Blekko Launches a Search Engine With Bias
Pickens writes "Previous specialized search engines including Cuil, Hakia, Powerset, Clusty, and RedZ — each had a special trick, but they've all faded from memory, some after crashing in flames, some after making their founders rich. Now Rafe Needleman reports at Cnet that along comes Blekko, whose claim to fame is that you can tilt your search results in the direction you like by using a category of bias, like 'liberal' or 'conservative.' Categorization lists are applied by appending a 'slashtag.' The query, 'climate change /conservative' will give you politically slanted results, for example. 'Climate change /science' will restrict your results to hits from scientific Web sites. Blekko won't have a real, Web-wide impact unless its concept — that bias is good and more aggressive search filtering is needed — gets some traction, writes Needleman. But 'Blekko is a solid alternative to Google and Bing for anyone, and more importantly it's got great potential for researchers, librarians, journalists, or anyone who's willing to put some work into how their search engine functions in order to get better results.'"
This has been my home page for a while. (You can get invites from their twitter). What sold me was kittens /liberal vs kittens /conservative
it's under construction
Massive failure on that example unless you consider the top three results (newscientist.com, livescience.com and physorg.com) to be more than just news sites. And (of course you new this was coming) the gold standard does a better job with the same search.
Of the first page of Blekko results, I'd argue that only half of them have any business being on there. The other problem is that a lot of things like date ranges or news that this slashtag hopes to fill is already covered by Google's advanced notation. People who need these have probably already learned to use them (for instance the site:slashdot.org term helps me see if a story has already been up on a topic). If you want a bias other than range restrictions, just add it as a search term.
I spent a lot of time playing around with this and nothing I tried really jumped out at me as "useful." Of course I was just fiddling around and not really looking for anything in particular.
My work here is dung.
Seems pretty real to me.
I entered slashdot/quality and came up blank.
Bias is inherent in everyone, this engine included. Who decides what fits a category? It is up to individuals to interpret the bias. Who decides whether something should appear in /terrorist or /freedomfighter ?
I can't see how this is a good idea.The people who hate NPR (liberal) or FOX (conservative) without ever listening to either, already have plenty of places to get their bias quota. We don't need any more mind numb drones for the political classes.
Agent K: A *person* is smart. People are dumb, stupid, panicky animals, and you know it.
Obamacare fiscal implications /liberal = Will save us trillions!
/neo-con = We'll find them on every street corner!
/catholic = Condoms don't prevent AIDS
/bloomberg = We need tougher gun laws because criminals follow them
/howard dean = YEEEEEEAAAAAAH!
/conservative = Fox News
/liberal = MSNBC
WMDs in Iraq
Sex education
Gun control
How to give a concession speech
Unbiased news
Unbiased news
Unbiased news = No results round.
I want peace on earth and goodwill toward man.
We are the United States Government! We don't do that sort of thing.
I see huge potential in selling this to Tea Party members and other political groups so they don't need to be confused by other points of view!
This looks like a professional heavyweight cousin of Left-Right.us, a relatively simple Google hack I posted some weeks back. Very cool.
(though I still like seeing the results side-by-side.)
Liberal? Conservative? Compare perspectives at Left-Right
I can't hear dissenting opinions!
This might not be so bad.
I can just see Fox News anchors with actual quotes to back up their uninformed stances on on the issues they have chosen to rally behind... or more often against.
I went to battle M.C. Escher, but drew a blank.
If I want to further specify search keywords to add bias to my search in Google, I can. Unless Blekko is *really, really* good at this, I'm not sure I see how it will end up better than google with the same keywords without the slash?
I suppose it's an interesting *idea*, but the devil will be in the detail of getting the filtering to be really good, better than bing, yahoo, or google with similar searches.
Google changes your results in that regular use of Google will filter out and make things have higher rank depending on your search history.
For example, searching a lot about Linux and their distributions will make Wine the software the top result instead of the beverage.
...great, just what people need.
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Oh, god. As if it weren't easy enough already to find only information that only supports what you already believe, here's a search engine that deliberately provides blinders.
How about a search engine that analyzes your search, and then guides you to sites that show you information that confronts what you think you know with thoughtful and clearly-reasoned analysis and real, verifiable data?
Oh, wait-- clearly-reasoned and thoughtful analysis? This is the internet we're talking about. That gets buried under flames and opinions and half-understood facts.
http://www.geoffreylandis.com
What if you have a liberal/conservative government? In the UK liberal is becoming conservative
I turned off that, it's ridiculous, I'm equally interested in both types of wine.
This is selective.
it's under construction
http://start.ubuntu.com/10.10/Google/
No clue how it works, but the search results seem to be skewed towards Ubuntu. I try not to use it for that exact reason: not understanding the mechanism of altering.
0 results, please try expanding search parameters
CS: It is all sink or swim...oh and did I mention there are sharks in that water?
Maybe now we can find out the real TRUTH about everything? This is the search customization we REALLY need :)
He who knows best knows how little he knows. - Thomas Jefferson
Political factions are not siloed. They come together, mix, mutate and spread apart under a variety of circumstances, personalities, etc.
