UK Apple Shop Forced To Change Its Name
tlhIngan writes "The Apple Shop, in Norfolk, UK is a little corner store that sells apple products. Not Apple products, but apple products, in this case, cider. However, it's been forced to change its name to the Norfolk Cider Shop. However, the name change did not come from any lawsuit from Apple (the Cupertino one, that is), nor has there been any evidence that Apple (Cupertino) knew about them. Instead, they're changing their name because their phones have been ringing constantly from people seeking help with their Apple (Cupertino) products. Apple (Cupertino) opened an Apple store in 2009 in the nearby (larger) town of Norwich."
So by forced to change their name, what they really mean is they chose to change their name because people were mistaking them for the Apple Store?
I mean I guess the summary could have been written in a more cunty way, but I don't see how. So high fives all round!
NEWS FOR NERDS!!!111!!1
...Almost like the roar of a thousand pitchforks being summoned out, and then calmly put back. (I admit to being a little annoyed for a second myself).
Why OpalCalc is the best Windows calc
They should have started selling another brand of phones to all these disgruntled Apple buyers! Ha Ha but which brand?
I got to the chocolate box before you, that's why the hard ones have teeth marks.
... and I say Apple ... let's call the whole thing off.
i mean who names a computer company after a fruit, so all the fruit sellers get spammed with calls about computers?
It's a very different case since the corporation wasn't the bad guy but it made me think of another case. The corporation McDonalds once sued the head of the McDonald clan for daring to have a restaurant called McDonald's in the UK. He pointed out he had no problem with the corporation using his family's name but found it odd he'd be sued for using his own name especially when he was the head of the clan. This case is sad since neither side was causing a conflict it was the customers that forced the name change.
The many forms and uses of apples is a small miracle. And yes, it's technology of a kind.
Where's the Beatles reference?
“He’s not deformed, he’s just drunk!”
Norwich is actually a city. It's like saying "The town of New York". Norwich-fag here.
One of my colleagues has a similar story. He used to work for UPS and one day got a call (or someone near him got a call, not sure) from a person complaining about receiving upwards of 30 calls per hour from people asking to have UPS pick up their packages. The problem was that the person's phone number happened to be (local area code)-742-5877 and all of the callers should have been dialing 1-800-742-5877 (1-800 PICK UPS).
The individual wanted UPS to do something to "fix" the problem, something that didn't require him to get a new phone number. Of course, there was nothing that UPS could do to stop the calls, so eventually the guy changed his number. I don't know if UPS then picked up the number, which seems like it would have been a good idea.
Note to ACs: I usually delete AC replies without reading them. If you want to talk to me, log in.
Footage of one of the incidents has been discovered.
Oblig: http://youtu.be/kAG39jKi0lI
as to the real reasons because of settling out of court? The name, along with selling a product that has round corners when sliced, makes me wonder.
How much money could they have made letting some guy from a PC maker come in and be their receptionist? He could listen to their problems, then lead them on a chase through trouble-shooting land, and say at the end, "well, maybe you should have bought a PC, genius!) And hang UP. Then that person, angry at what he BELIEVES is Apple Corp. tech support, and switches to a PC. Apple (of Cupertino) sufffers, eventually failing.
Trying to explain to an old lady over the phone how to access a WiFi network is probably a lot harder than growing and caring for hundreds of fruit-bearing trees, harvesting them, processing the fruits, carefully fermenting them following a carefully honed recipe, bottling them and selling them. Heck, with all my experience with computers, even I would rather start an apple cider farm than start taking Apple tech support calls.
Just put them in the cider press and Voila! No more problems!
Have gnu, will travel.
Why not use an automated phone system to inform callers that it isn't The Apple Store? Or would it be relatively costly and/or give the impression of an impersonal business?
- Customer: hello, I'd like to order half of dozen bottles of that 4-y old dry cider that you advertise
- (auto response): Sorry sir, we don't sell iPhone X
(later on)
- Shopkeeper: shit, extra expense last month to buy that damn'd auto response system and the sales went down this month. I wonder why?
