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Tesla Is Working With AMD To Develop Its Own AI Chip For Self-Driving Cars (cnbc.com)

An anonymous reader quotes a report from CNBC: Tesla is getting closer to having its own chip for handling autonomous driving tasks in its cars. The carmaker has received back samples of the first implementation of its processor and is now running tests on it, said a source familiar with the matter. The effort to build its own chip is in line with Tesla's push to be vertically integrated and decrease reliance on other companies. But Tesla isn't completely going it alone in chip development, according to the source, and will build on top of AMD intellectual property. On Wednesday Sanjay Jha, CEO of AMD spin-off GlobalFoundries, said at the company's technology conference in Santa Clara, California, that the company is working directly with Tesla. GlobalFoundries, which fabricates chips, has a wafer supply agreement in place with AMD through 2020. Tesla's silicon project is bounding ahead under the leadership of longtime chip architect Jim Keller, the head of Autopilot hardware and software since the departure of Apple veteran Chris Lattner in June. Keller, 57, joined Tesla in early 2016 following two stints at AMD and one at Apple. Keller arrived at Apple in 2008 through its acquisition of Palo Alto Semiconductor and was the designer of Apple's A4 and A5 iPhone chips, among other things. More than 50 people are working on the initiative under Keller, the source said. Tesla has brought on several AMD veterans after hiring Keller, including director Ganesh Venkataramanan, principal hardware engineer Bill McGee and system circuit design lead Dan Bailey.

50 comments

  1. Wrong approach by Anonymous Coward · · Score: 0

    There is simply no reason, given today's technology and established code base, for them to use anything but inexpensive, commodity parts for this. They quirks are well known, there are a lot of people who can code for them, and it would save a ton of money and time to market. I think this is simply a culture issue with Tesla wanting to prove that they don' need no one else, they're just THAT good, nanny nanny boo-boo. It also brings the risk of some truly epic fuck-ups that affect them and not other companies that didn't try to roll their own outside of their areas of core expertise.

    1. Re:Wrong approach by known_coward_69 · · Score: 1

      what it probably means is that the time of cranking up the GHz or moar cores for paper specs is over. if you want performance then you need to design your own custom silicon and software to take advantage of like Apple has done

    2. Re:Wrong approach by PoopJuggler · · Score: 1

      It also brings the risk of some truly epic fuck-ups that affect them and not other companies that didn't try to roll their own outside of their areas of core expertise.

      But it protects them from exploits that would affect other companies that used commodity parts.

    3. Re: Wrong approach by Anonymous Coward · · Score: 0

      Only if you want to fork off onto a propritary path. Most organisations find value in investing in shared innovation. Not in siloing their tech in their own private domain.

    4. Re:Wrong approach by 0100010001010011 · · Score: 1

      Elon through a tantrum

      Is he channeling his inner Steve Jobs? Jobs did the same thing to ATI when they screwed up and leaked specs of unreleased Macs.

    5. Re: Wrong approach by Bing+Tsher+E · · Score: 1

      Indeed it does. One might even say they will get some extra security due to the obscurity of their hardware. Yup sirree.

    6. Re:Wrong approach by AaronW · · Score: 4, Insightful

      For AI/machine learning the parts are rather specialized. For example, look at Google's tensor processing unit (TPU). Machine learning typically involves a lot of large integer matrix multiply operations where dedicated hardware makes a big difference in performance.

      For example, Google's TPU consists of 64K 8-bit multipliers in a 256x256 array along with around 4M adders. A general purpose CPU or even a GPU will not be nearly as optimal. Google's TPU performance per watt is around 83x as good as a CPU and 28x as good as a GPU.

      --
      This post is encrypted twice with ROT-13. Documenting or attempting to crack this encryption is illegal.
    7. Re: Wrong approach by hackwrench · · Score: 1

      It is shared, with AMD. who shares with Intel. This is likely to be a AMD64 part with optimizations for driving AI.

    8. Re:Wrong approach by NicknameUnavailable · · Score: 1

      They can't bundle hidden things into easily reverse engineered tech.

