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Cord-Cutters Drive Cable TV Subscribers to a 17-Year Low (houstonchronicle.com)

An anonymous reader quotes the Washington Post: On Wednesday, AT&T told regulators that it expects to finish the quarter with about 90,000 fewer TV subscribers than it began with. AT&T blamed a number of issues, including hurricane damage to infrastructure, rising credit standards and competition from rivals. The report also shows AT&T lost more traditional TV customers than it gained back through its online video app, DirecTV Now. And analysts are suggesting that that's evidence that cord-cutting is the main culprit... "DirecTV, like all of its cable peers, is suffering from the ravages of cord-cutting," said industry analyst Craig Moffett in a research note this week. Moffett added that while nobody expected AT&T's pay-TV numbers to look good, hardly anyone could have predicted they would look "this bad."

The outlook doesn't look much healthier for the rest of the television industry. Over the past year, cable and satellite firms have collectively lost nearly 3 million customers, according to estimates by market analysts at SNL Kagan and New Street Research. The number of households with traditional TV service is hovering at about the level it was in 2000, according to New Street's Jonathan Chaplin, in a study last week. Other analysts predict that, after factoring in AT&T's newly disclosed losses, the industry will have lost 1 million traditional TV subscribers by the end of this quarter.

34 of 201 comments (clear)

  1. Spectrum (old TWC) straw vs. camel's back by turkeydance · · Score: 5, Informative

    last bill was 41% over last year's same month, same service, same channels. as i said, last bill.

    1. Re:Spectrum (old TWC) straw vs. camel's back by Darinbob · · Score: 3, Funny

      Maybe prices rise as customer's dwindle. The last remaining customer will have a bill for $1,000,000,000, in order to make up the profits.

    2. Re:Spectrum (old TWC) straw vs. camel's back by misnohmer · · Score: 5, Interesting

      Exactly this. All cable companies I've ever been with rely on raising rates pennies at a time, but it adds up over a year or more. Some moron at Comcast gets a bonus because he made them money by raising everyone's rate by a quarter - the only way the cable company seems to be able to increase their revenue nowadays. I don't mean the promotional rates expiring, that I fully understand. I mean the prices they claim to be fixed for 1 or 2 years, yet the bill keeps on going up $0.50 to $2.00 every month. They blame it on raising fees, taxes, etc. I once questioned how one of the taxes on my bill went from $0.25 to $0.54, they claimed taxes have more than doubled but could not tell me what tax exactly that was so I could follow up with local government to confirm. Total BS. I had Comcast twice in our current residence, the first time they kept raising the rates, I would call threaten to cancel, they would give me some new "promotional rate" for next 6 months, then rate would climb every month. I got tired of having to call every 6 months to threaten, so I cut the service completely. Few years later, a sales guy came to the door to tell me how Comcast has chances, so he convinced me to sign up again for a fixed rate service for 2 years, I made sure in the comments he put down that if the bill goes up a penny, unless it is in fact verifiable tax increase, I will cancel. 6 moths later, I called him to say my bill went up $1. So he credited it back, next month it went up another $0.28. So I cancelled the service - done. I went back to HD antenna an internet for all of family content. It's not that I cannot afford it, we have 2 Tesla's in our garage, it's just that I despise doing business with dishonest companies.

  2. specialized media delivery is obsolete by sittingnut · · Score: 3, Insightful

    given that media can be delivered and consumed, without change in quality or convenience, through generalized methods, like the internet, specialized ways of delivery and consumption will be obsolete.
    some specialized ways, like movie theaters, may last a bit longer because they enable consumption experience not yet available through generalized methods .

    1. Re:specialized media delivery is obsolete by slack_justyb · · Score: 4, Insightful

      through generalized methods

      This is the thing that should get people moving and yet barely incites a reaction. The Internet is only a generalized method because of net neutrality. If that is gone, the Internet is no better than having cable TV or Sat TV, it just becomes a standard piece of hardware like a TV, but the TV itself is useless without content. The Internet works because content is equalized and it is equalized because it is all served the same way at the same rate without regard of the origin. I can't understand why American's are not marching with tiki torches in hand outside the FCC building, it literally boggles my mind.

