Google's Grand Android Plan
CWmike writes with news of a significant change in Google's strategy for Android. According to a Wall Street Journal report, "Google plans to give multiple mobile-device makers early access to new releases of Android and to sell those devices directly to consumers, said people familiar with the matter. That is a shift from Google's previous practice, when it joined with only one hardware maker at a time to produce 'lead devices,' before releasing the software to other device makers. Those lead devices were then sold to consumers through wireless carriers or retailers." JR Raphael adds, "Signs of something big have been brewing in AndroidLand for some time now: First, we've had the increasingly loud buzz about Google's top-secret mission to build an inexpensive Nexus-like tablet. Then, last month, Google opened the door to selling unlocked Nexus devices directly to consumers, eliminating the need for carrier meddling and contract commitments. Now, at long last, we're getting a glimpse at what's likely the final piece of the puzzle."
this was my grand plan
"just think if you could switch carriers because you have an unlocked phone"
well, eh. I do have.
not much of a grand plan really. I'd reckon most galaxies worldwide were sold unlocked too. US is a bunch of partial payment pussies and changing that is a grand plan I suppose. they should just lobby the government in USA to force network operators to not lock and to use compatible tech and to disclose handset subsidies and real pricing.
world was created 5 seconds before this post as it is.
I thought Google tried selling Nexus devices directly to U.S. end users before and declared it a failure after complaints.
The main problem with Android is not that the network carriers are the problem. Sure there are issues with it. BUT please tell me how my Acer Iconia tablet and its lack of updates is somehow a problem of the network carrier?
The problem with Android is that it is becoming a clustereff! I have an Android phone and Android tablet. I also have an iPhone, and iPad. I prefer the iPhone and iPad.
Here are some issues:
1) lack of updates! We have two android tablets and one android phone and the updates just SUCK!
2) apps will not work across devices. I can understand that tablet apps will not work on a phone. But I have phone games where if they run on the tablet the graphics do really funky things and are completely unusable.
3) Why on earth is the chrome browser only on ICS, and not honey comb? There is no excuse.
4) Battery life truly does suck in comparison to my iOS devices.
5) Performance and usability is lackluster. Windows Phone, and iOS devices have superior UI response. This goes back to the architectural design of Android vs iOS/Windows Phone.
I gave Android a chance, truly tried to like it, but I wish Google would focus on the Android operating system and cleaning that up instead of trying to push the blame to the others. Instead Google thinks the best use of its money is to develop augmented reality glasses...
BTW just for kicks, nowhere in any of the Star Trek series have there been augmented reality glasses! It is a dumb idea! Oh wait there was this one episode... BAD GOOGLE, BAD! ;)
"You can't make a race horse of a pig"
"No," said Samuel, "but you can make very fast pig"
Google actually tried this about two years ago and failed with the Nexus One. Do they actually have plans to support these devices this time around?
Looks like Android could potentially become open in the more traditional way, not just "Look it runs Linux and you can customize the home screen"; but from TFA it unfortunately sounds more like non-disclosure for a certain few.
Maybe it's time to fork Android into LibreAndroid.
I'm not convinced of the likely success of this 'grand plan.' Consumers are used to paying next to no initial outlay for a handset on the understanding that it will be paid for through their carrier agreement and this has been the way for so long now that changing the way consumers view mobile devices and service plans is going to be a mammoth task. Not least for those who cannot justify dropping £400 on a device on the promise of future savings made from not having a fixed-term price plan of 18-24 months.
Besides which, Google have been selling Nexus phones unlocked, direct to the consumer for ages now. I nearly bought an HTC Nexus direct from Google back when they started the project years ago. All this pomp and ceremony because there will be no more Nexus exclusivity? Big whoop. Part of Android's beauty is that OEM customisations allow consumers to vote with their feet.
with apple i can go into one of the 10 Apple stores in the NYC area and have a real life english speaking person look at my device and possibly exchange it on the spot.
google better not do it's regular retail FAIL where warranty/support is some internet forum where you get an answer in 3 days and have to send your phone somewhere hoping it won't get crapped on
Europe is different but here in the US most carriers won't give you a break on the bill. i'm on a family plan and its A LOT cheaper than being on a single line plan so buying contract-free doesn't make sense for me.
