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Facebook Monitoring Your Reactions To Serve You Ads, Warn Belgian Police (independent.co.uk)

An anonymous reader writes: Belgian police have asked citizens to shun Facebook's "Reactions" buttons to protect their privacy. In February, five new "Reaction" buttons were added next to the "Like" button to allow people to display responses such as sad, wow, angry, love and haha. According to reports, police said Facebook is able to use the tool to tell when people are likely to be in a good mood -- and then decide when is the best time to show them ads. "The icons help not only express your feelings, they also help Facebook assess the effectiveness of the ads on your profile," a post on Belgian's official police website read.The Independent reports: "By limiting the number of icons to six, Facebook is counting on you to express your thoughts more easily so that the algorithms that run in the background are more effective," the post continues. "By mouse clicks you can let them know what makes you happy. "So that will help Facebook find the perfect location, on your profile, allowing it to display content that will arouse your curiosity but also to choose the time you present it. If it appears that you are in a good mood, it can deduce that you are more receptive and able to sell spaces explaining advertisers that they will have more chance to see you react."

82 comments

  1. American Police would Work with Facebook by Anonymous Coward · · Score: 1

    To spy on us together.

    In fact, I wonder why they limit internet in jail, they could spy on their prisoners just that much more effectively.

    1. Re:American Police would Work with Facebook by Anonymous Coward · · Score: 0

      To spy on us together.

      In fact, I wonder why they limit internet in jail, they could spy on their prisoners just that much more effectively.

      The real question that raises is how much of your tax dollars would Facebook then get paid for that data?

      Think about that. SERIOUSLY think about that the next time you insist on "everyone needs to pay their fair share!"

      Because that's what those extra dollars you want to give to the government will be used for - to pay for spying ON YOU.

  2. Duh. by MightyYar · · Score: 4, Informative

    It doesn't get any less news than this.

    --
    W..w..W - Willy Waterloo washes Warren Wiggins who is washing Waldo Woo.
    1. Re:Duh. by Racemaniac · · Score: 1

      Maybe not for us, but for most people....

    2. Re:Duh. by TodPunk · · Score: 1

      When did "most people" start reading slashdot OR independent.co.uk?

      --
      This forum Sig is licensed under the LGPL.
    3. Re:Duh. by geekmux · · Score: 3, Interesting

      It doesn't get any less news than this.

      Actually, the news here isn't what, it's who, as in the Belgian Police.

      Can anyone explain to me how analyzing Facebook algorithms that drive ad tactics is part of their overall charter to serve and protect?

      While Facebook discerns when you're in a good mood about a particular topic or subject in order to serve ads, the Thought Police appear to be involved in this so they know when you're in a bad mood about specific topics or subjects.

      Is there a more logical explanation...

    4. Re:Duh. by Tx · · Score: 1

      The news isn't that facebook is monitoring people's reactions to serve ads, the news is that a police force is warning people to not use the reaction buttons. That is worth of some comment and discussion; whether you approve of behavioural advertising or not, no crime is being committed or prevented here. So why is a police force even getting involved? It seems downright strange to me. Are the Belgian police going to start warning people to avoid other sites and apps that use behavioural advertising? What legal pretext do they have for giving this warning?

      --
      Oh no... it's the future.
    5. Re:Duh. by MightyYar · · Score: 1

      Yeah, if there is a single person reading these comments who is surprised that Facebook implements features to raise ad revenue, THAT would be news.

      --
      W..w..W - Willy Waterloo washes Warren Wiggins who is washing Waldo Woo.
    6. Re:Duh. by Anonymous Coward · · Score: 0

      When did "most people" start reading slashdot

      When it stopped being news for nerds and started pulling stories controversial stories from news.google.com. It be maturation of the industry or more likely all of the low hanging fruit has been grabbed.

    7. Re:Duh. by Anonymous Coward · · Score: 0

      The news isn't that Facebook does this or why. The news is that the Belgian police warns people about it. I'm sure that was news to you, wasn't it? So the discussion here shouldn't be so much about Facebook's bad intentions. Is the Belgian police right to warn people about Facebook?

    8. Re:Duh. by Racemaniac · · Score: 5, Informative

      the Belgian government is a bit at war with Facebook atm. They started an lawsuit against facebook since it was also tracking non users via its plugins everywhere, which of course is not allowed. In return you now can't see any facebook page anymore from a belgian ip address unless you are logged in.
      So this is another step in the fight of the governement against the privacy breaches of facebook.

