Slashdot Mirror


Playboy Drops Nudity As Internet Fills Demand

HughPickens.com writes: Ravi Somaiya reports in the NY Times that as part of a redesign that will be unveiled next March, the print edition of Playboy Magazine will still feature women in provocative poses but they will no longer be fully nude. "That battle has been fought and won," says CEO Scott Flanders. "You're now one click away from every sex act imaginable for free. And so it's just passé at this juncture." According to Somaiya, for a generation of American men, reading Playboy was a cultural rite, an illicit thrill consumed by flashlight. Now every teenage boy has an Internet-connected phone instead. Pornographic magazines, even those as storied as Playboy, have lost their shock value, their commercial value and their cultural relevance. The magazine will adopt a cleaner, more modern style. There will still be a Playmate of the Month, but the pictures will be "PG-13" and less produced — more like the racier sections of Instagram. "A little more accessible, a little more intimate," says Flancers. It is not yet decided whether there will still be a centerfold.

4 of 200 comments (clear)

  1. Re:Going out of business ... by Trepidity · · Score: 5, Interesting

    It's not really about the magazine anymore, nowadays they're trying to manage it as a lifestyle/luxury brand. They have branded merchandise that's highly profitable and expanding in China, for example. They're also trying to get bigger into the "online content" thing, which was being harmed by the nudity... not having nudity makes it easier for people to share stuff on Facebook or email articles to people and whatever.

  2. Re:Going out of business ... by Panoptes · · Score: 5, Funny

    "a bunch of clothing no sane reasonable person would ever wear or buy."

    You might say they're exchanging tit for tat.

  3. In unrelated news by khelms · · Score: 5, Funny

    stock prices for implant manufacturers dropped 50% today.

  4. Re:Going out of business ... by K.+S.+Kyosuke · · Score: 5, Funny

    You can still get your daily dose of naked tits and boobies in ornithology magazines, so there's that.

    --
    Ezekiel 23:20