    2. Re:specialized media delivery is obsolete by Solandri · · Score: 2

      Because in a normal market, something like net neutrality is not needed. People pay an ISP for service. if the ISP tries to throttle certain websites to extort money from those sites, people notice the slowdown, hear from a friend that those sites work just fine on his ISP, and switch to their friend's ISP. It's called giving your customers what the want - a hallmark of what makes a market economy function. Any ISP that tries to selectively throttle sites is shooting themselves in the foot.

      The only reason net neutrality is an issue is because local governments have granted certain ISPs a monopoly in their area. Since the customers in that area have no ability to switch to a different ISP, the ISP becomes emboldened to extort money from websites for "access" to their monopolized customers. In other words, net neutrality is government regulation to try to fix a problem created by government regulation. It's not necessary unless you think government-granted monopolies are also necessary.

      The problem with Americans isn't that they don't support net neutrality. It's that they assume ISPs are a competitive market, when it's not. Even you have completely missed the fact that the real problem is the local monopolies.

  3. Yes, but so what? by seven+of+five · · Score: 4, Interesting

    Cable fees just as high as they ever were... where's the incentive to stay with cable?

    1. Re:Yes, but so what? by 93+Escort+Wagon · · Score: 3, Interesting

      I love how Comcast keeps sending me adverts to purchase their "Triple Play" package - Internet, Cable TV, IP-based home phone. We haven't had a "home phone" in years, thanks to our cell phones... and we cut back to the lowest tier cable + internet package several years ago. The only reason we keep even THAT is my wife likes all those silly NCIS:SVU:NKVD:IOU series that've been on forever.

      It's bad enough that the price of Comcast's lowest Cable Internet + TV tier has climbed to $85 a month now in this region... but still, even that's $55/month less than we were paying them before we "downgraded". But why on earth do they think we'd want to start giving them $200/month - or more - to add a pointless home phone line? Their thinking is apparently still rooted in the 1980s...

      --
      #DeleteChrome
    2. Re:Yes, but so what? by mark-t · · Score: 2

      Because it's still cheaper than subscribing to the 4 or 5 different streaming services you'd have to otherwise subscribe to in order to get 100% of the programs that you like. You can get about 80% with just one streaming service, and maybe 90% with 2, and it takes another 2 or 3 to get the remainder of the shows that you really want to watch.

  4. HAHA by XSportSeeker · · Score: 5, Informative

    Well, I dunno how things are there in the US, but if it's anything like Brazil (and I think it is), people should be celebrating on the streets.

    Cable TV companies are oligopolies, some of the biggest companies in the country, and they abused their position in every way possible. Price gouging, exploiting legal loopholes for shady tie-ins, bundling sales, chopping up consumer rights in every way possible, offering the worst costumer service imaginable, using aggressive marketing tactics and whatnot.

    And they constantly keep trying to change the rules and force the costumers to either pay more, or receive less, on lame justifications that they don't have enough money to upgrade their infrastructure, all the while posting record profits every year.

    A whole set of consumer laws in recent years were passed because of them, including anti spam/telemarketing call laws, the entire net neutrality debacle, a bunch of stuff regarding how call centers should work to attend their costumers, etc etc.

    Every year they come up to threaten yet another restringent rule that will kill connection for a significant portion of their users. As if they could re-write the contracts we agreed upon when signing up for the service.

    The more market share for cable TV shrinks, the better for everyone as I see it. It'll be better for people who likes their cable, as the companies will have to fight to keep them and give them better service, and more options for us who never cared about cable in the first place.

    I went over a decade having to pay for cable just because there was some shady bundling crap that made it cheaper to pay for the entire package rather than paying for Internet alone. The majority of the country are still stuck on this deal because they have no other options. Like I said, oligopolies. They will price fix, they will close deals behind curtains to dominate certain areas, they will exploit people as much as they can.