      Never forger the rationale for consumer driverless cars:

      • There are ~1.3 million auto deaths in the US EACH YEAR - worst of all, these are random or disproportionately weighted toward the common easily-controlled tard.
      • This means if they cut the number in half (driverless cars could theoretically get damn close to zero) that leaves them over half a million people a year they can selectively remove from the population.

      Why would you want to remove political dissenters and unproductive members of the population in a messy way when you have the option to do it very efficiently, in a largely automated manner, and be praised for it while it's happening?

      Driverless cars are, just like most things globalists push, a form of population control - from demographics through individuals.

    9. Re: Wrong approach by Major_Disorder · · Score: 1

      Indeed it does. One might even say they will get some extra security due to the obscurity of their hardware. Yup sirree.

      They could call it Security through Obscurity. I am going to rush off and see if I can copyright the name.

      --
      First law of people: People are generally stupid.
  2. Incorrect story by TimothyHollins · · Score: 5, Informative

    According to Tom's Hardware, this story is a misunderstanding, and does not represent the actual words of the presentation.

    From TH:

    Some media outlets are reporting that GlobalFoundries is working with Tesla on AI technology for its cars. This erroneous report stems from a comment GloFlo's CEO Sanjay Jha made on stage on Wednesday at the fab's annual get-together in San Jose. ...

    But what Jha actually said—which we can confirm because we were present to hear it firsthand—was that GlobalFoundries is trying to attract companies as business models change:

    "As we develop these new technologies, we are also seeing a big shift in the business model and the foundry business. What is happening is that system companies like Google, like Amazon, like Tesla, like Microsoft, are coming directly to foundries. They are working directly with IP companies and system development companies because they want to control the hardware and software."

    Global Foundries is not saying that it's working with Tesla--but that's not to say that AMD isn't working with Tesla. Jim Keller, formerly the chief architect for AMD's microprocessors, is now VP of autopilot hardware at Tesla.
    Last year, AMD lost what Tesla CEO Elon Musk called a tight race against Nvidia for the auto company's GPU/AI business. Since that time, AMD has continued to show strength across multiple sectors.
    The CNBC report said that its sources tied AMD and Tesla together, but neither AMD or Tesla will comment on the situation. The report indicated that Tesla was on a mission to develop its own chip for autonomous cars in order to be more vertically integrated, but that Tesla was potentially relying on building that "on top of AMD intellectual property." That particular wording certainly paints a dotted line to GlobalFoundries.

    Full story at http://www.tomshardware.com/ne...

  3. Wow. Meta Topic by Anonymous Coward · · Score: 0

    Wow, a meta topic for Slashbots to frenzy-orgy in.

    Tesla and AMD. Living togethet!

  4. Hmmm... by Anonymous Coward · · Score: 0

    If true, this reads more as "AMD all but gives away Gfx IP and ASIC services, again, for yet another 'Semi-Custom Design Win' with Tesla".

  5. Auto companies, patents, etc by david.emery · · Score: 4, Interesting

    Florian Mueller predicts the (German) auto companies will become patent trolls, as the tech industry takes over autonomous car design:
    http://www.fosspatents.com/201...

    Are we going to see a convergence, where tech companies and auto companies team up, or a divergence, where tech companies produce the new vehicles and legacy car companies shrink into irrelevance?

    The only thing I can predict with great confidence is that the cost for a replacement CPU board for a Tesla will be A Lot More than the cost of the constituent parts. (Nissan charged me $1500 for a truck wiring harness after mice chewed the insulation. It's really hard to believe that almost 6% of the cost of that truck was in the wiring harness.)

    1. Re:Auto companies, patents, etc by ArhcAngel · · Score: 1

      The ultimate outcome will depend on how quickly existing OEM's can adapt. BlackBerry is actually well positioned to take advantage of its majority position in the infotainment arena and just announced a partnership with Delphi to develop autonomous tech for the masses.

      --
      "A person is smart. People are dumb, panicky dangerous animals and you know it." - K
    2. Re:Auto companies, patents, etc by drinkypoo · · Score: 1

      (Nissan charged me $1500 for a truck wiring harness after mice chewed the insulation. It's really hard to believe that almost 6% of the cost of that truck was in the wiring harness.)

