Absolutely. It's not like Avatar was a webisode.;) A friend of mine is a B movie director working his way up in Hollywood. We're talking 5 and 6 figure budgets, but that's still a hell of a lot of money.
But it's just a reality that they hate Netflix, streaming, downloading, and anything you can think of because it is cannibalizing their DVD sales.
Or so they think. Fact is, the DVD is pretty dead for most people who actually want the latest/greatest. BluRay has an edge, but how long will that last.
The problem with the record companies is just that *record* companies, denoting a cluelessness beyond any doubt about changing technology.
The MPAA was fighting VHS. You think they actually get this stuff, even now?
In the end, they'll come begging. The proliferation of MP3's and Pandora like services forced the RIAA. And in the end, the same will happen here. They're just lucky we don't all have fiber yet.
DRM will be required by content providers. HTML5 video will never gain any market share without it. Otherwise we will continue to have Flash and Silverlight.
"We"... are you speaking for the movie studios? Haha, you honestly think we mind what "you" use?
Not to be too flippant, but all the DRM free content available on iTunes shows that this idea is incorrect. So long as it is not available, or difficult to obtain, piracy will continue to grow. And so long as Apple has a prohibition against plugins like that, they are already at the mercy of a DRM free web experience if they want to publish to mobile.
The studios are between a rock and a hard place, with a rising a lava pit beneath them. Consumers don't bow to media demands. That has simply never been the case. Media follows the money.
Just ask free porn sites. They lead the way technologically anyways.
That's like saying a state trooper can't stop an FBI agent on "official business" if that agent is swerving and determined to be drunk. The supremacy clause doesn't necessarily bar states from enacting laws that don't directly contradict. A law stating that you can't can sexually assault someone with a definition of what constitutes an assault, doesn't bar the federal government from doing it's job.
The real question will come in not in Supremacy by in jurisdiction. Are airports federal property and\or federal jurisdiction? That's the real question. Maybe that question has already been answered, IANAL.
You mean to tell me that the largest online advertising company in the world bought the next biggest online advertising company in the world many years ago? Scandalous... Yawn... 4 year old news.
I stopped reading when you said: "Web platforms have been tried before since the 90s--see Java applets and ActiveX".
Native apps are a better experience? Yes, for now. But those apps on Android are written in Java. You guys were telling us Java was dead from almost the beginning, laughing at Scott McNealy's naivety of the "run anywhere" platform. Scott was right, it just took smart phones to bring it to realization. (No offense GetJar, love ya, but feature phone java can't be called "success" imho.)
I think you are underestimating HTML5, not to mention the standards that we will see coming over the next 5-10 years. A "native" app could end up being HTML5 wrapped in browser code.
The US already has the DMCA, so it matters little if it's ratified here. ACTA was to impose the DMCA on other countries. From what I've seen, ACTA adds nothing new. As many tech pundits have already pointed out, DMCA works well in the US because of Constitutionally guaranteed freedoms that many European countries lack, which would make their version of a DMCA relatively unhindered from becoming downright draconian.
It is informative and interesting, and germane to the topic. Even if you don't hold the book in high regard.
Then shall we ask the Voodoo priests in Haiti their opinion as well, or will a newspaper horoscope writer do? Or are only nomadic desert tribes allowed?
Seeing as it's so informative and germane to this topic, as it is the topic of global warming, birth control, paleontology, and astrophysics, we'd better get all the information we can from a random book above reproach and "teach the controversy" on this as well.
If it's not an official ROM, don't expect support. Running EncounterICS Beta 3 on a Droid X here. And like other users of unofficial ICS ROMs, it doesn't work. For me, the problem is that all web pages are blank. Being that us bleeding edge custom ROM users are used to being bug testers, this is good for the beta and hopefully will be fixed soon.
Wow how wrong you are, you simply say to the corporation "I'm a security consultant want to watch me get through your security?" they say "yes", you say "pay me" and then show then how insecure their network truly is.
