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Female-Run Companies Often do Better Than Male-Run Ones (Video)

Today's interviewee, Viktoria Tsukanov, is one of the executives at predictive marketing company Mintigo who did a study in January, 2015 that seemed to show that large companies with female CEOs "achieve up to 18% higher revenue per employee than male CEOs." The study, titled "She’s the CEO and She’s Sensational," used financial data Mintigo collected on 20 million companies, and determined CEOs' genders by analyzing first names, so it was not subject to survey vagaries but was a straight data analysis job. Could this be a case of correlation and causation being unrelated? It's possible. It's also possible that the revenue per employee figures are affected by the fact that female CEOs are more common in healthcare and non-profit organizations, while men dominate manufacturing and construction -- and, as Viktoria pointed out in a blog post headlined "Women Just Raised the Bar. Big Time." there may be other factors at work as well.

The "18% higher revenue" figure specifically applies to companies with more than 1000 workers, while companies with fewer workers may average more revenue per employee if they have male CEOs. Besides discussing the study itself, in our interview Viktoria talks about how male employees might want to alter (or not alter) their behavior if they find themselves working for a female boss for the first time. She also discusses challenges a woman might face if she is suddenly put in charge of a heavily male IT or programming staff. Other thoughts she shares have to do with finding mentors and dealing with negative people, both of which apply to people of all genders. Interesting food for thought all around.

52 of 271 comments (clear)

  1. Why the fuck is there a video by iONiUM · · Score: 5, Insightful

    And why the fuck does it auto-play when I open the article?

    1. Re:Why the fuck is there a video by ArcadeMan · · Score: 2

      Because there's two extremes on the Web: articles without any fucking photos and articles with videos that auto-play even though some of us don't want to waste our bandwidth to load a video we're not going to watch in the first place.

    2. Re:Why the fuck is there a video by Anonymous Coward · · Score: 2, Funny

      There's a fucking video because everyone knows that women can't succeed at anything without leveraging their fucking sex appeal. That's the fuck why.

    3. Re:Why the fuck is there a video by Actually,+I+do+RTFA · · Score: 2

      Tootles, y'all. I shall dream of you, amongst petrified Portmans and hot grits.

      You're doing it wrong. Those should be different dreams.

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    4. Re:Why the fuck is there a video by ILongForDarkness · · Score: 2

      Amen. I hate news sites that have article text that insist on loading and running news clips while you read. I'm trying to read damn it shut the f up! Who the hell thought that was good user design? We need to drop them off in Syria.

    5. Re:Why the fuck is there a video by I'm+New+Around+Here · · Score: 2, Insightful

      I have it paused at 1:06 right now, just because I got tired of hearing her voice by then.

      It looks like she could give a good blowjob, but she'd be whiney about it first.

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    6. Re:Why the fuck is there a video by Darinbob · · Score: 4, Insightful

      Still leaves open the question why in 2015 that web developers still haven't learned that automatically starting videos is a really bad idea.

    7. Re:Why the fuck is there a video by Anonymous Coward · · Score: 2, Funny

      Isn't Yahoo! a woman-led company?

    8. Re:Why the fuck is there a video by I'm+New+Around+Here · · Score: 2

      Oh-oh. Apparently I offended someone. Excuse me while I make atonement by buying a product from a female-led company.

      --
      If you think I voted for Trump because of this post, you're wrong. I voted for Dr. Jill Stein of the Green Party. Again.
  2. Federal woman-owned company bias by Anonymous Coward · · Score: 3, Informative
    1. Re:Federal woman-owned company bias by serviscope_minor · · Score: 2

      The link points to a small business program. The article mentions that the numbers apply to companies with over 1000 people, which is surely not small businesses.

      That said, there's no apparent normalisation for sector. I wonder what the results would look like on a sector by sector basis.

      --
      SJW n. One who posts facts.
  3. Clickbait? by Anonymous Coward · · Score: 5, Insightful

    SJW, please....

  4. female run companies often go bankrupt too. point? by Anonymous Coward · · Score: 4, Insightful

    feminists are the worst kind of ignorantly hypocritical sexists... and we can all agree, SEXISTS ARE THE WORST.

