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@Home Post Mortem: Who or What Killed @Home?

bofus writes: "This article from CNet points to AT&T taking over the @Home board as the nail in the coffin for @Home. It starts out as a tale of possible corporate espionage, with a top techie from AT&T moving to @Home and then back to AT&T, but the guy in question seems to have done nothing but good for @Home while he was there."

24 of 224 comments (clear)

  1. What I know... by FakePlasticDubya · · Score: 4, Interesting

    I started out with MediaOne Broadband back a few years ago, which then became MediaOne-Roadrunner, which then became MediaOne Express, which changed to AT&T@Home, which is now AT&T Broadband.

    I never understood the point of the @Home network, it seemed needlessly redundant. Some people complain that attbi service is slower, but I still seem to get good speeds.

    For reference, check this screenshot out of a speed test:

    http://www.whichwayup.org/images/leet.gif

    --

    "We shall show mercy, but we shall not ask for it" -- Winston Churchill
  2. Who killed @Home? by Guppy06 · · Score: 5, Funny

    Cowboy Neal on the grassy knoll.

    Back and to the left...

  3. Campus networks by discstickers · · Score: 4, Funny

    ISP going under? Go back to college! Sure it might cost a few more dollars a month, but you also get more bandwidth. =D

    --
    I have a shitty sig!
  4. I live very close to @Home.... by aralin · · Score: 4, Interesting

    ... and the story said around goes like this: "@Home had some problems with their network and AT&T offered help. Since AT&T had lots of interest (investments) in the company, they accepted the offer. 12 AT&T technicians went to @Home and mapped the whole network and made a complete analyse of it and plans for themselves to find out the problem. But they didn't really find much. But plans were made and the same group of techies set up very soon to make their own copy of the @Home setup."

    --
    If programs would be read like poetry, most programmers would be Vogons.
  5. it was me, sorry. by Dr.+Awktagon · · Score: 5, Funny

    @Home Post Mortem: Who or What Killed @Home?

    Sorry, it was me, I didn't realize that letting my monthly payment slip a few weeks would have such a big impact on the company. I really feel bad about it though.

  6. Re:Possible reason by Anenga · · Score: 3, Funny

    They still need to come back and put the screws back into my chasis that they took out.

  7. What really killed @Home... by thesolo · · Score: 5, Insightful

    What really killed @Home was their portal!!

    On every PC where at @Home software install was done, the home page was set up to a custom, VERY high-bandwidth portal site. It had daily movies, ridiculously sized graphics, and tons of customization. And no one ever used it fully!! It was difficult to navigate, and had an ugly interface.

    So every time a person opened up their browser, poof, they were force-fed a ton of high-bandwidth info that they didn't want. Combine the delivery costs with the costs of maintaining that content, and you have millions of dollars down the drain. Those millions could have saved them in the long run, IMHO.

  8. Re:Broadband just isn't useful enough. by proxima · · Score: 5, Interesting

    Cable modems are more than just a speed improvement. For many people, the always-on access is very convenient. Some of the cost of broadband is saved by eliminating a second phone line. Another important benefit for many users is the ability to share the connection with multiple computers in one household.

    After switching to broadband, I simply can't go back to dialup access. I've been forced to use or test it occasionally, and even the most trivial web surfing seems painfully slow. It's like being used to a remote control on a tv for fast channel switching and having to go up to the tv each time you want to change the channel. You get used to it, and all these things combined make it worth the price.

    --
    "The universe seems neither benign nor hostile, merely indifferent." --Carl Sagan
  9. Re:Hmm.. by Dimensio · · Score: 3, Funny

    Are you suggesting that @Home's purchase of Excite and trying to profit from maintaining and providing a "portal" service was not a sound business decision?

    Obviously you never discovered why the dot-com business took off so well...

    ...er, nevermind.

  10. Re:Broadband just isn't useful enough. by aussersterne · · Score: 5, Insightful

    IF you are just loading one Web site a day, there is no reason to need broadband.

    IF you spend any amount of time using the 'net, you need broadband.

    Web use: 1 hour of 'net christmas shopping via broadband == 6 hours of 'net christmas shopping over a modem.

