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Instagram Rolls Out Plan For In-Feed Advertisments

Posted by ryuzaki0 on from the imagemagick-to-remain-ad-free dept.

New submitter cagraham writes "The currently ad-free Instagram has announced a plan to monetize its services by selling premium placement to brands. 35 year old Emily White is in charge of making Instagram profitable, according to the Wall Street Journal. The move shows the new priorities of parent-company Facebook, who now has to worry about appeasing shareholders, as well as fending off rivals such as Twitter. Whether Instagram's young and growing user base will balk at the ads, or even notice them, remains to be seen."

6 of 60 comments (clear)

  1. I think it is necessary by xevioso · · Score: 3, Interesting

    It's necessary for the internet to grow and evolve. As soon as they start putting ads on Instagram, on devices that don't have much real estate to begin with, people will start flocking to new and upcoming apps or websites that do something similar, but slightly different, and with no ads. Then eventually a lagre company will buy said app, once the user base trends huge, and they will try to figure out how to monetize the new app. This is how the internet works.

    1. Re:I think it is necessary by DogDude · · Score: 5, Insightful

      No, the Internet used to be ad-free. People used to use the Internet to learn things, and to share information with other people. Until the unwashed massed got to it in the mid 90's, the Internet was wonderful: Email, Gopher, WWW, FTP, etc.

      In fact, those bits of the Internet are still there, but they've been overwhelmed and vastly out-numbered by people more interested in money than being an intelligent, compassionate human being.

      --
      I don't respond to AC's.
    2. Re:I think it is necessary by OakDragon · · Score: 3, Funny

      Ignore is strength.

      There is something profound here, but I can't quite put my finger on it.

      --
      Dark Reflection
  2. Whoops.... by Lordfly · · Score: 4, Funny

    My finger slipped. Instead of clicking on the "premium ad experience" I accidentally uninstalled Instagram from my phone.

    Damn those fat fingers.

    --
    hookers and grits.
  3. xkcd - Instagram by tokiko · · Score: 3, Insightful

    http://xkcd.com/1150/

  4. Re:Can anything be immune from ads? by CohibaVancouver · · Score: 3, Interesting

    Why must everything be constantly monetized?

    I would love to see a social gathering site whereby people pay a small annual fee

    ...or, to put it another way, people 'monetize it.'