  5. Sexist article by r.freeman · · Score: 5, Insightful

    Would this article show up when talking about:
    "Male-Run companies often do better than Female-run ones" ?
    Would it? On Slashdot the news for SJWs - apparently.

    Btw such article would be correct (this statement is correct).
    Same goes for...
    Streight-run companies often do better than homosexual-run ones.
    Homosexuals-run companies often do better than streight-run ones.
    White-run companies often do better then Blakcs-run ones.
    Blacks-run companies often do better then normale ones.
    etc.
    Does anyone thing ONLY male CEO can ever bring a success?
    Of course not. What are you fighting with Slashdot?

    1. Re:Sexist article by hcs_$reboot · · Score: 4, Funny

      Sexist question: would you have clicked on the video if the girl wouldn't have been cute?

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    2. Re:Sexist article by Anonymous Coward · · Score: 5, Insightful

      No see if it was stating "male owned companies do better" it would be blamed on patriarchy instead of suggesting men might be better at something. However, if women do better, then it's brain neurology or hormones, or psychological differences or some character trait that women have more of.. It's not allowed to show men as being better in any area while playing fair. Socialist 'justice.'

    3. Re:Sexist article by david_thornley · · Score: 5, Insightful

      If a group faces discrimination, the ones that make it through the discrimination are likely to be unusually good. I'd expect the average woman to be better than the average man in male-dominated fields, and the average man to be better than the average woman in female-dominated fields.

      --
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    4. Re:Sexist article by phantomfive · · Score: 2

      Do you have any evidence that an article about male run companies doing better wouldn't be posted?

      This article could have been posted with the headline Male-Run Companies Often do Better Than Male-Run Ones, with the exact same study, using the exact same data. Can't you see the slant in the article? Or an agenda in the summary?

      --
      "First they came for the slanderers and i said nothing."
  6. Comment removed by account_deleted · · Score: 5, Insightful

    Comment removed based on user account deletion

  7. HP & Xerox by Nutria · · Score: 5, Insightful

    Run by women, not so great revenue per employee.

    --
    "I don't know, therefore Aliens" Wafflebox1
  8. 'often do' by YrWrstNtmr · · Score: 3, Insightful

    And often don't. WTF is this?

    1. Re:'often do' by YrWrstNtmr · · Score: 2

      WTF is this?

      Oh, wait....this is Dice.com. Answered myself.

  9. Feminist troll bait by Rooked_One · · Score: 2, Insightful

    I'm not quite sure why a video has just auto-played on slashdot, but the tone of her voice made me shut it off immediately. Sorry miss. You might have a fancy degree, but you're 23, maybe 24 years old, with little to no real world experience.

    Something something causation != correlation.

    Wait a second - what is a "VP of customer success?" It doesn't matter... She's the only person out of 8 "leadership" roles that has a vageen.

    *DISCLAIMER! I do not hate women - just know it all bitches. Yes, I said it. Wanna fight about it?

    1. Re:Feminist troll bait by Anonymous Coward · · Score: 2, Interesting

      Same here. I felt like I was watching Youtube or a "Vine".

      Amateur grade video warning signs:
      1. Shakicam
      2. Audio was taken with the video camera in a noisy environment instead of a dedicated lapel mic in a closed studio. AMPLIFY THERMAL NOISE!
      3. Video resolution was crap.
      4. The guy asking the questions sounded like he was on the "2nd hour" of his diet and was considering dipping his "victim" in ranch dressing. Backroom Casting Couch conducts better interviews than this guy!

      Bet money she used Excel's "CORREL" function to crunch the data instead of a big girl tool like R.

      Great example of statistics fail:

      Per the "data scientist," let's assume that fumbles per play follows a normal distribution. This, in fact, does seem like a reasonable assumption based on the following Q-Q plot (the points should all fall near the line if the data is normal). ...
      Given that the normality assumption is valid, we can calculate the Z-score for fumbles per play for the Patriots. ...
      The problem is that this calculation also relies on the assumption of normality, which holds for fumbles per play, but NOT for plays per fumble (see the Q-Q plot)!

      http://regressing.deadspin.com/why-those-statistics-about-the-patriots-fumbles-are-mos-1681805710

      I just re-watched the intro video. Half the responsibility falls on "Slashdot TV" who is the primary bad agent responsible for bad production values. The audio levels of that hangover torture intro effect are WAY out of balance with the mic/voice audio. Did someone use Windows Movie Maker that couldn't figure out the audio tools?

