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Data Hogs: the Monsters Carriers Created

jfruhlinger writes "A recent study claimed that the top 1 percent of mobile data users eat up half of the available bandwidth. But assuming it's true, who's at fault? Stats show data usage has increased radically with each new model of the iPhone, and similar phenomena are in place for Android phones — all of which are gleefully sold to the public by the same people who complain about 'data hogs.' Isn't this the equivalent of a car dealer heavily promoting Cadillacs, then complaining about poor fuel efficiency, then charging a ton for extra gasoline?"

52 of 215 comments (clear)

  1. yeah by dropadrop · · Score: 5, Insightful

    I think the idea is to slowly promote an idea that caps and traffic shaping are good for the vast majority of customers.

    1. Re:yeah by imahawki · · Score: 4, Insightful

      The reality is though, they are cracking down on the top users but giving NO benefit to people who use 50MB a month. Those people used to subsidize high data users which you could argue was unfair. But now that people are being cut off or paying for actual usage over a certain point, the bill for people using much less should drop!

    2. Re:yeah by tilante · · Score: 5, Informative
      Here's the thing -- they're already measuring usage. Every month, I get a bill from AT&T that says how many megabytes of data traffic each of the three people in my family used. I can even go to their web site and see how much traffic each of us used each day for the last month.

      The carriers have the ability to measure usage, and they are using it. Any whining from them of "we can't identify who the hogs are" or "we don't know where the traffic is coming from" is simply lying. They're already measuring these things for billing purposes. Taking that data and using it for planning purposes only requires some investment in software to sort through the data they already have.

      I'll note too that they fail to provide incentives for keeping your usage low. For example, from AT&T, for $15 a month, I can get 200 MB / month of data. For $25, I can get 2 GB / month. So, my wife, who was routinely using around 250 MB a month, upgraded to the 2 GB a month... and once she did, she started doing things like frequently streaming video to her phone. After all, she'd have to use eight times as much data as she used to before she'd exceed her new cap, so why shouldn't she?

      It gets worse, though. For my work, I need to be able to remotely access the machines I work on at a moment's notice. I can't guarantee I'll always have a wi-fi connection available if I get an emergency call from the boss, so I have tethering. However, AT&T won't let me pay, say, a few extra dollars a month and use tethering with my 200 MB / month plan. Instead, I have to pay for their tethering plan, which gives me 4 GB / month of data, with tethering, for $45 a month. There is no lower option that allows tethering.

      So now I've started watching videos online. I didn't bother getting 3g on the iPad I got myself for Christmas either... why pay the carrier another fee, when I can tether the iPad to the phone and actually get some use out of that 4 GB a month I'm having to pay for?

      I would've been happy to give AT&T $5 a month for tethering and stay on my $15 a month, 200 MB / month plan, and not change my habits of using the phone at all. But if they're going to require me to pay $45 a month for a 4 GB plan in order to get tethering, I'm going to damn well increase my usage! Otherwise, I'm paying an additional $20 a month for nothing.

      If I wind up using, say, 1 GB a month, I'm actually being charged 4.5 cents per MB. Before, with my 200 MB plan, I was being charged 7.5 cents per MB. If I somehow managed to use all 4 GB in a month, I'd be charged 1.125 cents per MB.

      When the carriers effectively are giving steep discounts to "data hogs", what do they think is going to happen? If I had to buy 4 GB at my old plan's rate, I'd pay $300 for it. You can bet I'd be watching my usage carefully in that case! As it is, I *have* to pay for 4 GB a month, so I try to use as much of it as I can!

    3. Re:yeah by icebike · · Score: 4, Insightful

      In most other industries, high volume users end up paying the major part of the bill and subsidize low volume users, even as they benefit from bulk pricing.

      Coal, gas, electricity, and even food. Bulk purchasers get a discount, but having them in the market assures an infrastructure which can handle thousand of other customers easily. The little customers pay proportionally more, but probably would pay even more with the bulk purchasers absent from the market.

      The Carriers should charge a cheaper rate per megabyte for bulk data users. They shouldn't cut them off. They shouldn't charge them progressively more the more they use. They should actually give them discounts. Buying the next tier up should be cheaper than watching your data usage trying to live under the line.

      --
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    4. Re:yeah by Anonymous Coward · · Score: 3, Informative

      That only works in the functional industries because they improve infrastructure to match demand. In the non-functional industry of telco/cable they refuse to improve infrastructure.

      I would assume this happens because electricity, gas, food, coal, etc. are "necessities" (at least in a modern society.) As such this will probably tip over once internet tips from luxury to necessity.

    5. Re:yeah by pixelpusher220 · · Score: 2

      but giving NO benefit to people who use 50MB a month

      FALSE! They're getting a free cap! ;-)~

      --
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    6. Re:yeah by icebike · · Score: 4, Interesting

      But the thing is, when the lights dim, or the Air conditioning goes out you KNOW there is a shortage.

      But we have no idea of the actual tower loading percentage of the cell companies. In my west coast area, dropped calls are a rarity, and I can pull 3G data all day long, and never notice any interruptions. So is there a shortage or not? Certainly not here. Maybe some other places.