      Privacy is taken serious here :).

    9. Re:Duh. by Anonymous Coward · · Score: 0

      Is there a more logical explanation...

      I'd love to hear it if you're holding out. The only impression I get is that unlike in the USA, some countries care about their citizens' privacy. A different AC's comment up there is exactly what's wrong with the USA:

      The real question that raises is how much of your tax dollars would Facebook then get paid for that data?

      Think about that. SERIOUSLY think about that the next time you insist on "everyone needs to pay their fair share!"

      Because that's what those extra dollars you want to give to the government will be used for - to pay for spying ON YOU.

      People in the USA only seem capable of imagining a government that works against their own interests and is dysfunctional. So, people in the USA elect politicians who campaign on the premise that government can only do evil or at least be gridlocked. The result: an evil and dysfunctional government. It's the perfect self-fulfilling prophecy.

    10. Re:Duh. by MitchDev · · Score: 0

      It's news to Belgium piggies because stealing your information and using it against you is the police and government's job, you silly goose :)

    11. Re:Duh. by Hognoxious · · Score: 1

      So why is a police force even getting involved?

      Because it's safer and easier than actually going outside and catching criminals or, heaven forbid, terrorists.

      --
      Confucius say, "Find worm in apple - bad. Find half a worm - worse."
    12. Re: Duh. by Anonymous Coward · · Score: 1

      Unlike the US, it would seem that the Belgium society is concerned about their right to privacy!

    13. Re:Duh. by MitchDev · · Score: 1

      They're cops, they're with the government, they have only your best interests in mind, the nanny state will protect you, you don't need the right to to think for yourself....

    14. Re:Duh. by SilenceBE · · Score: 2

      Can anyone explain to me how analyzing Facebook algorithms that drive ad tactics is part of their overall charter to serve and protect?

      Their computer crime unit regularly post things regarding privacy, IT scam's, etc. People tend to listen more to them then when some random nerd says something. Also some European countries do try to PROTECT people's privacy and aren't completely run by corporations.

      Because it's safer and easier than actually going outside and catching criminals or, heaven forbid, terrorists.

      Seeing that it is their computer crime departement that handles these things that may be not the best idea. What are they going to do ? Catch terrorist by throwing their Magic Mouse's to them ?

    15. Re:Duh. by stephanruby · · Score: 1

      Can anyone explain to me how analyzing Facebook algorithms that drive ad tactics is part of their overall charter to serve and protect?

      I am not sure, but this would explain why when you're crossing from France into Belgium on the highway/freeway, all the ad billboards suddenly stop when you get into Belgium. This is not that I really like advertising billboards, I usually complain about them, but this made it difficult to find a cheap hotel.

      Also, it didn't help that my cheap French sim card stopped working when I crossed into Belgium.

    16. Re:Duh. by Sir_Eptishous · · Score: 1

      The news isn't that Facebook does this or why. The news is that the Belgian police warns people about it. I'm sure that was news to you, wasn't it? So the discussion here shouldn't be so much about Facebook's bad intentions. Is the Belgian police right to warn people about Facebook?

      It's amazing that you have to point this out to our astute /. posters...

      --
      We play the game with the bravery of being out of range
    17. Re:Duh. by Bender+Unit+22 · · Score: 1

      In some European countries they are not really allowed, thank FSM. Some try to get around it by planting a big truck or container on a field or whatever close to the freeway or other road and it looks like crap.
      I am happy that our roads and nature are not polluted with billboards everywhere.

    18. Re: Duh. by Anonymous Coward · · Score: 0

      TTIP will take care of that.

    19. Re:Duh. by Actually,+I+do+RTFA · · Score: 2

      Can anyone explain to me how analyzing Facebook algorithms that drive ad tactics is part of their overall charter to serve and protect?

      Protecting citizens from powerful forces is kinda the point of a police. Motorcycle gang or Facebook, they are supposed to protect you.

      --
      Your ad here. Ask me how!
    20. Re:Duh. by bluefoxlucid · · Score: 1

      I wanna know if the Fine Brothers are going to react to Facebook reacting, and if they're going to react by suing Facebook for reacting.

    21. Re:Duh. by geekmux · · Score: 1

      Can anyone explain to me how analyzing Facebook algorithms that drive ad tactics is part of their overall charter to serve and protect?