      So SlashdotTV screwed up, but what about the interviewee?

      Here's where Miss.(I presume) Viktoria Tsukanov loses points:
      -Just because you're wearing pearl earrings does not make you classy. You don't get free points because you remembered one tip from "ISBN-10: 1401600646".
      IE. Sit still, stop smiling like you just got away with an April fools joke, and answer a question directly.
      http://en.wikipedia.org/wiki/Decorum -read it
      -I think this point bears repeating: if 10,000 people spend their morning watching this bush league video, and you can restrain yourself from saying "umm" try to appear less smug if the moron interviewing you asks a dumb question and you figure out how to evade it. You may think the question is unprofessional, but if I have to sit through this crap(I lasted 27 seconds) then your inability to keep a straight face while wasting everyone's time has a cost of 75 man hours. At $30/hr you just cost the planet $2,250 so you could fantasize about running a company some day.

      If you don't get your shit together you're not going to be a successful CEO no matter how few employees you have and you'll be lucky to get hired as an administrative assistant if you behave like that during a job interview.

      Grow up child. You've wasted too many tax dollars on your education to become another Barista with a liberal arts degree.

  10. Re:Totally Worthless by Anonymous Coward · · Score: 4, Funny

    Was very interested. Then realized that this is based on revenue per employee, which is totally useless as a measure of success. Enron had revenue of $100.8 billion in 2000.

    He give her a break. She's a woman. She doesn't understand math or the fact that companies need to turn a profit to be successful.

  11. Another ... by Anonymous Coward · · Score: 3, Informative

    ... data point.

    Of course, there could be a difference between 'run by' and 'employing only'.

  12. Re:Correlation and causation by wasteoid · · Score: 4, Funny

    Do we argue because we're on slashdot or is that just a correlation?

  13. Can we all agree that... by ashpool7 · · Score: 5, Funny

    ... we should ignore the trolling TFA and concentrate this discussion on the autoplaying video?

  14. Unless it's all women by OverlordQ · · Score: 3, Interesting

    They later went bankrupt. OFC it's Dailyfail, so take it with a grain of salt.

    --
    Your hair look like poop, Bob! - Wanker.
  15. As per yesterday about auto playing videos by OzPeter · · Score: 2

    Fuck Off

    Having them makes Bennet look desirable as a replacement. At least I can see from front page to avoid his rants.

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    I am Slashdot. Are you Slashdot as well?
  16. Re:Female-Run Companies Often do Better Than Male- by wasteoid · · Score: 2

    Maybe they are a matriarchy instead of a patriarchy.

  17. Re:Totally Worthless by king+neckbeard · · Score: 4, Funny

    In all fairness, she's just employing the same deceptive tactics of male run companies that make up bullshit with statistics.

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  18. Re:Whatever by Anonymous Coward · · Score: 2, Insightful

    Why not? While you're at it, may as well go with the flow and tell them that along with sexists, they're racist, homophobic islamophobes too. All non-SJW white males are these days, according to the internet.

  19. What a well executed troll by sjbe · · Score: 5, Insightful

    seemed to show that large companies with female CEOs "achieve up to 18% higher revenue per employee than male CEOs."

    Let's assume that is true for a moment. The important question is WHY? The second question is whether the higher revenue is due to the efforts of the CEO or merely a second or third order effect of something else. Merely noting that some category of people tends to run companies with higher revenue means nothing by itself. They are spouting a fact and trying to goad people into drawing unwarranted inferences about the reason why. This is a top notch troll.

    The study, titled "She’s the CEO and She’s Sensational," used financial data Mintigo collected on 20 million companies, and determined CEOs' genders by analyzing first names, so it was not subject to survey vagaries but was a straight data analysis job.

    My first name is normally associated with the opposite gender and I'm male. This is a stupid way to determine gender. I speak from a lifetime of firsthand experience.

    Plus with a title like that I'm fairly confident that there is a built in bias at work here.

    Could this be a case of correlation and causation being unrelated?

    Gee you think?