Right, because the company is not going to ask to see your credentials before they pay you to attack their system. How do you get your credentials as a security consultant in the first place? How does anyone know that your time is worth paying for?
Your first few jobs are payment after proving what you can do. They put a special file on the server. They pay you if you can produce the file for them. After they pay you, you tell them what you did and how to fix it.
It's not hard to build a relationship of trust, work your way up with respectable clients, and having a degree in cyber crime doesn't hurt either.
Am I the only person that opens their new toy before leaving the store? Unless of course it has that impenetrable plastic shield packaging, because I don't carry scissors with me so I can open it without slicing my hands open trying to cut it with my knife.
You really think Samsung is going to support your TV 2 years down the road? No, they want you to buy a new TV just like they want you to buy a new phone.
Why? Even though the xbox360 has gone through a number of hardware iterations and cosmetic changes the original models are still supported because they run the same platform as the newer ones.
And newer TVs still support the older "platform" of similar inputs and tuner cards mostly. Removing old features is slow. But you miss one huge point: Microsoft makes money on game sales, and loses money on hardware sales. TV manufacturers make their money solely on TV sales. They make no money on programming or apps or anything else. Microsoft will support you because they make more money on you if you don't buy a new XBox, which they lose money on, and just keep buying games.
So, that's a completely different economic incentive model.
With the speed at which apps and services are available, your TV will effectively be "broken".
How would it be 'broken'? All the apps from my C7000 and C6500 Samsung TVs still work fine, the most used ones are based on services like Youtube and Facebook, why would they suddenly 'break'? And assuming they stick with a common platform then app updates will be available to older TVs until the hardware isn't capable anymore, just like what happens with game consoles.
Let's use a hypothetical. Let's say a Youtube app was based on the old Flash/mpeg4 model, and your app ran that way. Now let's say Youtube dropped flash/mpeg4 in support in favor of HTML5/OGG. App broken.
The web changes faster than software, software faster than hardware. If you are hardware based, you will break when you can't update software and the web or standards its based on changes. Also, as with Facebook, you get no new features if you can't update, ie- Facebook Timeline. Your app will do less and less of the total % of available features.
The problem with Google TV integrated is that once the hardware isn't capable anymore, that $8000 LG OLED TV needs a complete replacement, rather than replacing a $200 set top box. Imagine a TV running the equivilent of phones running Doughnut Android. Not too many great Doughnut apps out there, are there?
No matter how you slice it, that's always the consumer's best model. Any add on "upgrade modules" that some manufacturers are now talking about are basically trying to make a TV like a set top box, making it indistinguishable. They are just tying the sale of their "virtual set top" to the initial sale of your $8000 TV.
Farmers against Ethanol Subsidies
on
Is E85 Dead Now?
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· Score: 4, Interesting
Most farmers don't like ethanol subsidies. Ethanol subsidies drove up the price of corn, which in turn drove up the price of land to record highs per acre, which in turn drives up the cost to farmers growing anything except corn. And if all you can grow is corn, that really screws up your crop rotation, increasing every other cost.
If you're a farmer not growing corn, you hate ethanol subsidies. At least, that's what I've heard here in the midwest.
Coincidentally, I bet most slashdotters can't provide a valid reason (no imagination, no tinfoil) for hating any of them. And I'm accomplishing nothing by stating so besides ruffling the herd:)
I hated MySpace because it made Geocities looking pages "cool" again and made the long armed, over the forehead, into the cleavage, puckered lips photo popular.
I hated Facebook because they only make life more difficult, be it under age vanity photos, college drunkenness, friending coworkers and bosses, starting family feuds because someone started a flame war because one of them is an antivaxxer or religious fundamentalist, etc.
And while these services may have at first exposed what is a human problem not a technological problem, it is the thriving on our ego, anger, lust, self pity that disgusts me.