      Protecting citizens from powerful forces is kinda the point of a police. Motorcycle gang or Facebook, they are supposed to protect you.

      Ah, so it's now their duty to protect me from those dangerous Facebook ads online?

      Gee, that almost sounds like something I could bring a lawsuit against. You know, for when I'm "duped" into buying waaaay more shit online than necessary.

      Oh, what's that? Taxes are being raised to support the new Facebook CounterTerror Task Force? Gee, I'm shocked.

      No, there's no slippery slope here. Not at all...

  3. Captain Obvious by GrooveNeedle · · Score: 2

    I see Captain Obvious is in charge of the Belgian police.

    Everything Facebook does is to support its ad-based revenue model. "More options for users" is not the same as "more options for the customer", since the users with profiles are not the customer, the ad agencies are.

    1. Re:Captain Obvious by bev_tech_rob · · Score: 1

      Adblockers FTW.....

      --
      You're messin' with my Zen Thing, man.....
    2. Re:Captain Obvious by Anonymous Coward · · Score: 0

      That would be General Commissioner Obvious

  4. I'm going back to bed. by Frosty+Piss · · Score: 1

    Why wouldn't any "social media" platform do exactly this? Is this news to anyone?

    Seriously, the solution to being annoyed by Facebook is... DON'T USE FACEBOOK!

    --
    If you want news from today, you have to come back tomorrow.
  5. Really? by arth1 · · Score: 0

    Why would Facebook warn the Belgian police, as the title claims?

    1. Re:Really? by Anonymous Coward · · Score: 0

      Do you seriously not understand how to parse headlines, or do you just think that you're more clever than you really are?

    2. Re:Really? by arth1 · · Score: 1

      Do you seriously not understand how to parse headlines, or do you just think that you're more clever than you really are?

      Do you seriously think that hiding behind AC and throwing insults at others makes you appear clever?

      The headline would be unambiguous if written "Facebook Monitors Your Reaction To Serve You Ads, Belgian Police Warns". English as she is spoken, and all that.

    3. Re:Really? by flopsquad · · Score: 1

      Do you seriously not understand how to parse headlines, or do you just think that you're more clever than you really are?

      I interpreted the headline exactly as GP did, because it's a very common way to construct headlines. X does Y [in order] to Z1, [implied "and also to"] Z2.

      Thus (in a more perfect world): "Microsoft discontinues forced Windows 10 upgrade program to stem rising tide of consumer fury, avoid $9 billion in fines."

      Here, simply reordering or adding an "s" to "warn" would've cleared up the confusion. It made it look like Facebook was doing this to serve you ads and warn Belgian police. Which, honestly, is why I clicked on TFH in the first place, because it sounded odd as hell.

      --
      Nothing posted to /. has ever been legal advice, including this.
    4. Re: Really? by Anonymous Coward · · Score: 0

      You must be British. American English doesn't work that way.

  6. Facebook.... by no-body · · Score: 1

    "Free" service? No, sucking on you and making a buck on it, that what it boils down to.
    When they came out, I studied their terms of use, did not like it at all, skipped it and never looked back.
    Every now and then, there are news about this service that this is not right, that is fishy etc., so why bother at all?
    The essence of this is rotten, anyone else may enjoy it, not my game, got nicer things to do.....

    1. Re:Facebook.... by Anonymous Coward · · Score: 0

      I guess you're underestimating the power of comma, friend.

    2. Re:Facebook.... by Anonymous Coward · · Score: 0

      "Free" service? No, sucking on you and making a buck on it, that what it boils down to.

      "Free comes with a dick up your ass." - Future (8 Mile)

  7. Ads by Vlijmen+Fileer · · Score: 1

    There's ads on Facebook? Where?

  8. Damn Facebook! by Exitar · · Score: 1

    I was happy, why did you show me ads and made me angry?
    Oh wait, I've an adblock, I can stay happy.

  9. EVERYTHING Facebook does is to serve you ads... by Anonymous Coward · · Score: 0

    ...and feed the NSA database.

    1. Re:EVERYTHING Facebook does is to serve you ads... by U2xhc2hkb3QgU3Vja3M · · Score: 1

      It's not the NSA, it's the CIA.

    2. Re:EVERYTHING Facebook does is to serve you ads... by Anonymous Coward · · Score: 0

      Obvs, no such agency.