      It certainly is not, although Automakers do tend to use high-quality connectors which are actually expensive in and of themselves. However, they are expensive to produce — even a simple harness without any connectors retails for hundreds of dollars. Granted, that includes a fuse panel, but it's not much of a fuse panel. My complete engine underhood harness includes a small fuse panel with a relay on it, neither you nor I wants to know what Audi would want for a complete one new but used they run around $400.

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    3. Re:Auto companies, patents, etc by ceoyoyo · · Score: 1

      Autoparts are a weird business with a bunch of international treaties. Maybe the tech companies will break the guilds and cartels.

    4. Re:Auto companies, patents, etc by 0100010001010011 · · Score: 2

      The tech companies are going to be in for an entertaining world of hurt if they think they can just show up and start cranking out products the way they've always done it.

      Automotive, industrial, aerospace, rail and other 'life and limb' companies have done things their own way for a while for a reason. We have functional safety standards that have no 'tech company' equivalent (that I've seen). ISO 26262, IEC 61508, DO-178C, ASIL A-D, etc. From what I've found Intel and AMD don't have any chips that meet those standards.

      Your phone crashes you file a bug report. Grandma crashes and dies and it's not just 'file a bug report'. The German automakers have been working on all of this stuff for a while. In grad school years ago we had some researchers from VW come in and show off all of their collision avoidance designs. I rented cars in Germany that had the auto-stop feature that didn't show up in the states until years later.

      They're not just patenting stuff, they're implementing it. The difference between them and Tesla is they're very reserved in what they say it can and can't do and don't call their shots before they make them. Tesla drives up hype says what they will do and hopes they can deliver.

      You think Cummins and Benz heard about the Tesla truck announcement and threw together a full prototype in a month to beat them to the punch? People are naive if they don't think that everyone is working on the exact same self driving features Tesla is. They're just not as vocal about it.

      If you want to know what those companies are and when they got their start, look for the logos plastered all over the DARPA 2004/2005 vehicles. It's not like they grabbed their $1M, split it up, patted themselves on the back and forgot about the technology. All of those grad students got hired on. Startups that formed out of it got bought up by bigger players. We've all been working on this stuff, together, behind the scenes getting it right and testing it off line before we brag to the local newspaper.

    5. Re:Auto companies, patents, etc by Rei · · Score: 1

      Yeah, car wiring harnesses have grown into beasts - it's pretty crazy how much of a car's manufacturing cost they now represent. Shrinking and simplifying the wiring harness has been the biggest "non-EV-specific" issue that Tesla has been focused on tackling.

      --
      All we want to do is eat your brains.
    6. Re:Auto companies, patents, etc by david.emery · · Score: 1

      We hear this a lot, but that doesn't explain the success that Tesla has had.

      Sure, Tesla has some reliability problems and some software-related faults with the autonomous driving. But it's not the total catastrophic corporate failure that so many from the 'old industry' predicted.

      And I'm reminded of how people said a bit more than 10 years ago, "No way Apple will waltz in, produce a new phone and change the way the TELCOs work." ;-)

    7. Re: Auto companies, patents, etc by Bing+Tsher+E · · Score: 1

      LIN and CAN were intended to reduce the cost of automotive wire harnesses. It's odd (or not, this is automotive we are talking about) that costs and complexity are up.

      Ok, it's not. I have direct experience in the automotive controls biz. GM just discovered the existence of capacitors for despiking in the last year. The automotive sector, at least in Detroit, is chuck full of boneheads.

    8. Re: Auto companies, patents, etc by Bing+Tsher+E · · Score: 1

      The success Tesla has had is in applying the PayPal business philosophy to automotive. It's certainly the kind of thing that gets eyeballs. Websites and journalists just eat it up.

    9. Re: Auto companies, patents, etc by david.emery · · Score: 1

      My friend with one hasn't had any problems (yet).

    10. Re:Auto companies, patents, etc by Anonymous Coward · · Score: 0

      Having seen the bill of materials cost for all the wiring harnesses in a car I can tell you that depending on the layout of the harness and what was replaced, $1500 is actually not too crazy.

      Especially if they had since stopped producing that harness and had to make more in lower volumes and therefore charged a higher price to cover unit cost.

    11. Re:Auto companies, patents, etc by MoaDweeb · · Score: 1

      In NZ there have been a number cases of people being charged hundreds of dollars for replacement car key fobs.