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      Sig Battery depleted. Reverting to safe mode.
    7. Re:yeah by ironjaw33 · · Score: 2

      The Carriers should charge a cheaper rate per megabyte for bulk data users. They shouldn't cut them off. They shouldn't charge them progressively more the more they use. They should actually give them discounts. Buying the next tier up should be cheaper than watching your data usage trying to live under the line.

      Too bad they don't do this. Such as: $x for the first 0-200MB, $y for the next 200MB-1GB, and $z for $1GB and up, where $x > $y > $z. That way everyone is encouraged to use only what they need instead of like the current plans, where users are encouraged to use as close to the maximum possible. With graduated fees per megabyte, the heavy users still have to pay the maximum possible for all tiers below them but no matter the user, the marginal cost for a megabyte will never be some insane amount like it is if you go over your limit in the current plans.

    8. Re:yeah by TWX · · Score: 2

      Yeah, we're well behind where you are in service. Our phones are locked in to a given carrier and it's a PITA to unlock them, our plans suck rocks, we have two-year contracts, and now we have extra fees to help pay for the phones on top of the contracts.

      --
      Do not look into laser with remaining eye.
    9. Re:yeah by wisty · · Score: 5, Insightful

      You don't understand - Carriers make money for overselling. They want you to buy 1GB a month, because they don't think you'll use it. If you do, they'll complain that you are using too much, and "hogging" data.

      What they really want is to charge you for a 1GB plan, then charge you extra if you actually use it. Carriers want to upsell people to plans they won't use, and feel cheated if people use what they bought.

    10. Re:yeah by currently_awake · · Score: 2

      It's a metered resource. This is like the electricity company complaining about the aluminum smelter using more power than the vacation cottage. All they have to do is charge for bandwidth and let the highest users pay their fair share. Oh, right. Then they'd have to upgrade their network to meet demand instead of giving the board of directors multi-million dollar bonuses. The ENTIRE point of caps and throttling is so they DON'T have to invest in the network.

    11. Re:yeah by jtownatpunk.net · · Score: 5, Informative

      I finally figured this out last fall when Comcast came down on me for going over their cap. "This is the first I've heard of any problem. Can I pay a higher rate to have a larger data allowance?" "No. Absolutely not. And if you go over 250 gigs in any of the next six months, your account will be closed and you won't be able to apply for service with Comcast again for 12 months." I pondered that for a while. It just didn't make sense. They're offering a product. I like their product. I like it so much I'm willing to pay additional money to get more of their product. They refuse to let me pay for additional product.

      THEY DON'T WANT YOU TO PAY FOR THE DATA YOU TRANSFER. THEY WANT YOU TO PAY FOR DATA THAT YOU DON'T TRANSFER.

      I don't think enough people have had that light bulb moment yet.

      The cable company's favorite customers are grandparents paying for 250 gigabytes of data every month and only firing up the computer once a week to look at the latest pictures of their grandkids. They use maybe 0.1% of their allotment and that's the way the cable company likes it.

      I bought a game this month that was 22 gigs. That's almost 9% of my data allowance. I pay $55/month for my internet connection so it cost me an extra $4.84 to buy that game thru Steam. These days, 250 gigs is nothing for people who actually use their tubes.

      Cellular data plans are even worse. In Q4 2010, Verizon started an advertising campaign telling people all of the wonderful things they'd be able to do with a 4G connection. Then they rolled out service with 5 and 10 gig caps. You couldn't do ANY of those wonderful things with a cap like that. Download HD movies? Sure. One at a low bitrate. Then you can't use that 4G data connection for the rest of the billing cycle. The funny thing is this action has had the effect of locking in the very customers they don't seem to want. Old-timers with unlimited data plans were able to keep those unlimited plans and roll them over to 4G phones. Not only that, my unlimited data was only good for the phone, not tethering. That had a 5 gig limit. Now it's unlimited across the board. Oh, and I've noticed that, rather than offer larger data plans as they roll out media-centric mobile devices, Verizon is chopping the pricing plan into smaller and smaller slices. And they keep changing what they offer like they're trying to fine-tune it. Right this very moment (it could change any second), they're offering 2, 4, 5, 7, 10, and 12 gig data plans. And $10/gig for overages.

      I suggest everyone make a point of using 99% of your "allowance" every single billing cycle. Run that shit right up to the limit every single month. Maybe that will skew the data enough to make data providers come up with a more logical billing method for consumers.

      It's like some sort of corporate schizophrenia where the policies being implemented are completely disconnected from what marketing promises and the reality of consumers.

    12. Re:yeah by gadget+junkie · · Score: 4, Insightful

      I'll note too that they fail to provide incentives for keeping your usage low. For example, from AT&T, for $15 a month, I can get 200 MB / month of data. For $25, I can get 2 GB / month. So, my wife, who was routinely using around 250 MB a month, upgraded to the 2 GB a month... and once she did, she started doing things like frequently streaming video to her phone. After all, she'd have to use eight times as much data as she used to before she'd exceed her new cap, so why shouldn't she?

      It gets worse, though. For my work, I need to be able to remotely access the machines I work on at a moment's notice. I can't guarantee I'll always have a wi-fi connection available if I get an emergency call from the boss, so I have tethering. However, AT&T won't let me pay, say, a few extra dollars a month and use tethering with my 200 MB / month plan. Instead, I have to pay for their tethering plan, which gives me 4 GB / month of data, with tethering, for $45 a month. There is no lower option that allows tethering.

