Google Tweaks Algorithm; EHow Traffic Plummets
jfruhlinger writes "For some time there's been rumbling that Google's search results have been gummed up by low-quality pages from 'content farms,' written at low or no cost specifically to score high on common Google queries. Now it looks like the latest update to Google's search algorithm is having an effect, cutting into traffic to eHow (and cutting down the stock price of eHow's owner, Demand Media, in the process)."
of value was lost!
Wouldn't it be a lot simpler to just block all robot traffic to expertsexchange, ehow, and the like? Or even more trivial, allow users individual profiles to block specific user selectable domains?
"Science flies us to the moon. Religion flies us into buildings." - Victor Stenger
If your company's business plan focuses exclusively (or even primarily) on gaming Google search results, then anyone dumb enough to invest in you *deserves* to be screwed.
SJW: Someone who has run out of real oppression, and has to fake it.
Previous Slashdot discussion:
http://tech.slashdot.org/story/11/03/11/1711252/Google-Introduces-Domain-Blocking-To-Search
Article discussing how:
http://googleblog.blogspot.com/2011/03/hide-sites-to-find-more-of-what-you.html
I don't know about anyone else, but I was beginning to get very pissed off with looking up things on Google and constantly being linked to Big Resource, which was just a huge page of nothing.
Gettin' even bigger? Get as big as you like, you'll soon not see any visits from me...
THE HONOUR OF THE KNIGHTS - CC Licensed Sci-Fi Novel
Google has been turning into a cesspool lately.
Said suits have been tried, and failed miserably. Google's algorithm is a trade secret, and are not required to prop up others business models. They won't try, Google's won enough cases like this, even if they did they'd get their butts handed to them on a platter in court.
I run a website that is entirely my own work, is the result of years of research and involves many hours a day of new research. I am able to provide the data I collate for free to everyone because AdSense income covered hosting costs and allowed me to pay rent and buy food. I was not making vast sums of money, but I could do what I love and provide a useful resource to thousands of others. Now, scraper sites get ranked above me and even sites that cite me as the source rank higher than I do for many keywords. It's unfortunate, but for me this means less time doing actual original research and more time having to go out and market myself.
As a one man organisation, it's going to be really tough to keep going. I think Google have made a massive error here - by saying they can gauge the quality of a website (and its usefulness) algorithmically is arrogant and short-sighted. I hope they figure this out quickly. I really do hate having to sell stuff, even my own work!
They definitely need to tweak it further to get rid of or decrease the number of results from expert sex change.
"Dark spots in giant's search results mark the beginning of the new iteration its search algorithm for the fourth (or fifth?) time since Google's inception - an activity many scientists and internauts feared was dangerously delayed. Owners of previously unknown internet real-estates can expect higher yields of their greens, but protection and limiting exposure to the screen are still advised".
Could be worse... Ehow does have some reasonably good content.... while Yahoo Answers is filled with entirely useless results, many of which are completely incorrect "answers" to the question being posed!
they will adapt their pages and quickly smother google searches. I know the news pages are like this, the day after the first change many sites dropped off of the right side bar only to return within weeks. A great example on the unfiltered news site is Huffington Post, NY Times, and LA Times. All three fell off, the first more than the other two, but now fill the sides up again.
Google can keep tweaking all they want but more people are paid to ensure rankings and page hits than Google has to ensure fairness and correctness of results
* Winners compare their achievements to their goals, losers compare theirs to that of others.
But can Ehow tell you how babby is formed?
i've gotten experts exchange results in google searches forever, and i loathe them
however, not once, in years, have i seen "experts exchange" written in such a way in your post that it makes me think "expert sex change"
so thanks. thanks a lot. for making a bane of my existence somehow even worse. because now i will never look at "experts exchange" in google results again without seeing "expert sex change"
intellectual property law is philosophically incoherent. it is your moral duty to ignore it or sabotage it
What about Expert Village and Yahoo! Answers?
You can get better advise from the crazy drunk down at the park.
This guy has a legit complaint. I'm not a car guy, but I do have several non-tech related interests and it is damned hard to find comprehensive specs, even on manufacturers sites. As for selling ads vs. selling the content directly, get off your high horse.
You have it entirely backwards. Google has made the only intelligent decision here, by saying that they cannot possibly gauge the quality of all websites manually, and sticking to their guns about doing it programatically. That way, suing them over your position in the rankings is much more difficult because they can prove a lack of favoritism.
Google is making a smart move from a legal CYA perspective. But their bread and butter is ultimately the usefulness of their results, not the objectivity of their algorithm.
I do some fairly technically oriented searches at work, and sometimes the first three pages of hits would be [1] sites that sell (or make you register for) copies of otherwise freely available documentation and [2] pages that are just random titles and snippets of other works without links.
