Brainwave-Reading Patents Spike On Increase In Commercial Mind-Reading Apps

Posted by samzenpus on Saturday May 9, 2015 @03:56AM from the get-out-of-my-brain dept.

smaxp writes: Consumer market researcher Nielsen leads the pack, with patents describing ways to detect brain activity with EEG and translate it into what someone truly thinks about, say, a new product, advertising, or packaging. Microsoft Corp. holds patents that assess mental states, with the goal of determining the most effective way to present information. "Neurotech has gone well beyond medicine, with non-medical corporations, often under the radar, developing neurotechnologies to enhance work and life," said SharpBrains Chief Executive Alvaro Fernandez at the NeuroGaming conference in San Francisco.

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Re:Possible application - variable airline fees by ShanghaiBill · 2015-05-09 04:59 · Score: 4, Funny

I have an idea for a possible application - variable airline fees.
I have another idea: A small patch you apply to your scalp to emit fake brainwaves. This can not only be used to get discount airline tickets, but also to pass enhanced polygraphs, and make subversives look like conformists.