      So now I've started watching videos online. I didn't bother getting 3g on the iPad I got myself for Christmas either... why pay the carrier another fee, when I can tether the iPad to the phone and actually get some use out of that 4 GB a month I'm having to pay for?

      I would've been happy to give AT&T $5 a month for tethering and stay on my $15 a month, 200 MB / month plan, and not change my habits of using the phone at all. But if they're going to require me to pay $45 a month for a 4 GB plan in order to get tethering, I'm going to damn well increase my usage! Otherwise, I'm paying an additional $20 a month for nothing.

      If I wind up using, say, 1 GB a month, I'm actually being charged 4.5 cents per MB. Before, with my 200 MB plan, I was being charged 7.5 cents per MB. If I somehow managed to use all 4 GB in a month, I'd be charged 1.125 cents per MB.

      When the carriers effectively are giving steep discounts to "data hogs", what do they think is going to happen? If I had to buy 4 GB at my old plan's rate, I'd pay $300 for it. You can bet I'd be watching my usage carefully in that case! As it is, I *have* to pay for 4 GB a month, so I try to use as much of it as I can!

      You have to understand the economics at the shareholder level.
      Let's suppose that AT&T, instead of throttling usage, switched to a cents per megabite scheme. Ideally, they'd have the best of both worlds: they'd invest their clients money to expand capacity where and when needed, high capacity users would pay more than low capacity user, etc.
      Now step back and imagine that you are AT&T's investor relation manager, at a big convention. A big name analyst steps up and asks: " How much of the data revenue is variable?"
      The "right" answer is:"none", because money managers are keen to pay more for fixed revenue than for a variable one (I am a money manager meself); so such a switch would probably lop off hundreds of million bucks from AT&T market cap, assuming the same total revenue, simply because it's impossible to guarantee that average revenue per user stays constant. So, the economic incentive for AT&T is to maximize the number of users subscribing to higher paying fixed price contracts, not to reduce usage per customer. One sure way to do it is to make the goods seem scarce, hence the wailing about bandwidth hogs.

      --
      "If a boss demands loyalty, give him integrity. But if he demands integrity, give him loyalty." (John Boyd, 1927-1997)
    13. Re:yeah by Magada · · Score: 2

      It won't skew the data. It will just make them drop the caps even lower. Frankly, unless and until competition is allowed again, you're screwed.

      --
      Something bad is coming when people are suddenly anxious to tell the truth.
    14. Re:yeah by residieu · · Score: 2

      I'd be fine with this assuming the prices were reasonable. The proverbial grandma logging in weekly to check email and look at her photos should be paying much much less than she is now. An "average" user who uses significant data but never hits the current caps should pay about what he pays now, and these "data hogs" should pay more, but not exponentially more.

      And we should have a variety of tools to help us track our usage. Show us both the data usage and the current bill (and maybe a projected bill if we keep usage flat over the month).

  2. Laws of mathematics by rfioren · · Score: 5, Funny

    The top X% of any distribution is always going to consume some "large" number Y. I bet the top 1% of income earners earn 80% of all income. The top 1% of book readers probably read 80% of all books. And I bet the top 1% of slashdot posters live in 80% of all basements.. it's just basic math. Whenever there's a distribution.. well, some people will do a lot, and some a little.

    1. Re:Laws of mathematics by vlm · · Score: 5, Interesting

      And I bet the top 1% of slashdot posters live in 80% of all basements.

      Top 1% of posters get 80% of all +5 articles. This is true.

      --
      "Science flies us to the moon. Religion flies us into buildings." - Victor Stenger
    2. Re:Laws of mathematics by bennomatic · · Score: 2

      And certainly not an anonymous coward.

      --
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  3. To be fair by mr1911 · · Score: 5, Interesting

    Who would have guessed that consumers would actually use their data plan?

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    1. Re:To be fair by PopeRatzo · · Score: 5, Insightful

      Who would have guessed that consumers would actually use their data plan?

      I'm more surprised at how many users don't use their data. I know a few iPhone 4 users who pay for the highest AT&T cap but don't use more than 250mb a month. Have never used more than 250gb in any month.

      If the telecoms are going to start charging more for people who use a lot of data, will they start charging less for people who don't use anywhere near the amount of data they're paying for?

      My family plan, with my wife and daughter and me, allows for like 1200 minutes or something. We probably don't use more than 400 or 500 minutes. Why don't I get a rebate? If I go over 150gb on my DSL connection, I have to pay an additional $10/50gb. The month that I was on vacation and used 0 gb, I still payed full price.

      Telecommunications needs to be a highly regulated utility. I really don't need to pay someone who is going to work so hard to develop new ways to get me to pay more for less.

      --
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    2. Re:To be fair by wierd_w · · Score: 4, Insightful

      this means "I don't watch netflix on my phone, or if I do, it is over public wifi, and not the cell network."

      1 netflix movie is over 500mb transfer, even on a tiny device like a phone. If you watch even 1 movie on the phone per month over cellular, you are a "data hog".