    It's also possible that the revenue per employee figures are affected by the fact that female CEOs are more common in healthcare and non-profit organizations, while men dominate manufacturing and construction

    Let's add in the fact that female CEOs are generally under-represented in large companies and companies that choose female CEOs might be better at promoting the most talented person instead of their golfing buddy.

  20. TFA is a mess. by khasim · · Score: 4, Insightful

    The first problem is that this is not about correlation or causation. TFA is just a mess. Here's an example:

    There were quite a few other striking differences in leadership:

    Men tended to achieve better results than women in companies with up to 1,000 people, however in larger companies, female CEOs averaged 18% higher revenue per employee than their male counterparts

    Companies with female CEOs were more likely to work in the B2C space, while male CEOs were more likely to work in B2B

    There are more women in healthcare and non-profit organizations, while men dominated the manufacturing and construction space.

    None of those three examples have anything to do with leadership.

    That's "apples vs oranges" not "correlation vs causation".

    1. Re:TFA is a mess. by alexander_686 · · Score: 3, Informative

      To extend, we are not just comparing "apples to oranges", we are dealing with a pretty "revenue" is a pretty worthless statistic when trying to determine leadership abilities.

      Example: GM is one of the largest car manufactures by revenue. It is run by a woman. Unfortunately while GM has huge revenue that does not mean it is very well run. Which is not exactly Mary Barra's fault – she inherited a mess.

      A big problem in trying to determine if "female" leadership is any good is that there are so few data points spread across such a diverse universe of CEO positions. You are not going to generate any good hard statistical data this way.

  21. Re:Totally Worthless by Actually,+I+do+RTFA · · Score: 4, Insightful

    Well, they say that female led companies are more common in B2C industries, more common on the coasts (esp. New England to Washington D.C. ), and more common in healthcare industries, and in non-profits. They apparently didn't control for any of those.

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  22. You can do better, Slashdot. by Anonymous Coward · · Score: 2, Insightful

    In other news, male-run companies often do better than other male-run companies... so what difference does this insight make? As a woman I find it stiflingly stupid. I'd even go so far as to call it sexist, but to both genders. It demeans women by making it seem like the real complexity of such things is beyond them, and it demeans men by continuing this asinine recent online push towards feigned female superiority. Did anyone need to know this, and if they did, were they the types who needed it put in such an antagonistic manner?

  23. Re:Correlation and causation by Anonymous Coward · · Score: 2, Insightful

    calling out hypocrisy is not misogyny

  24. Re:Female-Run Companies Often do Better Than Male- by Layzej · · Score: 2

    You are suggesting that female-run companies are more successful because the vagina bestows some management power that penis equipped CEOs lack? You could be right, but I would think that companies that promote based on merit would be more successful. Likely companies with woman as CEO are not promoting based on genitalia but rather based on merit.

  25. Re:Correlation and causation by Anonymous Coward · · Score: 3, Insightful

    calling out hypocrisy is not misogyny

    FYI if you so much as comment on an article about women and your comment isn't full of praise, you're a misogynist.

  26. Special treatment by watermark · · Score: 3, Insightful

    Perhaps we can stop giving woman owned businesses special treatment now? No more penalties if you don't give enough contracts to woman owned businesses.

  27. Re:Terrible by BarbaraHudson · · Score: 2

    She isn't. I read the transcript - it was pretty banal. And let's face it - the company she works for is run by men, so she doesn't have any first-person insights to contribute. It's about what you'd expect from a "VP of Customer Success" at a marketing biz.

    --
    "Transparent" is a shit show that trades on every stereotype going. A man in drag is NOT a transsexual.
  28. Stereotypes by Livius · · Score: 2

    Viktoria talks about how male employees might want to alter (or not alter) their behavior if they find themselves working for a female boss for the first time.

    So, not respecting them as an individual?

  29. Her numbers don't make sense. 20mil companies?! by zmender · · Score: 2

    How did she manage to dig out 20-million US-based companies?

     
    Doesn't this number feel a bit mind boggling for you, consider the entire eligible work force of the U.S. is only about 188 million? In other words, about 1 in 10 of the population within the U.S. owns a business.

