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Barnes & Noble Won't Give Up On the Nook

jfruh writes "Barnes & Noble's Nook e-reader line has largerly been regarded as a botched attempt to compete with the Kindle, whose failure has contributed to the bookseller's financial woes. Well, despite earlier statements that the company was abandoning it as a hardware platform, now the B&N CEO insists that the company is committed to the product line and the new Nooks are in development."

24 of 132 comments (clear)

  1. The Nook is a good example by Anonymous Coward · · Score: 5, Insightful

    of a company proactively doing the right thing, embracing technology at the risk of cannibalizing its own products by redefining their business as something larger than selling books. They implemented the technology the right way, or at least have received awards and top scores from magazines such as Consumer Reports, set a reasonable price (easily within the budget of a large proportion of existing customers), and marketed it aggressively - the Nook is front and center in many of the B&N stores I go to.

    And it still hasn't worked out for them.

    So the next time you hear some MBA smarties belittling CEOs of flailing companies for not having the vision to go beyond what made them successful in the past, remember the Nook. It's not as easy as these pundits make it sound.

    1. Re:The Nook is a good example by amiga3D · · Score: 4, Informative

      History is filled with superior products that failed in the marketplace. I've looked at and tried both the Kindle and the Nook and if I had to choose one of the two it would be the Nook. I really have no need for a 7" tablet though so I passed. I think Amazon's marketing is simply much stronger than B&N's. Most people that buy either a Nook or Kindle tablet seem happy enough with it so I don't think there is that much to choose between the two, for me it was the SD slot that made me like the Nook better but a lot of people don't care about that.

    2. Re:The Nook is a good example by alen · · Score: 2

      yep, i never saw the difference between the two and yet for some reason amazon's seemed cooler if you believed the internet

      its like movietickets.com vs fandango a decade ago. both were the same but fandango won the cool war. the winner probably hired people to post crap on the internet about how much cooler they were to get the first adopter market

    3. Re:The Nook is a good example by TerminaMorte · · Score: 4, Informative

      Part of the problem is that if you want to buy the books through B&N, the digital copy is generally the same price as a physical copy. They were expecting to make their money by selling ebooks, but were not willing/able to price them competitively.

  2. Re:What is it about the Nook? by Anonymous Coward · · Score: 2, Interesting

    It doesn't have a physical button for page turning, but tapping the edge of the screen will flip the page; you don't have to gesture for it.

    The main selling point (for me) is that you can (for up to two hours a day while connected to Barnes and Noble's wifi) read any book you want for free.

  3. Re:What is it about the Nook? by _xeno_ · · Score: 5, Informative

    It doesn't have a physical button for page turning, but tapping the edge of the screen will flip the page; you don't have to gesture for it.

    The Nook Simple Touch does have those buttons.

    If you ask me (which I guess the OP did), the Nook Simple Touch is a great little device, but the Nook Tablets are worthless. Since you can get the Nook App on just about any tablet (including Windows 8 tablets) you might as well get a tablet you actually want and then just install that, if you really want to use Nook ebooks on a tablet. There's no compelling reason to get a Nook Tablet.

    The Nook Simple Touch, on the other hand, is a nice, small device that's rugged enough for me to throw in my pocket and carry around all day, if I wanted to. The display is OK. It's an e-ink display, so it works well in bright lights, and if you get the one that has the glow feature, it works in low light too. I don't like any of the fonts that the Simple Touch offers, though.

    All that being said - I expect everything applies to the Kindle as well, so - no, there's really no compelling reason to choose the Nook. There's a very good reason to get a Kindle instead: Amazon has a much better selection. (Yeah, I kind of regret my Nook purchase, but not enough to replace it with a Kindle.)

    --
    You are in a maze of twisty little relative jumps, all alike.
  4. Great deal on HD+! by kimanaw · · Score: 2

    I picked up the deep discounted HD+ last weekend. Pretty awesome deal - $179 for a 9" 32G ($149 for the 16G version if you can find them) tablet w/ 1920x1080 screen. No camera, no microUSB, no uHDMI out...but does have GPS, a uSD slot, and can sideload real Android, and purportedly Ubuntu. Wifi seems pretty solid, and the screen is very crisp. Biggest downside is the old/slow CPU - things can get a bit laggy - but for what I use it for (books, email, web surfing) its a helluva deal. A few apps I've tried to load from the playstore won't install, but nothing thats a deal breaker. I've had an iPad, an overpriced POS from Toshiba, and lately a 7" Tab 2 thats very flaky; the Nook HD+ beats them all either on readability, stability, or price.