      When the carriers proclaim "you can get live sports coverage and watch movies online with our blzing fast $cellgeneration service!" I feel they lose the right to complain about people doing exactly what they advertise.

      Now, if you are pulling over 10gb a month transfer, that is excessive, even for streaming media.

      The exception would be cellular tethering devices used for primary internet. A special package should be set up for that.

      Really, the problem here is overselling capacity in a batshit crazy fashion. You can oversell capacity, and do it sanely. Such as actually metering actual network utilization over time, and oversell by perahps 10 to 20%. Instead, these carriers are pathologically allergic to improving their infrastructures, and pathologically oversell their capacity, to the point where they think using more than 100mb in a month is "heavy use". News flash: if you have lots of apps installed on your phone, simply enabling the autoupdater will push you over that pathetically small limit.

      Carriers need to establish what "heavy use" is, not compared against current system load, but against average intended use statistics. Eg, using 2gb a month for watching 3 netflix movies should be considered "high end" of "normal", and not "excessive." Excessive would be watching a movie every day. (30 days in a month x 500mb per movie == 1.5TB transfer.) They should then either restrict smartphones, total numbers of dataplans sold, or FUCKING IMPROVE THEIR NETWORKS, so that network instability doesn't occur from "normal use."

      Theyneed to stop headplanting and redefining terms with self-referential metrics.

    3. Re:To be fair by NatasRevol · · Score: 5, Insightful

      if you are pulling over 10gb a month transfer, that is excessive, even for streaming media.

      So I can't watch ONE movie a day? Because that would be like 15gb.

      --
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    4. Re:To be fair by gmhowell · · Score: 3, Insightful

      And it's an absurd quibble. What, my 11 year old kid can't watch movies in the car? Girlfriend? Perhaps I live somewhere with a decent/new cell tower nearby but am limited to dialup. Not everyone's life is the same as yours.

      --
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    5. Re:To be fair by PopeRatzo · · Score: 2

      If on the road... shouldn't you be driving?

      "On the road" does not always mean "behind the wheel".

      If you have to travel to three cities in 6 days, and you hope to stay in touch with family at all and maybe do a little work, you can easily go over a data per diem that would net you a nice overcharge.

      AT&T lists Netflix as one of their "featured apps" knowing that they don't provide enough data for people to use Netflix more than once or twice a month. It's bait and switch and if telecoms were regulated utilities, like they were for most of their history, this shit would not happen.

      The telecommunications industry either should be broken up into teeny tiny pieces or nationalized. One or the other. There is no reason for them to have it both ways, being a protected monopoly AND writing their own regulations.

      --
      You are welcome on my lawn.
  4. Big diff between data hogs and just iPhones/androi by Anonymous Coward · · Score: 3, Informative

    A US friend of mine boasts of going into the hundreds of gigs on his mobile plans, because he can, when we in Australia are stuck on 1, 3, maybe 10gb plans at the most. As a user of one of those 'data hogging' iPhones, it certainly uses more mobile data than my previous nokias (1-2gb now, compared to a few hundred mb) that's a ridiculously huge scale difference between the increase of the iPhone in natural use over phones before it, and those who'd *bittorrent* from their phones just because they can.

  5. Re:Come now by smitty777 · · Score: 5, Funny

    Yeah, that's where the rubber meets the road

    --
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    Albert Einstein
  6. Taking a cue from by future+assassin · · Score: 4, Insightful

    >But assuming it's true, who's at fault?

    Oh its the Internet users. Its always the 1% that are the hogs and the poor Internet providers must provide data caps to make their oversold lines work for the rest.

    Cry me a fucking river. Maybe just maybe don't sell your packages when you now your network wont handle them.

    --
    by TheSpoom (715771) Uncaring Linux user here. I have nothing to add to this but please continue. *munches popcorn*
    1. Re:Taking a cue from by gbjbaanb · · Score: 5, Insightful

      what's the alternative?

      Build out some network bandwidth, then divide it by the number of subscribers you have, and charge them for their slice of the whole.

      Make sense?

      I doubt you'd agree when you get charged the hundreds of dollar per month that would cost you. Besides, its a bit daft to think that every subscriber uses 100% of their bandwidth 24/7, so why not oversell it? After all, if I use 10% of my total bandwidth, there's no reason why you can't allocate that to 9 more subscribers, thus bringing the price down to 1/10th of what it was.

      So obviously overselling is ok, but what level is reasonable for this? There's a tradeoff between the price of the network, shared out amongst all subscribers, and the bandwidth you get. Most people don't use much bandwidth - your average mom and pop will use it to surf a little, read emails, etc and use 1Gb per month max, so if you assume all your subscribers are like that, the service should be dirt cheap.

      Until you get someone who comes along and basically abuses the system by keeping it on 24/7, streaming torrents or running a video webserver. These people skew (or should that be screw) the carefully planned subscriber/bandwidth ratio which basically means everyone else is subsidising their use of the network, to the detriment of everyone's use of the network.

    2. Re:Taking a cue from by future+assassin · · Score: 3, Insightful

      Nothing wrong with overselling and many companies can do it right but when your greed doesn't want you to reinvest the profits into the system its just easier to point the finger at those who use what they paid for and call them hogs. As a consumer I don't give a flying fuck that I'm causing your system issues when I use what I paid for. I'm not a charity...