For example, I've known many religious conservatives who social views are "reactionary," but are functionally libertarian in their politics. Likewise, many liberals claim to be about individual freedom, but the policies they support (non-discrimination laws, speech codes, gun control, high taxes) when applied to individuals are extremely illiberal.
Most people cannot even get Fascism right. They think it's just "totalitarianism" or "corporations owning the government" (I've even had teachers say it is just "militant nationalism") rather than understanding that it is a fusion of right-wing and left-wing thought into a more advanced form of Socialism which attempts to achieve Socialist ends through a more market-oriented system (where the state generally directs, but doesn't explicitly own, private business through regulation).
In order to even train some sort of AI to figure this out, the developers would have to have an incredible level of domain knowledge of politics and history that would rival the level of knowledge that hardcore game designers typically have of Physics and Geometry.
I suppose they could do something like PageRank where they just assume that certain similarities imply a position in politics, but that won't be accurate for obvious reasons.
That is an active, declared, stance. You are telling the search engine "Make the results like this," and it is.
Normally when talking about bias what someone means is a balance in a direction that is unintentional and unnoticed on the part of the person doing it. They are biased towards or against something and it effects what they do, but they don't know it. When they believe they are neutral they are in fact not.
A geek analogy would simply be one of electrical circuits. If you have a properly working amplifier, and you apply an input voltage, you get an output voltage. That is not a bias, that is the amplifier actively doing what you asked it to. However if you input no voltage and measure the output and get a voltage, your amplifier has a bias. It is biased towards a certain amount of DC voltage and it thinks that is 0. Complex or sensitive circuits may have the ability for someone to measure and adjust that away.
Likewise with human actions.
Previous specialized search engines including Cuil, Hakia, Powerset, Clusty, and RedZ--each had a special trick, but they've all faded from memory
Indeed; I don't remember any of them existing.
Doesn't Google scrub sites that are contrary to it's views and sometime disappear a site altogether?
When Fascism comes to America, it will call itself Anti-Fascism, and tell you to give up your guns.
On the topic of reality distortion fields: jobs /apple versus apple /jobs
Make everything as simple as possible, but not simpler. - Albert Einstein
- when all the US sites are classified /rightwing or /reallygoddamnrightwing by the rest of the world? Or when all non-US sites are classified /commiepinkotreehugger by legions of Americans?
Is there a /yeehaw tag?
I guess an unbiased search engine is basically choosing a random set of web pages.
I would certainly prefer to get "slants" as well as scientific informational results in searches. It's interesting that there doesn't appear to be much of a "centerist" view any longer. I think this is largely due to certain extremes branding centerists as opposing extremists rather than what they are. Still, filtering out even more crap might be interesting.
Google changes your results in that regular use of Google will filter out and make things have higher rank depending on your search history.
For example, searching a lot about Linux and their distributions will make Wine the software the top result instead of the beverage.
Yet another reason not to accept JS or cookies from Google. The feature itself may not be so terrible. It's pretty bad though that this would be turned on by default, which is the same problem with lots of features that try to be "helpful" without clearly explaining up-front what they are doing and why. It goes counter to the common-sense expectation that a give set of search results is based on only the keywords entered. It really sounds like a way to put a pleasant spin on all of that data collection and retention: "See, it's just so that we can better serve you, honest! No, we won't delete it upon request."
It is a miracle that curiosity survives formal education. - Einstein
... my first search will be "kennedy assassination /truth". Followed by "mp3 music /goodtaste"
Free, as in your money being freed from the confines of your account.
Clusty hasn't completely faded from memory. I still use it all the time at search.yippy.com - I still find the search clusters very handy for quickly focusing my searches to get to the useful stuff.
I know there's an election tomorrow (we get to select which side of the same corporate purchased coin we want, yay for us) but I think the killer app for this isn't "right" "left" or "liberal" "conservative" but more for Pr0n, like "blondes" "redheads" and uh, many other not safe for work tags, you get the idea.
"Science flies us to the moon. Religion flies us into buildings." - Victor Stenger
Can I do searches slanted for voltage bias, bias tape, or Bias the brother of Melampus?
no results found
And that is exactly why this thing may be very successful. The last thing most people want is to be exposed to viewpoints other than their own or have to actually think about what they believe.
politics /retarded:
Impressive.
GCHQ Quantum Insert installed. If only our tongues were made of glass, how much more careful we would be when we speak
More confirmation bias.
Sheesh, evil *and* a jerk. -- Jade
"WINE" should go to the project and "wine" to the beverage.
Actually, if you typed in Dell and got nothing but complaints, that in itself would be a bias against Dell. You'd be discluding the people out there who do like their Dell products.
Now then, specifically searching for a bias can be useful for research, especially in the realm of argumentative writing. Even when you're representing one platform, you should acknowledge the existance of other ideologies and attempt to counter their claims. What better way to do this than to specifically look for the bias?
Of course, the algorithm and how the results are tagged might be a problem, but I can definitely see a use for it. Unfortunately, the more likely conclusion is people would use it to simply feed themselves more of their own bias.
Priceless! In both searches I found mention of a PETA project to rename fish as "sea kittens" so people would feel guilty about fishing...
