Despite Patent Settlement, Apple Pulls Bose Merchandise From Its Stores
Apple has long sold Bose headphones and speakers in its retail stores, including in the time since it acquired Bose-competitor Beats Audio, and despite the lawsuit filed by Bose against Apple alleging patent violations on the part of Beats. That's come to an end this week, though: Apple's dropped Bose merchandise both in its retail locations and online, despite recent news that the two companies have settled the patent suit.
And so is Apple.
I imagine Beats/Apple isn't too happy with Bose's shenanigans regarding telling NFL players they can't wear their Beats headphones until 90 minutes after the end of the game.
Of course the players do it anyway, and Beats apparently pays the fines for them... but still.
Incidentally, the NFL isn't doing very well with regards to their endorsement deals - first Microsoft, and now Bose.
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>Product Description
>There are houses, and then there are mansions; there are cars, and then there are Bentleys, There are headphones, and then there are AKG K 701s — get the idea? AKG K 701s aren't for everybody, only people who demand the best performance from their phones and absolutely will not compromise on sound quality. If that's you, then prepare to be throughly satisfied. From the first time you feel their luxurious 3D-Form ear pads and self-adjusting cushioned leather headband, you'll be throughly impressed by the exquisite craftsmanship and appreciable build quality. And that's before you plug them in.
And this clown has the nerve to whine that Beats "dazzles the public with good marketing", lmao...even Apple wouldn't lay it on that heavy...sheesh.
It's plain and simple: now that Apple owns Beats, it makes no sense to sell their competitors products. It just isn't done.
Audiophiles—at least the ones who competently seek ways to improve quality, as opposed to the pseudoaudiophiles that spend $200 on a power cord—often listen to a wide range of music. For us, flat is a virtue, because any accentuation of frequency ranges that makes one style of music sound better invariably makes another style of music sound worse.
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"Flat" relating to headphones usually means a flat frequency response, unless you are talking to people who don't have a clue (which is a very real possibility). A flat frequency response is the goal of a high fidelity system, the very word "fidelity" means trueness to the original source, which is what you get with a flat frequency response. The idea that a speaker needs to distort the sound because it "sounds good" is absurd, and in fact it's the exact same rationale audiofools have for preferring vinyl. Vinyl inherently has an uneven frequency response (among other things) and it is those characteristics that give it is distinctive sound, leading some to prefer it. It is distinctive but it is low fidelity, just like a poor set of speakers. Besides, if you want the treble or bass jacked up or some other frequency band notched, that's what equalizers are for. Although it should be noted they are called equalizers because the intent is to bring an equal loudness to all frequency bands - aka, a flat frequency response. To compensate for speakers that are not already flat.
So 3 companies, all of whom make electronics that consist of about 99% hype and about 1% tech, sue each other?
What's funny is Bose has been at this a very long time. Don't buy Bose people! It's a scam, it's always been a scam. There are plenty of good stereos and speakers out there, Bose doesn't make any of them. And beats? That's literally the cheapest Chinese headphones they could find this month and they slap a Dr Dre sticker on it.
In Sub-Saharan Africa we consider the $2 for the "Samsung galaxy S i9000 replacement earphones (free shipping worldwide)" a considerable sum of money, you insensitive clod. Fucking 1%-ers and your stupid jokes.
> I have a feeling that Bose' CFO is not happy but not unhappy. It's business.
I have a feeling that setting the lawyers on an effective retail outlet for your goods is really bad for business.
If someone sued me, I'm certainly not going to do business with them in the future.
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That's like saying you prefer to look at photos that haven't had any work done in photoshop because it's more true to the source or some shit. Sort of like how audiofools never seem to have a problem wacking off to lossy jpegs but put on an mp3 and you'll never hear the end of it.
No, it is like saying you prefer to look at photos that haven't had any extra photo filters applied after the artist has already completed and distributed the image. Yes, of course the artist uses photoshop; just like the recording professionals use distortion!
The reason you want a flat frequency response from the speakers is because the sound has already been properly distorted by the artist. Just like, a computer monitor with accurate color will reproduce the colors the artist chose in photoslop!
Seriously, why the hell would a company sell their competitor's stuff in their own store when they had just been sued by them? Even if they weren't sued, apple have their own line of audio gear now. It's just stupid to promote your competitor's product in your own store.
I run: Windows, OS X, Linux, FreeBSD. Just because you have a hammer, doesn't mean everything is a nail.