You know, where the bad guy (SCO) comes out and talks trash about the good guy (IBM). Then when the good guy comes out to attack him, he gets jumped by another bad guy (Microsoft). And then just as they're about to pummel the hell out of IBM, Novell comes out of the crowd brandishing a folding chair...
Next week they'll be a tag match to determine the UNIX championship...in the cage!
I don't appreciate your tone. I am not a marketing genius, however I do have a background in communication theory. But here on Slashdot, we're both just pundits. The only difference is that one of us is an asshole about it.
Mr. Marketing Genius, you are arguing what communication theorists call the "magic bullet" theory. In other words, people receive a communication, and they decide to act on it. The louder you broadcast, the more people will hear.
If it was as simple as this, then the sales for games would be directly proportional to money spent on ads. "Blinx the Timesweeper" would top the charts, while Zelda wouldn't have sold anything. New Coke would still be on the shelves.
Tell me, what's the exposure difference between "An NFL2k3 commercial during every break" and "an NFL2k3 commercial during every commercial break, in Monday night games only." There's something called decreasing marginal utility, you should look it up.
What are SEGA's best selling games? Sonic the Hedgehog and Virtua Fighter. Both games had great pedigrees, and modest advertising campaigns. What other highly marketable and original games has SEGA passed on advertising (Jet Set Radio, Beach Spikers, House of the Dead 3) to splash on more football advertising? Is it worth $10 million? Would that money be better spent developing more games, or advertising others? "Don't put your eggs in one basket," is what i mean.
During the 2003 season, I didn't see a single commercial break in any football game which did not include an NFL2k3 advertisement. And I watch a lot of football.
That type of exposure costs millions. And when Sega of America has to decide between continuing to spend tens of millions on this ad campaign (which obviously hasn't worked) and cut the budget by 50% and promote a variety of games, they've decided to continue the saturation advertising. And in my opinion, that's the wrong choice.
Sega America is the largest source of problems for Sega Japan. In the early to mid-nineties, SoA's CEO Bernie Stolar's "it's a different market" idea kept most of the Saturn's best games from reaching US shores.
During the Dreamcast era, SoA CEO Peter Moore played (mostly) the same fiddle. Sports titles received close to 100% of advertising money (most of the rest went to the flop called Space Channel 5). He let the DC fold with a whimper as soon as the PS2 was announced. Post-DC, his advertising spending spree cost SEGA millions in losses (I don't remember seeing a football game commercial break without a commercial for NFL2k3).
Sega of America has never made a good game (besides Toe Jam and Earl). Their marketing has hurt Sega a great deal. Working with EA, a company that understands the US market, would be great for both parties.
Although Apple's human interface guidelines were once considered inviolable, their import within Apple has dropped considerably since Jobs came on board.
While Mac OS X is a step forward in terms of its technical capabilities, it has dropped back considerably in terms of usability.
Unfortunately, the same kind of tacky "ego-driven design" found on the worst PC shareware is now part of Apple's new OS. The red, green, and yellow buttons are hopelessly confusing to Mac veterans and Windows users alike. And the "poof" effect that happens when you remove something from the Dock? It's traumatized a lot of my users-they thing their file has disappeared.
And if you think your admin job is tough, try running your servers in 125 degree heat in a sandstorm."
Would that be more or less difficult than bullseying womprats from a Landspeeder? 'Cause I used to do that all the time back home, isnt' that right, goofy mustache guy who's about to be killed?
Well, no, because I have something called 'integrity.' Which means I probably won't be getting any free crap anytime soon.
Which is just as well, because crap is still crap, no matter if it's free or not. And if you encourage people to spend money on something that you know is worthless, you're the kind of person that'll be getting a ball peen hammer to the forehead sooner or later.
Nanotechnology?
on
Nanotechnology
·
· Score: -1, Offtopic
That makes me go a big rubbery one. Like this post.
Obviously someone doesn't think it's important for Slashdot readers to know the context in which this discussion on copyright will be presented.
I'd like to be an optimist, but notice this is online only. It's not even gonna hit the radar of the average PBS-watching yuppie, let alone the mainstream audience.
Perhaps you should encourage Mr. Lehrer to move this copyright discussion into a broader arena. I doubt he will be convinced, but you never know.
Is this from the same Jim Lehrer that allowed Harry Browne and Ralph Nader to be disincluded from the 2000 Presidential debates? Who stood by and joked when Secret Service thugs carted Mr. Nader off the Michigan campus, where the 1st debate was being held?
