UK Apple Shop Forced To Change Its Name
tlhIngan writes "The Apple Shop, in Norfolk, UK is a little corner store that sells apple products. Not Apple products, but apple products, in this case, cider. However, it's been forced to change its name to the Norfolk Cider Shop. However, the name change did not come from any lawsuit from Apple (the Cupertino one, that is), nor has there been any evidence that Apple (Cupertino) knew about them. Instead, they're changing their name because their phones have been ringing constantly from people seeking help with their Apple (Cupertino) products. Apple (Cupertino) opened an Apple store in 2009 in the nearby (larger) town of Norwich."
So by forced to change their name, what they really mean is they chose to change their name because people were mistaking them for the Apple Store?
I mean I guess the summary could have been written in a more cunty way, but I don't see how. So high fives all round!
...Almost like the roar of a thousand pitchforks being summoned out, and then calmly put back. (I admit to being a little annoyed for a second myself).
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i mean who names a computer company after a fruit, so all the fruit sellers get spammed with calls about computers?
It's a very different case since the corporation wasn't the bad guy but it made me think of another case. The corporation McDonalds once sued the head of the McDonald clan for daring to have a restaurant called McDonald's in the UK. He pointed out he had no problem with the corporation using his family's name but found it odd he'd be sued for using his own name especially when he was the head of the clan. This case is sad since neither side was causing a conflict it was the customers that forced the name change.
The many forms and uses of apples is a small miracle. And yes, it's technology of a kind.
Poor businessmen?
This move got their little shop a namecheck in the national news in the UK. Ker-ching!
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as to the real reasons because of settling out of court? The name, along with selling a product that has round corners when sliced, makes me wonder.
How much money could they have made letting some guy from a PC maker come in and be their receptionist? He could listen to their problems, then lead them on a chase through trouble-shooting land, and say at the end, "well, maybe you should have bought a PC, genius!) And hang UP. Then that person, angry at what he BELIEVES is Apple Corp. tech support, and switches to a PC. Apple (of Cupertino) sufffers, eventually failing.
Just put them in the cider press and Voila! No more problems!
Have gnu, will travel.
TAS: "Hello, The Apple Shop"
Caller: "I'm having trouble with..."
TAS (interrupts): "We have a special offer going on today that I highly recommend. It's our exclusive Cider Club membership which will deliver our latest products to you every month, year-round. And when you come into our shop you will get VIP service at our Juice (slur pronunciation) Bar. This is a limited time offer."
Caller: "Wow that sounds great how much is this Cyber (don't correct them) Club?"
TAS: "It's just £199 for the year, billed on a recurring basis. I can take your credit card information now."
Caller: "Sounds too good to be true! Sign me up!"
Are all those apples being raised in a walled garden?
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The little town of Empire, Colorado (about an hour west of Denver, on U.S. 40 headed toward Winter Park ski area) has an eatery/bar/town offices called "The Hard Rock Cafe". Empire was a hard rock mining town until most precious metal mining operations left the U.S. I'm thinking this place has been called the Hard Rock Cafe since long before the trendy, international chain took up the name. Haven't heard about any legal moves to make them change their name.
Cheers,
Dave
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I live in southwestern Colorado and have an internal extension at my company of 5058. Just across the border from us in New Mexico is the 505 area code, and we do some business down there. On average once a day one of my co-workers tries to dial New Mexico without punching 8 to get an outside line, and dials me instead. This is made worse by a phone system that doesn't insert the code if you try to call back the number on caller ID unless you punch some extra buttons.
I say average 1/day, but in reality it's more like once a week some goofball tries and fails five times in a row to dial out, and repeatedly hangs up on me before I can get them to listen long enough to learn how to use the phone. Especially bad are the ones who insist "I got a call from this number" and won't believe me as I try to explain they're stuck inside the company still.
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They're already in the fruit business, and they've got plenty of Apples. How about BlackBerry's on Orange?
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Apple products just work. That's why they are so expensive.
See, that's the problem with Apple products. While other products work great, Apple products just work. ;-)
The Tao of math: The numbers you can count are not the real numbers.
It certainly worked on me. I'd never heard of this shop before, despite living a few miles down the coast from it, but now I'm sorely tempted to pay them a visit and get myself some local cider to entertain myself with one evening (and possibly pick up an iPad while I'm there)