Acer Pulls Back From Windows To Focus On Android and Chromebook
SmartAboutThings writes "More bad news for Microsoft: Acer is apparently rethinking their Windows strategy, planning to offer fewer Microsoft products and focus more on products delivered by Redmond's rival Google, in the form of Chromebooks and Android devices. This comes after Acer's second-quarter earnings call, where the Taiwanese company posted a surprise second-quarter loss, having unexpected lower sales and rising expenses. Acer's change of plans comes not long after Asus' CEO announced that the company would no longer make Windows RT products until Microsoft proves there's real demand."
Considering they were profitable with those, they have learned.
I just bought an Acer C7 Chromebook for my 5-year old son. He uses it to watch YouTube videos. My wife liked it so much, she has taken it over and I'm buying another one.
99% of what she does in through the browser. Actually, make that 100%. There isn't anything she uses the computer for that doesn't have a web interface. Stick AdBlock Plus in Chrome and you have a machine that boots from cold to fully ready in 7 seconds, with a fast, clean browsing experience w/Flash and PDF support. (And the only time it boots from cold is when there is a full Chrome update that requires a restart.)
Chromebooks are fantastic devices for what 80% of the population does with computers. For $199 it was by far and away the best thing out there.
Learning HOW to think is more important than learning WHAT to think.
One of Microsoft's biggest fears from the late 90s was that the web browser would become more important than Windows and instead of just being an application, it would become the platform. If only Microsoft had been nimble enough to change their strategy in the past 15 to 20 years...
Every time I read a story about the failure of win8\RT I am greeted by an involuntary image in my mind of Balmer piloting the Hindenburg, and the disaster that followed. It amazes me that he is still in charge.
Brought to you by Carl's Junior.
So they are pulling out of one pointless OS (WinRT) and focus an another even more pointless OS (ChromeBook).
When will they ever learn?
The reason why they are focussing on the chromebook is because its selling. In fact its the fastest growing part of an otherwise lackluster PC Market. The fact that it loosens Microsoft Grip on them is a massive bonus.
For reasons most of us don't understand (myself included) the Chromebook is apparently selling like hot cakes, with some manufacturers finding they sell more Chromebooks than all their Windows laptops put together.
And if you think that doesn't make sense, you're in good company, but you only have to look at sales of a device of an even more crippled laptop*, one that doesn't even have a keyboard and requires use only of applications (themselves even more stripped down than normal) that the manufacturer approves of, that costs more than many regular, full sized, full spec'd, laptops, to understand that the market doesn't always produce winners that nerds like you and me see as obvious.
* Four letters, first is lowercase. Rhymes with "Sad".
You are not alone. This is not normal. None of this is normal.
Why?
You can put the thing in dev mode and do whatever you want. You can even install another OS. So you get a $199 laptop meaning no great loss if it gets dropped or destroyed by the kid and he gets a great first computer.
Having just bought a (Samsung) Chromebook, I think you ought to try one. It's considerably cheaper than either a real laptop or a (full size) tablet. Unlike cheap laptops, it has an 8 hour battery life, can't get a virus and boots in 10 seconds. Unlike a tablet, it has a 13 inch screen and a typeable keyboard. It has a ton of hidden functionality if you figure out how to access it. Yes, it only runs a browser, but I can get my email in a browser, edit documents/spreadsheets/presentations in a browser, access Evernote and similar services, etc. It won't replace my main computer, but it works great as a travel device.
"Seven Deadly Sins? I thought it was a to-do list!"
Most people don't need fully kitted out laptops any more than you need an amphibious tank, or your own private GPS satellite network..
An amphibious tank, connected to my own private GPS satellite network? Awesome, where do I sign up?
It's right next to the Surface RT display.
There are two types of people in the world: Those who crave closure
Carewolf: "The Chromebook is a failure!"
Tupe: "No, the Chromebook sells quite well"
You: "No, they're not buing a Chromebook, they're buying 'that $199 laptop'"
Which would be the Chromebook right? So they're buying the Chromebook, which means that someone is selling it, right? Which means it's selling, right?
So what, exactly is the point of a tone that indicates that Tupe was wrong?
Or is your complaing "They are buying it wrong!!!!"?