The only reason PBS exists is so that the corporate fatcats can pretend that there is real diversity in the airwaves. This stifles any type of comprehensive public access before it can start. The Corporation for Public Broadcasting stood right along Clear Channel as they obstructed microradio rollout in the FCC.
You're not gonna get fair representation from Jim Lehrer. And you're not gonna get anything from PBS but stale British comedies and dull nature programs. If PBS were dismantled, maybe people would realize what a hoax the whole "public airwaves" thing has become.
Help! Intuit's retroactive decision to eliminate "DRM" has caused a probability excavation at several theoretical junctures! It's eating its way back through time...
reality might not have long to exist...if I don't get the first post....then humanity is DOOMED!
Benchmarks, even so-called 'real-world' benchmarks, are a poor indicator of system performance. Sites like Tom's Hardware and Anandtech exist as a kind of group therapy for hardcore gamers and 'performance enthuiasists'. You know if you read their "technical" articles that they understand as much about the inner workings of a computer as the rice rocket driver with the huge spoiler and chrome wheel covers understands about his car's engine.
These sites always have an incestuous relationship with their advertisers, they don't know anything about statistics, the scientific method, or how valid data is gleaned and collected.
Even ArsTechnica has tons of articles that pass off conjecture as fact (case in point: the latest PPC970 article). While their writers seem more technically knowledgeable, it's still deceipt.
Benchmark and "performance enthusiast" sites are a con job, plain and simple. They should be treated as what they are, the "EZ WEIGHT LOSS PLAN!!!!" scams of the geek community.
I hear that some euros have put together a method for using the iTunes store already. This tomfoolery, along with comments from Sony Music that they don't want Windows users to have the same freedom as Apple users do now, makes me think that the RIAA is already getting cold feet, despite the money.
Europeans are too smart, and the RIAA is getting nervous because they don't have control over all those Montenegrins, Serbians, and Andorrans.
When all those German techno records starting moving to the top of the store, Steve Jobs new there was a problem. He put on his best black turtleneck and headed for the server room, but when he looked in the mirror, he realized that he was Dietre from Sprockets.
Yahoo! Launch and Windows Update are definitely 'killer apps.' There's no way in hell I'll buy a Mac until they run Windows Update. Photoshop, Colorsync, etc are just toys, and so are computers that don't look like cardboard boxes!
For example, one of my friends is IT at a place that's on a lot of blacklists, because the IP block is owned by some shiftless government organization with open relays.
The IPs under his protection are clean and strictly watched, but it doesn't matter. Emails originating from his Class C are still blocked by many anti-spam filters.
Getting your IP address unblocked from blacklists after it's been blocked is harder than fixing your credit rating after identity theft. Badly maintained blacklists are definitely worse than badly maintained SMTP access.
Piracy DID NOT kill the Dreamcast. The first dreamcast "piracy" tools, the Utopia Bootloader, came out in June of 2000, 2 years after the Dreamcast was released in Japan, and almost a year after the DC was launched in the US-by that time, SEGA had already run out of money.
As a matter of fact, the only thing that kept it from going software-only after the Saturn fiasco was a 1 billion-yen bequest from a Japanese business tycoon (why anyone would leave huge amounts of money to a corporation is beyond me, but hey, it's Japan).
The Dreamcast failed because SEGA overestimated the importance of online play (the modem added large cost to the dreamcast unit) and did not deliver it until it was already too late.
If there were online Dreamcast games available from Day 1, things might have turned out differently...If SEGA had tapped more if its popular franchises (such as Shinobi, Daytona USA, Toe Jam and Earl, Streets of Rage) early in the Dreamcast's lifespan, things might have been very different. As a matter of fact, Sega of America rejected an early build of an online beat-em-up based on Streets of Rage...that alone could have been huge.
COED.JPG is sitting in his house when he hears a phone ring, which turns out to be his.
Operator: will you accept a collect call from a skeleton? Coed.jpg: Wha? Skeleton: HELP! SOMEONE STOLE MY SKIN! Coed.jpg: Hello...who is this? Skeleton: It's a skeleton. You've got to help me- Coed.jpg: (click) Skeleton: MY (expletive) SKIN!!!
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try Powermail
it rox
Dude, the preferred nomenclature is 'Asian-American'.
Sir, you ask me if I want to leave my desk to go to the bathroom? There's simply no need! I'm wearing Dockers with Stain Defender!
Yes, even a soupy puddle of feces won't drip through! Thanks, Dockers!
Dude, it's just like Matrix! Why didn't he teleport those Australian whitey dreadlox to the bottom of the sea?
