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Cognitive Software Identifies America's Brainiest Cities

Hugh Pickens writes "We are often told that the smartest cities and nations do the best and economists typically measure smart cities by education level, calculating the cities or metros with the largest percentage of college grads or the largest shares of adults with advanced degrees. Now Richard Florida writes that a new metric developed by Lumos Labs based on their cognitive training and tracking software Lumosity seeks to track "brain performance" or cognitive capacity of cities in a more direct way by measuring the cognitive performance of more than one million users in the United States who use their games against their location using IP geolocation software. Lumosity's website offers forty games designed to sharpen a wide range of cognitive skills. Individual scores were recorded in five key cognitive areas: memory, processing speed, flexibility, attention, and problem solving.The data was normalized into a basic brain performance index controlling for age and gender. The results are shown on a map from Zara Matheson of the Martin Prosperity Institute that shows the brainy metro index across US metro areas with the top five brainy clusters in Charlottesville Virginia, Lafayette Indiana, Anchorage Alaska, Madison Wisconsin, and the San Francisco-Oakland-San Jose area. The result is not driven principally by college students, according to Daniel Sternberg, the Lumosity data scientist who developed the metro brain performance measure. 'Since our analysis controlled for age, the reason they score well is not simply that they have a lot of young people,' says Sternberg. 'Instead, our analysis seems to show that users living in university communities tend to perform better than users of the same age in other locations.'"

23 of 143 comments (clear)

  1. Self Selected groups by frnic · · Score: 4, Insightful

    'Since our analysis controlled for age, the reason they score well is not simply that they have a lot of young people,' says Sternberg. 'Instead, our analysis seems to show that users living in university communities tend to perform better than users of the same age in other locations.'"

    Since the groups were self selected, ie. they decided to participate, maybe people living in college towns have more time or are more interested in playing.

    1. Re:Self Selected groups by michaelmalak · · Score: 4, Interesting

      Not just self-selected, but those who have time to play videogames (and maybe have lots of prior experience playing videogames -- like maybe because there is no sunlight in Anchorage during the winter?)

    2. Re:Self Selected groups by LifesABeach · · Score: 3, Insightful

      It kind of sounded like the author of this study dranks the same Kool-aid that Face Book Share Holders drink.

    3. Re:Self Selected groups by TheLink · · Score: 4, Informative

      And those who bother to sign up. You don't have to sign up for some games but in my short time there I got a fair number of "sign up" prompts.

      Whereas this site doesn't require you to sign up: http://cognitivefun.net/

      --
    4. Re:Self Selected groups by arth1 · · Score: 4, Insightful

      This is the group of "smart" people with too much time on their hands.

      The smart, employed, people are too busy with their lives to play on-line games.

      I'd think that one marker for being smart would be having spare time.

    5. Re:Self Selected groups by avandesande · · Score: 2

      Not sure if you are being sarcastic- being busy might mean practicing piano or planting a garden. The kind of self selection mentioned here sounds something like Mensa stroking....

      --
      love is just extroverted narcissism
    6. Re:Self Selected groups by DocJohn · · Score: 3, Informative

      Yes, that and the fact that the underlying research supporting this entire company is weak at best:

      http://psychcentral.com/blog/archives/2012/06/05/the-new-snake-oil-brain-training-brain-fitness/

    7. Re:Self Selected groups by thereitis · · Score: 2
      Even after signing up with Lumosity I got a lot of emails from them. "Hey, we noticed you haven't played today!" type of emails. :-/

      Anyway, I progressed my 'brain index' quite a bit in certain tasks, but other tasks I felt like I hit a wall and couldn't progress anymore. It wasn't clear to me what I could do to advance and I didn't want to keep paying 15 bucks a month to not progress.