Or there's some paragraph on a message board or in an article that has all the key words, but is useless, and all I get is 50 copies of the same article or posting. Some message board sites seem to be just copies of other sites with different CSS skins.
Ha! I've found "instructional" sites that are akin to Steve Martin's explanation of how to get a million dollars and never pay taxes.
1. Get a million dollars.
2. Don't pay taxes.
Why should i have to go to a site I know I hate in order to get it blocked?
You might not know every site you wanted blocked off the top of your head
Unless you've gone to the web site before while not logged into Google. Or you've gone to the web site through a link from a forum post, which Google might not have tracked because it wasn't from a Google search result. Or you can tell just from the excerpt on the Google search result page that the site is a scrape of some other site.
Yeah, the same has happened to me too many times. I think that Google needs to ask user input about which aggregators are actually spitting out something useful and which just show you a sentence with the words you searched for, plus an ugly ad. Oh, if only I could turn on some sort of fine-grained rating feature for Google results! I'm sure they're considering it at Google, but I imagine they're worried that someone will game it too. I don't think that we can or should really kill the aggregators, but we definitely should kill the useless ones. There must be a way to do that. This would be a start: for every terrible result generated from a website, that entire domain should take a small ranking hit.
My site is older (they can verify that easily enough) than the scraper sites, has more links to it (the basis of the original page ranking system) and is also quite clearly being duplicated by these sites.
If you own the copyright in non-free works that they are reproducing without permission, send one copy of a signed takedown request to Google and one to the IP address block owner.
A web site has no "right" to a ranking. A previous ranking confers no "right" to a future ranking. Using the "free advertising" that comes with search engine rankings carries a risk that is different from paid advertising. I hope the effected commercial site's prospectus notifies investors that they are at the mercy of web site rankings.
Competition Good, Monopoly Bad.
I felt a great disturbance in the Force, as if millions of SEO cried out in terror and were suddenly silenced. I fear something awesome has happened
Really, if you were making a living off of copypasta - well, you get what you deserve.
I don't know how many eHow articles were clear copypasta that were fundamentally wrong. (Like a howto for 2005+ Subaru Outback vehicles that was clearly copypasta'ed from an article on 2000-2004 vehicles - the howto was completely wrong and non-applicable for 2005+ vehicles, but the article specifically claimed it was for such vehicles.)
retrorocket.o not found, launch anyway?
But can Ehow tell you how babby is formed?
Soytainly.
"How can I improve my web page Google rank?"
Have gnu, will travel.
Yes I think you are right,
But using advanced googling should not be that tedious. I just wish for a google-cookie DO-NOT-EVER-SHOWN-THAT-SITES-AGAIN,
I don't want to exclude them manually each by each but by clicking the "ERADICATE" link just besides the "chached" link, if google
would analyse those clicks their algorithm would also have a certian amount of NI (native intelligence).
The reason that Google is important is that they have good algorithms for judging site quality and showing the interesting relevant sites first. They became the dominant search player because PageRank produced better results than many other search engines when they started, as well as being fast and uncluttered. (DEC's Altavista, the original dominant player, was also fast and uncluttered, but Google's result quality was a lot better.)
If they weren't judging site quality, AdSense wouldn't be producing enough revenue for you to live on either.
Bill Stewart
New Fast-Compression-only CPR http://preview.tinyurl.com/dy575ks
They did ask for user input at one point, but they stopped for some reason. As far as I knew, it was a good way of filtering out search results at least for the short term.
I agree - I dislike most of the content farm results, but eHow has a nice clean design, and gets straight to the point. I wouldn't trust them for any advanced topic, but for many simple questions the answer is clearly presented.
"the natural order of things"
Who wants to be the first to tell Zakkie that in "the natural order of things" there would be no intartubez? The internet itself is an artifact, and everything about it is artificial. There IS no "natural order".
So, what you are saying is, using some of Google's older models, you were treated well, and you were happy. With the updated algorithms, you are not being treated as well, and you resent it. This has nothing to do with any "natural order" at all. You simply prefer one algorithm over another.
"Windows is like the faint smell of piss in a subway: it's there, and there's nothing you can do about it." - Charlie Br
After being forced to think unflattering things about google in recent months search changes and the ever useful "block all results from this annoying site" is starting to make me like google again.
For the love of god they still need to get rid of live preview or just make it such that accidential sneezes don't always trigger it.
I have found usable answers to problems on EE before
As have I, though more often I don't find answers there, just people suggesting the wrong solutions. But I can't say they are any worse than other forum/expert sites.
why does /. think the site is a problem?
Because they want you to pay them money for "answers" that may or may not be remotely useful.
Now that Google, following Blekko's lead, is hammering the well-known "content farm" sites, expect Demand Media to respond by spreading their content across large numbers of junk domains. Demand Media owns eNom, the spammer's registrar.