Hey, that gives me an idea! How about using a line and hook to catch kittens? One could use live mice as bait.
Go Blekko! ...ank
Still hoping for Gentle Treatment...
There's Wikipedia then there's Conservapedia. The former has hourly bunfights about bias which results in many bias free articles, but also some spectacularly biased articles on both the left and the right, while the latter insists only on a right slant.
I will leave it as an exercise to the reader whether a biased (left or right) search engine is any good.
--
BMO - Obviously using a biased commie liberal Canadian spell-check, because Wikipedia doesn't get a squiggly underline but Conservapedia does.
I mention this in another post.
So Fox news is NOT biased. No, really, they aren't. The reason is they know exactly what they are doing. They don't think they are perfectly in the center, they don't think they are trying to be equal. They know they are supporting republican causes and agendas. They may not admit as much, bu they know it. It is an active, purposeful stance. It is not bias.
Bias is when you are trying to do something, but don't (at least not completely) because you are predisposed for or against something. So bias in the media would be something like a story not getting reported on because the editors decide it "isn't news" because it tells a narrative they don't like. They aren't actively working to suppress it, they just don't like it and thus decide it isn't news worthy, not realizing what they are doing.
You do discover bias in new media, no surprise it happens in all human endeavors. Fox News just isn't a good example because they are actively working towards a stance. It isn't bias if it is your actual goal.
All I want is for search engines to accept single quotes, and not, in any way, shape, or form, interpret the contents. For example, I have an artist friend who I lost touch with, and can't search, since she spells her name Mel. White, and yes, that's a period after the "l".
Any number of other searches I've done, I've had similar problems.
The other thing I'd like is proximity - "these words within 3/5/whatever words of each other", so I don't have to do three, or six, or 12 searches for just one statement that can be phrased in varying ways ("update veblefitzer fails")
mark
This is cynical enough to sound like material cribbed from the Onion, or possibly Stephen Colbert. :P
But spot-on. When it comes to politics, people don't want to be informed, they want to be agreed with.
...great, just what people need.
Problem is... these distortion generators already exist in abundance. People have no trouble gravitating to as many of their preferred degree of polarity as they have time to surf. The novelty here is that it is adjustable so one site serves all (in theory).
This has a certain subversively educational appeal. Making the issue of bias in providing (or absorbing) information explicit forces people to confront and think about the issue.
Unfortunately only people who are curious, undogmatic and reflective are likely to benefit from experimenting with it so certain segments of the political spectrum may be immune to its education effect.
Starships were meant to fly, Hands up and touch the sky - Nicky Minaj
Liberal /conservative = Democrats buying votes with Republican money seized at police gunpoint (taxes)
/liberal = Republicans attempting to repeal the First Amendment to be replaced by Leviticus 18
Conservative
Me /you = idiot
/me = idiot
You
Moderation /slashdot = Insightful if I agree, flamebait if I don't
/moderation = Selection bias case study
Slashdot
Darok /Jalad = Tanagra
Everybody gets what the majority deserves.
Please, tell me, where is the anti-FOX "propaganda"?
Nobody has to create propaganda to make FOX look bad. They can be completely honest and show what they have to say, and FOX frequently appears to then satirize themselves.
And yes, I've seen far more FOX than I have ever wanted.
I've also even seen guests or commentators on FOX presenting a reasonable opinion that I found myself actually agreeing with. I even once found myself agreeing with Glenn Beck on an issue. Usually it's followed up with the rest of the panel ganging up against that person's idea...
But don't get me wrong, I don't dislike FOX because they are conservative. I dislike them because of the lies, exaggerations, fear mongering, inaccurate spins, propaganda, and sensationalism.
and I don't care if you like it because I have my fingers in my ear and I'm humming...
Just read a book by Andy McDermott (THE SACRED VAULT) where this exact baising is used by an evil genius to try and cause the downfall of society... Instead of letting the user decide the slant/bias, the search engine company did it for them, based on geography and search tendancies, with the goal of inflaming politics and causing wars. But seriously, is editing reality based on already exisiting biases really a good idea? I'm thinking it will make biased people more biased. :(
This article manages to completely miss the major reason you might want to use Blekko. As a logged-in user you can personally tag a site as spam, and you'll _never_ see it again in any search you do. A large body of users, tagging as spam, produces a nice database of statistics that can be used to drive the _global_ spam tag. It already does a pretty good job pulling spam out of your search results, and if it really takes off they're going to be delivering pretty high quality.
Blekko doesn't make any money from google adsense, and google does -- a lot of money. Which of the two companies is going to drive search traffic towards their ad network?
Blekko opens up quite a bit of the information they have about sites, letting you see their scores and scoring system, and the links in and out.
It deserves to do well -- I hope it gets the chance.
What's up with the red-colored links ? I do my first ever search on Blekko, and it looks like I've already visited all the pages...
Lame, what about "apple".
I would suggest that google should have a "clarification" page like the ones on wikipedia.
It should say something like "I'm sorry, you searched for \apple\ that request is ambiguous, please select the category of you are interested in /electronics/food/etc"