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US Users Are Leaving Facebook by the Millions, Research Says (marketplace.org)

Posted by msmash on from the good-riddance dept.

An anonymous reader shares a report: All the bad press about Facebook might be catching up to the company. New numbers from Edison Research show an an estimated 15 million fewer users in the United States compared to 2017. The biggest drop is in the very desirable 12- to 34-year-old group. Marketplace Tech got a first look at Edison's latest social media research. It revealed almost 80 percent of people in the U.S. are posting, tweeting or snapping, but fewer are going to Facebook.

3 of 174 comments (clear)

  1. No, they're not by DogDude · · Score: 5, Insightful

    They're just moving from one of Facebook's data collecting websites (facebook.com) to a different one (instagram.com). They're still giving Facebook roughly the same amount of data.

    --
    I don't respond to AC's.
    1. Re:No, they're not by L_R_Shaw · · Score: 5, Insightful

      The problem for Facebook is the amount of personal data that is uploaded to Instagram is vastly less valuable.

      Instagram accounts are for the most part just a username, some banal tag line, and a bunch of emojis along with the stream of lifestyle photos. Valuable, yes, but nowhere near the comprehensive personal data that Facebook users were uploading to their accounts.

  2. Re:"Users" by OffTheLip · · Score: 5, Interesting

    Can the users even truly "leave" Facebook? It's like the Hotel California, 'You can check out any time you like But you can never leave',