Tim Cook To Investors: Apple is Working on Future Products That Will 'Blow You Away' (macrumors.com)

Speaking to investors on Friday, Apple CEO Tim Cook said he has "never been more optimistic" about where the company is today and where it's heading. He said the company is "planting seeds" and "rolling the dice" on future products that will just "blow you away." A story adds: Cook went on to say that Apple's eventual goal is to be able reduce the price of the 2018 Retina MacBook Air, which currently starts at $1,200. In reference to the Apple Watch and the AirPods, Cook said there's a "long, great roadmap" of "fantastic" products on the horizon. [...] On the topic of services, Cook said Apple is well on its way towards meeting the goal it set in 2016, which was to double its $25 billion revenue by 2020.

Comments

Wait... what happened to the famous pipeline?

[sandbagger]

They've killed off much of the ecosystem of products -- time capsules, excellent routers and repeaters, monitors -- and the entire line computer like is now made of laptop parts, they killed off their support for education, and their pro applications and computers. Could it be that the famous pipeline of products they promised after Jobs's death was smoke and mirrors? For shame!

In-no-way-vation.

[az-saguaro]

I read the article.
I can't wait for the future.

" Cook said that Apple is "rolling the dice" on some future products that will "blow you away "
Thank goodness they are just rolling the dice, and not betting the farm, because the following are all too ho-hum. Yawn.

" eventual goal is to be able reduce the price of the 2018 Retina MacBook Air "
That would be nice. Hardly revolutionary. The only minds to be blown are those who cannot believe that Apple would make a budget minded model, and I think their heads are safe for now.

" in reference to the Apple Watch and the AirPods, there's a long, great roadmap of fantastic products on the horizon "
They have already risen over the horizon. In the past, Apple moved the industry and society when they founded new concepts, not spinning what's already in the barn.

" while Cook did not go into more detail "
There's your sign.

" rumors have suggested that AirPods coming in the near future will be available in new colors (black) and support and the ability to be wirelessly charged "
Thank goodness, lack of black is the only thing that has kept me from buying into the Apple ecosystem. And don't all you cynics be discounting the wireless charger - less chance of scratching that beautiful new finish. Now, if they gave you a jar of Turtle Wax with the phone, that would indeed be revolutionary.

" more ambitious products are also rumored, including a pair of augmented reality smart glasses and perhaps even a full self-driving vehicle "
AR and VR are certainly hot topics, but that is because everyone else is already making geek goggles (e.g. MS), or already gave it up (Google). Self driving cars - now there's an idea - why didn't anyone think of that before?

" on the topic of services, goal to double its $25 billion revenue by 2020 "
Thank goodness, I was starting to think that this was a fabricated story, fake news, but there it is, the real Apple.

" two new products in the services category, including a new streaming TV service with original shows and a new Apple News service with subscription for a monthly fee "
Perhaps they should ask Amazon, Google, Netflix, Hulu, MS, and the others for some brotherly advice.

" Cook also said that Apple is pushing for regulation against tech companies like Facebook and Google that build data profiles of their users. Apple has long been an advocate for customer privacy "
Okay, good for them. We pay our respects.

Innovation can be hard, and for every million products made, only one comes along that changes everything. Apple and Jobs used to do that. Now, the Cook in the kitchen is just making re-hash. Why is this even news? (Trick question see above, 2 times $25 billion).

Re:They have had successes, and more to come

[phantomfive]

Not only did Apple go from zero to the biggest watchmaker in the world in under two years, but they now outsell the entire Swiss watchmaking industry combined.

You should realize that the Swiss watchmaking industry is not very big. The watch industry is not very big, having been destroyed by the cell phone industry. It's an impressive sounding fact, but a number would give more concreteness and clarity.