Greenbacks No More
Chacham writes "The Financial Times has an article about the US adding colors to some denominations of US currency. Apparently, with both size and color the same, foreigners have a hard time differenciating between the bills.I still haven't gotten used to the larger pictures. And now this? As Kermit the frog sang, It's not easy being green." The Federal Reserve has a press release. At least there's no mention of RFID tags.
What the hell is paper money? Is that what my parents used to buy things?
Now I can use every color in my ink cartridge.
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Now strippers can tell what I'm throwing on the table at a glance.
Apparently, with both size and color the same, foreigners have a hard time differenciating between the bills
The Federal Reserve announced they would also hire outside consultants from Parker Brothers.
---Lane
Brazilian 1: "Look at all that pink and purple."
Brazilian 2: "Our money sure is gay."
That would lead to the most valuable denominations having the most subtle color variations. The new colors will be based on a proven scheme most Americans are familiar with:
$1 white
5 pink
10 yellow
20 green
50 blue
100 gold
500 bronze
Considering the cost of ink cartridges i don't think it will be very profitable.
That's a feature, darnit! Even with our new, more open, cleaner looking bills, US greenbacks are still the most evil looking money in the world. Black and green with dense and archaic patterns. Thanks to the slightly colored cloth stock they print on, our money starts out looking slightly grimy (crisp, but grimy). Can you picture a suitcase of Euros looking as menacing as a suitcase of US dollars? US bills demand respect. Our money reminds viewers that it is the root of all evil.
Let's go whole hog and make money in powers of 2.
$1, $2, $4, $8, etc. denominations.
It would make it so much easier for geeks to count, and make writing software for ATMs so much simpler.
;)
Just because it CAN be done, doesn't mean it should!
From a marketing standpoint, the greenish color scheme has fantastic brand awareness.
Good point - we wouldn't want people to start using competing U.S. currencies. Seriously, you sat through too many marketing classes if you think U.S. currency needs brand awareness to be valuable.