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1394 Trade Association Adopts FireWire Brand

Posted by pudge on from the ilink-you-link-we-all-link-for-firewire dept.

MaxVlast writes in that the The 1394 Trade Association has adopted the FireWire trademark, logo and symbol as a brand identity for the IEEE 1394 connection standard in a "no-fee license agreement" between 1394ta and Apple. Apple has also granted 1394ta the right to sub-license the FireWire Trademark for use on products, packaging and promotion of the standard.

11 of 263 comments (clear)

  1. Yay by secondsun · · Score: 1, Funny

    But when will I be able to get a no fee firwire adaptor? :-D

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  2. Bummer by calags · · Score: 3, Funny

    I felt so much smarter calling it 1394 too... oh well.

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  3. Re:Let's hope they keep it by cascino · · Score: 2, Funny

    True. For some reason "GigaWire" sounds more like a Transformers name than a piece of up-and-coming technology.
    That, and it's an anagram of iGag Wire, Apple's newest "human-interface" product.

  4. Re:Huzzah! by Mr+Teddy+Bear · · Score: 2, Funny

    I didn't even know apple was a company in 1394. :-) Back then FireWire was probably a rope on fire. But alas I digress.

  5. great for apple by paradesign · · Score: 4, Funny

    its like having an ad on every pc saying we're better because we get to name the shit you finally get two years later.

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  6. damn by Cardhore · · Score: 3, Funny

    And we were all just getting used to saying "one thousand...three hundred...and ninety-four...a".

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  7. hehe.. Slashdotted by Anonymous+Freak · · Score: 3, Funny

    Okay, am I the only one who sees the irony in a 'lack of bandwidth' error on the home page for a trade association whose product is defined by its bandwidth?

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    Another non-functioning site was "uncertainty.microsoft.com."
    The purpose of that site was not known.
  8. Re:i.link by Xenex · · Score: 5, Funny

    I find it amusingly ironic that Apple, the makers of the iMac, iBook, iPod, and many iApps call the technology "FireWire", yet Sony call it "iLink".

  9. Re:Nahh... by benedict · · Score: 3, Funny

    i.secure? Now there's an unfortunate expression.

    % grep 'i.secure' /usr/share/dict/words
    insecure
    insecurely
    insecureness

    --
    Ben "You have your mind on computers, it seems."
  10. Re:Damn good thing too... by _Sprocket_ · · Score: 3, Funny


    And iLink isn't even powered...


    It's crippled FireWire.


    Ahhh! The 'i' stands for incapacitated! OK. The name makes more sense now. ;)

  11. a typo perhaps? by SethJohnson · · Score: 3, Funny


    From this article on yahoo news:

    " Apple developed FireWire for its own products in the mid-1980s but decided to propose it as an industry standard to broaden its use. "

    Who thinks this was the feature that made the Lisa so expensive?
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