You know, where the bad guy (SCO) comes out and talks trash about the good guy (IBM). Then when the good guy comes out to attack him, he gets jumped by another bad guy (Microsoft). And then just as they're about to pummel the hell out of IBM, Novell comes out of the crowd brandishing a folding chair...
Next week they'll be a tag match to determine the UNIX championship...in the cage!
Guy? Is that you? Dude, you were the best Green Lantern ever!
I don't appreciate your tone. I am not a marketing genius, however I do have a background in communication theory. But here on Slashdot, we're both just pundits. The only difference is that one of us is an asshole about it.
Mr. Marketing Genius, you are arguing what communication theorists call the "magic bullet" theory. In other words, people receive a communication, and they decide to act on it. The louder you broadcast, the more people will hear.
If it was as simple as this, then the sales for games would be directly proportional to money spent on ads. "Blinx the Timesweeper" would top the charts, while Zelda wouldn't have sold anything. New Coke would still be on the shelves.
Tell me, what's the exposure difference between "An NFL2k3 commercial during every break" and "an NFL2k3 commercial during every commercial break, in Monday night games only." There's something called decreasing marginal utility, you should look it up.
What are SEGA's best selling games? Sonic the Hedgehog and Virtua Fighter. Both games had great pedigrees, and modest advertising campaigns. What other highly marketable and original games has SEGA passed on advertising (Jet Set Radio, Beach Spikers, House of the Dead 3) to splash on more football advertising? Is it worth $10 million? Would that money be better spent developing more games, or advertising others? "Don't put your eggs in one basket," is what i mean.
During the 2003 season, I didn't see a single commercial break in any football game which did not include an NFL2k3 advertisement. And I watch a lot of football.
That type of exposure costs millions. And when Sega of America has to decide between continuing to spend tens of millions on this ad campaign (which obviously hasn't worked) and cut the budget by 50% and promote a variety of games, they've decided to continue the saturation advertising. And in my opinion, that's the wrong choice.
Sega America is the largest source of problems for Sega Japan. In the early to mid-nineties, SoA's CEO Bernie Stolar's "it's a different market" idea kept most of the Saturn's best games from reaching US shores.
During the Dreamcast era, SoA CEO Peter Moore played (mostly) the same fiddle. Sports titles received close to 100% of advertising money (most of the rest went to the flop called Space Channel 5). He let the DC fold with a whimper as soon as the PS2 was announced. Post-DC, his advertising spending spree cost SEGA millions in losses (I don't remember seeing a football game commercial break without a commercial for NFL2k3).
Sega of America has never made a good game (besides Toe Jam and Earl). Their marketing has hurt Sega a great deal. Working with EA, a company that understands the US market, would be great for both parties.
Although Apple's human interface guidelines were once considered inviolable, their import within Apple has dropped considerably since Jobs came on board.
While Mac OS X is a step forward in terms of its technical capabilities, it has dropped back considerably in terms of usability.
Unfortunately, the same kind of tacky "ego-driven design" found on the worst PC shareware is now part of Apple's new OS. The red, green, and yellow buttons are hopelessly confusing to Mac veterans and Windows users alike. And the "poof" effect that happens when you remove something from the Dock? It's traumatized a lot of my users-they thing their file has disappeared.
And if you think your admin job is tough, try running your servers in 125 degree heat in a sandstorm."
Would that be more or less difficult than bullseying womprats from a Landspeeder? 'Cause I used to do that all the time back home, isnt' that right, goofy mustache guy who's about to be killed?
Well, no, because I have something called 'integrity.' Which means I probably won't be getting any free crap anytime soon.
Which is just as well, because crap is still crap, no matter if it's free or not. And if you encourage people to spend money on something that you know is worthless, you're the kind of person that'll be getting a ball peen hammer to the forehead sooner or later.
That makes me go a big rubbery one. Like this post.
Obviously someone doesn't think it's important for Slashdot readers to know the context in which this discussion on copyright will be presented.
I'd like to be an optimist, but notice this is online only. It's not even gonna hit the radar of the average PBS-watching yuppie, let alone the mainstream audience.
Perhaps you should encourage Mr. Lehrer to move this copyright discussion into a broader arena. I doubt he will be convinced, but you never know.
Is this from the same Jim Lehrer that allowed Harry Browne and Ralph Nader to be disincluded from the 2000 Presidential debates? Who stood by and joked when Secret Service thugs carted Mr. Nader off the Michigan campus, where the 1st debate was being held?
