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Microsoft Adding More Ads To Windows 10 Start Menu (theverge.com)

Microsoft plans to double the number of promoted apps in Start menu. The change, which is scheduled to come with the upcoming Anniversary Update to Windows 10, will see the promoted apps count rise to 10. Tom Warren, writing for The Verge: Some promoted apps are pre-installed, but Microsoft notes that they can be fully uninstalled and any promoted items removed from the Start menu. Microsoft has not revealed exactly why the number of promoted apps is doubling, but it's likely that the company is using it as another method to attract developers to its Windows Store.

10 of 328 comments (clear)

  1. Correction by Rosco+P.+Coltrane · · Score: 5, Insightful

    Microsoft notes that they can be fully uninstalled and any promoted items removed from the Start menu for now

    There. Fixed that for ya. If there's anything Microsoft taught us lately, is that whatever they say or promise cannot be trusted.

    --
    "A door is what a dog is perpetually on the wrong side of" - Ogden Nash
  2. Re:Classic Shell by Anonymous Coward · · Score: 4, Insightful

    Better yet, move to an OS that actually respects the user. Corporate controlled anything sucks to a large degree, hence my choosing to use Linux, especially the non-sponsored distros that do what they want. I'm not joking and this ads things isn't funny. People just laugh at this and write it off. What's next? A quota on allowed files and photos? Permission to scan said documents? A limit to how many people can have accounts on said machine? Microsoft has gotten worse, if this could be possible, not better.

    If you're in IT and you choose to use Windows as your personal OS, you have no one to blame for your troubles. MS in effect, is forcing Windows 10 on people. Yes, you can opt out, but for the average person, it's not obvious. Ads on my OS? Really? Dystopian future much?

  3. Why isn't it free to everyone? by U2xhc2hkb3QgU3Vja3M · · Score: 5, Insightful

    With stunts like that, pushing ads and apps on people and everything, why does it still cost something to get Windows 10?

    Put the damn ISO on your website, unlock the damn activation/serial/whatever thing and you'll get more users.

  4. Is it just me? by JustNiz · · Score: 5, Insightful

    ...or does anyone else also think that ads have NO PLACE being in the freaking operating system?

  5. This should have been expected by wardrich86 · · Score: 4, Insightful

    Why are people so up-in-arms over the ads in Windows 10, yet, they don't even blink an eye at the ads you get on the XBOX, even with a Gold subscription? It's the same shit - if you're paying for something, there should not be ads.

  6. Onion-like by gnu-sucks · · Score: 5, Insightful

    Ten years ago this would have appeared to be a post from The Onion. I can't believe this is really happening.

    I dumped Windows 3.1 for Mac and later Linux, and I haven't really looked back since. Sure I bump into windows now and then, but I don't feel like I've missed out on anything.

    But this takes the cake. How ridiculous can you get? They must have seen the writing on the wall and decided to go out with a big hurrah.

  7. Promoted Apps are Automatically Installed???? by EmagGeek · · Score: 5, Insightful

    Am I reading this right? I can actually pay Microsoft to install applications on millions of PCs without the owners'... I mean "users'" permission?

    Tell me again why ANYONE finds this acceptable?

  8. Re:God. Damnnit. by Froboz23 · · Score: 5, Insightful

    Who here is old enough to remember the Columbia House Record Club? I figure they'll wait until 2017 to roll this out.

    "Welcome to Windows 10! As mentioned in the EULA, you are now enrolled in the Windows 10 Premium App Experience! Each month, we'll pre-install exciting new applications from our partners. For your convenience, your Microsoft Store account will be automatically billed for the premium versions of these apps, so you can get maximum enjoyment from your software. You will then have 48 hours to try out each of your new apps. If you decide for whatever reason that an app just isn't for you, you can request a refund by typing in the link below and filling out the refund form. Please allow 4 to 6 weeks for refund processing. Refunds will be distributed in the form of a pre-paid Visa card. Enjoy your new Windows 10 Premium App Experience!"

    --
    Take off every Sig. For great justice.
  9. Can't wait by DidgetMaster · · Score: 5, Insightful

    I can't wait until we are all forced to watch a 30 second ad before our program will start. Want to run Microsoft Word, Skype, or even a third-party app? You must watch a commercial that you can't skip, first.

  10. Re:Classic Shell by Grishnakh · · Score: 4, Insightful

    You can complain all you want, but you're wasting your breath. The company doesn't give a shit what you think.