    Mail use: 200 e-mails a day == 30 seconds to check via broadband, 10 minutes to check via modem.

    Research: 100 .PDF files from scholarly journals for a research paper == 1 afternoon to find and download via broadband, 3 weeks to find and download via modem.

    Software: 1 download of Red Hat, FreeBSD, OpenOffice, Your Favorite Game Demo == 10 minutes to 1 hour via broadband, NEVER (good luck!) via modem.

    It's no more correct to say that all consumers don't need broadband than it is to say that all true Americans are christians.

    --
    STOP . AMERICA . NOW
  11. Great Questions. No Answers. by Schlemphfer · · Score: 4, Insightful

    On the plus side, this article has some thorough reporting. Which is a nice departure from the press-release driven slop CNET usually dishes: "AMD announced its high end end processor will jump from 2.3 to 2.4 GHz."

    On the down side, there's no attempt at analysis. All we know is Eslambolchi might have donated HIV infected blood to a terribly wounded company. In the short term, @Home clearly benefited from his expertise. But his tenure might have destroyed the company.

    This was a good article because it raised some important questions. A great article would have provided answers.

    --
    I'm generally "Interesting," "Insightful," and even "Funny" here. What the hell happens to me at parties?
  12. @Home died becuase of unrenewed contracts by Arethan · · Score: 5, Informative

    Jesus christ. Every goddam analyst on the planet seems to think they know why @Home failed. It's not rocket science, it's basic accounting.

    You dump a few billion dollars into a nationwide network, and then you convince every cable television provider you can shake a stick at that broadband internet is within their grasp, and that you'll help them deploy it by being their internet access point. You get a few hundred cable systems online, and all is good. You get 50% of their profits for providing the bandwidth, and they are happy because they've found a new source of revenue.

    Your market share continues to rise as your cable systems count skyrockets past the thousands. Everything is great! But then it happens. Being that cable systems are greedy bastards, they start eyeing up your 50% of the profits. Then, the guy in their NOC that actually had the cluestick long enough to set up the whole damn headend for broadband internet has an idea. Why don't we just drop @Home and get our bandwidth from the local telcos? After all, DS3's from Chicago cost thousands more than DS3's from the Bell office down the street.

    And one by one, every cable system that @Home helped set up, went independant. I worked in the cable industry at the time, and I saw it coming from a mile away. Hell, I watched the DS3 from @Home go dead. I day I heard that every one of our markets in the entire state was ditching @Home was the day I told everyone I knew to sell all of their @Home stock.

    But it gets better. @Home wasn't stupid. They knew that cable providers would eventually catch on. So they made lengthy contract with them. The problem is, the contracts ended up benig too market specific. For months, we supported both @Home, and our proprietary network. All new markets going live with broadband internet wouldn't even know what @Home was, as we only offered our proprietary network in new markets.

    Eventually, we bought out the remainder of the @Home contract. @Home was stupid as all hell to let that happen too. That market's size has more than doubled in the past year. They would have been rolling in it. But then again, I supposed that when you're billions in debt, lump sums of cash can sure be appealing to your accountants as they try to fend off the lenders.

    Making a long story short, @Home's demise had little to do with their network, and everything to do with unrenewed/prematurely-ended contracts. @Home's network was incredibly fast. Surprised the hell out of our network engineer at several times. But, you just can't run a business when you're not generating revenue.

    1. Re:@Home died becuase of unrenewed contracts by RembrandtX · · Score: 5, Interesting

      Err .. a few glaring errors:

      Cable companies paid @Home $13.00 a subscriber .. thats far from 50% as your average cable company charges $45-$50 a month.

      @Home didn't build anything ... they were essentually a reseller. They leased lines from the 5 major backbones, and in turn acted as a gateway between the cable companies and those backbones .. more or less getting them a 'volume' discount.

      @Home's contracts were for being part of the @Home franchise. {still recogonizable} and for their hosting e-mail and web space. thats it.
      In all actualily .. the contracts probally HELPED the end consumer, as cable franchises we're not allowed to go above a certain price cap, and we're not allowed to sell 'tiered services (like business lines at business rates'. After @Home said it was gonna go bust .. whats the FIRST thing all the cable companies did. Answer: raise their rates .. when the lawyers got no $$ .. you automagically win in court.