  10. Can I "Hate" the ads? by Macdude · · Score: 1

    What happens is every time I'm shown an ad I hate the next dozens posts I see? Will facebook stop showing me ads?

    --
    "Grab them by the pussy" -- President of the United States of America
    1. Re:Can I "Hate" the ads? by duke_cheetah2003 · · Score: 1

      What happens is every time I'm shown an ad I hate the next dozens posts I see? Will facebook stop showing me ads?

      Yeah, that 'Angry' reaction you can push just doesn't quite express the rage over ads, does it? I'm with ya.

    2. Re:Can I "Hate" the ads? by rilister · · Score: 1

      "Will facebook stop showing me ads?"
      Interested fact: yes, at least in your stream/timeline. I persistently reported every single ad as 'Not relevant to me' for a while and eventually all ads masquerading as posts went away. Every six months or so they insert a few (starting with things like the Red Cross or WWF) and try to train me to accept them, but a couple of weeks of killing the ads makes them go away again. Obviously, I don't interact with any of the other commercial content (eg. liking Lexus' Facebook page - why would you?) and that seems to keep the neighborhood quite tidy. Easy to ignore the crap on the right-hand side of the page, I'm barely even aware of it.

      I'm always surprised when I see what other people's feeds look like...

      --
      'This writing business. Pencils and what-not. Over-rated if you ask me. Silly stuff. Nothing in it' - Eeyore
    3. Re:Can I "Hate" the ads? by The-Ixian · · Score: 1

      Sort of off topic, but I notice this whenever an ad vendor wants to get feedback... the choice "I don't like ads" is never an option... weird.

      Is it any wonder that statistics based on surveys are almost always crap?

      Well, looks like the results are in and, oh gee... looks like everybody who took the survey loves the new ad. Keep up the great work people!

      --
      My eyes reflect the stars and a smile lights up my face.
  11. Blow away ads (+ threats) most efficient way by Anonymous Coward · · Score: 0

    APK Hosts File Engine 9.0++ SR-4 32/64-bit http://www.bing.com/search?q=%...

    Less power/cpu/ram + IO use vs. DNS/routers/antivir/addons + less security issues/complexity. Compliments firewalls (w/ layered drivers blocking less used IP addys vs. hosts blocking more used domains) & DNS (lightens dns load). Gets data via 10 security sites.

    Ads rob bandwidth/speed paid for, security (adnetwork abuse), privacy in tracking + anonymity.

    Hosts add speed (hardcodes/adblocks), security (bad sites/poisoned dns), reliability (dns down), & anonymity (dns requestlogtrackers) natively. Hosts != blockable by ClarityRay (vs. souled-out to admen inferior wasteful redundant slow usermode browser addons)

    Works vs. caps & HTTP PUSH ads w/ firewalls.

    Avg. webpage = big as Doom http://www.theregister.co.uk/2...

    APK

    P.S. - Safe https://www.virustotal.com/en/... (Verified by Malwarebytes' S. Burn "I've seen the code & yes it's safe" http://forum.hosts-file.net/vi... )

  12. Because they don't need "legal pretext" by Anonymous Coward · · Score: 0

    The police can give all sorts of advice, so long as they do not lie compel or act against the community why not? It is not like they tell people not to use
    facebook, just explain the costs of doing so. Most people don't know about how facebook works, they know it works though advertising but not so much more, the advice is real and will protect the privacy of the people. Why *can* they not give advice, why *should* they not give such advice?

  13. Anyone have a toll free number for Belgian Police? by Anonymous Coward · · Score: 0

    Anyone have a toll free number for Belgian Police?

    I'm having some problems with Windows and it sounds like they know their stuff and don't have anything better to do, so I'm thinking they might be able to provide me with some tech support.

  14. Useless by Anonymous Coward · · Score: 0

    Like all smart nerds, I block all ads, tracking beacons, LSOs, you name it. I have not seen an ad in years and have no plans on doing so. Using Disconnect as well as the Social blocking goodies from uBlock Origin means I suffer none of this.

    1. Re:Useless by Anonymous Coward · · Score: 0

      Tracking beacons, fine. Ads? No, not unless you're paying a subscription to the site and/or have a *specific* ad company you don't want to associate with.

      "Blocking all ads" leads to a free rider problem, which leads to additional efforts to raise revenue and/or elevated importance of those who *do* look at ads.

      After 15 years of ad-blocking, you end up with even "respectable" websites and papers running headlong for the Taboola/BuzzFeed/Sponsorship model of journalism and content, scavenging for any sort of quantifiable eyeballs in order to keep the lights on.