    Fortunately, I moved to a place where there's fiber Internet available... jumped at the opportunity as fast as I could, it's like I'm finally getting what I pay for. No more unexplained outages, a fair working connection for the price I pay (which is lower than if I had to pay for the cable TV/Internet bundle), good costumer service, and no lies on speed, throttling practices and data caps.

  5. There are a couple of simple reasons by Old-Claimjumper · · Score: 2

    First:
    I subscribe to one of the dish TV services. They rave about how great they are offering me 180-something channels. Of which I can find something to watch on exactly four. The rest are sales blurbs (lots of sales blurbs) or religious pandering for not-my-religion or Spanish language or ancient re-runs. (sorry, no offence meant, but I don't speak Spanish. Now where are the German language channels? But I digress). So I am paying all this money to watch my local city's news at 9:00, weather, an occasional old movie without commercials and re-runs of the Big Bang Theory. I don't care about the other 180-something chunks of wasted bandwidth.
    Second:
    I remember the early 1980s when cable was first starting to penetrate the markets. Their big claim was that rather than all the commercials on broadcast TV I only pay a single monthly fee and watch commercial-free television. Then the marketeers discovered that they once again had a bunch of captive eyeballs. So I surf past a movie that I should like. It's theatre length was 72 minutes and it runs from 6:00 to 9:00. Three hours. guess what they fill the extra time with?

    Cable and satellite TV are dying because they are dinosaurs milking an old abusive business model and not understanding how the world has changed.

  6. Re:Lessons to be learned by 93+Escort+Wagon · · Score: 3, Interesting

    Get in touch with them - why? For commiseration? It's not as if the newspaper and publishing industries have figured out a solution either.

    --
    #DeleteChrome
  7. Re:Lessons to be learned by bogaboga · · Score: 2

    But what really, do you think is going through a CEO's mind?

    While I sympathize especially with employees that may lose jobs, I have no mercy for companies that used to gouge ordinary folk with tens of [useless] channels in the not so distant past.

  8. What good is a bundle if you donâ(TM)t value by infosinger · · Score: 2

    The largest cost in a typical standard non-premium bundle is sports. In short it is forcing people to subsidize sports fans. No wonder people are going to cheaper non-sports alternatives where live TV is not that important.

  9. Dear cable providers by OneHundredAndTen · · Score: 4, Insightful

    Start offering services a la carte, at a reasonable price, and many of us might consider signing up again. Persist in your ridiculous extortions tactics, whereby to watch a couple of channels that people are interested in they have to pay for dozens that only carry junk, and expect the rate of defections to increase. Your call.

  10. Cable is convenient! by Anonymous Coward · · Score: 5, Funny

    Cable is convenient!

    You can watch it on the box we approve, at the time we set, on the channel we set, at the resolution we set, on the box you pay to rent from us.

    Don't like it at that time, pay to record it, don't forget you pay to record the commercials too.

    Don't watch it in time, don't worry, rent the episode from us!

    Don't like the content in SD? Pay more for HD, with HD commercials!

    Don't like the channel, pay for the same channel, in HD, timeshifted, with timeshifted commercials!

    100 Channels of crap

    100 Channels of crap in HD!

    100 Channels of timeshifted crap!

    100 channels of timeshifted HD crap!

    10 Channels of sports, but what you want to watch is blacked out!

    10 Channels of radio, playing crap, and with commercials!

    10 Channels of shopping crap!

    Don't forget, we have tons of C-F grade movies, with lots of commercials, with the swearing cut out, and did we mention commercials?

    We rotate in 1-5 A-B grade movies, but they are the same movies, the C-F grade movies get constantly added! You can watch Overboard! as many times as you can stomach!

    All for a small monthly fee!

    -Cable box rental fee
    -Cable fee
    -Fee payment fee
    -FCC Fee
    -FCC Surcharge
    -FCC Levy
    -FCC Premium
    -Local Content Fee
    -Local Content Improvement Fee Premium

    Ditch netflix and their cheap boxes and sticks! Your good old clunky power-hungry cable box is where it's at!