     
    Turns out that the total number of business registered in the U.S. is only 7.4mil in 2010 (http://www.reuters.com/article/2012/06/26/us-usa-economy-businesses-idUSBRE85P0X720120626).

     
    If she is a VP at a company that does marketing, and she can't even properly size her market... perhaps that's why they went bankrupt.

  30. Re:Totally Worthless by Cereal+Box · · Score: 2, Insightful

    Try the whole study again with profit, or at least, net income, and it might interesting.

    I'm guessing she did, but the results didn't match her expectations.

  31. Re:Female-Run Companies Often do Better Than Male- by BarbaraHudson · · Score: 2

    I think part of the problem is that everyone is just fed up. We've all gotten burned by the SJWs manipulations which turned out to be more about promoting themselves than any concept of social justice.

    Then there's the whole mess of the gender imbalance in coding, and the stupid way the government is being conned into addressing this by running a program that is discriminatory on its face, as well as it being an attempt by the backers to continue flooding the job market with programmers so as to reduce wages further and keep the pipeline full of workers prepared to accept deteriorating work conditions..

    Historically, women left the field by 40, the majority citing misogyny, with contributing factors being the lack of opportunities for advancement, the terrible working conditions, and the sucky lifestyle. Nowadays it's also happening to men - they're finding that they are increasingly unemployable after 40 due to ageism, have to compete against people half their age who are ready to work for significantly less and tolerate a lot more to "get their foot in the door" and "show they can tough it out no matter how bad it gets." Add in the H1Bs to fulfill the non-existent "shortage", and people (of both genders) need to realize these trends benefit nobody in the workforce.

    It's a confluence of events - an almost perfect storm - that has everyone on both sides of the gender divide on the defensive - except, of course, for those who profit by being the most offensive while knowing that everyone will be afraid to call them out for being woman-haters, and the media who only care about ratings and clicks.

    --
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  32. Re:soooo the top ten companies ...... by ShanghaiBill · · Score: 2

    The stats are revenue per employee.

    Revenue per employee doesn't mean much. That is like rating programmers by "lines of code". What matters is not revenue, but profit. Plenty of companies with very high revenues go bankrupt. Selling cars for $50k each doesn't work if materials, labor, and overhead cost $52k.

  33. Change the site name to SJWDot by russotto · · Score: 2

    Yay, another "women are better than men" article, soon to be followed with an article that insists men and women are exactly the same so therefore gender disparities in men's favor mean discrimination.

    Also: "Other thoughts she shares have to do with finding mentors and dealing with negative people"

    You know what you do with negative people? You give them work to do. Because you damn sure won't get so much out of positive rah-rah people; they're positive someone else will do it and aren't willing to look at the challenges long enough to figure out a way to overcome them. Though they'll be happy to take all the credit once the negative people do so... no matter, the negative people knew that would happen.

  34. What ever happened to "competence"? by hambone142 · · Score: 2

    I don't give a crap if the company is led by a man or a woman. The bottom line is competence. Take a look at Carly Fiorina or Meg Whitman. HP stock was valued approximately $170/share in 1999 when Fiorina took over. It went down more than half after her reign. Yes, it split once. In order to be at parity with HP's 1999 value, the stock would have to be in the 80's. Sixteen years later, it's less than half of that. Try taking a look at General Motors with its female CEO. It's just skyrocketing (not). However, we have dweebs like Robert Nardelli who ran Home Depot in to the ground, then did the same with Chrysler. Incompetence knows no gender. Statistically, more companies are run by men so statistically, more companies have the possibility of being run by incompetent men. However, let's take a look at the small number of large companies (oh yes, there's IBM too) that are run by women. Are they doing well? The whole premise is flawed. Crappy leadership yields crappy results regardless of whether the company is run by a vagina or a penis.

  35. Re:Companies w/ High Revenue Per Employee Hire Wom by Areyoukiddingme · · Score: 2

    I listened pretty far, but still don't know why these companies with higher revenue are more likely to hire a woman CEO.

    That's easy. A board of directors who are already enjoying unusually high revenues per employee are much more willing to make a risky personnel decision, for the Street cred', than a board facing poor revenues per employee.

  36. Re:Terrible by thechemic · · Score: 2

    LMAO! This could be the poster definition of irony.

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