    Alas I don't know if BN can turn the business side around without stripping the Nook down to a basic B&W reader, and locking folks down to the BN store.

    --
    007: "Who are you?"
    Pussy: "My name is Pussy Galore."
    007: "I must be dreaming..."
  5. Re:What is it about the Nook? by Colonel+Korn · · Score: 2

    I have an older Kindle, and 2 Kobo's. I've never tried a Nook (can't recall ever seeing one in a store up here in Canada but the Kobo's can be found in lots of stores) so I can't tell if it's better or not. I don't tend to judge by features only, I like trying them out.

    A big selling point with me is there needs to be a button to turn the page and it has to be comfortable to hold with 1 hand while turning pages, something you can't really do with touch gestures to turn pages.

    Basically when I'm asking is, what does Nook bring to the table that the others do not?

    It's pretty similar to current Kindles, but the current 7" Nook HD (my wife has one) feels more comfortable than my equivalent7" Kindle Fire HD for long reading sessions for each of us thanks to a somewhat different curvature to the back. The other thing the Nook has is access to the Google app store, which I won't mention by name because then it sounds dumb.

    --
    "I zero-index my hamsters" - Willtor (147206)
  6. batteries lost my trust by hort_wort · · Score: 3, Interesting

    Even if the "nook is back", I wouldn't purchase another.

    I debated between that and the Kindle years ago. I finally decided on the nook after reading that it had double the battery life. Ha! I turned off every wireless connection it had and the thing still wouldn't last more than a few days before begging to be recharged. This fell drastically short of their claims. There are many threads about this problem out there, I only wish I had searched for them before my purchase.

  7. Re:What is it about the Nook? by Curunir_wolf · · Score: 4, Informative

    All that being said - I expect everything applies to the Kindle as well, so - no, there's really no compelling reason to choose the Nook. There's a very good reason to get a Kindle instead: Amazon has a much better selection. (Yeah, I kind of regret my Nook purchase, but not enough to replace it with a Kindle.)

    That's not much of a selling point, since you can install and run Kindle on the Nook, but you can't install Nook reader on the Kindle. So that means the Nook actually has a bigger selection.

    --
    "Somebody has to do something. It's just incredibly pathetic it has to be us."
    --- Jerry Garcia
  8. Re:Yaay! by Anonymous Coward · · Score: 2, Informative

    Usually it's a Text book + Reference book. Or two cook books.

  9. Re:What is it about the Nook? by hedwards · · Score: 5, Informative

    The main problem with Nook is that they're only available for sale in the US and the UK. They're better than Kindle in most ways. I've had two Nooks, one was the original and the other is Nook Simple Touch Glow. The only reason I upgraded was that I smashed the older one. Anyways, they both feature a MicroSD slot, the ability to buy ebooks from pretty much any store not ending in azon.com. And Nook had a real light before anybody else did. I've used it and the glow light works well. Even lighting across the whole screen without it straining the eyes. Also, Nook was the first reader to get the page flipping right. It has 2 sets of physical buttons so you can turn the page which ever way you hold it. But, it also has the touch screen to turn pages as well. Which works pretty well, except if you accidentally click on a citation link. But, in general the thing about Nook is that it's just solid hardware with good design. The main problem I have with it is that the book shelves are a PITA to use. You have to shelve the books on the device itself, which doesn't work out well if you have a huge number of books.

  10. Re:What is it about the Nook? by hedwards · · Score: 5, Informative

    I disagree, if you buy an ebook from Amazon you're pretty much stuck with Amazon devices. But, Nook uses epub with DRM from Adobe, so, my Nook can read books from just about any store that sells them. Whereas Nook requires that you get the books converted, or stick with Amazon books.

    I've personally bought ebooks from Oreilly, Smashwords, B&N, Kobo and Ebooks.com, and they all work without converting them. And even the stores that sell DRM ebooks, I can load those without having to crack the DRM. Which I couldn't do with Kindle, unless I buy from Amazon.

    But, more importantly, if I decide I don't like the next generation of Nook and my current one breaks, I can switch to a competing ebook reader, without having to crack my library or buy it a second time. Something that's impossible with Kindle.

  11. Re:What is it about the Nook? by Anonymous Coward · · Score: 5, Informative

    I Have a Nook, and a Kindle.

    The Nook Simple Touch is the best eBook reader I have ever used, and I have used pretty much every major version of every major brand that has been released.

    I read a lot, several novels a week on average, and so small things make a huge impact for me.
    The Nook has a very nice tactile feel. Its coated with a rubberized like surface that is much easier to hold then the standard hi-gloss body plastic on most devices. The shape of the device, particularly the back panel, is very ergonomic, and easy to hold. It has the all important page turn buttons, a huge requirement for me. It has fairly good battery life, and the GUI is easy to user and understand.

