhism, sometimes translated: "Life is filled with a deep sense of unsatisfaction." It's Facebook against Buddha.

Cable companies on the other hand have no excuse. There's no religious principle that says, "thou shalt overcharge for misrepresented crappy services." They are going to hell.

Re:Yeah, but

[Obfuscant]

Do you find yourself satisfied with your relationships with other people,

What is this "relationship" of which you speak? I am fascinated by this concept; please subscribe me to your newsletter.

or do you wish you had cooler friends?

What is this "friends" of which you speak? Do you cover this topic in your newsletter?

Re:I'm surprised Twitter wasn't included.

[Nadaka]

Hey!

Twitter has 5 8's reliability.

That is only 1 less than the 5 9's that people keep raving about!

Re:well firts thoughts...

[eexaa]

oh holy god. I posted it to wrong discussion. please ignore me. :D

I am sorely disappointed

[Locke2005]

I've been a FaceBook member for over a year now, and I haven't gotten laid even once!

Re:well firts thoughts...

[selven]

Is this some kind of Farmville mod? Cause that might make that game actually interesting.

Re:Satisfaction Is 'Abysmal'

[larry bagina]

Don't you remember that microsoft kin (wonder what their satisfaction is) ad about the creepy stalker girl that tries to hook up with someone only to find out he's twice as old as she thought?

The point isn't that people post less than accurate pictures (though they do), the point is that crazy stalkers will track you down for a "surprise hookup". Fortunately, you can make the slashdot idle section if you update your facebook status to "is being raped by a crazy stalker".

Re:well firts thoughts...

[H0p313ss]

Facebook + lasers... what could possibly go wrong?