I don't need a tin foil hat. I'm perfectly fine hating them for their substance apart from their structure.
Comparing TV's to PC's is not comparable. What is comparable is smartphones. They don't break, but they A) are eclipsed quickly by new technology and B) have no incentive to upgrade.
You really think Samsung is going to support your TV 2 years down the road? No, they want you to buy a new TV just like they want you to buy a new phone.
With the speed at which apps and services are available, your TV will effectively be "broken". I have an old bluray with one of the first Netflix apps built in. It's never been upgraded, and by luck, still works. But no HD, no closed captions, no SAP, etc. etc. It is what it is. If it was a computer, I'd get years of upgrades. Hell, Windows XP can run a newer version of Netflix than my player.
So, think of it more like a phone, and less like a computer, and the analogy becomes clear very quick when you think about people with phones barely a year old that might be stuck with Froyo.
Want the new features? Pay for another $2000 TV, or upgrade a $200 box? And that is why integration will suck, but why TV manufacturers love it.
Let's hit all of these, because they are good questions:
1) less expensive
Neither an iTV nor an XBox will be cheaper than a Google TV device, which will most likely be built in. Also, if it is built into a DVD/BluRay player, that's 2 advantages over both iTV and XBox. Anyone think an iTV integrated TV will be cheap?;)
2) have more content (last I checked, iTunes has more than Amazon, at least here in Canuckia)
Yes, but will iTV support Pandora and upcoming versions of Spotify? Will it have Twitter, G+, and Facebook apps? Google TV content is not restricted to rental movies and shows. Will iTV make Apps available from the Apple App Store? If so, then there really will be a content arms race.
3) easier to use
Depends on device and/or interface. I'd argue that the main advantage of Google TV is passthrough from cable/satellite/dvd/bluray with overlay of apps. This is something no other device does. For the average non-geek (non-cord cutter) who is watching Grey's Anatomy, this is huge. It also makes cord cutting easier with the "in line" Google TV or with TV's integrated with Google TV. You can use the new Simple TV, or existing DVR. You cannot do this without much more complex setups on iTV, XBox, or Roku and some form of SlingBox. None of that is easy for the average user. This may change, but not in the near future.
4) doesn't need a frigging keyboard
Actually, voice controls are coming, along with gestures. Right now, at this moment, without a keyboard, all systems suck in my opinion. The reason I like my Logitech is the keyboard.
However, this is changing. And actually, using my smart phone as my Logitech's remote, I have voice inputs.
Personally, I think the Wii controller is the best TV interface I've ever seen. And I learned to type on an on screen keyboard with it, but it's horrible. However, I hate gesture controls.
Give me a Wii with a button for voice input, and it will be as Steve Jobs said, "licked". Until then, a keyboard is as good as it gets. No sane person wants to even write a tweet from an XBox controller.
All in all, I think if we're talking future devices, yes, Google TV may not be the best. But for now, there's only vaporware.
But, it will still be less expensive. Until we know what the next iTV will look like, you need an XBox with Kinect with voice recognition will be a challenger... however, it will still need apps to effectively compete.
With Google TV getting OnLive, the XBox will also be challenged as a gaming console. And I think that puts the iTV out of the race without some serious App support. I'm personally hoping to see a Wii Google TV with voice.
I think if that happens, it's game over for everyone else.
I agree, I don't want integrated. It always reminds me of TV's with VCRs in them. The VCR almost always died first, leaving a TV with a built in VCR that didn't work and another VCR hooked up to it.
I bought a Logitech Revue, and we've finally received the last update. We probably won't receive the next. Then again, the hardware is a little light to provide much else beyond what it does now. For $99 it was an awesome deal. It's a huge step up from BluRay's that play Netflix and Pandora, and easier than Roku (in my opinion, your mileage may vary).
I might augment it when Simple TV comes out (the OTA DVR featured at CES this year).