Now they have live support humans.
As I understand it, missing NEON is the rough counterpart of missing SSE. AMD's Athlon CPUs support x86, but after Intel introduced SSE instructions in the Pentium III, the next couple versions of Athlon supported AMD's own competing 3DNow instructions instead of SSE.
Rush mobile OS to market full of flaws in V1.
Marginalize their OS on thousands of cheap and crappy hardware models to gain market share
Confuse developers by releasing new versions several times a year, changing SDK dramatically between each version so apps are hard to develop and rarely work between updates.
Allow cellular carriers and manufactures to control updates so that no two people on the planet have the same OS version or update.
Sit back and reap in the money generated knowing there is a large market of people that hate Apple who will buy whatever else...
Yup, Google pretty much ripped this plan straight from Microsoft.
I haven't thought of anything clever to put here, but then again most of you haven't either.
...and now, at last, it's going to be addressed!
I think the real reasoning behind this is that Manufacturers were probably getting somewhat disillusioned with Google's favouritism for the big Nexus device. It's not hard to see why, either - when HTC did the Nexus One, even though the N1 wasn't a huge success, HTC's other phones (particularly the HTC Desire, which is practically the same phone in a different design) garnered them record profits. When Samsung did the Nexus S, their next phone was the Galaxy S II - another runaway success.
No doubt getting a sneak peek at what's coming allows you to really plan ahead and hit the market with some leading devices. I'm sure LG, Motorola, ZTE and anyone else worth their salt would love a piece of that. Or at the very least, they'd love for Google to stop giving a major competitive advantage to one of their competitors.
+1 IDisagreeSoHeMustBeATrollOrAnAstroturferOrAShill
the MAIN issue is the Carrier's WON'T give a discount on service if you buy your phone outright
They'll have to give such discounts if they want to compete with the $35 per month plan that Sprint's Virgin Mobile brand offers.
I purchased the GSM Galaxy Nexus direct from Google Play last week Monday. It arrived on Wednesday. Due to a small contract dispute with Sprint, which they resolved with admirable customer service skills, I had to wait until Sunday to have it activated. I'm loving it so far, but admittedly am still in the honeymoon phase.
I went with T-Mobile's web special: 100 minutes talk, unlimited text/data (5gigs 4g speed) for $30/month. For comparison, Sprint wanted to charge me $200 less for the phone, but would not let me keep my plan and the cheapest available was $80/month. Two year contract. So in just five months it will have paid for itself, and I'm off contract and can take this phone anywhere I want on the AT&T and T-Mobile bands to whichever prepaid plan is best for me. Regardless if the phone holds up as well as my last one (Original HTC Touch 4+ years), it was a sound investment and I look forward to continued use.
TL;DR- Thank you Google for providing me with a great phone, at a reasonable price, that made it possible for me to avoid the butthurt that is "subsudized phones".
Let's hope that this fixes or mitigates the one flaw of android: no updates.
Let me precede with this: Android is the superior OS. iOS fanboys and others alike (i'll probably get modded down for this) will argue. But iOS is completely inferior to Android. But this is not to start a flamewar. The one thing where iOS kicks android's ass is updates and compatibility. And notice I said updates: iOS updates and security do not go hand in hand (withness the MYRIAD of exploits for iOS). But again not starting a flamewar here.
But Android gets no updates! Jesus christ. Just now, like 6 months later, are flagship models just a few months ago getting ICS. Make no mistake, if it was a dumbphone, who cares. But these are minuture computers. They need updates for security sake, if anything. Even though iOS isn't secure and has lots of exploits, at least they're patched in the next version. Android? Good luck. And the problem is that we keep more sensative data on our smartphone than our desktop.