  11. Cord cutting is not the reason. by 140Mandak262Jamuna · · Score: 4, Insightful
    Cord cutting is not the reason, it is merely the symptom.

    The cable companies are regulated utilities, granted monopoly in the areas they operation. They pushed through rate increase after rate increase, bundled useless channels, had abysmal customer service and all the arrogant entitlement attitude that comes with being a monopoly.

    All their infrastructure has already been paid for thanks to friendly regulators and relentless rate increases. They could have dropped their prices and made it impossible for the wireless companies to compete. They could have improved customer service. But no. They believed they are entitled to cash delivered to their coffers in fire hoses. They believed they had the customers by their balls and wanted to how hard the customers will scream and how hard they can squeeze.

    They can still fight back. Their infrastructure has been paid for, and it has much larger bandwidths than cell towers. They can compete if they wanted to compete.

    But they don't want to compete. Looks like.

    --
    sed -e 's/Chuck Norris/Rajnikant/g' joke > fact
    1. Re:Cord cutting is not the reason. by burtosis · · Score: 2

      Why compete when you can collude with no risk?

  12. DirecTV used to beat cable in price. Not anymore. by Tjp($)pjT · · Score: 3, Informative

    I am not a sports fan. I pay a regional sports fee. Why? I get over 200 channels. Watch, tops, a couple dozen. Why pay for the others? Ala carte is suppressed by the cable and satellite providers, but it is how to save their industry and negotiate lower fees to the source owners. Why license CNN if only 5% view CNN? The single purpose channels are also a losing proposition. And then there are the nickel and dime fees, extra receiver, pay $7.99 a month. DVR ability, pay per month, HD pay per month, 4K WOW pay per month. Formerly you'd subscribe to a movie package and the next would cost less, then less for the third, etc. Now they not only cost more per package than Netflix and way more than Amazon (with Prime Video as a perk)... Video on demand? A great concept, except it also comes with commercials you can't fast forward through. And you're paying for it already. I used to get every channel except sports and it cost about $90 a month. Now my basic "total choice that is far from total" costs that, and it more than doubles with all the added fees. Add that to "buying" a DVR/Receiver that you are really leasing monthly after paying them more than the cost of manufacture for a device locked to their system... Wow. If they started reducing fees and negotiating cheaper costs, like put networks in a selectable package and see how fast the network stations dropped their ask for presence. Yes, You pay for the networks through higher fees, and the networks still get to count you for advertising rates. Everyone is asking a bit too much and the broadcast model is going to collapse. I really want to eliminate the high cost of carriage of sports channels etc. Watch their ad rates drop as people are no longer counted as potential viewers. Then watch as the cable providers demand cheaper fees. And then watch as they fail to pass them on and still fail.

    --
    - Tjp

    I am in wallow with my inner money grubbing capitalistic pig. ... Oink!

  13. Re:Lessons to be learned by AK+Marc · · Score: 3, Interesting

    Most newspapers have transitioned into a hybrid online/paper model. The cable TV model can follow. They have the rights to shows in the area. But they don't have any local streaming setup. There are piles of options they refuse to even consider, sounds like the newspapers, right after subscriptions flatlined and before the cliff.

  14. Re: Lessons to be learned by Monster_user · · Score: 3, Insightful

    I like being able to watch TV on my own schedule. Not having to miss out on my preferred shows due to conflicting schedules regarding things more important or time sensitive than relaxing.

  15. NFL might lead to an acceleration by grasshoppa · · Score: 2, Insightful

    Preface: I have no political or philosophical position on whether NFL players should stand or kneel for the pledge. I'm speaking not of their "cause", but rather of it's effects.

    The primary reason most people I know still have cable is because of sports ( football, baseball primarily ). With the NFL players doing what they can to offend and drive away their base, I wonder if we'll see a dramatic acceleration from this quarter forward as more people realize that spending 100+ bucks a month just to get sports is a waste of cash.