    There are some flaws.
    You can't delete a file from the device, you have to plug it in to a computer to do so. The home page, which is different then your library seems useless to me, but that could perhaps be for people who read magazines, and other documents on the device. The device requires you to swipe across the screen to unlock, which can cause problems because the touch screen isn't capacitive touch, it uses infrared to detect touch, so if there is any dust around the edges of the screen, touch will fail.

    Overall though, I love the device.

  12. Re:What is it about the Nook? by robocord · · Score: 3, Informative

    I have both the Nook Simple Touch Glow and the Kindle Paperwhite. As far as I can tell they are exactly equivalent in terms of the competitive niche. I much prefer reading on the Kindle. It's smaller, litter, slimmer, and the lighting is more agreeable. The nook is oddly thick and the buttons are all much too hard to push, at least when it's new (as mine is).

    The nook's lighting is more uniform but the light sources are too close to the edge of the screen, which means the glare from the source bugs me while reading. The brightness controls on the kindle allow for finer adjustment and the minimum light level is lower.

    The kindle's almost complete lack of buttons appeals to me, since I'm already used to reading on tablet and phone touch screens. Nook's two different power/home buttons make no real sense to me, and the page turn buttons go ignored in favor of swiping or tapping on the touch screen.

    Both screens are very pleasant to look at when the light is enabled, but kind of oddly colored when it's off. The kindle's higher pixel count is noticeable, but not so much better that I'd ignore the nook. Neither screen is very quick to respond to touches or page turns. The kindle is a bit faster than the nook, most of the time.

    Shopping, buying, downloading, etc is a bit easier on the nook, in my opinion. Both interfaces are more than good enough though.

    The really big differences show up in the infrastructure surrounding the gadgets.

    B&N's web site is, in my opinion, horrifically bad. I hate everything about it. Buying items fails frequently, for no apparent reason. I never even look at their site anymore. If I want to buy a B&N ebook, I find it via http://www.goodreads.com/, http://inkmesh.com/, or by showrooming on Amazon's site, then buy it on the nook itself.

    Amazon's site is better. Searching is limited and imprecise, compared to real search engines like Google. The number of items on screen is fixed and too few, but I can live with that.

    The deciding factor, for me, is how many restriction Amazon puts on the kindle. Their format is a proprietary version of the old Mobipocket "standard" with their own layer of DRM. Nook uses ePub with Adobe DRM. Both DRM schemes are easily removed, but after removal, Nook books leave you with a wonderfully useful ePub, where kindle books are still in a (somewhat) proprietary format. If I want to load an ePub on my kindle, I have to convert it first. If I want to load a kindle book on almost any other reader, I have to convert it first. Conversion isn't hard, using Calibre, but I have noticed that layout and formatting is never quite right after conversion.

    I'd love to read more in the Kindle Paperwhite, but Amazon has crippled it too much to be of use to me. I don't like the physical experience of reading on the Nook Simple Touch Glow... it's just too chunky and clunky. Ultimately, I choose to keep reading mostly on my Android tablets. I buy my ebooks from places that sell them in ePub and read them on devices that support ePub.

  13. nook Tale of woe by Peet42 · · Score: 4, Interesting

    I bought a nook Simple Touch for my Mother's birthday. It seemed like a good deal (reduced from £80 to £30 for "London Literacy Week") and there were numerous books listed in the "free content" from the 1800s that had been published right next to where she lived that would be of interest to her in her Genealogy hobby.

    From the start I was annoyed by it - you couldn't activate it to use in any way without first associating it both with a working Credit Card and an active email address. As it was going to be a surprise I had to go to the trouble of setting up a separate email address just so she wouldn't be tipped off by the (non-optional) "purchase notifications" it sent to that address every time you added a book.

    Then, there were the restrictions. 80% of the storage was reserved for DRM'd material - if you downloaded restriction-free files from Gutenberg or similar you could only fill 20% of the provided storage. Oh, and remember all those "free" books I researched before buying it? *Every one* on the US site refused to download saying that "For copyright reasons this content is restricted to US downloads only". Even though I was in Scotland, and the books were published in Scotland, *in the 1800s*...

    Oh, and the clunky DRM support requires you to run a piece of third-party (Adobe) software to "authenticate" the device that's not available in any form under Linux. I ended up having to download and install a pirate copy of Windows just to be able to initialise the machine! (I feel so *dirty*...)