So, you're suggesting they stop working on things they can control and send all of their people to the broadcaster waiting rooms?
It's not a Google should do this or Google should do that. The studios and broadcasters are actively blocking Google TV from even using Hulu or NBC.com.
This isn't a Google issue. Just like if Sony told Apple to go stuff iTunes, there would be no Sony music on iTunes. The Beatles were not on iTunes for a long time, and it wasn't the fault of Apple. They didn't want on iTunes for whatever reason.
If the networks don't want on Google TV, there isn't a damn thing in the world Google can do. The broadcasters don't even want Google to purchase Hulu, which they've shown interest in buying, but only if they have content deals extending long enough to prove it's worth anything.
You say "since Apple TV and all the competitors have worked it out (hell, even Microsoft with Xbox360!)". There are three problems with this. #1 - Apple doesn't run a competing service like YouTube. #2 - Microsoft owns a part of a broadcaster, but has no viable content business of their own seen as a threat. #3 - As far as I know, those other services are either A) Rentals (iTunes) or Subscription (Netflix).
And, unless you ignore the fact that Amazone video and Netflix among many others are available on Google TV, Google TV offers at least as much.
So, what do you want? An HBO Go App? Sure, you can get that, but only if you have an HBO subscription already. It doesn't matter if you are on XBox, Google TV, or iTV.
Some companies like HBO have said, point blank, they will never, ever offer a la carte.
So, let's back off a bit. Google is selling an interface. All they have power over is the interface. Telling Google to force broadcasters to provide content is like telling them to force cellphone carriers to provide unlimited data to all Android devices.
Slashdot Mirror
Absolutely. It's not like Avatar was a webisode. ;) A friend of mine is a B movie director working his way up in Hollywood. We're talking 5 and 6 figure budgets, but that's still a hell of a lot of money.
But it's just a reality that they hate Netflix, streaming, downloading, and anything you can think of because it is cannibalizing their DVD sales.
Or so they think. Fact is, the DVD is pretty dead for most people who actually want the latest/greatest. BluRay has an edge, but how long will that last.
The problem with the record companies is just that *record* companies, denoting a cluelessness beyond any doubt about changing technology.
The MPAA was fighting VHS. You think they actually get this stuff, even now?
In the end, they'll come begging. The proliferation of MP3's and Pandora like services forced the RIAA. And in the end, the same will happen here. They're just lucky we don't all have fiber yet.
DRM will be required by content providers. HTML5 video will never gain any market share without it. Otherwise we will continue to have Flash and Silverlight.
"We"... are you speaking for the movie studios? Haha, you honestly think we mind what "you" use?
Not to be too flippant, but all the DRM free content available on iTunes shows that this idea is incorrect. So long as it is not available, or difficult to obtain, piracy will continue to grow. And so long as Apple has a prohibition against plugins like that, they are already at the mercy of a DRM free web experience if they want to publish to mobile.
The studios are between a rock and a hard place, with a rising a lava pit beneath them. Consumers don't bow to media demands. That has simply never been the case. Media follows the money.
Just ask free porn sites. They lead the way technologically anyways.
That's like saying a state trooper can't stop an FBI agent on "official business" if that agent is swerving and determined to be drunk. The supremacy clause doesn't necessarily bar states from enacting laws that don't directly contradict. A law stating that you can't can sexually assault someone with a definition of what constitutes an assault, doesn't bar the federal government from doing it's job.
The real question will come in not in Supremacy by in jurisdiction. Are airports federal property and\or federal jurisdiction? That's the real question. Maybe that question has already been answered, IANAL.
A damaged passport is unusable, period.
A passport not capable of being used is unusable. FTFY
Damage without define what "damage" you are talking about, and doesn't infer usability.
Is a small water stain on the cover damage? How about a dirty/dusty passport? What about a crease?
I thought going beyond the limit of a single atom was the purpose behind Quantum computing?