      The industry answer was " 'Cos we can". The small claims tribunals thought that was a bit shit.

      --
      New Zealanders are well balanced with a chip on each shoulder. One represents Australia, the other the rest of the world
    12. Re: Auto companies, patents, etc by Bing+Tsher+E · · Score: 1

      I have never, ever, had any problems with PayPal.

      I've heard stories, though....

  6. Is there enough battery power by Osgeld · · Score: 1

    in a Tesla to run some AMD gear?

    1. Re:Is there enough battery power by Chrisq · · Score: 0

      in a Tesla to run some AMD gear?

      Don't worry, they are working on Mr. Fusion too

    2. Re:Is there enough battery power by Anonymous Coward · · Score: 1

      Is there enough battery power in a Tesla to run some AMD gear?

      Yes, but in hard driving conditions, when all the wheels are loaded, there is a chance of segfault...

  7. Meaning: by Anonymous Coward · · Score: 0

    They acknowledge they donâ(TM)t have what they claim they have. Iâ(TM)m not convinced the misrepresented and badly described âAIâ(TM) that we currently have will ever be able to sufficiently replicate true human awareness (itâ(TM)s a glorified calculator. More is required for tasks like this). I know all the business people are drooling over the potential profit, but this may not come to pass in our lifetime, folks.

    1. Re: Meaning: by Anonymous Coward · · Score: 0

      Your characters look like shit on Slashdot. Might want to lay off on using the fancy and stick to vanilla ASCII. This is /., ya know...

  8. Wtf are you talking about? by Viol8 · · Score: 2

    "given today's technology and established code base, for them to use anything but inexpensive, commodity parts for this"

    This is a highly specialised application. Sometimes commodity parts are too inefficient and/or slow to be a good choice in these situations.

    "there are a lot of people who can code for them"

    With modern compilers being able to code for a specific chipset is less relevant. Also while there are many experienced to-the-metal assembly language coders and there are many experienced people who can code a neural net or other AI paradigm, I suspect the intersect between the two is quite small.

    " I think this is simply a culture issue with Tesla wanting to prove that they don' need no one else, they're just THAT good, nanny nanny boo-boo"

    No, I suspect its a business decision. And it makes a chance having a corporation who wants to build the best and not just shove out cheap consumer level shit that goes wrong after a couple of years.

    Oh, and you might want to ease up on the schoolboy mocked, it doesn't add weight to your argument, it just makes you sound like an ass.

    "roll their own outside of their areas of core expertise."

    I think this whole discussion is certainly outside your core area of expertise.

    1. Re:Wtf are you talking about? by Anonymous Coward · · Score: 0

      Take Elon's musky cock out of your mouth.

    2. Re:Wtf are you talking about? by Viol8 · · Score: 1

      Better run along sonny, I think your mummy is calling you for dinner.

    3. Re:Wtf are you talking about? by Rei · · Score: 2

      It's simpler than that - if Tesla adopts it, it will become a commodity part. Tesla is looking to start Model 3 full produciton at 500k per year, scaling up eventually to 700k per year, and then do the same with the Model Y, all just in the next several years (not to mention future products). Whether or not they manage to achieve their goals, these are their goals. Every last one of them will come with Autopilot hardware, regardless of whether or not the person purchased Autopilot. Millions of units per year is pretty much "commodity hardware" in my book.

      It makes a lot more sense to have specialized hardware that can run the task much faster with much less power than to use hardware not designed for the task when you're dealing in these sorts of quantities.

      --
      All we want to do is eat your brains.
    4. Re:Wtf are you talking about? by Anonymous Coward · · Score: 0

      No, it was your mommy asking for my cock up her ass.

    5. Re:Wtf are you talking about? by Viol8 · · Score: 1

      She doesn't own a donkey AFAIK. Oh, did you mean a-r-s-e? Buy a dictionary.

    6. Re: Wtf are you talking about? by Crosshair84 · · Score: 1

      Tesla is in absolutely no position to produce even 10% of those numbers. Their production methods and facilities are too obsolete and too small to pull that off. Just more bluster from a crony capitalist.