Also is the compatibility. Close friend just got the official android phone, the galaxy nexus. And know what? Tetris, made by EA, didn't work a few times. And another app too, dropbox I believe. Not apps by little shit devs who don't have the resources to provide bugfixes. The fact that apps aren't compatible with the so-called official android flagship is pathetic.
I'm ranting because I want Android to fix this. It's a HUGE issue. And I can't vote with my feet because I'll never go back to the iPhone (had a 3GS). It's really like using a toy vs. a real OS*.
* example: iOS doesn't allow Firefox Mobile. Which is a godsend with its ability for add-ons like Adblock on a mobile phone. Or iOS doesn't have the ability to place files in a filesystem so that another application can use a file, like a movie or PDF I put on the phone.
Maybe it's time to fork Android into LibreAndroid.
That time was years ago, and the fork is called CyanogenMod.
Oh, you've already met? This is how Microsoft and PCs beat Apple in the 90s... Taipei was Jobs' Waterloo
Gently reply
Consumers are used to paying next to no initial outlay for a handset on the understanding that it will be paid for through their carrier agreement
Why aren't home users used to paying next to no initial outlay for a home PC on the understanding that it will be paid for through their ISP agreement?
Nor do I see any Apple Retail Stores in Fort Wayne, Indiana. The closest thing in town is an independent Apple Authorized Retailer that sells Macs, and the closest Apple Retail Store is a hundred miles away. So to reach end users not living in a Major City(tm), Google and Apple are on the same playing field, having to sell their wares through electronics chains and independent mobile phone retailers.
I think T-Mobile did offer a break on a bring your own plan at one point, but none of the other carriers offer any discount for not using the subsidy.
To compete with Virgin Mobile's $35/mo Beyond Talk plan, more carriers have been offering discounts on month-to-month service where the phone is purchased up front.
I thought much of the Android code is GPL'ed. If they distribute early versions of Android to selected developers, wouldn't they also need to give away the Android source code to anyone else who demands it at that time?
and this is the way it has worked in Asia for quite some time. With devices sold from the start as unlocked the carriers are forced to compete for the business without the incentive of selling the devices...they actually have to provide/compete with each other and become price competitive...it's funny because all the money ATT and Verizon dump into the Tea Party, they may actually be forced to compete in an open market. Something that in the end scares them s less. they could be forced to act like real businesses. Wow what a concept.
I know next to nothing about the wired home Internet market in Great Britain, but I haven't heard about that model lately in the USA. The last time I heard about ISP-subsidized PCs, it was over a decade ago and called PeoplePC.
Always fighting the last war.
They've tried that before. And for most of us who access their shop we are told we can't buy, because we don't live in the right place. They don't have the money, or the brains, to do it all over - and then they fail
If Google really cared they would fix Android Chrome to reflow text, instead of discriminating
Wait! Google doing another "Apple move"? Unbelievable! :)
P.D.: sorry to start a fan war post
Get my e-mail after a captcha test in: http://tinymailt
Their grand plan? You mean World Domination /meniacallaugh?
Yeah, if Jobs was upset by Google Android and all the Samsung devices, now that Google is unleashing "too many manufacturers to sue" upon the world, I can only imagine how this will pan out.
But more than that, Google is helping the consumer by releasing us from the carriers! It's my wildest dream come true. When the Galaxy S3 comes out, I was planning to buy the international version outright and not get locked into any contracts and expensive data plans which "pay for my subsidized phone" like 3 or 4 times over.
I'm tired of the carrier games in the US and I crave the kind of freedom they apparently enjoy in Europe. Google is changing the game and I can't imagine the carriers will be very accepting of it... but they have to in a way... they just don't have to give people 4G. But frankly, I don't need it most of the time... I have WiFi in most places I need. So "screw you!" carriers! I don't need a "$600 phone discounted to $300." I'll get a $400 device outright.
Also, anyone else notice the carriers offering insurance for these expensive hand-helds which only offer "refurbs"? Yeah... go with a home-owners or renters insurance policy and get your phone added onto that... they'll PAY the claim and you can get whatever you want... NEW. Also, insurers don't care if I root my phone! So once again, screw you carriers.