You mean to tell me that the largest online advertising company in the world bought the next biggest online advertising company in the world many years ago? Scandalous... Yawn... 4 year old news.
I stopped reading when you said: "Web platforms have been tried before since the 90s--see Java applets and ActiveX".
Native apps are a better experience? Yes, for now. But those apps on Android are written in Java. You guys were telling us Java was dead from almost the beginning, laughing at Scott McNealy's naivety of the "run anywhere" platform. Scott was right, it just took smart phones to bring it to realization. (No offense GetJar, love ya, but feature phone java can't be called "success" imho.)
I think you are underestimating HTML5, not to mention the standards that we will see coming over the next 5-10 years. A "native" app could end up being HTML5 wrapped in browser code.
The US already has the DMCA, so it matters little if it's ratified here. ACTA was to impose the DMCA on other countries. From what I've seen, ACTA adds nothing new. As many tech pundits have already pointed out, DMCA works well in the US because of Constitutionally guaranteed freedoms that many European countries lack, which would make their version of a DMCA relatively unhindered from becoming downright draconian.
Bad for Europe, a shoulder shrug for the US.
It is informative and interesting, and germane to the topic. Even if you don't hold the book in high regard.
Then shall we ask the Voodoo priests in Haiti their opinion as well, or will a newspaper horoscope writer do? Or are only nomadic desert tribes allowed?
Seeing as it's so informative and germane to this topic, as it is the topic of global warming, birth control, paleontology, and astrophysics, we'd better get all the information we can from a random book above reproach and "teach the controversy" on this as well.
Bible verse by Anonymous Coward modded Informative... Obviously the Jehovah's Witnesses won the Wheel of Mod spin today.
McDonald's food probably qualifies as industrial goods, and is probably 99% made in the in the good ole USA!
The Amish are still waiting for their class action status ruling against Zynga.
With the way the various lawsuits are turning against them now, they should have named it the iPay.
This sounds familiar to part of Reamde, crowd-sourced gaming for real world activities.
If it's not an official ROM, don't expect support. Running EncounterICS Beta 3 on a Droid X here. And like other users of unofficial ICS ROMs, it doesn't work. For me, the problem is that all web pages are blank. Being that us bleeding edge custom ROM users are used to being bug testers, this is good for the beta and hopefully will be fixed soon.
Wow how wrong you are, you simply say to the corporation "I'm a security consultant want to watch me get through your security?" they say "yes", you say "pay me" and then show then how insecure their network truly is.
Right, because the company is not going to ask to see your credentials before they pay you to attack their system. How do you get your credentials as a security consultant in the first place? How does anyone know that your time is worth paying for?
Your first few jobs are payment after proving what you can do. They put a special file on the server. They pay you if you can produce the file for them. After they pay you, you tell them what you did and how to fix it.
It's not hard to build a relationship of trust, work your way up with respectable clients, and having a degree in cyber crime doesn't hurt either.
Am I the only person that opens their new toy before leaving the store? Unless of course it has that impenetrable plastic shield packaging, because I don't carry scissors with me so I can open it without slicing my hands open trying to cut it with my knife.
You really think Samsung is going to support your TV 2 years down the road? No, they want you to buy a new TV just like they want you to buy a new phone.
Why? Even though the xbox360 has gone through a number of hardware iterations and cosmetic changes the original models are still supported because they run the same platform as the newer ones.
And newer TVs still support the older "platform" of similar inputs and tuner cards mostly. Removing old features is slow. But you miss one huge point: Microsoft makes money on game sales, and loses money on hardware sales. TV manufacturers make their money solely on TV sales. They make no money on programming or apps or anything else. Microsoft will support you because they make more money on you if you don't buy a new XBox, which they lose money on, and just keep buying games.
So, that's a completely different economic incentive model.
With the speed at which apps and services are available, your TV will effectively be "broken".
