Your Online TV Watching Can Now Be Tracked Across Devices

itwbennett (1594911) writes A partnership between TV measurement company Nielsen and analytics provider Adobe, announced today, will let broadcasters see (in aggregate and anonymized) how people interact with digital video between devices — for example if you begin watching a show on Netflix on your laptop, then switch to a Roku set-top box to finish it. The information learned will help broadcasters decide what to charge advertisers, and deliver targeted ads to viewers. Broadcasters can use the new Nielsen Digital Content Ratings, as they're called, beginning early next year. Early users include ESPN, Sony Pictures Television, Turner Broadcasting and Viacom.

Comments

Fuck analytics ...

[Anonymous Coward]

I'm increasingly of the opinion that anybody who works for an analytics agency or a spy agency has more less forfeited their right to privacy.

So start publishing their personal information on the internet, let these assholes know how it feels.

Assholes in marketing don't deserve any more privacy than they are willing to give us.

There's no way they'll either competently anonymize data, and no way they won't exploit the stuff which hasn't been cleaned up.

So the address of your kids school seems like a fair trade. And where your wife works. And your tax return. And your license plate.

Fuck you. Go die.

TPB isn't just cheaper.

[serviscope_minor]

TPB isn't just cheaper than other services it's better. In fact that's the main thing. Advantages of TPB:

* No Ads during the show (though I have to concede that impossibly proportioned women do appear to want to date my testicles).
* Huge library including some obscure stuff you can't buy.
* Great search.
* All shows in one place.
* No DRM: watch on any device you like, laptop, phone, random set top box.
* No streaming bullshit. Works online or off, on a flakey connection or a good one.
* Variety of different resolutions and qualities allowing you to trade off quality and download speed.
* Great clients for managing multiple downloads.
* Really great options for viewing the media. MPlayer I love you.
* Timely: the shows are usually online very fast. No waiting years for it to arrive legally. Yes that still happens.
* No ausive region coding (see no DRM). Yes I own those discs legally. No I'm not going to pay to buy another DVD player just to satisfy some abusive jerkweeds who think I'm some sort of crook for having lived abroad.
* No net connection required to watch the shows once acquired.

And now:

* Doesn't creepily track you.

It's amazing how much better a service you get while sailing the seven seas and looting the merchentmen, arr, matey.