    --
    Mod me down with all of your hatred and your journey towards the dark side will be complete!
    1. Re:NFL might lead to an acceleration by schematix · · Score: 3, Insightful

      yah. i am. haven't watched a single NFL game all season and that comes from someone who has watched the NFL constantly for decades. i don't even consider myself to be extremely patriotic. it's not about the flag. to me the issue is deeper. its thugs protesting that when they break the law, they shouldn't be punished. i am not ok with supporting people who go out of their way to support people who break the law. As a white person have *never* had a positive interaction with law enforcement. I've been pulled over multiple times for "speeding" when i wasn't speeding (i'm not a speeder as evidenced by the fact i've had never had speeding ticket). these were all police mistakes or phishing expeditions. However, i remained honest and respectful in the face of false accusations, and the issues were resolved. If you run from the police, attack the police, or otherwise don't act as requested you are on shaky ground. it's not racism. it's stupidity and i don't support it.

      --
      Scott
    2. Re:NFL might lead to an acceleration by grasshoppa · · Score: 4, Insightful

      Offended might be the wrong word. What's actually happening is far worse ( for the NFL ).

      Let me ask you this: Why do people cheer for specific teams? Rosters change, coaches come and go, management and owners change. Hell, you can't even rely on a team to stay in the same city. When you come right down to it, people are fans of nothing more than a name. So how does that work? How does slavish devotion to a name result in very serious amounts of cash being extracted from fans?

      Tribalism. Humanity is, at it's core, tribal. Fans view these teams as "their tribe", which enables all the other behaviors that follow. And as long as that reality is maintained, the cash will continue to flow.

      Enter the protests; the protesting players are no longer a part of the tribe. They are shattering that reality. Without realizing it, fans are waking up to the fact that it's just a team name and one they can live without.

      So offended is probably the wrong word. If you offend a friend, you can apologize and everything is fine. The NFL protests, however, are creating a dynamic where the fans can't go back to being in the same tribe as their team's players. Even if the players profusely apologize ( which I doubt, given their recent remarks ), the fans will always have doubts, and those doubts will translate into a very serious loss of revenue.

      --
      Mod me down with all of your hatred and your journey towards the dark side will be complete!
    3. Re:NFL might lead to an acceleration by Darinbob · · Score: 2

      I've been on a jury. There is always at least one person who refuses to believe a law enforcement officer would lie. I was actually on a jury that somehow had 3 people who were ex law enforcement or worked in a police station, and they were more dubious of a police testimony than the others were.

  16. Traditional TV by I'm+New+Around+Here · · Score: 2

    Why are they calling satellite and cable TV "traditional"? Seems like free, over-the-air broadcast is traditional TV.

    --
    If you think I voted for Trump because of this post, you're wrong. I voted for Dr. Jill Stein of the Green Party. Again.
  17. Re: Lessons to be learned by Monster_user · · Score: 2

    Streaming "locally" may not be a cost effective solution.

    Besides, are you paying for less, in that being a local 24 hour stream? Or paying for "Hulu" merged with local programming for a higher price than Hulu? Does the price of Internet+Hulu compare to traditional cable subscriptions?

    My local networks have small scale streaming options for locally created content, ones which usually get overloaded during unscheduled major events like Tornadoes or Hurricanes. Occasionally even during scheduled ones like elections or New Year's eve, etc. Many local non-station affiliated content providers also have their own streaming options (churches on YouTube for the main example.)

    Another problem is consumer traffic. Is it simpler to order cable service from a different time zone, and have to drive miles to exchange a cable box? Or is it better to do business with a service in the local area? -- Switching to the internet, is it easier to do business with a large mainstream site, or with some "huffingtoncountytelcosteaming.net" service provider with a smaller selection of content? Local cable companies are going to be reduced to internet providers, the future of which appears to be LTE at 10mbps. Which means cable companies will primarily exist to support cellular infrastructure, in more remote areas.

  18. Re:Dumping by Anonymous Coward · · Score: 2, Informative

    Literally the only reason they want people to bundle is so they can tell investors that the cable and phone portions of their business isn't tanking. It's anti-consumer and dishonest. Fuck'em.