How would it be 'broken'? All the apps from my C7000 and C6500 Samsung TVs still work fine, the most used ones are based on services like Youtube and Facebook, why would they suddenly 'break'? And assuming they stick with a common platform then app updates will be available to older TVs until the hardware isn't capable anymore, just like what happens with game consoles.
Let's use a hypothetical. Let's say a Youtube app was based on the old Flash/mpeg4 model, and your app ran that way. Now let's say Youtube dropped flash/mpeg4 in support in favor of HTML5/OGG. App broken.
The web changes faster than software, software faster than hardware. If you are hardware based, you will break when you can't update software and the web or standards its based on changes. Also, as with Facebook, you get no new features if you can't update, ie- Facebook Timeline. Your app will do less and less of the total % of available features.
The problem with Google TV integrated is that once the hardware isn't capable anymore, that $8000 LG OLED TV needs a complete replacement, rather than replacing a $200 set top box. Imagine a TV running the equivilent of phones running Doughnut Android. Not too many great Doughnut apps out there, are there?
No matter how you slice it, that's always the consumer's best model. Any add on "upgrade modules" that some manufacturers are now talking about are basically trying to make a TV like a set top box, making it indistinguishable. They are just tying the sale of their "virtual set top" to the initial sale of your $8000 TV.
Most farmers don't like ethanol subsidies. Ethanol subsidies drove up the price of corn, which in turn drove up the price of land to record highs per acre, which in turn drives up the cost to farmers growing anything except corn. And if all you can grow is corn, that really screws up your crop rotation, increasing every other cost.
If you're a farmer not growing corn, you hate ethanol subsidies. At least, that's what I've heard here in the midwest.
Coincidentally, I bet most slashdotters can't provide a valid reason (no imagination, no tinfoil) for hating any of them. And I'm accomplishing nothing by stating so besides ruffling the herd :)
I hated MySpace because it made Geocities looking pages "cool" again and made the long armed, over the forehead, into the cleavage, puckered lips photo popular.
I hated Facebook because they only make life more difficult, be it under age vanity photos, college drunkenness, friending coworkers and bosses, starting family feuds because someone started a flame war because one of them is an antivaxxer or religious fundamentalist, etc.
And while these services may have at first exposed what is a human problem not a technological problem, it is the thriving on our ego, anger, lust, self pity that disgusts me.
I don't need a tin foil hat. I'm perfectly fine hating them for their substance apart from their structure.
Comparing TV's to PC's is not comparable. What is comparable is smartphones. They don't break, but they A) are eclipsed quickly by new technology and B) have no incentive to upgrade.
You really think Samsung is going to support your TV 2 years down the road? No, they want you to buy a new TV just like they want you to buy a new phone.
With the speed at which apps and services are available, your TV will effectively be "broken". I have an old bluray with one of the first Netflix apps built in. It's never been upgraded, and by luck, still works. But no HD, no closed captions, no SAP, etc. etc. It is what it is. If it was a computer, I'd get years of upgrades. Hell, Windows XP can run a newer version of Netflix than my player.
So, think of it more like a phone, and less like a computer, and the analogy becomes clear very quick when you think about people with phones barely a year old that might be stuck with Froyo.
Want the new features? Pay for another $2000 TV, or upgrade a $200 box? And that is why integration will suck, but why TV manufacturers love it.
Let's hit all of these, because they are good questions:
1) less expensive
Neither an iTV nor an XBox will be cheaper than a Google TV device, which will most likely be built in. Also, if it is built into a DVD/BluRay player, that's 2 advantages over both iTV and XBox. Anyone think an iTV integrated TV will be cheap? ;)
2) have more content (last I checked, iTunes has more than Amazon, at least here in Canuckia)
Yes, but will iTV support Pandora and upcoming versions of Spotify? Will it have Twitter, G+, and Facebook apps? Google TV content is not restricted to rental movies and shows. Will iTV make Apps available from the Apple App Store? If so, then there really will be a content arms race.