    There turned out to be a much smaller selection available on the UK site. Of those, maybe one in six would fail to download and crash the machine. Barnes and Noble "fixed" this by deleting the files remotely, and proudly emailed to say the problem had been "resolved". Er, no. "Resolved" would have been for the books to be in a condition to be read on the device that was purchased to read them - anything else doesn't qualify as a "resolution".

    The device itself died three weeks into setting it up, and it took the best part of *two months* to get a replacement. (From their factory in Poland...) Which was dead on arrival. At least the next replacement took less than a week. And then I had to set about loading all the books from scratch.

    Oh, and the "local number" telephone support was a very faint woman with a Canadian-sounding accent over a bad VoIP link with a 2-3 second delay. But you don't need to worry about that any more, as since I had all these problems they've withdrawn the support number entirely and now you are forced to use "Live Chat" on the wensite during the hours of 9am-6pm. *Their* time zone. Which translates to 5pm-2am where I live.

    So, now it works. Except that as my Mother doesn't have a Credit Card I've had to leave it registered with mine. And something like 80% of the "Front Page" you get when you turn it on is something that will lead to you spending money if you click on it. I've had to simply scramble the wi-fi settings so it can't communicate to purchase *anything*. If they'd been a bit more subtle about it I might have left her with the option of buying new books, but as things stand their money-grabbing philosophy has backfired.

    Sorry this is such a long rant. The really annoying thing, above all else, is that when it works it works really well - the touch screen is extremely responsive, the battery life is good and if they didn't screw you with the hellishly intrusive DRM I would have been happy to pay two to three times as much for the hardware.

  14. B&N by WilyCoder · · Score: 3, Insightful

    B&N has been Ballmer'd

  15. Re:What is it about the Nook? by tverbeek · · Score: 4, Interesting

    My primary motivation for buying a Nook instead of a Kindle was my interest in supporting competition for the 8000-ton gorilla that is Amazon. Consumers benefit when there are at least two comparable options to choose from. Also, as a long-standing bookseller with experience dealing with calls for censorship, B&N has also been less prone to kneejerk removal of books, and (as far as I've heard) they haven't been caught purging their ebook catalog of fiction that touches on controversial themes. (Which is an example of why competition is needed.)

    I replaced my Nook with the latest model when the original one was damaged because I'd found that it was also just a plain good device. I especially like the big page-turning buttons, which make it easy to operate while running on the treadmill at the gym.

    --
    http://alternatives.rzero.com/
  16. Nook Owner Here by JackSpratts · · Score: 2

    Bought the Tablet the week of release and paid around $250.00 w/handsome flip cover. It's fits in my suit pocket so it actually goes to meetings. Great screen - easy to read, displays AV content pleasingly (charts, pics, NetFlix etc), good sound. Has page numbers! With format-shifting Calibre I can load any content out there and the expandable memory let's me add all I need. Mine's nearly two years old so the idea of "doing it again" is basically moot. Technology marches etc...I'd buy something up to the 2013 minute now, like the new Nexus 7 with faster page loading maybe, but I have no need to replace my Nook. It's still doing what I paid it to do in '11. It's bulletproof. Battery holding up...It's a real GLU, a great little unit.

  17. Re:What is it about the Nook? by Brianwa · · Score: 2

    Yeah, the Nook lineup seems to a be a lot more open than the Kindle. You can also root most (all?) Nooks if you want to. I have a simple touch and really enjoy it.

  18. Re:Yaay! by nurb432 · · Score: 2

    Well, most of us have 2 eyes...

    --
    ---- Booth was a patriot ----
  19. Color e-ink! by nurb432 · · Score: 2

    Hey, if you are listening.. 9.5" color e-ink please..

    Come out with one of them, ill buy 2 more simple touches as a thanks..

    --
    ---- Booth was a patriot ----
  20. Re:What is it about the Nook? by mlts · · Score: 2

    I bought a Nook HD because the price was right. Yes, it is sans camera and 3G, but it does make for a fairly inexpensive tablet, and you can easily run a recent version of Android on it. For security, there are apps that implement EncFS so I just create a volume and stash my files in that.

    As for an E-reader, it does the job decently, although for long texts, I prefer my e-Ink display Kindle Keyboard.

    Only two downsides are its funky charging connector, and the fact that if it fails to boot eight times, it will erase and reinstall itself, which means one forced upate, then the second update so it has the Google Play Store usable.

  21. Re:What is it about the Nook? by Darinbob · · Score: 2

    You want to tell even more evil companies like Amazon and Apple? If you get a DRM free book then you don't need to worry about it and no one will come along later and erase it without your permission.

    It's moot anyway, I won't use either because I want my books on paper. But if you're insistent on carrying around a device to show off, carry around one that restricts your rights the least.