Maybe people were complaining about sites for the wrong reasons (political/religious), or maybe some site full or jerks (4c) kept sending in tons of notes about legitimate sites... or maybe too few people were using the feature to affect enough change to make it worthwhile. I'd go with the last, but I honestly do not know.
I imagine they have a few real pages... about how to sign up for their services, at least.
Hi there!
Depending on what I may be missing with "free to everyone", care to say what you are researching? I am peeking at all kinds of new topics just to see what is out there, so if Google eats Links, I'll add one for you!
My first Journal Entry ever, in 8 years! http://slashdot.org/journal/365947/aphelion-scifi-fantasy-horror-poetry-webzine
unemployed liberal arts majors and other independent workers that are educated but unable to find jobs. The content is generated through sites like Textbroker.com. They pay $1-$5 or something like that per article for "freelance authors" willing to chuck out dozens of 300-500 articles to spec in a day.
Ironically, the list of articles that they are willing to pay for at any moment is automatically generated, and looks something like:
How to pharmaceutically bend gravity ...
How to ride a celery to the fishpond
How to rocket bravely to the moon
How to blend avocado into guacamole
How to remachine a flange for an ESM-1501X
The list runs into the hundreds of thousands of "needed" articles. The hapless contract crowdsource workers then keyword search or browse through them endlessly looking for anything they can chuck out a 300-500 word article for, in order to earn their dollar or two. By writing several thousand words in a day whilst endlessly consulting Wikipedia, one can make something approximating a minimum-wage income.
I know this because as a former managing editor we had several interns in our department that had used this or similar sites (there are several, I don't know if they're all owned by Demand Media) to make extra dollars in college.
STOP . AMERICA . NOW
Thank you
next
alibaba.
then type ehow into your search. problem solved
Demand Media is a content farm; they pay people to write articles based on their interpretations of the Google algorithm. 95% "White-hat SEO", and no different from what places like HuffPost does. If the algorithm changes, they can make adjustments, do better keywords and content policing, and still make a buck.
Link farms, on the other hand, camp domain names and make a website entirely of Google ads, keywords and algorithms, usually by exploiting flaws in the rankings system that would normally discriminate against this kind of thing, aka "Black-hat CEO". They don't tend to have IPOs though, because anyone with half a brain knows they won't last once the loophole is fixed.
There are content providers who produce for private clients. These include QualityGal, ContentDiva, etc.
These companies are not like AssociatedContent or DemandMedia, they produce for actual clients. Things like articles, press releases, a variety of work, and it's all original content.
Content mills will overpopulate and die. Their business model is limited to how many how-to's people want to look up. The market will get saturated. But press releases, technical articles, website design, client articles and white papers will never go away.
--- Grow a pair, liberals... stop letting the Republicans bully you!
To places like Demand Media, buying new domain names is cheap. And Demand is only one of many content farms out there; if you just block domains you'll be playing Whack-a-Mole forever. Only making it so that these places can't turn a profit will have any long-term effect at all.
Nevertheless, parent has a point. eHow is a drain on bandwidth and not much more. The SNR is so bad that I just can't depend on the site at all as it'd waste too much time, that means I may miss higher quality nuggets there, but that's collateral damage so to speak.
A successful API design takes a mixture of software design and pedagogy.
Well sure, but if I already knew ehow had an article that was exactly what I was looking for, I would go to their website, not type it into Google...
you'll find it is often faster to find what you are looking for in a site through google.
try searching for a youtube video in youtube or google, sometimes its easier in google, just have youtube in the search.
in your case, try looking for what you need... if you don't find it in the first pass, add ehow to the end of your quarry.
This isn't going to be a popular opinion, but here goes: just because you work for a company that (ab)uses SEO, doesn't mean you have no work ethic and copy-paste everything. Content that is copied word for word does worse on rankings than content that isn't, so eHow actually does try to screen it out via an automatic plagiarism checker. They also have quality standards, haphazardly enforced as they can be.
That doesn't mean that everyone knows what they're talking about, and that bad content doesn't get through. But assuming that if you're a member of a company that employs thousands of people, you must be making a living off copy-pasting is quite ignorant.
See also: this article; it's admittedly a bit out of date.
>Maybe Google should have a "page changed" API that publishing systems could call with a URL, so that after new content goes up, Google gets the first look, before the scrapers find and copy it.
I assume you don't know about Google Sitemaps. It's a file (sitemap.xml) that lists your old (and new) URLs. There's a mechanism for informing Google of a new sitemap, too. Many sites send a new sitemap notification every time they post a new article.
http://www.google.com/support/webmasters/bin/answer.py?answer=40318
Not to toot my own horn, but I cover this kind of stuff on my blog--stuff which some/many people know as common knowledge but which others haven't encountered just because there's so much to absorb, anymore.
I'm not a lawyer, but I play one on the Internet. Blog