      One task that I found easy was the "is this face the same as the last face you saw?" where I scored higher than say 75% of other players (based on reaction time and accuracy). But when the task advanced to "is this face the same as the one you saw _two_ people ago" I found it quite challenging for some reason. Probably explains why I'm not great at juggling intermediate math results in my head. Tips welcome. :)

  2. Uni students tend to stick around by sandytaru · · Score: 4, Insightful

    Even controlling for age, college towns and research institutions also have a lot of older, well-educated folks hanging around, living and working in the community. My husband finished his PhD at the local Research I, but liked the town so much he accepted a job at a smaller state university one town over so we could continue to live in our old college town. Big biotech companies are always around the big research institutes as well; they don't call it Research Triangle up in NC for nothing.

    --
    Occasionally living proof of the Ballmer peak.
  3. False Assumption by ibpooks · · Score: 4, Insightful

    And all of this based on the false assumption that Lumosity's pseudoscience click-on-the-shiny-colors games are any good at measuring "brain performance".

    1. Re:False Assumption by Dinghy · · Score: 2

      It's also based on the assumption that people who install and run these apps is a representitive distribution of the population. Cue debate on intelligence of people who let apps have full network communication permissions.

    2. Re:False Assumption by dubbayu_d_40 · · Score: 2, Insightful

      Like crossword puzzles? What do you base your comment on?

      Personally, I find their map correlates well with low effort thinkers: http://www.freakonomics.com/2012/04/09/the-thinking-liberal/

  4. The best and the brightest by kryliss · · Score: 2

    I love the fact that there is just one yellow area on the whole map. Care to guess where it's at?

    --
    --- If the bible proves the existence of God, then Superman comics prove the existence of Superman.
  5. Re:Huh? by houstonbofh · · Score: 5, Funny

    What does cognitive mean?

    Just think about it...

  6. Re:The results disprove the study by Stele · · Score: 3, Insightful

    The place with the highest concentration of iPhones and iPads is located between Baltimore and D.C. That's where I would expect to find the most intelligent people.

    You mean douchiest right?

  7. Well duh, it's college. by HeckRuler · · Score: 2, Insightful

    users living in university communities tend to perform better than users of the same age in other locations.

    Ok, that makes sense. You know, COLLEGE.

    The result is not driven principally by college students,

    Uh...... wut?

    'Since our analysis controlled for age, the reason they score well is not simply that they have a lot of young people,'

    uh huh. So they discovered that smart people go to college?

    I'm sorry, could someone explain to me how they come to the conclusion that their results aren't driven by college students?
    "Controlled for age" doesn't mean much to me, but sure, ok, it takes into account the age discrepancy. But... you know, it doesn't take into account that THEY'RE GOING INTO HIGHER EDUCATION. I really don't see how this isn't driven by college students.

  8. IP Geolocation is horribly wrong at times by locketine · · Score: 3, Insightful

    If people are playing these games at work then the geolocation might be where the company's datacenter is, not where the people are.

    --
    Think globally but act within local variable scope.
  9. I Think This Study Lacked Just One Thing by LifesABeach · · Score: 2

    Reality. Any time a person combines three separate communities together has no idea of the reality they are describing.

  10. Re:Holy crap look at the Southeast by sandytaru · · Score: 2

    The sentence implies that the South has been a drag on the US since the US was founded, not since the "South" was founded. Aside from a few isolated bright spots in history, this is pretty much true.

    --
    Occasionally living proof of the Ballmer peak.
  11. Re:smartest people live in the north by Anonymous Coward · · Score: 2, Interesting

    Cause the stupid people die more often in cold weather.

  12. Re:The results disprove the study by Sulphur · · Score: 5, Funny

    The place with the highest concentration of iPhones and iPads is located between Baltimore and D.C. That's where I would expect to find the most intelligent people.

    You mean douchiest right?

    Douche'

  13. Turn the study up to 11 by paiute · · Score: 2

    "...users living in university communities tend to perform better than users of the same age in other locations....."

    That explains why Boston isn't on the list. It's not much of a college town.

    --
    If Slashdot were chemistry it would look like this:Cadaverine
  14. Bloomington is Brain city by suso · · Score: 2

    None of you have anything on Bloomington, Indiana, where we literally have 22 large brains on display around the city:

    http://www.youtube.com/watch?v=-IAb0ZaI-a0