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Cord-Cutting Keeps Churning: US Pay-TV Cancelers To Hit 33 Million in 2018 (Study) (variety.com)

Millions of Americans have already scrapped traditional pay-TV service, and the exodus is expected to continue apace in 2018. From a report: This year, the number of cord-cutters in the U.S. -- consumers who have ever cancelled traditional pay-TV service and do not resubscribe -- will climb 32.8%, to 33.0 million adults, according to new estimates from research firm eMarketer. That's compared with a total of 24.9 million cord-cutters as of the end of 2017, which was up 43.6% year over year (and an upward revision from eMarketer's previous 22 million estimate). That said, even as the traditional pay-TV universe shrinks, the number of viewers accessing over-the-top, internet-delivered video services keeps growing. About 147.5 million people in the U.S. watch Netflix at least once per month, according to eMarketer's July 2018 estimates. That's followed by Amazon Prime Video (88.7 million), Hulu (55 million), HBO Now (17.1 million) and Dish's Sling TV (6.8 million).

28 of 200 comments (clear)

  1. Nope...they're just smart by FatGath · · Score: 2

    Free live streams are everywhere and easy to find.

    1. Re:Nope...they're just smart by Ferocitus · · Score: 4, Insightful

      So you're a thief, eh?

      The owner still has their original content, so nothing was stolen.

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      USB, USB, USB!
  2. Still have to pay Comcast... by Kenja · · Score: 4, Interesting

    Do we really think the cable companies care, so long as we're still paying them for the internet access? They have a monopoly no mater how you look at it.

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    "Have you ever thought about just turning off the TV, sitting down with your kids, and hitting them?"
    1. Re:Still have to pay Comcast... by TechyImmigrant · · Score: 4, Insightful

      Do we really think the cable companies care, so long as we're still paying them for the internet access? They have a monopoly no mater how you look at it.

      They certainly give the impression they do with their internet+TV+phone bundling.

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      I should use this sig to advertise my book ISBN-13 : 978-1501515132.
    2. Re:Still have to pay Comcast... by jwhyche · · Score: 4, Interesting

      They certainly give the impression they do with their internet+TV+phone bundling

      That is the impression that I got when I cancelled my digital TV service to go only internet. That lady was tripping all over herself to make sure I had at least basic cable. She even took $25 off the internet only option I was looking at to give me basic cable. So I basically got free basic cable and a $25 discount.

      Suddenly, I'm not so sure I got a great deal. What did Aahz say? "Count your fingers and your toes, then your nearest relatives?"

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    3. Re:Still have to pay Comcast... by avandesande · · Score: 4, Informative

      They do this so they can claim to advertisers that they have XYZ number of customers.

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      love is just extroverted narcissism
    4. Re:Still have to pay Comcast... by jwhyche · · Score: 2

      Well I guess they can count me as a customer even though the basic cable isn't even hooked up. Come to think of it. I'm not sure my TV has a way to hook up a basic cable to it.

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  3. Re:this is how you tell friendless nerds by b0s0z0ku · · Score: 5, Funny

    Sure we do -- with the money saved from not paying for cable, we can attend actual games :D

  4. "Cord-cutting" is a presumptive term by Pfhorrest · · Score: 4, Interesting

    I've always disliked the term "cord-cutting", because it presumes that having a cable TV subscription is the normal default state of affairs, and that it's some weird deviance from that norm to not buy a service that you would normally not have if you didn't go out of your way to buy it.

    When I first moved out on my own, and had to start paying my own utilities and such, I was really tight for cash and so decided that I didn't need to spend my very limited money just to watch TV. Fast forward a decade or two and I still don't have TV. I never have had TV, at least not since it could rightly be said that *I* did or didn't have it, rather than my parents.

    I'm not a cord-cutter, because I never had a cord to cut.

    How many of the tallied "cord-cutters" in these figures are like me? Especially younger people, who increasingly see TV as unnecessary, and who are increasingly strapped for cash they are unlikely to waste even starting up service for an unnecessary entertainment package when they could just as well do without.

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    "I am Sam. Sam I am. I do not like trolls, flames, or spam."
    1. Re:"Cord-cutting" is a presumptive term by CrimsonAvenger · · Score: 3, Informative

      How many of the tallied "cord-cutters" in these figures are like me?

      None of them?

      From TFS: "cord-cutters in the U.S. -- consumers who have ever cancelled traditional pay-TV service and do not resubscribe".

      Which doesn't seem to include people like you, who have never had "traditional pay-TV service".

      Note that I DO fit the definition from TFS. But I'm not a NEW cord-cutter, since I did my cord cutting a couple-three decades back....