The only reason PBS exists is so that the corporate fatcats can pretend that there is real diversity in the airwaves. This stifles any type of comprehensive public access before it can start. The Corporation for Public Broadcasting stood right along Clear Channel as they obstructed microradio rollout in the FCC.
You're not gonna get fair representation from Jim Lehrer. And you're not gonna get anything from PBS but stale British comedies and dull nature programs. If PBS were dismantled, maybe people would realize what a hoax the whole "public airwaves" thing has become.
Help! Intuit's retroactive decision to eliminate "DRM" has caused a probability excavation at several theoretical junctures! It's eating its way back through time...
reality might not have long to exist...if I don't get the first post....then humanity is DOOMED!
It's rude, but also true.
Benchmarks, even so-called 'real-world' benchmarks, are a poor indicator of system performance. Sites like Tom's Hardware and Anandtech exist as a kind of group therapy for hardcore gamers and 'performance enthuiasists'. You know if you read their "technical" articles that they understand as much about the inner workings of a computer as the rice rocket driver with the huge spoiler and chrome wheel covers understands about his car's engine.
These sites always have an incestuous relationship with their advertisers, they don't know anything about statistics, the scientific method, or how valid data is gleaned and collected.
Even ArsTechnica has tons of articles that pass off conjecture as fact (case in point: the latest PPC970 article). While their writers seem more technically knowledgeable, it's still deceipt.
Benchmark and "performance enthusiast" sites are a con job, plain and simple. They should be treated as what they are, the "EZ WEIGHT LOSS PLAN!!!!" scams of the geek community.
Mod this up to high, it's cute.
I hear that some euros have put together a method for using the iTunes store already. This tomfoolery, along with comments from Sony Music that they don't want Windows users to have the same freedom as Apple users do now, makes me think that the RIAA is already getting cold feet, despite the money.
Europeans are too smart, and the RIAA is getting nervous because they don't have control over all those Montenegrins, Serbians, and Andorrans.
When all those German techno records starting moving to the top of the store, Steve Jobs new there was a problem. He put on his best black turtleneck and headed for the server room, but when he looked in the mirror, he realized that he was Dietre from Sprockets.
Man! That was a weird dream!
Yahoo! Launch and Windows Update are definitely 'killer apps.' There's no way in hell I'll buy a Mac until they run Windows Update. Photoshop, Colorsync, etc are just toys, and so are computers that don't look like cardboard boxes!
However....Spamhaus and others can get it wrong.
For example, one of my friends is IT at a place that's on a lot of blacklists, because the IP block is owned by some shiftless government organization with open relays.
The IPs under his protection are clean and strictly watched, but it doesn't matter. Emails originating from his Class C are still blocked by many anti-spam filters.
Getting your IP address unblocked from blacklists after it's been blocked is harder than fixing your credit rating after identity theft. Badly maintained blacklists are definitely worse than badly maintained SMTP access.
Still available! I can't believe that people can still be ham radio dorks in 2003...God bless geeks and their intractibility!
Piracy DID NOT kill the Dreamcast. The first dreamcast "piracy" tools, the Utopia Bootloader, came out in June of 2000, 2 years after the Dreamcast was released in Japan, and almost a year after the DC was launched in the US-by that time, SEGA had already run out of money.
As a matter of fact, the only thing that kept it from going software-only after the Saturn fiasco was a 1 billion-yen bequest from a Japanese business tycoon (why anyone would leave huge amounts of money to a corporation is beyond me, but hey, it's Japan).
The Dreamcast failed because SEGA overestimated the importance of online play (the modem added large cost to the dreamcast unit) and did not deliver it until it was already too late.
If there were online Dreamcast games available from Day 1, things might have turned out differently...If SEGA had tapped more if its popular franchises (such as Shinobi, Daytona USA, Toe Jam and Earl, Streets of Rage) early in the Dreamcast's lifespan, things might have been very different. As a matter of fact, Sega of America rejected an early build of an online beat-em-up based on Streets of Rage...that alone could have been huge.
But bad management
Ghost s and Goblins 2002 Here it is. Njoy!
Skeleton
A short play by Gizzmonic
COED.JPG is sitting in his house when he hears a phone ring, which turns out to be his.
Operator: will you accept a collect call from a skeleton?
Coed.jpg: Wha?
Skeleton: HELP! SOMEONE STOLE MY SKIN!
Coed.jpg: Hello...who is this?
Skeleton: It's a skeleton. You've got to help me-
Coed.jpg: (click)
Skeleton: MY (expletive) SKIN!!!