New York Begins Public Gigabit Wi-Fi Rollout (theverge.com)
An anonymous reader writes: Workers in New York City have begun installing the city's first LinkNYC kiosks. The kiosks are free, public Wi-Fi access points, which are taking the spots formerly occupied by phone booths. 500 more of these hubs will be installed by mid-July, and the full network will eventually include over 7,500 of them. "Once completed, the hubs will also include USB device charging ports, touchscreen web browsing, and two 55-inch advertising displays." The displays are expected to bring the city $500 million in revenue over the next 12 years.
When the project was announced in 2014, officials said construction would start "next year." They sure cut it close.
You can set up your own hotspot and pwn a bunch of n00bs
Maybe I'm paranoid, but that just doesn't seem like a good idea.
This sounded like a fine idea until they mentioned USB ports. Those suckers are gonna be full of gum, or worse, in 60 seconds. The fact that they're even trying to provide USB charging makes me worry that they totally don't understand how to protect public hardware from vandalism.
If somebody taking a fire axe to your touchscreen isn't part of your interface design document, you don't know what you're doing.
"The kiosks are free, public Wi-Fi access points"
"the full network will eventually include over 7,500 of them." "The displays are expected to bring the city $500 million in revenue over the next 12 years."
500m / 12 / 7500 = $5555.55 per year per kiosk.
I'm presuming that's ALL advertising because - why would you pay to charge your phone or browse the web nowadays?
But, let's presume that's true. If it brings in $5k per year per kiosk, how much is it going to cost to fit out? Gigabit wifi, some sort of Internet connection, two huge screens, some device managing the screens, cost of refit, etc. etc. etc. That's GOT to lose you several YEARS of revenue per kiosk almost immediately, yes? And then... quite where's the profit coming from?
And that's not talking about vandalism, damage, wear and tear, weatherproofing, maintenance, etc.
All of the revenue comes from the two street-level 55-inch advertising displays. None of the revenue is going to come form the wifi/charging kiosks. What's that mean? The wifi/charging aspects will quickly fall into disrepair. There's no money in keeping them working.
Those advertising displays have to bring in ~$500-$1000/mo to break-even. Will advertisers pay that much for street-level displays? Probably. At least in some neighborhoods.
That 911 button is going to see a lot of LULZ action.