With ALL this happiness I am expressing, I have to say I still don't trust Google any further than I would trust any advertising/marketing company. My devices will be rooted and cleansed. So Google is enabling great things for me and "the consumer" and I celebrate it... but Google is still Google.
True, but they were also selling the phone for $599. IF (BIG IF), they can sell the device for $399, then they probably can get more takers.
Someone made a good point up above that the agreement between you and the cellular provider is like a loan, considering that MOST cell phone users will sign a 2 year contract to get their grubby little hands on the latest iPhone or Android device strictly to avoid shelling out hundreds of dollars. But... and this may be stupid, radical, or just not feasible... Providers offer a full unlock of the phone if you buy the device out right thus exempting you from overpriced contracts and giving you the freedom to take your phone wherever you want. This is probably in the same wishful thinking vein of me believing that all devices, whether they be targeted for a CDMA or GSM network, be equipped with a SIM card to allow for this inter-network mobility.
Downside: Once you sell people a phone and they see the whole price they might be more inclined to own it longer. With cell providers currently offering upgrades and freebees to customers most people have a new phone in their hands ever two or three years. If people outright buy an Android they might decide to keep that phone for five or six years. That could lead to a level of stagnation.
Upside: Thrifty consumers will pick up on this if Google really commits. It could be a game changer for the US cell market and bring about a much needed round of competitive (hopefully somewhat fair) plan pricing.
... buggy, spastic versions of Android! Huzzah!
You might be over estimating how many people live outside of cities
And you might be missing a distinction that I implied. Fort Wayne is a city (population 200,000) but not a major city (for example: no major league sports teams).
Imagine if everyone bought their phone outright. Updating the OS is suddenly a much simpler task, and hopefully every phone would run the latest OS for at least a couple years. The fact that only a tiny percentage of Android phones run the latest OS is a travesty, brought on by the carriers greed in controlling the handsets.
The hard part is convincing everyone to not walk into their carrier to get a new phone. I don't think they could solve this problem quickly, but perhaps spending millions educating consumers on what a terrible idea it is would cause a slow change.
I find it fascinating that with all the money and "smart" people who work on making products for consumers, that we all, consumers and manufacturers miss the point. Google states clearly that ALL of its creations are in BETA.... That is something that APPLE has vowed never to do. All of the works, programs, tools, websites, etc are all works in progress. I like Apple products, they work, look good and have a great track record. However I bought an Android phone from Boost mobile. Why? For one simple reason... I like not paying too much for anything. I'm frugal when it comes to buying technology or services that work with technology. Again Why? Simple put I work with Technology and I have many business's that rely on me to make sure that where they spend their hard earned dollars doesn't go up in smoke, or leave them wondering why I'm wasting my time with this gadget thingy that cost so god damn much. I like the android platform, I like that I as a regular person can write apps for it without special hardware {Macs} and that there is more platforms than colors in the rainbow to choose from, unlike apple you get one flavor, IOS. If you don't like it, or have issue with lack of updates, then quit your crying and get an IOS device, otherwise do something about it yourself. Get a device that has a community to update the damn thing, Hack it yourself, campaign the vendor, I don't give a crap. Its yours to do with as you please, unless you want someone else to "fix" it and give you more reason to complain that someone else isn't doing their job. I am gonna use till its working or not. And all the while I am gonna find out how to make this puppy do tricks even the makers had no idea it could do that.
--
Sundar Pichai is the utter asshole whose incompetence has resulted in the shutdown of Google's Atlanta office. Great work you moron!
tmobile charges $49.99 for the 5GB plan (please, stop saying unlimited)
and that's for hotspot devices (they will block voice on that connection).
for voice+data, which most phones will need,
the cheaper one is 500 minutes for $39.99
and then an extra $35 for the 5Gb plan.
for a grand total of $74.00 per month.
