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Iron Man 3 To Debut As a 4DX Film In Japan
adeelarshad82 writes "Marvel's Iron Man 3 will debut in select Japanese theaters later this month employing the 4DX system for the first time. Developed by South Korea's largest movie chain operator, the CJ Group, 4DX-equipped theaters deliver smells, seat motions, and additional effects such as strobe lights and fog, all in sync with events as they appear on the screen. Beyond South Korea, this full immersion approach to cinema is already in operation in countries such as Israel, Mexico, Brazil, and China."
How can the movie theater product smells from the movie? What technology it uses, how does it work?
I hope we get this tech on all desktop computers. Imagine farts over the internet.
"Hey, you got your sushi in my wasabi peas!"
"Hey, you got your wasabi peas in my sushi!"
Two great tastes together!
A feeling of having made the same mistake before: Deja Foobar
So there's that or a theater by me lets you place an order off a menu and you get a seat and table and then they bring the food out to you. I'd rather have that than fog and strobe lights in my face.
The trolling potential for Smell-o-vision hooked up to the internet is... mind-boggling. It's like I'm seeing colours I've never seen before.
More gimmicks equals more expensive ticket prices. Yep, we'll see this happen in the US for sure.
Better known as 318230.
Here in Seattle, at Christmas, the Seattle International Film Festival's Uptown Cinema showed Willy Wonka in Smell-o-Vision.
Do you want fries with that? There's a hamburger place across the street.
I'm not sure how keen I am on 4D, though, sometimes it gets in the way of the movie.
-- Tigger warning: This post may contain tiggers! --
Zombie Vincent Price reminds you to beware of spinal parasites at this theater.
the preceding comment is my own and in no way reflects the opinion of the Joint Chiefs of Staff
in most of americas cinemas such as lowes, thanks to their generally poor quality
smells: enjoy the stench of burnt popcorn and rancid palm kernel oil from a cooker that hasnt seen regular service since the carter administration. the smell of butter mysteriously absent from the product is provided through the carpets at no charge!
seat motions: folding seats with fewer bolts and screws remaining than the last republican vice presidential candidate. Most patrons find watching a film to be indistinguishable from a light pilates and yoga session, other than the slightly higher cost of the film.
additional effects such as strobe lights and fog: check out the popcorn maker in the lobby as it synergizes with the weenie roller and the nacho cheese melter for its daily 4:00 meltdown. the ensuing blast, if experienced during the 3:15 showing of the Dark Knight Rises, transports viewers directly into the movie (through the screen, past the drywall, and into the parking lot in most cases!)
Good people go to bed earlier.
it's somehow fitting that the fortune at the bottom of this article's page is "if anything can go wrong, it will."
zing
http://www.hapi-project.com/posts/view/29
Feel-a-Round in Kentucky Fried Movie
I already get headaches from 3D films, so I don't watch them.
Smells, strobe lights, fog, and moving seats? No thanks.
There's only a few movies I'll see in a movie theater each year (with Iron Man 3 being one of the planned ones), but for the most part I'd rather watch it at home on my own setup, which lets me enjoy the movie more and be able to eat/drink what I like and pause it to hit the head.
My home theater and my lazy-boy sofa are fine for me for most movies.
Lost at C:>. Found at C.
Basically this movie stinks. Got it
If you plan on going to see Iron Man 3 in Japan, remember to look under your seat to disable the robotic tentacles.
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I find it very annoying when some kid kicks the back of my seat, so I don't want to sit through a whole movie with that kind of "seat vibration" experience.
Also while movie smell's might be a welcome change over body odor, cigarette's lingering stank from the smokers in front of you, and over buttered burnt popcorn, not sure any movie would be enhanced by the experience.
Also in what reality would someone pay $50 for a night out at the movies only to have the theater fog up and have people dropping with seizures from strobe lights a;; around up?
Pretty much 4DX encourages people to stay home to watch movies without all the excessive bullshit, unless Sony decides to shove this into the PS4 experience.
I haven't thought of anything clever to put here, but then again most of you haven't either.
I am so looking forward to re-release of Blazing Saddles in 4DX. BEANS!
Or Schindler's list so you could smell the burning bodies? Yeah, I am pretty sure there are a lot of movies that introducing smell-o-vision would be a bad idea for....
HA! I just wasted some of your bandwidth with a frivolous sig!
I bet smelling Pepper would make me sneeze!
I only look human.
My mother is a halfling and my dad is an ogre, so that makes me an Ogreling
...smells and strobe effects gimmicks for the following:
- A well maintained projector, screen and speakers
- THX Certification, meaning mostly that everything is maintained and properly calibrated
- A properly spec'd out 4K projector, or two 4K projectors with 8K upsampling
It doesn't seem like much, but movie theaters like to pull the following:
- Running the projector bulbs dim to make them last longer, or using a projector designed for a small screen for larger screens
- Not maintaining their speakers at all - you can hear the broken cones rattling most of the time
- Using 2K projectors for 4K material, or two cheap 2K projectors for 4K material. This is very common.
- Not calibrating anything, especially their speakers. This is obvious when something is supposed to be moving from one side of the theater to the other, and it sounds like it's going over your head, or it sounds totally different. The surround array probably wasn't calibrated at all.
My Other Computer Is A Data General Nova III.
Smell is really a personal thing. Something that smells wonderful to one person could be nauseating to another. I know someone who thinks the smell of gasoline is heavenly (no, she's not a huffer).
I mean, I understand that the entertainment/industrial/advertising-complex are desperate to get people to come to theaters again because they are afraid that there is still a small amount of money left in peoples' pockets that they have not gotten their hands on, but until they can say they're making the best movies that they can, they should not be looking for gimmicks.
If they want to get me back into a movie theater, and they really believe that the movies they make represent the very best possible quality, then they could start by tearing down the shoebox multiplex theaters and start building real movie palaces again.
There's a theater here in Chicago, The Patio, that is a bona-fide movie palace. Built in the Pre-WWII period, it's got the ceiling with the stars and moving clouds and a balcony and all the trimmings. I used to go there when I was in High School decades ago. Saw the original Dirty Harry there, Charles Bronson movies, like that. Well, a couple of brothers bought the place some years back, before it was torn down, and they renovated it lovingly. Put in great seats, cleaned the place up, made everything sparkle. Put in an A-Number-One concessions stand with actual popcorn and reasonably priced goodies, and a great sound system. They play second run movies and carefully selected classics. Some rare Hong Kong and Kung Fu flicks. Charge $5-6 for admission. Goddamn, I love that place. It's not downtown, but in one of the neighborhoods on the Northwest Side. I can be there in 10 minutes on the Kennedy Expressway, so a lot of times my wife and I are thinking about Netflix or something, instead we hop in the car and go to the Patio. Twenty bucks and it's a great night out watching a movie on a whopping big screen. It's about a million times more enjoyable than going to a shopping mall and sitting in some nasty little multiplex closet with a bunch of assholes on cellphones. People who go to the Patio really love movies. The Chicago Cinema Society programs the place sometimes.
It's not rocket surgery, getting people to go to theaters. But Smell-a-Vision is not the solution.
You are welcome on my lawn.
The Princess Bride - imagine RoUS in 3D, a blast of hot air while moving through the forest, some kind of muscle relaxant to empathise with Westley as he recovers, aerosolised alcohol so we can be drunk with Inigo, hydrogen cyanide gas to spend our last moments with Vizzini, the list goes on......
They sentenced me to twenty years of boredom