      --
      by TheSpoom (715771) Uncaring Linux user here. I have nothing to add to this but please continue. *munches popcorn*
    3. Re:Taking a cue from by kasperd · · Score: 5, Interesting

      its a bit daft to think that every subscriber uses 100% of their bandwidth 24/7, so why not oversell it? After all, if I use 10% of my total bandwidth, there's no reason why you can't allocate that to 9 more subscribers, thus bringing the price down to 1/10th of what it was.

      This would work great if they made throttling to actually match the principles you describe, and then advertise the lines as such.

      For example they could advertise a line as 100Mbit/s maximum speed, 1Mbit/s average speed. As long as you stay below 1Mbit/s averaged over a week, you will get your 100Mbit/s. If your average over a week goes above 1Mbit/s though, then your maximum speed will start decreasing. Once your weekly average hits 2Mbit/s your maximum speed will have decreased to 1Mbit/s, which is sure to get your weekly average down again.

      They could improve it even more by allowing users to put their traffic into different QoS bands, and ensure that they provide incentives for users to use appropriate QoS bands for the traffic they are sending. I think the following three QoS classes would make sense for most users.

      • Default QoS. In this class you get to transfer as much data as specified by your subscription. It is intended for webbrowsing, email, and most other more or less interactive usages. The providers should guarantee that there is capacity to give you the bandwidth you paid for in this class.
      • Latency sensitive QoS. In this class you only get to transfer one third of the amount of data specified by your subscription. It is intended for VOIP, action games, and other applications where latency is the important factor. On the routers this traffic needs to go into a special queue. That queue should be short since this traffic is very sensitive to latency. That will increase packet loss a bit, but for some latency sensitive applications packet drops are less of a problem than increased latency. Since this class by design should never ever use more than one third of the capacity of any link, packet drops should be rare anyway.
      • Bulk QoS. In this class you get to transfer as much data as you want, it doesn't count towards your usage, and you don't get throttled for using too much. OTOH traffic in this class is not guaranteed at all. It only gets what is left over when the above two classes have gotten what they need. This would be useful for downloads lasting hours or days. Probably most traffic in this class would be bittorrent.

      I think a classification as described above would give users sufficient incentive to use the proper class for their traffic, and providers don't have to pretend to know better and reclassify the traffic.

      --

      Do you care about the security of your wireless mouse?
  7. Doin what? by vlm · · Score: 5, Insightful

    Doin what? Until you answer that you're just spinning wheels.

    Is there some kind of spam sending virus out there? That would make sense and you could hope they'll fix it.

    Are they spending a lot of time at websites? More than 10 or maybe 15 years ago now, Akamai fixed that, maybe the mobiles need that?

    Is it one specific app, like google maps?

    Is it tethering people trying to run an entire disaster recovery site over a phone?

    Does it really matter? Supposedly 1% of the population, that being teen girls, made up most of the call volume at one time. So?

    How does their battery survive this intense use? My new android phone barely lives thru the day with light use, so they must be living on a charger?

    Why are they "monsters"? What a weird way to describe human beings. That means I should use my leet skyrim skills and cast an ice spear at them, right?

    --
    "Science flies us to the moon. Religion flies us into buildings." - Victor Stenger
  8. Hehe. by powerlinekid · · Score: 4, Funny

    Occupy Verizon?

    --

    can't sleep slashdot will eat me
  9. Nice car analogy by Baloroth · · Score: 5, Insightful

    Yes, it is like selling a fuel-wasting car and then forcing the consumer to purchase fuel from you and only you. And advertising the fuel inefficiency as a feature. And rationing the fuel and switching from unlimited fuel to rationed fuel... ok maybe the analogy breaks down somewhere around there.

    The carriers want their cake, that is selling phones with data-heavy features that people love, and they want to eat it too: i.e. not expanding their network with all the profits they are making in order to handle the load from the phones they just sold. Greedy bastards. The solution would be to create some genuine competition instead of the cartel-like operation we have in the US right now, but the barrier to entry is so high that is next to impossible. Maybe some government regulation might even be in order (much as I usually hate such things), given that these companies often have what amounts to a government-granted monopoly on certain EM spectra.

    --
    "None can love freedom heartily, but good men; the rest love not freedom, but license." --John Milton
    1. Re:Nice car analogy by vlm · · Score: 4, Interesting

      Yes, it is like selling a fuel-wasting car and then forcing the consumer to purchase fuel from you and only you. And advertising the fuel inefficiency as a feature. And rationing the fuel and switching from unlimited fuel to rationed fuel... ok maybe the analogy breaks down somewhere around there.

      I have a better standard /. car analogy. WHAT IF my local car stealership's service dept intentionally had only one mechanic to make all warranty and recall repairs, so as to boost profits, so car service was excruciatingly slow, but as a PR move to avoid hiring more wrenches, they "discovered" that 1% of car owners made up to 90% of service appointments (because they have a lemon or whatever)?
      So now we can control the car owners as such:
      1) they might be one of the 1% high users so they better shut up instead of complaining about slow service, or they might get cut off from all contracted service, or something similarly illogical.
      2) we can get the users blaming each other for making service appointments instead of blaming the company for not hiring more wrenches.
      3) The stockholm syndrome victims will blame themselves or their fellow drivers or anyone other than the stealership who is ripping them off
      4) The guys on /. will complain, but since there is a govt controlled monopoly / confuseopoly, I guess they're just screwed and will have to bend over and take it anyway.