Converge chomeos and android
Converge google TV's OS to pure android
Run Android Apps in Chrome
Port to x86
Make it WORA : Any non-NDK Android App can run across GTV, chrome, chromebooks, phones, and tablets -- x86 or arm.
Imagine that, learning from your mistakes and trying again. What a concept!
Here's the problem with buying your phone outright ... you don't get the discount from the big Carriers for having brought your own phone. So you end up paying subsidized rates for unsubsidized phones. Sure you're locked into a two year contract, but since I've been with my carrier for 6 years, and I'm not switching unless someone else is paying the bills, two year contract is no big deal.
So, my choices are let my contract expire and go month to month paying $65-$70 month (grandfathered plan) for unlimited data and 480 Talk Minutes ... and keep my phone ... until it breaks. OR Renew my contract, pay $100-$200 for a phone that is $500-$600 retail, and pay the same amount every month. OR buy a new phone for $500-$600 and go to month to month (still paying the $65-70/mo) .... with a phone I can't use on another carrier.
It isn't rocket science to realize that if I'm paying the $65-$70/mo no matter what I do, I might as well get the new phone when it comes out. AND I usually end up selling my old phone on Craigslist to someone that can't afford or doesn't qualify for contract cell service.
What the rest of the world doesn't know about the US, is that the big three don't have compatible frequencies so ... your phone is locked to them anyway. The smaller services are just using the towers of the other three.
Agent K: A *person* is smart. People are dumb, stupid, panicky animals, and you know it.
Imagine that, learning from your mistakes and trying again. What a concept!
Which would ideally lead to discussion of answers to the question "what has El Goog learned?"
Except that the neither TMobile nor the Galaxy Nexus do 4G. They do 3.5G (HSPA+).
GP is describing the so-called "Walmart prepaid plan", which is indeed the T-Mobile plan that costs $30 and offers 100 minutes talk and unlimited text/data. You'd find out if you bothered to Google before crying "mod parent down".
And yes, it is really unlimited. They throttle you down to 2G speeds after 5Gb, but you can still download stuff 24/7 at that reduced speed.
No network in US offers true 4G. Nonetheless, that's what the operators call their fancy stuff, and that's what most users call it as well.
While I don't really have any experience with Virgin in the US, they are considered a fight brand here in Canada, because they're wholly owned/operated by Bell.
Likewise in the United States. Sprint bought Virgin Mobile USA, which had been an MVNO on Sprint's CDMA2000 network, and began to operate it as a fighter brand.
and if you *are* gaming, why not buy a DS or a PSP?
Because of Nintendo's and Sony's stances against indie development that date back to paranoia about having another crash like that of 1983 on their platforms. In order to get a game onto a Nintendo or Sony platform, developers first have to move to Austin, Boston, or Seattle* to work and "pay their dues" to the established video game industry before starting their own company. I see where Nintendo and Sony are coming from, given Theodore Sturgeon's revelation about 90 percent of everything being crud, but it's still a genetic fallacy and a bootstrap problem.
* Or a city in another country that plays a similar role in that country's video game industry.
No network in US offers true 4G. Nonetheless, that's what the operators call their fancy stuff
Verizon and AT&T are almost truthful in that they advertise their pre-4G service as "4G Lite", even though they leave out the 'i' for some inexplicable reason. Do they leave out the 'i' because of an Apple trademark?
Android as a consumer product is unfortunately usually restricted due to carriers and device manufacturers customising the OS
In the United States market, PeoplePC tried subsidizing PCs about a decade ago until the dot-com crash. But since then, wired carriers (cable, DSL, and fiber) don't subsidize PCs or Wi-Fi-only tablets. So what carrier baggage do Wi-Fi-only tablets carry? This leaves only device manufacturers and Google. Until the Honeycomb era, Google was entirely unsupportive of Wi-Fi-only Android devices, and it took three years after Apple's introduction of the second-generation iPod touch for a Google-blessed comparable pocket tablet (Samsung Galaxy Player) to come out.