      So thanks. It's jerks like you who helped contribute to the state of the modern web. If smart people don't look at ads and/or pay for content and/or actually financially contribute to content-makers, the sites end up having to cater to the non-smart people, since they at least bring in revenue.

  15. Re:Anyone have a toll free number for Belgian Poli by Rosco+P.+Coltrane · · Score: 1

    You just gotta love this: when the police does nothing more useful than stuff their face with donuts and coffee, people complain - and rightfully so. When they do something useful, like warning people about the evils of Facebook, people still get pissed off.

    Come on dude, give the fuzz a break and encourage them to do this more often.

    --
    "A door is what a dog is perpetually on the wrong side of" - Ogden Nash
  16. i'm blocked by Anonymous Coward · · Score: 0

    i'm blocked from a lot of posts from sponsored content and many pages linked to from adverts. my mission is to be as rude as possible to get them to block me to save the effort. as long as it doesn't contain hate speech there's nothing illegal about being a massive jerk.

  17. Time 4U to get smarter then & why by Anonymous Coward · · Score: 0

    Can UBlock do 17 items hosts do 4 speed, security, & reliability:

    1.) Protect vs. bad sites (past ads)
    2.) Protect vs. fastflux botnets
    3.) Protect vs. dyndns botnets
    4.) Protect vs. DGA botnets
    5.) Protect vs. downed DNS
    6.) Protect vs. poisoned dns
    7.) Protect vs. trackers
    8.) Protect vs. spam bad links
    9.) Protect vs. phish bad links
    10.) Protect vs. caps
    11.) Get by dns blocks
    12.) Avoid dns request logs
    13.) Speed up 2 ways (adblocks + hardcodes)
    14.) Work on anything webbound multiplatform.
    15.) Ez data control
    16.) Block ads more efficiently
    17.) UBlock now uses hosts (no DNS benefits vs. tracker or dns poisoning) - poor imitation = "sincerest form of flattery"

    ?

    Hosts = native vs. illogically "Bolting on 'MoAr'" & not ClarityRay blockable like addons.

    APK

    P.S.=> Hosts do MORE w/ less in fast kernelmode & start before REDUNDANT inefficient slow usermode addons (as 1st resolver)

    Hosts ~3mb (current data) vs. threats/ads. UBlock = 63++ MB -> http://cdn.ghacks.net/wp-conte...

    1. Re:Time 4U to get smarter then & why by wierd_w · · Score: 1

      I dont think he wants to constipate DNS lookups with a 100+mb host file APK.

      Even if cached 100% in RAM, it takes non-trivial amounts of time to parse enormous lists, and it is seriously bad policy to have to parse an enormous list on each and every lookup.

      That's why DNS is designed the way it is, so that smaller lists are parsed on lookups.

      Not to mention the baked in improvements in managing deployment, given dns's centralized nature vs managing gods knows how many instances of a corpulent hosts file.

      I know you will suffer a brain aneurism and die if you ever realize how futile your trolling er... hmm.. "evangelism" is, but just a slight clue wont be so fatal, will it?

  18. Re:Anyone have a toll free number for Belgian Poli by MitchDev · · Score: 1

    Nope, get off their asses, get off Facebook and go catch thieves, murders, rapists, kidnappers, business criminals, etc.

  19. Link to the source by Anonymous Coward · · Score: 0

    With a link to the article (google translate), it is far better. It is a communication of the federal police and more accurately the CCU (Computer Crime Unit). It is one of role of this unit. Privacy is important in Belgium and tracking users without their consent is a crime.

  20. STOP USING FACEBOOK by kheldan · · Score: 2

    Haven't you people got the message yet? Go back to email lists or (gasp!) telephone calls to stay in touch with people. After you exclude the fake online-only friends, most people will be down to about a dozen anyway, easy enough to manage.

    --
    Are YOU using the TOOL, or is the TOOL using YOU? Think about it!
    1. Re:STOP USING FACEBOOK by The-Ixian · · Score: 1

      This is you:

      Harrumpff... I personally don't like X so everyone, stand with me now against X because I am right! I don't care about your reasons or the fact that you find value in X... it is WRONG! Don't you see that you ignorant plebe?!