It really does make good business sense, doesn't it?
Questions raise, answers kill. Raise questions to stay alive.
I am a cider drinker
I drinks it all of the day
I am a cider drinker
It soothes all me troubles away
Oo'ar oo'ar ay, Oo'ar oo'ar ay
NZ Electronics Enthusiasts: Check out my Trade Me Listings
TAS: "Hello, The Apple Shop"
Caller: "I'm having trouble with..."
TAS (interrupts): "We have a special offer going on today that I highly recommend. It's our exclusive Cider Club membership which will deliver our latest products to you every month, year-round. And when you come into our shop you will get VIP service at our Juice (slur pronunciation) Bar. This is a limited time offer."
Caller: "Wow that sounds great how much is this Cyber (don't correct them) Club?"
TAS: "It's just £199 for the year, billed on a recurring basis. I can take your credit card information now."
Caller: "Sounds too good to be true! Sign me up!"
"people seeking help with their Apple (Cupertino) products"
Apple products just work. That's why they are so expensive.
Are all those apples being raised in a walled garden?
#DeleteChrome
The little town of Empire, Colorado (about an hour west of Denver, on U.S. 40 headed toward Winter Park ski area) has an eatery/bar/town offices called "The Hard Rock Cafe". Empire was a hard rock mining town until most precious metal mining operations left the U.S. I'm thinking this place has been called the Hard Rock Cafe since long before the trendy, international chain took up the name. Haven't heard about any legal moves to make them change their name.
Cheers,
Dave
They that can give up essential liberty to obtain a little temporary safety deserve neither safety nor liberty.
Ben
How would a copyright/trademark free world have solved this problem? This wasn't a trademark issue (nor a copyright issue)
This problem was solved without trademarks; that's my point.
Can you sue a company for having a consumer base with lower-than-average intelligence and disrupting business as an unfair act of subterfuge?
No. Otherwise you could sue half of the TV stations out of existence. :-)
The Tao of math: The numbers you can count are not the real numbers.
The shop was in Wroxham Barns, near the city of Norwich. Both are in the county of Norfolk.
POTS is so last millenium. Can we please get with the times? Then people can call sip:apple.com and not be confused with sip:apple.cider.com
"You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
I was just scanning down the comments to see if someone had pointed this out. Reading the summary you would think Norfolk is a small village. Calling Norwich a town made me wince slightly.
Well Lootennant Dan told me the we got invested in some kind of.... fruit company? And we don't have to worry about money anymore. So.... that's good. Just one less thing to worry about.
Sadly, a Libertarian cannot force his views on another, and freedom cannot spread as does the cancer known as religion.
No, I don't really believe that. I just wanted to beat all the Slashdot Wile E. Coyote's who were about to post the same comment.
Tech blogger, tech conference speaker and JS Bin developer Remy Sharp has a Twitter handle that made lots of people think that he was the band R.E.M. When the band disbanded, he got tons of tweets, so many that it was excruciating wading through them all for tweets that were actually intended for him. But he didn't give up his Twitter handle.
You don't HAVE to capitulate to mass misunderstandings.
That explains why me and my fellow tramps keep being kicked out of apple stores when we ask them for white lighting or frosty jack.
Norfolk is not a town. Norwich is not "nearby". Norwich is in Norfolk. It indeed, Norfolk's county town.
Norwich is a city.
Can you sue a company for having a consumer base with lower-than-average intelligence and disrupting business as an unfair act of subterfuge?
Can you sue slashdot for having a user base with lower-than-average intelligence and a propensity to troll every fucking topic with their idiotic anti-Apple vitriol?
People who say "sheeple" have about as much sophistication as an AOL user, and in fact are probably actually AOL users.
Recording: "Welcome to The Apple Shop.
Please, dial 1 if your call is in any way related to the fruits, apple or cider;
Dial 2 if your call is related to the Apple Computer, Ipad or Iphone device."
2
Recording: "Sorry, you dialed the wrong shop. Long before the computer company opened a shop near Norfolk, UK, we The Apple Store have specialized in offering... (advertise)."