      When you throw on top of that Beer-Day Fridays, free massages, and the Sucking black hole which is Excite.com, thats where the $$ went .. not to these imagined things.

      Once Excite came online, those vampires sucked @Home for every penny. I had to deal with no less than FOUR account reps once a week for about 3 months just to sync up our local market homepage 'headlines' with their main page. Thats a lot of wasted man hours that could have been avoided with 1 simple statement.

      [Did I mention there was a slide in the main office, made it easier to get downstairs on Beer-Day Friday]

      --

      --Ne auderis delere orbem rigidum meum, non erravi pernicose!
    2. Re:@Home died becuase of unrenewed contracts by Trepidity · · Score: 3, Informative

      As for the profits, it's quite possible $13 is around 50% of profits. I pay $40 for cablemodem, and when you subtract the cable company's expenses $26 is not an unreasonable figure for the profit they make on me.

  13. Re:Broadband just isn't useful enough. by Graymalkin · · Score: 4, Insightful

    Broadband changes the way people use the net, lacking a killer app was not what killed @Home or broadband in general. The ability to just open a browser and be on the web is a killer app in itself. Dial-up is and always has been a fucking hassle, v.92 would have gone a ways to alliviating that hassle but it's implimentation is virtually nil. There wasn't a broadband revolution anyways, that is just a flawed argument. Like most everything else broadband internet access is just a technological progression whose hype level rises and falls according to economic figures. PCs didn't appear in everyone's homes overnight, it took several years for it to happen. Same with internet access and now broadband internet access. I hate flash animations and trying to watch streaming video, my cable modem saves me time downloading the stuff my modem used to choke on. Downloading 300 newsgroup headers or 200 e-mails over a 28.8 is a bitch no matter how patient you are.

    --
    I'm a loner Dottie, a Rebel.
  14. One word... by NOC_Monkey · · Score: 5, Informative

    Excite. Originally, Excite was bought by @Home simply to provide content. However, when Excite's CEO took over, that idea was quickly turned around - @Home's only purpose from then on was only to provide money to the cash-hemorrhaging, media-obsessed, dot-com-fetishists screaming "I'm not quite dead!" after having lost the "portal wars" to Yahoo long before. Had Excite not been the parasite that it turned out to be, @Home would have been profitable, strong, and still expanding today. They had a product that there is clearly a demand for, and (as the article states) in spite of Excite's draining away of every penny that @Home took in (and then some), they still managed to serve over 45% of all home broadband connections in the US. It would surprise me greatly to see any other company even come close to that accomplishment. What killed @Home Network? Excite@Home did.

    --
    -NOC Monkey (OOK!) Experience is what allows you to recognize a mistake the second time you make it.
    1. Re:One word... by Robotech_Master · · Score: 3, Insightful

      And let's not forget the idiotic action of their bondholders at the 11th hour, when they felt AT&T was not offering enough money for @Home's assets. "Let's call their bluff!" the bondholders said. "They're not gonna switch over if they can get @Home for less than it would cost to switch over, even if they have to pay more than they'd like to!"

      Only, whoops, AT&T wasn't bluffing! "Sorry, guys, we've got our own network; we don't need you anymore. Have fun in bankruptcy court." And everyone else soon followed suit. I bet that three hundred million AT&T was offering would look mighty good to those bondholders about now . . .

      --
      Editor Emeritus and Senior Writer, TeleRead.org
  15. No, your conceptions of "average" are off. by aussersterne · · Score: 4, Insightful

    Why would your average person spend hours in front of a computer screen trying to navigate some byzantine e-commerce site, when they could call up a couple friends and go down to the local shopping center?

    Um, because my budget for christmas shopping isn't $2000, it's more like $200 -- i.e. Amazon.com, not Macy's.

    200 emails a day sounds like a rather exceptional number to me; I doubt I receive more than 10 pieces a day.