      --
      My eyes reflect the stars and a smile lights up my face.
    2. Re:STOP USING FACEBOOK by kheldan · · Score: 1

      The only 'value' there is in Facebook anymore is the 'value' that Zuckerberg and Facebook shareholders get from monetizing it's users and selling their personal information, and people are getting clued in finally that 'sharing' on Facebook is counter to their interests. So shush, Facebook shill/troll. The smart people (like me) dumped Facebook years ago. Everyone else will soon follow.

      --
      Are YOU using the TOOL, or is the TOOL using YOU? Think about it!
    3. Re:STOP USING FACEBOOK by antdude · · Score: 1

      But that will be down to 0/zero since no one likes e-mails and calls. :P

      --
      Ant(Dude) @ Quality Foraged Links (AQFL.net) & The Ant Farm (antfarm.ma.cx / antfarm.home.dhs.org).
  21. Just block them by Anonymous Coward · · Score: 0

    No bigs. I haven't seen an ad in years.

    captcha: antidote

  22. Heebur zordik? Rik nikniknik. by Anonymous Coward · · Score: 0

    Heebur zordik? Rik nikniknik.

  23. Alrighty then by Anonymous Coward · · Score: 0

    Just get to the permanent butt probes and get it over with.

  24. Re:who cares by The-Ixian · · Score: 0

    who cares

    --
    My eyes reflect the stars and a smile lights up my face.
  25. I do not fear ads by allo · · Score: 3, Interesting

    I do not fear ads. Even without adblocker. Let them tailor the ads.

    I fear their control over me and me losing control.
    First just the usability. I fear, that they optimize my timeline and stuff so i miss things, which i wanted to see (because i want to see what i subscribed for, not what facebook thinks which is relevant to me)
    Seconds, the control. Serve me more of the one side, less of the other one. You may be able to manipulate me that way. Hide stuff, make it harder to find ... and people will read it less. Emphasise it and more people will click, read and notice.

    Optimizing ads is a business model i could accept. Even using my content and feeding it into the systems of the advertisers would be okay in a perfect world, where i can be sure it is never used out of scope. There would be no problem with data collections, even ones which are never deleted, if it would be clear, that they never leak, get abused or change scope. An advertiser with a whole dossier about me would be no danger, if i could be sure he won't cooperate with the next facebook to lead me to the "correct" political articles.

    But in the real world, data is collected, then it's minded and used for whatever idea somebody has. It's sold and bought and the ToS said they are allowed to do so. The new startup buys it as soon as it has enough money and they know you even before you sign up. And they use it to make you sign up, not just to tailor ads to you. They use it to sell you things (you would not have bought otherwise) or make you pay in other ways.
    And finally there are political actors, which make companies use the data in their sense. If it's just telling them which policial claim will get them popularity or if it's serving you the correct content to form your opinion ... you do not know.

    1. Re: I do not fear ads by Anonymous Coward · · Score: 0

      So true. Based on the comments I've seen here, you'd think some people are completely defenseless when faced with advertisements. They want to sell me with targeted advertising? I say "good luck with that".
      As for slanted news, don't get your from Facebook. Just use it for what it was designed for: connecting with people. End of problem.

    2. Re: I do not fear ads by allo · · Score: 1

      Connecting with which people? You don't think facebook's only sorting "news". They are sorting stuff your friends are posting and even the people you are seeing.
      Maybe if you only add people you know in real life and visit each of their pages by its own, you can avoid facebook sorting their content for you, but with normal usage facebook decides what you see and in which order.

  26. 95++% of the time your favorites work by Anonymous Coward · · Score: 0

    See subject: Hardcoded @ the TOP of hosts as they're where you spend most time online cached into ram by the kernelmode diskcaching subsystem (which is the 2nd way my program speeds you up above blocking ads) which is FAR FASTER than remote DNS calls & their requestlogs tracking (especially also considering 99.999% of ISP DNS are NOT patched vs. kaminsky redirect poisoning too).

    APK

    P.S.=> As far as DNS goes? DNS = a security issue riddled nightmare that tracks you https://news.slashdot.org/comm... (titles of my replies there in that link are to some fool JUST LIKE YOU are self-explanatory w/ 100's of supporting links beneath each proving my point on DNS (which I use filtering SECURED OpenDNS to compliment hosts with & hosts in turn compliment it by lightening DNS loads via those same hardcoded favorites noted above)

  27. Ads? by bobmajdakjr · · Score: 1

    I often honestly forget Facebook even has ads. Gg uBlock Origin.

