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EU Offers Google Chance To Settle Prior To Anti-Trust Enquiry

Fluffeh writes "The EU has accused Google of abusing its dominant position in advertising to benefit its own advertising services at the expense of competitors. In a twist however, rather than initiating formal proceedings, the EU has given Google a chance to settle the whole matter without much fuss. They outlined four changes that Google can make that will put it firmly back in the good graces of the EU. Google has been given 'a matter of weeks' to propose remedies to the four issues — which all tie in with how search results are displayed, their format and their portability to other platforms. This matter has come before the EU based on complaints by a few small companies and Microsoft." The four issues: Displaying results to their own services specially, use of user reviews from other sites in search results, Advertising "...agreements result in de facto exclusivity requiring them to obtain all or most of their requirements of search advertisements from Google," and concerns that Google is imposing "...contractual restrictions on software developers which prevent them from offering tools that allow the seamless transfer of search advertising campaigns across AdWords and other platforms..."

3 of 119 comments (clear)

  1. Re:Google by neokushan · · Score: 5, Insightful

    I can easily be described as a google fanboy - I have (and love) my Android Phone (a Galaxy Nexus, in fact). I signed up to Gmail back when it was invite-only and people only had about 6 invites to give out (or sell/trade, as was the case back then) and I even use Google+. However, I completely agree with what the above poster is saying. Fanboyism aside, no company should be able to abuse its position in the marketplace. Even if Google isn't entirely guilty or found to not be doing anything deliberately that harms competition, its still absolutely appropriate that they're investigated and regulated accordingly.
    The same should apply to any and all businesses with a large hold on the market, be they software companies, banks, pharmaceuticals, governments and so on.

    I like Google on the whole and I genuinely believe that the founders were genuine in their model of "Do no Evil", but its a huge company now with a lot of power - I find it hard to believe that every single employee, every manager, every executive is entirely altruistic and doing what's best for everyone rather than what's just best for them/Google.

    --
    +1 IDisagreeSoHeMustBeATrollOrAnAstroturferOrAShill
  2. Re:Google by r1348 · · Score: 5, Informative

    There's no link because the point is bogus. https://www.google.com/intl/en_us/adwords/select/TCUSbilling.html

  3. Re:Google by poetmatt · · Score: 5, Interesting

    The forest for the trees is that a: microsoft does this and b: they're the ones leading this campaign against google and encouraged others to campaign against google. But nice try.

    changing search engines is exactly true, and you *can* do that. However, scraping data from "competitors" (which they aren't) - scraping data from sites with good data to aggregate their reviews is not an abuse of position. It's aggregation of information. Taking yelp reviews for google maps reviews is an agreement google had with yelp. That's not discrimination, that's a strawman to call that "competition" or abusing competition.

    The adwords thing is something stupid, but it's not any different than Microsoft getting entire corporations to sign up for using windows and requiring that they do not support any other OS (yes, this is in every company wide subscription based windows 7 deployment/office365 agreement).

    Nice try to mislead the entire issue, step by step, along with a similar reply. from Neokushan. Can we stop with the obvious shills to just make this sound like it's a real problem? the "I love (thing), but (comments of hate for a product)" is a really old shill technique and we're bored of it. It's like "I'm an MSCE and love windows and do windows deployments all day, but microsoft is evil". We're tired of that kind of shit.

    If you had linked to a real article covering the matter you'd see that the EU is just telling google to comply before they look to press charges.