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Court Rules the "Google" Trademark Isn't Generic

Posted by samzenpus on from the what's-in-a-name dept.

ericgoldman writes Even though "googling" and "Google it" are now common phrases, a federal court ruled that the "Google" trademark is still a valid trademark instead of a generic term (unlike former trademarks such as escalator, aspirin or yo-yo). The court distinguished between consumers using Google as a verb (such as "google it"), which didn't automatically make the term generic, and consumers using Google to describe one player in the market, which 90%+ of consumers still do.

1 of 159 comments (clear)

  1. Re:Don't google it. Bing it! by Archangel+Michael · · Score: 5, Funny

    BING
    IS
    NOT
    GOOGLE

    --
    Agent K: A *person* is smart. People are dumb, stupid, panicky animals, and you know it.