Slashdot Mirror


Original Content Coming To YouTube?

itwbennett writes "Rumors of original, professionally-produced content channels coming to YouTube are heating up. Earlier this month, the Wall Street Journal reported on it, invoking pro skateboarder Tony Hawk as one of the star attractions. Now The Hollywood Reporter is saying the channels may be launched early next year, with an official announcement coming later this month. 'Originally the story was that YouTube was going to invest $100 million in this content, but now that number has been bumped up to $150 million,' says blogger Peter Smith. 'Does that sound like a lot? Consider Netflix is rumored to be spending $100 million on House of Cards, a single original series that the company is backing. YouTube is said to be delivering 24 channels of original content.'"

12 of 119 comments (clear)

  1. Can we PLEASE get Firefly back? by dreadlord76 · · Score: 3, Interesting

    nuf said

  2. No original content? by Anonymous Coward · · Score: 5, Insightful

    You mean there's currently no original content on YouTube? That means they are stealing 48hrs of video per minute! And they said they weren't evil!

  3. Self-publication by internerdj · · Score: 3, Interesting

    Interesting, a few articles down it says Amazon is chasing writers. I'm glad to get the old greedy distribution systems out of the way, but how long before these become our new content hoarding overlords?

  4. When comparing to Netflix... by trunicated · · Score: 3, Interesting

    Remember, YouTube has been going with the quantity over quality argument since its inception. No reason why $150 million tossed at a number of different, smaller projects wouldn't be better for the audience that YouTube already pulls in. While I'm excited for Netflix new series, I'm interested to see what YouTube can pull together. There is a good chance that I will at least find some of the things they put on their site amusing, which isn't that hard to repeat a few hundred million times, and would lead to repayment via advertising revenue, whereas Netflix is going to need to either bump prices, increase subscriptions, or cut back other purchases.

    --
    There's a reason there is no "Disagree" mod...
    1. Re:When comparing to Netflix... by Wescotte · · Score: 3, Interesting

      They should buy up indy content. Sure, they can't buy content in nice big packages but they won't be forced content they don't want in these bundles like Netflix seems to suffer from. For every good show/fiilm they stream there is 100 more they got because it was in a bundle. The production value on non studio tv/film is getting really high really fast. This could be a great outlet for original content made outside the normal channels.

      Maybe it's time to reward everyone who helped make YouTube what it is today by giving them an outlet for producing higher quality content that will never see the light of day on current TV/Film distribution methods.

  5. Define professional? by Daetrin · · Score: 5, Insightful

    As has already been pointed out (sarcastically) there's plenty of original content on YouTube already, so what's new about this is that it's professional? How exactly are they defining professional though?

    I expect what they really mean is "content produced by people associated with Hollywood who have been paid upfront by a sponsor." Because to the extent of people creating content as a part time or full time job for which they get paid (either directly or through advertising, merchandising, or some other secondary deal) there's already quite a lot of professional content on YouTube.

    --
    This Space Intentionally Left Blank
    1. Re:Define professional? by sprins · · Score: 3, Informative

      As has already been pointed out (sarcastically) there's plenty of original content on YouTube already, so what's new about this is that it's professional? How exactly are they defining professional though?

      The article means original content BY YouTube themselve as I read it. YouTube is going to compete with the producers you talk about.

  6. Or see what Journey Quest is doing with $60k by RingDev · · Score: 4, Interesting

    Really, $100 million for a retred of yet another generic format TV program? Where the only thing that entertains anymore is putting extreme gore/fear/violence/sex into the content.

    We have tons of small-house production studios that are doing amazing work on a shoe-string budget comparitively.

    For $100M we could have a dozens full length Journey Quest seasons, or a bunch of new Dorkness Rising movies with even better production quality.

    Instead it's "Hey look, Jack Bower disembowls a terrorist and feeds his intestins to a 5 year old to get him to admit that he hid his keys!"

    -Rick

    --
    "Most people in the U.S. wouldn't know they live in a tyrannical state if it walked up and grabbed their junk." - MyFirs
  7. Existing original channels? by Enderandrew · · Score: 4, Informative

    YouTube already has tons of existing channels of original content. I'm particularly fond o:

    http://www.youtube.com/user/Blendtec
    http://www.youtube.com/user/MyHarto
    http://www.youtube.com/user/EpicMealTime

    The difference is that they do this on their own dime, and get money from YouTube after the fact with revenue sharing. I guess this new model would be YouTube sponsoring the production of video to begin with. But YouTube does actually have tons of original content for all kinds of tastes. But I wouldn't say any of it has the production values of what you see on major networks.

    --
    http://blindscribblings.com - Tasty pop-culture in conceptual fashion.
  8. House of Cards by fiannaFailMan · · Score: 3, Informative

    House of Cards, a single original series that the company is backing

    Au contraire.

    --
    Drill baby drill - on Mars
  9. Original my ass by PopeRatzo · · Score: 4, Insightful

    This isn't about "original" content, it's about professional Hollywood content. In other words: "Television".

    And there hasn't been anything original on television since...um...well, let me get back to you on that.

    This is about the amazing success of amateur-produced material on Youtube making the big corporations livid because it means they're not getting paid. They don't want you to draw a single breath that does not in some way take money out of your pocket and put it in theirs.

    Do any of you really feel the need to "fix" Youtube by adding more "professionally produced Hollywood content"?

    This is just another example of the corporate world being caught flat-footed by the Internet. It should remind us that if the Internet had been started by the corporate world, all it would be is cable television on your computer. Every single corporate incursion into the Internet makes it less of what people want and more of what the corporations want, which is an endless siphon of wealth from us to them.

    --
    You are welcome on my lawn.
    1. Re:Original my ass by iluvcapra · · Score: 3, Insightful

      This is just another example of the corporate world being caught flat-footed by the Internet.

      If that were true, then Netflix would be dictating Kevin Spacey and David Fincher's price, not the other way around. Do you really believe executives at Columbia and 20th Century-Fox are being caught "flat-footed" by Lolcats, 40 minute reviews of Star Wars movies and time-lapse photography of flowers blooming on Vimeo?

      Do any of you really feel the need to "fix" Youtube by adding more "professionally produced Hollywood content"?

      The problem is you're thinking of Youtube as a content producer when it's really just a distribution medium. You'll still have the same people making movies that have always been making them, you just will be seeing it streaming on your Roku box instead of buying a DVD pressed by Buena Vista Pictures Distribution.

      Youtube's problem is that they've now been stuck with the stigma of a bargain-bin distributor-- "Youtube" is a garbage brand, in the same way the $2 DVDs in the Walgreen's bin are garbage, and that takes more and more of a cut from ad revenues while the established distributors form themselves around Hulu and Apple and Netflix at the top of the value hierarchy. People actually pay money to watch movies on iTunes and Hulu, and now Youtube wants in on that action.

      --
      Don't blame me, I voted for Baltar.