      --

      "I do not agree with what you say, but I will defend to the death your right to say it"
    2. Re:"Cord-cutting" is a presumptive term by Pfhorrest · · Score: 2

      You seem really intend on harming on that meme about people seeming intent on people knowing they don't have TV, in a thread explicitly about how many people these days don't have TV.

      I'm not calling attention to the fact that I, like the rest of those 33 million people under discussion, don't have TV. I'm calling attention to the fact that I, and maybe many of those others, didn't "get rid of" TV, but just never bothered to get it in the first place.

      This "cord cutting" idea reminds me of the RIAA counting declining music sales as "losses". No, industry associations, not getting as many sales are you hoped for is not the same thing as losing something. People deciding not to buy TV is not the same as some mass exodus from TV-land. You can't exodus from somewhere you never were, and more and more people deciding not to go there does not a mass exodus make.

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      -Forrest Cameranesi, Geek of all Trades
      "I am Sam. Sam I am. I do not like trolls, flames, or spam."
    3. Re:"Cord-cutting" is a presumptive term by jwhyche · · Score: 2

      I find interesting on YouTube to make up the gap

      My son and son in law almost exclusively like to watch youtube. There is some pretty good content on there and with some high production values.

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    4. Re:"Cord-cutting" is a presumptive term by cayenne8 · · Score: 2

      I've always disliked the term "cord-cutting", because it presumes that having a cable TV subscription is the normal default state of affairs, and that it's some weird deviance from that norm to not buy a service that you would normally not have if you didn't go out of your way to buy it.

      Well, yes..it IS the norm. It has been for a long time, but I would concede that things are changing.

      I'm a bit older, but I've never known a single person in my life, that did not have TV and was not connected to cable. I have cut the cord, did it a year or so ago, I stream Netflix, Amazon Prime and Playstation VUE...I also have Tivo's set up for OTA local TV.

      I have a friend that does SlingTV and Netflix, etc.

      It is becoming more normal to only stream, but I would posit that you are in a very slim minority that have never had TV and were never connected in any fashion.

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      Light travels faster than sound. This is why some people appear bright until you hear them speak.........
  5. Sports by lazarus · · Score: 5, Insightful

    The end of "cable TV" will be when the sports broadcasters start making deals with the over-the-top suppliers. Until that happens people will continue to pay telcos and telcos will continue to find creative bundling ways to take as much of our money as they can.

    That whole industry is like watching a train wreck in slow motion.

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    I am not interested in articles about life extension advancements.
    1. Re:Sports by WillAffleckUW · · Score: 2

      Just watch the Spanish language versions that your HDTV picks up free.

      Almost everything is there. Then just turn on SAP (secondary audio program) on that channel, and, mes amigos, it gives you English on the Spanish broadcast.

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      -- Tigger warning: This post may contain tiggers! --
  6. Re:this is how you tell friendless nerds by Anonymous Coward · · Score: 5, Interesting

    they donâ(TM)t watch live sports

    We participate in live sports. We have a bunch of soccer, swim, softball, touch football and tennis leagues all over my area - and they're pretty cheap - less than the cost of one month of cable or satellite.

    We get exercise, hang out, talk face to face, and the single people meet other single people. For the price of three months of Comca$t XFinity, I can buy a whole years of tennis league and two new rackets.

    Now watching professional or college sports on TV is just passive entertainment.

  7. Re:Nickel and dimed to death by jwhyche · · Score: 4, Interesting
    how much TV can a person realistically watch?

    Depends on how big your family is. But to answer your first question, No. If you have Netflix you really don't need HBO.

    My whole family uses our netflix subscription. I personally subscribe to Curiosity Stream and Great Courses Plus. My daughter has a Cruncyroll subscription. My son and son in law are pretty cheap so they both get by with youtube.

    If it was just me in the house there would only be GreatCourses Plus and Curiosity Stream and the PBS app. I'm not sure about Netflix.

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  8. Re:this is how you tell friendless nerds by Opportunist · · Score: 3, Insightful

    I watched the whole world cup recently on streams. Legally. Welcome to the 21st century.

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    We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
  9. Pay it here or pay it there, but still paying it by Fencepost · · Score: 2

    I've looked at the cord-cutting possibilities in the past, but what it really came down to was that for the same set of things that my wife watches now (including a lot of sports), I'd be paying close to the same amount (or more) for various subscriptions plus wasting time tracking down dodgy and unreliable live sports streams, all in the interest of saving what, $10-15 a month at most? Maybe? In a good month....

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    fencepost
    just a little off
  10. My HDTV antenna works fine by WillAffleckUW · · Score: 2

    That said, I probably watch way more Crunchyroll when it's not soccer season (the only reason I do cable)

    I think I paid like $30 for the HDTV antenna, and it lets me get a lot of other services as well, which if you can speak multiple languages, is super sweet.