3) easier to use
Depends on device and/or interface. I'd argue that the main advantage of Google TV is passthrough from cable/satellite/dvd/bluray with overlay of apps. This is something no other device does. For the average non-geek (non-cord cutter) who is watching Grey's Anatomy, this is huge. It also makes cord cutting easier with the "in line" Google TV or with TV's integrated with Google TV. You can use the new Simple TV, or existing DVR. You cannot do this without much more complex setups on iTV, XBox, or Roku and some form of SlingBox. None of that is easy for the average user. This may change, but not in the near future.
4) doesn't need a frigging keyboard
Actually, voice controls are coming, along with gestures. Right now, at this moment, without a keyboard, all systems suck in my opinion. The reason I like my Logitech is the keyboard.
However, this is changing. And actually, using my smart phone as my Logitech's remote, I have voice inputs.
Personally, I think the Wii controller is the best TV interface I've ever seen. And I learned to type on an on screen keyboard with it, but it's horrible. However, I hate gesture controls.
Give me a Wii with a button for voice input, and it will be as Steve Jobs said, "licked". Until then, a keyboard is as good as it gets. No sane person wants to even write a tweet from an XBox controller.
All in all, I think if we're talking future devices, yes, Google TV may not be the best. But for now, there's only vaporware.
But, it will still be less expensive. Until we know what the next iTV will look like, you need an XBox with Kinect with voice recognition will be a challenger... however, it will still need apps to effectively compete.
With Google TV getting OnLive, the XBox will also be challenged as a gaming console. And I think that puts the iTV out of the race without some serious App support. I'm personally hoping to see a Wii Google TV with voice.
I think if that happens, it's game over for everyone else.
I agree, I don't want integrated. It always reminds me of TV's with VCRs in them. The VCR almost always died first, leaving a TV with a built in VCR that didn't work and another VCR hooked up to it.
I bought a Logitech Revue, and we've finally received the last update. We probably won't receive the next. Then again, the hardware is a little light to provide much else beyond what it does now. For $99 it was an awesome deal. It's a huge step up from BluRay's that play Netflix and Pandora, and easier than Roku (in my opinion, your mileage may vary).
I might augment it when Simple TV comes out (the OTA DVR featured at CES this year).
So, you're suggesting they stop working on things they can control and send all of their people to the broadcaster waiting rooms?
It's not a Google should do this or Google should do that. The studios and broadcasters are actively blocking Google TV from even using Hulu or NBC.com.
This isn't a Google issue. Just like if Sony told Apple to go stuff iTunes, there would be no Sony music on iTunes. The Beatles were not on iTunes for a long time, and it wasn't the fault of Apple. They didn't want on iTunes for whatever reason.
If the networks don't want on Google TV, there isn't a damn thing in the world Google can do. The broadcasters don't even want Google to purchase Hulu, which they've shown interest in buying, but only if they have content deals extending long enough to prove it's worth anything.
You say "since Apple TV and all the competitors have worked it out (hell, even Microsoft with Xbox360!)". There are three problems with this. #1 - Apple doesn't run a competing service like YouTube. #2 - Microsoft owns a part of a broadcaster, but has no viable content business of their own seen as a threat. #3 - As far as I know, those other services are either A) Rentals (iTunes) or Subscription (Netflix).
And, unless you ignore the fact that Amazone video and Netflix among many others are available on Google TV, Google TV offers at least as much.
So, what do you want? An HBO Go App? Sure, you can get that, but only if you have an HBO subscription already. It doesn't matter if you are on XBox, Google TV, or iTV.
Some companies like HBO have said, point blank, they will never, ever offer a la carte.
So, let's back off a bit. Google is selling an interface. All they have power over is the interface. Telling Google to force broadcasters to provide content is like telling them to force cellphone carriers to provide unlimited data to all Android devices.
Not gonna happen.