      --
      "Science flies us to the moon. Religion flies us into buildings." - Victor Stenger
  10. Isn't this the 80/20 rule in the wild? by paiute · · Score: 3, Interesting

    http://en.wikipedia.org/wiki/Pareto_principle

    1% uses 50%. Does the top 20% use 80%?

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  11. 3G Modems by Dan+East · · Score: 5, Insightful

    According to the stats, 3G Modems account for 26 times more data usage than the baseline (iPhone 3G), and nearly 10 times more data usage than the next biggest consumer device (iPhone 4S for downlink). "3G Modems" don't count as phones, at least not in my book. That would either be tethering, running a phone as a wifi hotspot, or a dedicated hotspot device.

    So these are probably people that don't have broadband service and use 3G for the home connectivity, or people that constantly travel. My uncle just set something up like this a couple weeks ago - they have no other options for broadband at their home, and even had to use a DSS dish as a signal reflector to be able to get 3G service because they are so remote (the dish was my idea, seemed to work good).

    --
    Better known as 318230.
  12. Duh? by edmicman · · Score: 2

    Today's data hogs are tomorrow's average users. What do you expect when *every* new electronic device is coming out connected to something (watches, cars, refrigerators, you name it in addition to the usual standbys), carriers are pushing smartphones and advertising fast new networks and new apps? You have smart TVs and a half dozen connected set top boxes just in the living room. Netflix comes on everything. The industry is pushing always available all-you-can-consume content, then at the same time complaining that people are consuming too much. Sigh...and then you get "solutions" of tiered traffic and data caps and throttles. But what happens when the early adopters of today become the normal users? Is every person who watches Netflix streaming or downloads movies and TV from iTunes or Amazon or streams Pandora the 1 percent of data users?

  13. Bandwidth Is Dirt Cheap by deweyhewson · · Score: 2

    When the average cost to transfer a gigabyte of data is below 5 cents - http://business.financialpost.com/2011/02/05/how-much-does-bandwidth-actually-cost/ - I don't buy all these complaints from carriers about customers using huge amounts of data, especially since the typical "unlimited" (heh) data plan costs $30/month. At that rate, a customer would have to transfer 600 gigabytes of data in a given month to equal the raw cost of that bandwidth to the carrier.

    Now, admittedly, that is based on the raw cost of bandwidth, and, of course, other factors come into play in figuring the cost of delivering that data, but the point is that carriers are, without question, earning money hand over fist with the current rates they are charging. I mean, we also have carrier CEOs admitting that the cost of bandwidth has little to do with the cost of services - http://stopthecap.com/2011/07/28/time-warner-ceo-bandwidth-costs-are-not-terribly-relevant-to-broadband-pricing.

    No, these common refrains from the carriers are due to nothing more than them wanting to have their cake and eat it, too. They don't want to upgrade their infrastructure to support the bandwidth capabilities today's customers are demanding, but they still want to justify charging the rates they do whilst continuing to advertise "unlimited" data plans. So how do they go about doing that? Blame any and all bandwidth problems on "data hogs".

    Again, I'm not buying it.

    1. Re:Bandwidth Is Dirt Cheap by dougmc · · Score: 2

      When the average cost to transfer a gigabyte of data is below 5 cents - http://business.financialpost.com/2011/02/05/how-much-does-bandwidth-actually-cost/ - I don't buy all these complaints from carriers about customers using huge amounts of data, especially since the typical "unlimited" (heh) data plan costs $30/month. At that rate, a customer would have to transfer 600 gigabytes of data in a given month to equal the raw cost of that bandwidth to the carrier.

      Now, admittedly, that is based on the raw cost of bandwidth, and, of course, other factors come into play in figuring the cost of delivering that data ...

      Just for the record, the link you provided talks about wired bandwidth, not wireless bandwidth. If you're providing wireless bandwidth ... you have to pay for the wired bandwidth up to your cell phone tower, and then pay for that tower and all the bandwidth (and this is actual bandwidth here -- "a spot from X MHz to Y MHz") it uses.

      So this isn't exactly a fair comparison.

  14. But what is the percentage of the network? by Anonymous Coward · · Score: 2, Insightful

    Who cares about total usage? What is the percentage of the network that is being used? If the network is 10% loaded and 1% of the users use 80% of the 10%, who cares? If the network is 100% loaded, then I might care.

  15. Lost All Respect by camperdave · · Score: 4, Interesting

    I've been first time shopping for a cell phone. It has been a nightmare. You can't pick a phone and then pick a plan. You have to pick a plan, then pick one of the phones that that particular provider carries. It's completely backwards. I don't (to use a car analogy) pick a fuel provider and then choose from the cars they sell.

    I've lost pretty much all respect for the telecommunications industry. It should be cut in half, separating the provisioners from the content providers. One company runs the cable and another provides the tv channels. One runs the wire, and another provides the dial tone. One runs the fiberoptics, another provides the internet. One provides the cellular network, another provides the phones for it.

