i completely agree. sorry, but anime is gay. Sealab 2021 is hilarious, especially the episodes Pirate Radio and Feng Shui. and Aqua Teen Hunger Force kicks ass.
I work for an email discussion list publisher of B2B lists. We have always used double opt-in and single opt-out. It's the only way to go, yet it continually amazes me how many (mostly business-oriented) publishers use single opt-in.
These publishers are usually money-hungry types who fear that "double opt-in will prevent my potential subscribers from successfully subscribing". In other words, they perceive their readership to be so dim-witted that a confirmation email would stump them.
Single opt-in lists are considered spam generating machines by everyone who matters in the industry (just give the SPAM-L list a read sometime), yet so-called legitimate publishers are using it to help their bottom line.
I actually had one extremely well-known marketer tell me, in the midst of an argument about this very topic, that "If I changed my company's policy to double opt-in - which would reduce our new monthly opt-ins by perhaps 50% - I would
then lose substantial revenues."
The marketer went on to expand on this rationale, saying "PLUS, about half my readers are so sophisticated that they use either aliases, special autofolders, or special other accounts to handle email opt-ins. Sometimes they don't check their issues for weeks."
For the life of me I still don't know what "special other autofolders" and "special other accounts" means. But good thing these key subscribers didn't have any double opt-in road blocks -- now they can safely store unread messages from this key marketer in unknown "autofolders".
Spam keeps getting worse, publishers keep getting snakier, and the legit ones keep trying to stay out of the slime. Sometimes it feels like I'm trying to paint my house in the middle of rioting and anarchy in my neighborhood, if you know what I mean.
Oh yeah -- the reason I posted. You said:
Businesses don't want stats on how many emails you sent out.
They want to know how many people actually read what they have to say. It's the eyeballs that really count.
Ahh.. yes, the "open rates". The biggest crock of shit to ever land in a marketer's bag of tricks. Don't get me started...
jeez... thought i was on Business 2.0's site for a second. how annoying
Hellboy creator played a part
on
Resident Evil
·
· Score: 1
If there are any fans of Hellboy here you'll be pleasantly surprised to learn that Hellboy creator and genius extraordinaire, Mike Mignola, consulted the producers of Resident Evil on special effects.
As previously mentioned, it's a good idea to use a low-pro bag for your laptop and not the one that came with it (they're usually ugly, anyway).
Check out Spire USA. They make killer packs, durable as hell with cordura and other quality fabrics. Mine has a built-in padded sleave for the laptop and tons of other cool features. Plus it's bomber and looks good. I've used mine for years and it still looks new-ish.
I live in the Oregon Cascades and right now it's insanely snowy outside, windy and just insane. But that's not important right now.
What is important is that my good friend just went up to Portland to visit her husband, who was in the OHSU hospital with serious injuries. During her visit, her purse was stolen. The contents of her purse included license, SS card, credit cards, cell phone, etc.
The cops said for her not to worry -- her CC probably won't be charged up. They told her that ID thieves steal purses, wallets and bags all the time. They probably just want your identity, the cops said, not your money.
i completely agree. sorry, but anime is gay. Sealab 2021 is hilarious, especially the episodes Pirate Radio and Feng Shui. and Aqua Teen Hunger Force kicks ass.
These publishers are usually money-hungry types who fear that "double opt-in will prevent my potential subscribers from successfully subscribing". In other words, they perceive their readership to be so dim-witted that a confirmation email would stump them.
Single opt-in lists are considered spam generating machines by everyone who matters in the industry (just give the SPAM-L list a read sometime), yet so-called legitimate publishers are using it to help their bottom line.
I actually had one extremely well-known marketer tell me, in the midst of an argument about this very topic, that "If I changed my company's policy to double opt-in - which would reduce our new monthly opt-ins by perhaps 50% - I would then lose substantial revenues."
The marketer went on to expand on this rationale, saying "PLUS, about half my readers are so sophisticated that they use either aliases, special autofolders, or special other accounts to handle email opt-ins. Sometimes they don't check their issues for weeks."
For the life of me I still don't know what "special other autofolders" and "special other accounts" means. But good thing these key subscribers didn't have any double opt-in road blocks -- now they can safely store unread messages from this key marketer in unknown "autofolders".
Spam keeps getting worse, publishers keep getting snakier, and the legit ones keep trying to stay out of the slime. Sometimes it feels like I'm trying to paint my house in the middle of rioting and anarchy in my neighborhood, if you know what I mean.
Oh yeah -- the reason I posted. You said:
Ahh.. yes, the "open rates". The biggest crock of shit to ever land in a marketer's bag of tricks. Don't get me started...jeez... thought i was on Business 2.0's site for a second. how annoying
If there are any fans of Hellboy here you'll be pleasantly surprised to learn that Hellboy creator and genius extraordinaire, Mike Mignola, consulted the producers of Resident Evil on special effects.
Check out Spire USA. They make killer packs, durable as hell with cordura and other quality fabrics. Mine has a built-in padded sleave for the laptop and tons of other cool features. Plus it's bomber and looks good. I've used mine for years and it still looks new-ish.
Actually, the Olmecs civilization originated circa 1000 BCE.
Yes, I know you just didn't know any better (Christians seldom do), but I'm just adding to the usual truckload of /. smart-ass cynicism.
What is important is that my good friend just went up to Portland to visit her husband, who was in the OHSU hospital with serious injuries. During her visit, her purse was stolen. The contents of her purse included license, SS card, credit cards, cell phone, etc.
The cops said for her not to worry -- her CC probably won't be charged up. They told her that ID thieves steal purses, wallets and bags all the time. They probably just want your identity, the cops said, not your money.