    If you're involved in academics or publishing in any way, *everything* is done via e-mail. You get papers, chapters, invoices, complaints, and everything else via e-mail. Busy people use e-mail. If you don't use a lot of e-mail, you must not have to deal with very many busy people. I've got friends in corporate america (no, not technology) who get twice as much e-mail as me. They e-mail at their desk, on their cell phone, on their blackberry, in their living room, and in their bathroom on their Palm, and they're not even in technology.

    Once again, I would probably head down to the library with a friend or two

    You certainly can't get most academic journals at a library, even a university library usually only carries a small subset of them. You certainly won't find any articles from such journals on the net through Google. The only way to get scientific research (no, not the NBC article on the research, the actual research) is to either pay for the journal ($$$$$$$) or pay for a membership to an online database which carries the journal (only $$$$)... But even with the membership, the papers are provided in .PDF format. 100 papers on cranial morphology at 8-25MB each is 800MB to 2GB of .PDF files. If you can show me where to find papers from, say, the American Journal of Physical Anthropology just by searching Google... Please let me know so that I can save $$$$! Of course, even then, I'd still have to download all those pesky .PDF files...

    Your average person doesn't download operating systems or game demos off the Internet. I know I sure don't.

    What exactly makes you average over me? I have two little sisters (out of a total of four) still living with my parents. These two (with their friends) download at least 2-4 game demos a month and play them all the way through, I understand. I don't game very much but they apparently do, and they're girls, 13 and 16 with N'Sync and Dragonball Z posters on their walls. I didn't teach them where to get game demos, I don't even know! Of course, I do download Linux...

    Please realize that people like you who depend on the Internet for everything are a minority.

    Woah. As I said, I depend on the Internet to: 1) save me money when I shop, 2) talk to bosses and colleagues via e-mail, 3) get academic research or other content-rich information (not just Google-searching) and 4) get free software whenever I can. Same as everyone else in the college world and many people in the non-college world.

    Ever think maybe you're a little behind the curve of what "average" is?

    --
    STOP . AMERICA . NOW
  16. Re:Possible reason by n6mod · · Score: 5, Informative

    No joke. The amazing thing about @Home was that they were all so damn arrogant, but didn't know $#!+.

    I worked for a CMTS vendor for almost five years, and every contact with @Home was an exercise in insanity.

    1: We were installing gear at an @Home site, and needed changes in the routing made to light up the new gear. Called the NOC a dozen times over the two days I was onsite with no response. I finally turned off one of the (redundant) power supplies on the @Home 7200 in the headend. Sure enough, the NOC called us within a minute. I had the guy who called find the Routing Diva (that's what her card said!) before I turned the supply back on.

    2: They were constantly beating us up to make sure that the modems wouldn't bind to IP addresses learned from ARP, since then you could just statically configure an IP address you wanted to steal. No, they insisted that we sniff DHCP, that way their magical DHCP-integrated-with-billing server could be authoritative. We actually preferred using DHCP to ARP (since we had to relay DHCP anyway) and added a switch to disable learning from ARP. So far so good, except that their DHCP implementation was non-standard. It completely ignored giaddr, and assigned the IP based on client ID. (That caused countless other problems, as you might imagine...) Fine, except that the Client ID was also the hostname in @Home's DNS.

    For those of you who lack a devious mind, this means that all you had to do was a reverse lookup on the address you wanted to steal, enter that as your client ID, and the DHCP would assign you the address you stole.

    --
    You have violated Robot's Rules of Order and will be asked to leave the future immediately.
  17. To dispell some unfounded thoughts by Anonymous Coward · · Score: 4, Informative

    I was an @home tech support agent....so I got info from the inside

    @home started up the service and contracted out to cable companies
    we all know this
    problem was the cable companies were pretty money grubbing...in fact @home only got between 25 and 30 percent of profits per subscriber (not the 50% that one person noted) and because @home was losing money from this, they attempted to get the cable companies to alot them 50% of the profits, which halfway happened...they get maybe 40-45 in the end...and the cable companies decided to hike their prices to make even more money (none of them would've been losing any profits by keeping prices the same but they tried to put it off as only @home hiking the prices...bs)
    Att actually built up their network before the contract crisis began and didnt tell anyone (I cannot tell you how I know this for I get killed =] ) and when they knew beforehand that they were already going to cancel their @home contract...or end up buying them. Att opted out as we know, but @home managed to keep contracts with some of the remaining larger contracts. These were to be extended for a short time period but there was too much money to be lost and @home had to just cancel it all. All the money was gone. The reason @home died was almost entirely because the cable providers refused to pay the money to keep the service connected through their lines, and it would've been too expensive of a venture to run the lines themselves.