    --
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    1. Re:Lost All Respect by GameboyRMH · · Score: 2

      You're completely right. Just do what I've always done, buy your phone unlocked from the manufacturer or Amazon or something and then get a contract from a cell provider.

      --
      "When information is power, privacy is freedom" - Jah-Wren Ryel
    2. Re:Lost All Respect by im_thatoneguy · · Score: 2

      Except that you can't do that. If you buy a T-Mobile 3G phone you can't use it on AT&T later. If you buy a Sprint phone you can't use it on T-Mobile and so on and so forth.

      Every single 4G implementation requires a phone that only works on one network.

      So you are faced with either paying $500 for a phone and being able to switch to another network before 2 years is up but selling your phone at a steep discount or you get the subsidized phone and are locked in for several years paying a $200 termination fee if you leave early.

      No matter what you can't leave your carrier without losing a few hundred dollars.

  16. 1% use half of the data by Relayman · · Score: 5, Insightful

    "A recent study claimed that the top 1 percent of mobile data users eat up half of the available bandwidth." No it didn't. It said that the top 1% download half of the total data downloaded. There's a big difference.

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  17. Not really phones by b0bby · · Score: 3, Informative

    If you look at that study, it appears that 3G modems are the real culprit - unsurprisingly, since they can be used as a broadband replacement in areas where landlines aren't available. It's not really the phone users who are the heaviest, probably the people using a 3G dongle with a router. I quote:

    Uplink data volumes:
            3G Modems (various): 2654%
            HTC Desire S: 323%
            iPhone 4S: 320%

    Downlink data volumes:
            3G Modems (various): 2432%
            iPhone 4S: 276%
            Samsung Galaxy S: 199%

  18. Re:Big diff between data hogs and just iPhones/and by Fluffeh · · Score: 3, Insightful

    we in Australia are stuck on 1, 3, maybe 10gb plans at the most

    I really don't get why carriers in the US don't use this sort of a model. I am on a 1.5 gb plan with optus, and it is more than enough for my phone, and for my laptop (I use my phone to wifi tether). There isn't ever really anything that I want to do using my phone that will use up more data than that.

    If I want to update drivers or files, I generally do it at home, not on the move. The only thing I really use data for is email/browsing on my laptop, the phone is also email or the occasional map when driving. Aside from that, I do all my serious stuff at home. It isn't because of a low data plan, it is simply because if I am out and about, the last thing I am thinking of is torrent files, distro updates or any other data heavy application.

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  19. They asked for it by tovmeod · · Score: 2

    I remember back on 2003, when I worked at a company developing mobile applications (in BREW if you are interested) and everyone was talking about what would be the next big thing in mobile, the operators were looking for other sources of revenue and were betting that the money will be in selling aggregated services (meaning selling other things than calls). One of the big things was data, and they used to check data usage very closely and were very happy about it. back then I coded a simple ringtone download app (that basically had only funny sounds), that browsed trough categories and let you hear it and finally buy it so you could set it as a ringtone. Because people could just hear a full preview of the ringtone they wouldn't buy as much, they would just use it to hear funny sounds and laugh with friends, no need to buy it, if you wanted to hear it again just open the app again. the thing is that the preview didn't save the file to disk until you buy it, it downloaded from the server and played from memory, so the app used a lot of network. While it consumed almost nothing for today's standard, it was a lot back then. If I remember correctly the download speed was something like 14.400bps, that was before gprs. What I wanted to say is that it was a network hog. But they didn't complain, the execs from the phone operator were very happy and they loved the app exactly because it was using a lot of network, more then they ever saw before. of course on the other hand they sold network usage by the kb, no one ever dreamed of unlimited back then. but I believe the main reason was that it meant that their bet on selling aggregated services was right, data usage was indeed growing as they expected but now that it has they are complaining. the same way that they accepted 9 years ago that call minutes and sms were eventually going to be sold cheap (in bulk or on a flat rate for unlimited) and found new ways of making money (selling data and apps) they should once again innovate

  20. Re:Come now by Anonymous Coward · · Score: 4, Funny

    Let me get this straight: your variety of English uses both trunk and tyre?

  21. Un-necessary chatty-ness. by icebike · · Score: 2

    Almost all the phones out there, including iPhones and Androids and even Windows phones have the ability to open a socket and leave it open until it times out (15 to 18 minutes later) to detect when there is something to send, (an email arrived, a message, etc). Apple use the Microsoft method and expanded it big time in their push technology to prevent polling by several apps for multiple email accounts, etc. Google, Apple, Microsoft all support some form of this for email, calendar, and messages.

    Unfortunately, the Facebook crowd can't live with out knowing instantly when someone updates a page in some dank part of the inter-tubes, and therefore many apps poll. Bandwidth has become so reliable that nobody bothers deploying push technology if they can avoid it. People want instant weather, news, stock quotes, etc, and its just easier for these software developers to poll for this data while the phone sleeps in your pocket.

    Add to this carriers tracking your phone's position without your knowledge. Several carriers sell this service to their customers for tracking family members. Then there is the whole Carrier IQ debacle. Its hard to know how much data this really pushes, but I suspect it is small.

