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Apple Exec Jimmy Iovine Confirms Company's Interest in Making 'Pop Culture' TV Shows (hollywoodreporter.com)
Last week, the Wall Street Journal reported that Apple is working to bring in veteran producers to help create original content, including TV series and movies. Apple Music head Jimmy Iovine has all but confirmed the report and company's intentions to expand. From a report: "We're going to do whatever hits popular cultural smack on the nose," Iovine said when asked about Apple's reported expansion. Days after The Wall Street Journal's report that Apple plans to expand into original TV series and movies, Apple executive Jimmy Iovine hinted at what that might look like. "At Apple Music, what we're trying to create is an entire cultural, pop cultural experience, and that happens to include audio and video," he told reporters at the Television Critics Association's winter press tour. "If South Park walks into my office, I am not going to say you're not musicians, you know?" Iovine continued when pressed about the report. "We're going to do whatever hits popular culture smack on the nose. We're going to try."
$250 for the show.
Then for an additional $60, you can buy the audio track.
Rule 35 of the internet: "If it can be hacked, it will be". - Charles Stross
Steve Jobs must be rolling over in his grave
"We're going to do whatever hits popular culture smack on the nose. We're going to try."
translation
"We're desperate enough to try anything at this point except add headphone jacks and escape escape keys."
I am sure this is yet another way to enforce vendor lock in. Want to watch this new pop-culture phenomenon? Here's a $300 dongle for your TV...
Even if they do decide to play nice with Netflix or some other service, there is no way they will pass up the opportunity to brand the hell out of it so, at least, you will be able to easily identify it (and skip it).
Well, now we know what happened to the MacBook's development resources.
We've already seen from Netflix that producing enough original content is a huge draw to making sure people use your service. No way would I ever unsubscribe from Netflix now.
Similarly, a good enough base of original content would be a pretty good reason to buy an AppleTV. Amazon is trying the same approach themselves with Amazon content, which has no AppleTV app yet.
The only issue is, can Apple produce anything anyone wants to watch? That's the real trick. To my mind Amazon has not yet been nearly as successful at that as Netflix has. But maybe Apple can do better with a greater knowledge of what people stream than Amazon has.
"There is more worth loving than we have strength to love." - Brian Jay Stanley
Mother: "young man just what do you think youre doing with that GNU operating system??" ...no escape.
Son: thinking different.
Mother: "oh i see and i suppose that richard stallman put you up to it did he? well id like to hear what youre going to call this GNU/Linux when your father gets home!"
Son: braveness mom, GNU Linux is just like the new macbook!
mother: "oh? and how is that?"
son:
Good people go to bed earlier.
Jimmy Iovine was one of the most powerful record executives during the period when record labels were all sleeping on the digital revolution that was about to overtake them.
Why would anyone, especially Apple, give a job to someone who was so clueless about technology and popular culture?
You are welcome on my lawn.
Cook: Hey, I've got a great idea: let's give up our overwhelming and unique advantage in selling premium phone and computer hardware and become one of the dozens of interchangable players making visual content.
Ghost of Jobs: Fuck you Cook! Are you trying to piss on my legacy?
Cook: Did someone else feel a breeze? Anyway, whadya think?
Exec 2: Well...
Cook: You're fired. Anyone else?
Ghost of Jobs: Resign you hack! We're a hardware company! That's why I picked you, Mr. Hardware, to run it!
Cook: Someone get this heating system fixed on Monday. OK, now where were we.
Exec 3: TV shows.
Cook: Yes, we're gonna do sitcoms, and reality shows, and soap operas...
Want to watch this new pop-culture phenomenon? Here's a $300 dongle for your TV...
Apple doesn't care where you watch it from, but it has to use iTunes (which you may have forgot they have for Windows as well).
It's just that yes, it happens to be easier to watch all this stuff on an Apple TV.
"There is more worth loving than we have strength to love." - Brian Jay Stanley
Pop culture? Seriously? Apparently we are willing to pay more and more for moral degradation and the promotion of selfishness. Have we no shame? Anyway, I'm glad there's someone out there making money off it. What a great contribution to the world and all of humanity you have made, Mr. Iovine. If not to the world, at least yourself. That oughta be worth something.
The thinking people of the world have failed.
You might want to stick with classically racist content producers, like Amazon & Netflix.
Huh... So that's why Amazon decided to turn Man in the High Castle into a TV show... It all makes sense now.
I think the point is that when television networks say they want to create shows for diverse audiences, they make shows that are almost exclusively one particular minority group, and they dedicate an entire time block to it rather than just one or two shows. UPN, WB, and Fox all did exactly this, and in most cases it was just black programming. I suspect the reason for this is that Latinos already have multiple channels filmed entirely in Spanish (telemundo, univision, etc) so there was little point in targeting them, and Asians are such a small group that they didn't think it would make enough.
Make proper pro-level computers first.
The acquisition that keeps killing Apple.
Not that Tim Cook hasn't done a good job of trying.
There's an unlimited supply of it at Apple.
All principal characters are forced to wear a turltle neck dickie with the new Apple Studios rainbow stripes logo. I am pretty sure there will be one stuck tothe butt cheek of the pants/skirt as well.
There is no right to feel safe thru security vaudeville at the expense of everyone's freedom, privacy and tax money.
please dont. just stop. please. for all of us. just dont. staaaap. :(
And its spin off: My New 17 Inch Laptop.
---- The above post was generated by the Turing Institute. Maybe.
unes video is defective due to DRM. Doesn't work on devices that don't support Apple DRM
Which includes Windows, is Windows an Apple product or not?
How many laptops can run Windows again? What's that, most of them?
"There is more worth loving than we have strength to love." - Brian Jay Stanley
"You might want to stick with classically racist content producers, like Amazon & Netflix."
???
Even for an AC, this is a weird one.
We've seen long-established characters changed to a different race or gender or sexual preference or some other trait just to make the content more "inclusive", even if it makes no sense within story lines or established canon. Or we've seen new characters created with a trait like their gender, race, or sexual preference as their main defining characteristic, solely so focus can be put on it, and the rest of the character pretty much ignored.
To be fair, there's also still a non-trivial amount of white-washing going on, too. The most recent and accessible example for the Slashdot audience would be casting Scarlett Johansson for the Ghost In The Shell movie.
In fact, I am somewhat curious about this list of movies that fit your criteria, as I can easily rattle off several whitewashing examples from recent movies off the top of my head, but I cannot think of that many where the reverse would be true (though there are some).
"They that can give up essential liberty to obtain a little temporary safety deserve neither liberty nor safety."