    1. Re:To dispell some unfounded thoughts by 0xA · · Score: 3
      But why do you think some of the cable companies decided to do this?

      My cable provider, Shaw starting building thier own netowrk at least a year before @Home ran into trouble. Thier transition was a lot simpler for people, they already had moved many of thier customers when the Chapter 11 was filed.

      While I don't doubt that greed played a part in thier move, I think they were mostly embarassed. I can recall a 6 month period when you couldn't pay Everquest from 9:30pm till 1:00 am, one of @Home's router on the west cost crapped out on schedule, Every Night. Other network outages and strange behaviour were common, news servers were useless and email just vanished on a regular basis. If you tried to send someone in the Calgary tech community an email and they didn't recive it for 2 days, or it just disapeared nobody was surprised. I was on the phone with a recruiter one day who should have recived my resume a couple days previously, she was wondering where it was. All I had to say was @Home, she just said, "Oh yeah, that happens all the time, do you have Hotmail?"

      I don't think it was any wonder at all that Shaw decided not to renew.

  18. The Leader in Broadband by XBL · · Score: 4, Funny

    It says on home.com :

    Excite@Home
    The Leader in Broadband

    Then right below that it says:

    Excite@Home Reduces workforce as operations wind down.

    Now this is a company with some intelligence! Maybe they should instead put up a black band (of mourning) like on be.com...

  19. Re:You missed my point. by Chiasmus_ · · Score: 3, Funny

    I don't need a car!

    I don't DO any of those things, and neither do most of my friends. Put yourself in an average agorophobic person's shoes, and think about what you just said:

    Shopping: 20 minutes of driving to the mall via car == 6 hours walking.

    Why would your average person drive all the way to the mall when there are plenty of convenience stores within walking distance, and you can pretty much order anything by catalog anyway? You can't underestimate the importance of exercise, something which driving will never be able to replicate.

    Mail use: 15 minutes to drive to the post office, 4 hours walking.

    Why would I ever go to the post office? If something gets shipped to me and I miss it, I'll just do a chargeback on my credit card and let FedX try to deliver it again.

    Research: 10 minutes to drive to the library == 3 hours to walk there, 4 hours to walk back with an armload of books.

    Once again, I would probably just make up facts like every other respectable college student before I tried to drive to a library. I mean, who does their research in a library? And who needs to do research anyway? Everything I need to know, I learned in kindergarten.

    Please realize that people like you who depend on your cars for everything are a minority. There is a market for big bloated SUVs in your demographic, sure, but my point was that this demographic wants to jog around until their feet bleed more than GM thinks, and it is market forces that killed the Pinto.

    --
    "Beware he who would deny you access to information, for in his heart he deems himself your master."
  20. Parts if not all are probably redundant ... by TheViffer · · Score: 3, Informative

    and if they are mod me down. But here are the facts.

    1) Overspending. They thought there stock would go to 1000000. Spend, Spend, Spend.

    2) Excite. 6 BILLION!!! in cash and stock swap. OBTW, Excite was sold off a few months ago for $175,000 .. @Home should have stuck to the basics and became a pipe. Not to mention should have snuggled themselves really close to Yahoo and went into a partnership with them.

    3) AT&T YES .. you heard me .. AT&T destroyed this company because they wanted the broadband. In 1999 they bough a portion of @Home and were in control of it. So many people do not pay attention to this fact. AT&T found it more beneficial to destroy @Home and switch over the subscribers then by out the remaining shares of the other cable companies.

    Hey, for what its worth @Home was great. I will be honest, I had the service for 4-5 years and ALWAYS had a static IP address (though they liked changing it around now and then). Service was always up, and could do whatever I wanted.

    Well as we know times are changing, but if anything, from the way things look, I am happy to be a Cox customer then any of the others.

    --
    -- Knowing too much can get you killed, but knowing who knows too much can make you rich.