    But most of the traffic is stuff that customers specifically ask for. They want the Facebook updates. They want the weather. And they insist on using pop mail accounts that don't support IMAP Idle and therefor have to poll for messages every few minutes.

    Server side services, search, SIRI, are also growing in popularity, but again this is by user request. You don't have to strut around asking what your calendar looks like instead of tapping an icon.

    So I don't thing the Carriers are guilty here of much beyond offering what their customers want in terms of connectivity.

    The problem here is that the Carriers realize just HOW MUCH the customers want this, and are currently in that phase of their business plan where they are milking it for all they can, pretending there is a bandwidth shortage, and applying caps and tiers to maximize revenue. I suspect it is mostly to prevent calls via Voip from being cost effective, and to hold down those people who tether an entire household to a single 3g phone. We've seen this all before. Just about the time the bitch level raises high enough to attract regulatory attention things will become free again. Just like long distance calls. Just like text messaging.

    Its a passing phase. As soon as LTE is as widely deployed as 3G today, carriers will stop selling minutes and just sell you bandwidth, and you will make calls over the net. Voip and sip will go from being virtually banned to mandatory.

    Then prices will come down as tiers will expand, and they can launch the next phase of artificial shortages and over charging for what ever feature is next to strike the fancy of consumers.

    --
    Sig Battery depleted. Reverting to safe mode.
  22. Re:Come now by Samantha+Wright · · Score: 2

    I'm pretty sure that's why Americans (and us Canadians) call them tires: because their primary purpose is to wear out, and wear out the poor souls who have to change them constantly.

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  23. There is no throughput shortage in fiber at least by WOOFYGOOFY · · Score: 3, Interesting

    Look, there is no throughput shortage, at least in fiber. Maybe some wireless spectrum is literally jammed packed and "golly we just don't have anymore or other spectrum we could use or any other alternatives... just running out folks!" .

    I'll let people who know comment on that ;)

    Somehow I doubt it's ultimately much different than the situation we have with fiber now.

    In general, throughput is not a natural resource like oil or gas for which the amount can be said to be finite in any meaningful way.

    We can create more fiber throughput at will, and whats more, we could being to use the copious, in fact, excess amount of fiber optic that exists now :

    Less than 50% of the fiber-optic lines buried in the U.S. are being used, up from about 3% a decade ago, estimates TeleGeography.

    from: http://online.wsj.com/article/SB10001424052748704529204576256541491117496.html

    A decade or so ago I happened upon a booklet (at B and N no less) that outlined, in extremely frank language, that the way for cable providers to increase their profits without having to create value or increase investment was to create an artificial "shortage" of bandwidth by establishing a tiered system of throughput for which access to the upper tier was subject to bidding .

    In this way, profits could be increased not through reaching more customers or even improving service.

    Is this different than what Enron was doing when they were blacking out the West Coast by creating a "shortage" of electricity? Is this not the same sociopathic personality types and the same "captains of industry" doing what they do best- lying, manipulating consumers and scheming to increase profits without adding value?

    Just so none of us forget how this scam works; from the Enron tapes: From:

    http://www.cbsnews.com/stories/2004/06/02/eveningnews/main620795.shtml

    Energy trader: "Just cut 'em off. They're so fucked. They should just bring back fucking horses and carriages, fucking lamps, fucking kerosene lamps."

    And when describing his reaction when a business owner complained about high energy prices, another trader is heard on tape saying, "I just looked at him.

    I said, 'Move.' (laughter) The guy was like horrified. I go, 'Look, don't take it the wrong way. Move. It isn't getting fixed anytime soon."

    California's attempt to deregulate energy markets became a disaster for consumers when companies like Enron manipulated the West Cost power market and even shut down plants so they could drive up prices. ...

    Consumers like Grandma Millie, mentioned in one exchange recorded between two Enron employees.

    Employee 1: "All the money you guys stole from those poor grandmothers in California?

    Employee 2: "Yeah, Grandma Millie man.

    Employee 1: "Yeah, now she wants her fucking money back for all the power you've charged right up, jammed right up her ass for fucking $250 a megawatt hour."

    Another taped exchange between different employees regarding a possible newspaper interview goes like this:

    Employee 3: "This guy from the Wall Street Journal calls me up a little bit ago"

    Employee 4: "I wouldn't do it, because first of all you'd have to tell 'em a lot of lies because if you told the truth"

    Employee 3: "I'd get in trouble."

    Employee 4: "You'd get in trouble."

    "I'm just -- fucked -- I'm just trying to be an honest camper so I only go to jail once," says one employee.

  24. Re:There is no throughput shortage in fiber at lea by icebike · · Score: 2

    Its a lot different than fiber.

    Each tower is limited in the number of handsets it can concurrently handle. Its finite. And smaller than you might imagine.
    Each handset has to be dealt with every few milliseconds. (Are you there? Yes I'm here. Andy traffic for me?)

    Less than can be kept track of is the number of simultaneous calls and/or data transmissions that can be handled.

    Spectrum availability (radio frequencies) in a given area dictate how close towers can be built to each other. Towers cost money. Lots of Nimbys refuse to have them close by.

    Its a lot different than fiber.

    --
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