  28. Limited Moods by Anonymous Coward · · Score: 0

    Since when was it a good idea to limit the customer's expression of moods to 6? Or indeed any number?

    I get that many services limit post response buttons (Like most prominently). And I'm well aware that querying such responses is made much easier when the responses are constrained. However I've never considered a Like button a mood indicator. And when it's cast as a mood indicator, it just seems like a terrible idea to limit the user to some set number that makes data analysis easier. You either alienate and drive people who are unhappy with the choices offered. Or you push them to make a selection that's off in some way. Or they become lurkers.

    Is that the height of customer profiling technology? Is that customer service?

    1. Re:Limited Moods by Dashiva+Dan · · Score: 1

      Since when was it a good idea to limit the customer's expression of moods to 6? Or indeed any number?

      I get that many services limit post response buttons (Like most prominently). And I'm well aware that querying such responses is made much easier when the responses are constrained. However I've never considered a Like button a mood indicator. And when it's cast as a mood indicator, it just seems like a terrible idea to limit the user to some set number that makes data analysis easier. You either alienate and drive people who are unhappy with the choices offered. Or you push them to make a selection that's off in some way. Or they become lurkers.

      Is that the height of customer profiling technology? Is that customer service?

      They're limited for multiple reasons.
      Primarily, it simplifies categorisation and logging and reporting, etc.
      Also, the more choices you give a user the worse, generally speaking. People don't like making choices, or prefer simpler choices.
      6 is plenty to start with in any event - prove the system works before overcomplicating it. They can always revise it at any time (already have, and will again).

      I'm actually surprised they went to 6 so quickly, but, from what I recall, they did a lot of testing before rolling it out publically worldwide.

      --
      "lt;dr" is the correct response to most of my posts.
    2. Re: Limited Moods by Anonymous Coward · · Score: 0

      Facebook may call it a "mood indicator", but it's really a tracker. They only have a few mood options so they can keep it small widget sized so other websites will include it on their web pages. Then Facebook can track whenever you visit a site that has their widget on it.

  29. Love those pepperonis by Impy+the+Impiuos+Imp · · Score: 1

    "He looked at a Jennifer Lawrence picture for 2 1/2 minutes. Serve up a pizza ad!"

    --
    (-1: Post disagrees with my already-settled worldview) is not a valid mod option.
  30. Poison the well by Solandri · · Score: 1

    Click on a random reaction button for every post you see. (Or alternatively, click on the same reaction button for everything.)

  31. It's their site by Anonymous Coward · · Score: 0

    The only amazing thing here, is that people willingly log into someone else's web site and are amazed that the owners are doing things like this.

    It's their site, not yours. You can not expect any rights or any sort of privacy when you connect to someone's site that you have no control over.

  32. Comment removed by account_deleted · · Score: 1

    Comment removed based on user account deletion

  33. This is news? by Dashiva+Dan · · Score: 1

    Really? This is news? For nerds?

    --
    "lt;dr" is the correct response to most of my posts.
  34. UBlock = inferior + inefficient vs. hosts by Anonymous Coward · · Score: 0

    Can UBlock do 17 items hosts do 4 speed, security, & reliability:

    1.) Protect vs. bad sites (past ads)
    2.) Protect vs. fastflux botnets
    3.) Protect vs. dyndns botnets
    4.) Protect vs. DGA botnets
    5.) Protect vs. downed DNS
    6.) Protect vs. poisoned dns
    7.) Protect vs. trackers
    8.) Protect vs. spam bad links
    9.) Protect vs. phish bad links
    10.) Protect vs. caps
    11.) Get by dns blocks
    12.) Avoid dns request logs
    13.) Speed up 2 ways (adblocks + hardcodes)
    14.) Work on anything webbound multiplatform.
    15.) Ez data control
    16.) Block ads more efficiently
    17.) UBlock now uses hosts (no DNS benefits vs. tracker or dns poisoning) - poor imitation = "sincerest form of flattery"

    ?

    Hosts = native vs. illogically "Bolting on 'MoAr'" & not ClarityRay blockable like addons.

    APK

    P.S.=> Hosts do MORE w/ less in fast kernelmode & start before REDUNDANT inefficient slow usermode addons (as 1st resolver)

    Hosts ~3mb (current data) vs. threats/ads. UBlock = 63++ MB -> http://cdn.ghacks.net/wp-conte...