    Cable did this to themselves.

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    -- Tigger warning: This post may contain tiggers! --
  11. Re:Cable and Internet is cheaper than just Interne by cayenne8 · · Score: 2

    Cutters must be in cities with Google Fiber or some other non-mega-cartel(s) controlling internet access.

    I actually have 3 different providers - Verizon, RCN, and Comcast.

    For all three of them, there is no way to get a decent connection of at least 50Mb down without bundling in cable. It is actually cheaper to buy the bundle with 50MB down than just internet itself.

    Hmm...well, you might look into getting a business connection, takes no real proof of anything, and you can get a good connection, low level SLA and no ports blocked or throttling.

    I've been on my plan for years with Cox cable and pay $69/mo.

    Also, why would you need 50 Mb down? HD tv doesn't require that much, you can stream quite readily with multiple connections going on (multiple tvs in home on different channels at same time) for 20Mb range.....

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    Light travels faster than sound. This is why some people appear bright until you hear them speak.........
  12. Re:Nickel and dimed to death by EvilSS · · Score: 4, Insightful

    I'm all for cord-cutting and 'sticking it to the man', but I would spend almost as much for single services such as HBO, Netflix, etc. (10-15$/month for each service) that I do currently for FiOS.

    Why would you have every service every month? This is what gets me, people are so used to cable they forget they don't have to pay each month. Want to watch GoT? Sub when it's running and cancel. I keep Hulu and Netflix pretty much all the time and swap out other streaming services as they have shows I want to watch. Most I wait for the show to end and binge them in a month. Then poof, gone until I need it again.

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  13. Re:this is how you tell friendless nerds by HornWumpus · · Score: 5, Funny

    I almost saw a goal! - Homer

    --
    John McAfee 'It was like that time I hired that Bangkok prostitute; to do my taxes, while I fucked my accountant'
  14. Survey Says... by Strider- · · Score: 3, Funny

    I actually responded to a telephone survey on this topic a few days ago (here in Canada). At the end, my basic point to the person taking the survey was "Why in God's name would I pay someone to show me advertising? Get the advertising down to 2 to 3 minutes an hour, and we'll talk." Instead, I have Netflix and Prime for watching what I can, and Usenet to grab everything else that isn't on Prime or Netflix.

    Every time I travel and wind up watching the TV in Hotel rooms, it just boggles my mind at how people can put up with so much advertising.

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    ...si hoc legere nimium eruditionis habes...
  15. Re:Cable and Internet is cheaper than just Interne by TomBauserman · · Score: 2

    Because with mediacom there's a data cap and the 50 Mb down only has 200Gb cap. Which with a family watching Netflix, Amazon, Hulu we hit that in less than two weeks. The 100 Mb down has a 1Tb cap.

  16. Re:Nickel and dimed to death by jwhyche · · Score: 2

    That's dumb of you both to say. Netflix doesn't equal HBO

    Not really. Not wanting to be nickled and dimed by having a dozen different subscriptions to watch a handful of shows on each. My rule is if it isn't on Netflix then I'm not going to watch it. I actually have a lot more interesting things to do with my time than watch TV. So if it wasn't for my family I doubt that I would even have Netflix. I would much rather watch a documentary or a lecture than most of the crap on netflix anyway.

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  17. I ditched cable tv years ago by kilodelta · · Score: 2

    Why - because they kept hiking the rates for it. When I called to see if we could lower the bill they said they could add phone service for $29.99 a month. I told them "What are you trying to get me to cut the cord completely?"

    And fyi it's Cox Communications. Now I read Susan Crawford's "Captive Audience" and in it she says the cable providers overcharge like mad for net service. For example she said the actual cost to provide data on Comcast network was $2 per month so why are they charging closet to $100 a month. Same is true for Cox too.

  18. Re:Nickel and dimed to death by jwhyche · · Score: 2

    I was keeping digital cable TV around for just this reason. I would like to have something playing in the background just for random background noise. Then I did a survey on what everyone in my house watched. I found that I was the only one watching the digital cable service, and basically all I was doing was having it play Foxnews to a empty room. Basically, I was paying $60 a month for Foxnews. One of those WTF moments.

    I now achieve the same thing with Plex. I created a playlist of old TV shows, Nightcourt, Hogans Heros, Gilligans Island, Brady Bunch, and tossed in some Bugs Bunny cartoons. Now when I want random background noise I just hit shuffle on Plex. The Bugs Bunny might have to go thought. I find myself skipping all the rest of the shows and watching BB. Maybe a BB playlist would be in order.....

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