Iron Man 3 To Debut As a 4DX Film In Japan

adeelarshad82 writes "Marvel's Iron Man 3 will debut in select Japanese theaters later this month employing the 4DX system for the first time. Developed by South Korea's largest movie chain operator, the CJ Group, 4DX-equipped theaters deliver smells, seat motions, and additional effects such as strobe lights and fog, all in sync with events as they appear on the screen. Beyond South Korea, this full immersion approach to cinema is already in operation in countries such as Israel, Mexico, Brazil, and China."

Comments

Smells?

[bestgjs]

How can the movie theater product smells from the movie? What technology it uses, how does it work?

I hope we get this tech on all desktop computers. Imagine farts over the internet.

Re:Smells?

[tnk1]

They disperse LSD as a fine mist into the theater and then you start smelling the colors on the screen.

They did have to remove a part where Iron Man fights a giant mechanical spider because well.... spiders... spiders... SPIDERSSSSS!!!!! GET THEM OFF!!!!

Re:Smells?

[rwise2112]

We already have this in Canada, but it's currently limited to sweat and farts.

Re:Smells?

[Stele]

My wife and I once saw the Shrek 4D Experience at Universal Studios Florida. Every seat can emit mist, air blasts in your face, small water bursts in your face (such as when one of Donkey's kids sneezes on you), smells, and there are small air jets that can move up and down, positioned strategically at your ankles. At one point all these spiders drop down from the forest above, in 3D of course, and then they get the little air jets going on your ankles - it feels like little feathers (or SPIDERZZ OMG!) on your feet. My wife FLIPPED OUT. It was hilarious!

Re:Smells?

[isorox]

They disperse LSD as a fine mist into the theater and then you start smelling the colors on the screen.

LSD takes 90 minutes to kick in. I realize it was a joke, but... still.

They do it before the adverts

better idea

[slashmydots]

So there's that or a theater by me lets you place an order off a menu and you get a seat and table and then they bring the food out to you. I'd rather have that than fog and strobe lights in my face.

Gimmicks

[Dan East]

More gimmicks equals more expensive ticket prices. Yep, we'll see this happen in the US for sure.

Re:The horror, the horror

[imikem]

I am so looking forward to re-release of Blazing Saddles in 4DX. BEANS!

this is already a feature

[nimbius]

in most of americas cinemas such as lowes, thanks to their generally poor quality
smells: enjoy the stench of burnt popcorn and rancid palm kernel oil from a cooker that hasnt seen regular service since the carter administration. the smell of butter mysteriously absent from the product is provided through the carpets at no charge!

seat motions: folding seats with fewer bolts and screws remaining than the last republican vice presidential candidate. Most patrons find watching a film to be indistinguishable from a light pilates and yoga session, other than the slightly higher cost of the film.

additional effects such as strobe lights and fog: check out the popcorn maker in the lobby as it synergizes with the weenie roller and the nacho cheese melter for its daily 4:00 meltdown. the ensuing blast, if experienced during the 3:15 showing of the Dark Knight Rises, transports viewers directly into the movie (through the screen, past the drywall, and into the parking lot in most cases!)

So....

[geek]

Basically this movie stinks. Got it