  19. Re:Lessons to be learned by psycho12345 · · Score: 2

    I agree with this, but they really can't cut their price in half. Disney and co are too greedy to allow that to happen. Yes, the bulk of the cost you see from a cable provider is the cost of the content from the content provider, which is basically Time Warner, Disney, NBC Universal, and then the various regional networks. Why do you think ATT is buying Time Warner in the first place? Sure it makes them money, but more importantly, it converts a former cost into a revenue stream.

  20. Re:Lessons to be learned by rtb61 · · Score: 2

    When you are the publisher, the leach, the middle man, the parasite (when publishers were printers or broadcasters it was different), you will have right to nothing in the digital era, everyone will be publishing direct and if you want to collate that publishing, you will have to provide real services to justify any payment and not take 30% for attacking direct publishing, obstructing broadband, corporate cartels censoring non-'publisher' controlled content, using claims to piracy to shut down competitors, most egregious example false DMCA complaints without any penalty basically corruption from the top down.

    News and journalism is entirely different and there is a real definitive financially sound model to take them into the future and clean up the news, just not the time yet.

    --
    Chaos - everything, everywhere, everywhen
  21. Three words... by erp_consultant · · Score: 2, Informative

    Get an antenna. I just bought a new house out in the boonies and it made me take a long hard look at cable. At the old house I was paying $220 a month for tv and internet. I never really paid attention to the bill and was a bit shocked to see how much it was. At most I was watching 10 channels. More and more I was watching Amazon.

    I did a little research and ended up buying a Mohu Leaf antenna. $18 at WalMart. Damned if that thing isn't picking up about 40 channels. Now granted, some of them are shopping channels, some are religious, some are spanish but I'm getting all the local channels and the picture is fantastic. What my research also led me to understand is the the satellite and cable companies compress the signal so they can fit more data in their pipe. So 1080 doesn't really mean 1080. If you want to really see what 1080 resolution looks like get one of those antennas and you will immediately see how much sharper the picture is.

    Then i have Amazon video, which I consider a freebee since I got Prime mainly for the shipping savings. That has plenty of stuff worth watching. I stumbled across something called Pluto tv. It's an app on Roku with free tv and movies. It has commercials but so does cable - and I'm not paying anything for Pluto.

    I'm debating on getting Netflix again but probably won't. I have enough stuff to watch. And I'm saving about $150/month in the process. Life is good. The cable companies can go get stuffed.

    1. Re:Three words... by erp_consultant · · Score: 2

      "Is Terrestrial HD so much different in the US?" - Well in my experience, yeah it is. The images on the OTA antenna were much better than what I was seeing with my cable provider. Same channel, same content. Now I don't have any technical benchmarks to back it up but I know what I saw and it certainly looked a lot better to my eyes on the antenna. Your experience may be different and I can't speak to that.

      My point was that this cheap antenna brought in a lot more channels than I thought possible and many of them looked a lot better than my expensive cable service was giving me. Bye bye cable.

  22. Re: Lessons to be learned by Thundercat007 · · Score: 2

    They tried something different in Canada, offered a barebones cheap minimum package for low income then can add channels as needed. Boasted how great it was. The only problem was, the channels you got in the basic package were the ones nobody wanted and by the time you added the 5 channels you do want, it cost more than a package.

  23. Re:Lessons to be learned by careysub · · Score: 2

    I have been able to write essentially this same comment every year since cable hit is peak six years ago.

    Cable companies are monopolies and behave exactly like all monopolies. They charge every customer extra as rent just because they can. And when customers start rebelling and refusing to sign up or cut service they have, even though they have no competitor cable companies to buy service from, the thought that maybe they should lower prices or provide better service will never cross their minds, ever.

    Instead the focus of cable companies is to increase profits by sweetheart legislation that maintains their monopoly control of broadband access, and turn that into a cash cow by stripping away net neutrality so that it can become a perpetual toll booth collecting rents.

    --
    Starships were meant to fly, Hands up and touch the sky - Nicky Minaj