  9. For upgrading your AMD PC... by Anonymous Coward · · Score: 0

    Get a Tesla mouse pad to match your new AMD CPU. No AI included.

    1. Re:For upgrading your AMD PC... by Rei · · Score: 1
      --
      All we want to do is eat your brains.
  10. Complete BS by Groo+Wanderer · · Score: 4, Informative

    I was at the Global Foundries event and the keynote, no such thing was said. The Keynote recordings did not say that either, Tesla was mentioned as an example but the article is badly off base, so badly that it seems intentional. I checked with the speakers in question, other journalists, and the PR people at the show, ALL confirmed the story was not true and what was claimed to have been said was not.

                -Charlie

  11. More Bullshit by Anonymous Coward · · Score: 0

    Just more bullshit circle jerking from the faggot neckbeards to Elon MuskRAT.

    1. Re:More Bullshit by Rei · · Score: 1

      Elon Muskrat

      Aww, how cute!

      --
      All we want to do is eat your brains.
  12. Sounds like marketing bullshit by Rick+Schumann · · Score: 2

    This really sounds like more marketing/media hype that doesn't know what the hell it's talking about, even graded on the scale of the usual clueless, inaccurate so-called 'AI' marketing/media hype. How the hell do you have an 'AI chip' when we don't have anything like actual 'AI' to start with? Also how the hell do you have a 'self driving car chip' when the technology realisitically isn't even really close to ready for the general public? I think the 'translation' of this 'story' is this: They're getting some proprietary version of an otherwise garden-variety CPU or SoC; in other words, 'Nothing to see here'.

    1. Re:Sounds like marketing bullshit by Rei · · Score: 2

      How the hell do you have an 'AI chip' when we don't have anything like actual 'AI' to start with?

      Nobody is talking about "generalized AI". The topic of concern is very specialized AI tasks. We have a wide variety of AI systems in use for specialized tasks in our everyday lives - particularly in the topic of image recognition.

      Also how the hell do you have a 'self driving car chip' when the technology realisitically isn't even really close to ready for the general public?

      It's already very popular among many Tesla users (particularly if you're stuck in traffic). But nobody is talking about the entire software stack being implemented in hardware and thus being permanently locked down. What's being discussed is offloading specific CPU-intensive image and radar processing tasks to the chip.

      --
      All we want to do is eat your brains.
    2. Re:Sounds like marketing bullshit by AaronW · · Score: 1

      One example of the type of processing they need is Google's Tensor Processing Unit (TPU). This chip is designed for offloading much of the machine learning processing that is involved.

      --
      This post is encrypted twice with ROT-13. Documenting or attempting to crack this encryption is illegal.
    3. Re:Sounds like marketing bullshit by angel'o'sphere · · Score: 1

      Just to follw up to your parent:
      Also how the hell do you have a 'self driving car chip' when the technology realisitically isn't even really close to ready for the general public?
      The majour brands, BMW, Mercedes, Porsche, Audi, and from Japan at least Toyota have self driving cars since a decade.
      The only things missing are full autonomy, as in surround lidar, standards for communicating with humand drivers (e.g. blinking lights to indicate yielding or acceleration) and: legislation chanfes.
      Most brands have dozens of _millions_ of miles of test runs on ordinary our world roads.

      The /. crowed simply has no clue how ripe and settled the technology actually is, and there is not much AI involved.

      Regarding patents etc. most of the software involved is not comming from car companies, but third parties like Continental, former subdivisions of Nokia, VALTECH etc.

      --
      Cost free eBook I read (by iBook/Kobo/Amazon/ObookO/Gutenberg etc.): "The Green Odyssey" by Philip Jose Farmer.
    4. Re:Sounds like marketing bullshit by angel'o'sphere · · Score: 1

      Autonomous driving cars don't use machine learning (in the sense if neural networks)
      At least not at the moment.

      --
      Cost free eBook I read (by iBook/Kobo/Amazon/ObookO/Gutenberg etc.): "The Green Odyssey" by Philip Jose Farmer.
  13. Comment removed by account_deleted · · Score: 1

    Comment removed based on user account deletion

  14. Suddenly AMD's weakness becomes its greatest asset by Moheeheeko · · Score: 1

    ..No drivers!