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Palladium Changes Name

thelinuxking writes "According to this CNET article, Microsoft has changed the code name of its highly controversial 'trusted' computing platform from 'Palladium' to 'next-generation secure computing base.' Microsoft claims that the name is being changed to reflect the fact that Microsoft is 'embracing this technology in terms of folding it into Windows for the next decade.' Also, an unnamed small firm has claims to the trademark of 'Palladium'. Microsoft denies that they changed the name due to the criticism 'Palladium' has recieved, and released the source code to the core part of the software to show that the software is secure and does what they claim." Notice the PR diversionary tactic: it's being criticized because it does what they claim, not because it doesn't. :)

34 of 348 comments (clear)

  1. Hello? by dpete4552 · · Score: 4, Funny

    Why is it that a $300 billion some company isn't able to hire someone who check the with the trademark office to see if any of the crap they are using is already trade marked?

    --
    http://www.archive.org/details/ThePowerOfNightmares
    1. Re:Hello? by KoolDude · · Score: 2, Funny


      Palladium was simply one of a list of metals that they had used for secure O/S projects.

      What ? Palladium for Open Source Projects ? MS should get *real metal* swords to fight open source... palladium's too light ;)

      Wow Wow.. wait... lemme explain.. tht was... just... a.. joke...ZOOOOM.... [ducks and runs away]

      --
      getSexySig(); /* returns sexy signature */
  2. They can change the name all they want by jdkane · · Score: 4, Funny

    They can run, but they can't hide from /.

  3. I wonder if it was these guys... by iiioxx · · Score: 2, Funny

    Palladium Books, maker of fine pen-and-paper role-playing games.

  4. Palladium by Big+Mark · · Score: 4, Funny

    Maybe they changed it because no-one had a clue what palladium actually is...

    Joe Sixpack - "Muuur, pall-ad-ium? What's that?"
    Joe Fourpack - "I think it's food. I eat it."
    Bill Gates - "No! That's an xbox 2, with trust built in so you can't watch VCDs, DivX, or listen to mp3s on it!"
    Joe Fourpack - "Tastes like chicken."

    -Mark

    1. Re:Palladium by WaKall · · Score: 2, Funny

      Obviously, Joe Fourpack drinks Guiness by the can.

  5. Good news! by netsharc · · Score: 2, Funny

    Good news everybody! We have free videos and MP3s! "Secure" computing base? Why are they sabotaging themselves, now this thing has the word "security" attached to it, and you know how MS's track record with security is!

    --
    What time is it/will be over there? Check with my iPhone app!
  6. The name is a bit long? by zonix · · Score: 5, Funny
    next-generation secure computing base

    Try saying that fast ten times in a row?

    z
    --
    What would an EWOULDBLOCK block, if an EWOULDBLOCK could block would? -- me
    1. Re:The name is a bit long? by Dave2+Wickham · · Score: 3, Funny

      I just did. Was something supposed to happen? :)
      It does seem a bit of an odd name... Let's rename /. to "big, green, technology news site" and the GameCube to "small black, purple, or other coloured cube to play games on".

    2. Re:The name is a bit long? by Coke+in+a+Can · · Score: 4, Funny

      Technically the gamecube is a rectangular prism, not a cube. Mesure one yourself.

    3. Re:The name is a bit long? by nicething · · Score: 5, Funny

      I want a T-shirt that says: "Rectangular Game-Prism"

    4. Re:The name is a bit long? by sheean.nl · · Score: 5, Funny

      We are no longer the knights who say "Palladium!".. we are now the knights who say: "next-generation secure computing base."

      --

      If at first you don't succeed, then sky diving definitely isn't for you.
  7. .Net, Palladium by prichardson · · Score: 4, Funny

    Watch this,

    Now Microsoft will change Windows XP to Windows NGICI (Next Generation Insecure Computing Interface) thats pronouced ni-ji-se

    --
    Help I'm a rock.
  8. I know why... by yivi · · Score: 2, Funny

    Because all our next-generation secure computing base are belongs to them.

  9. In Other News by long_john_stewart_mi · · Score: 4, Funny

    In other news, Ikea has changed its name to Good Luck Putting This Stuff Together.

    (inspired by Harland Williams)

    --
    ...oOOo..'(_)'..oOOo...
  10. Make your time by Waffle+Iron · · Score: 5, Funny

    All your next-generation secure computing base are belong to key signer.

    1. Re:Make your time by Dirtside · · Score: 2, Funny

      "If you can't dazzle them with brilliance, baffle them with bullshit." - W.C. Fields

      --
      "Destroy science and religion. Science would re-emerge exactly the same; but not religion." - Penn Jillette, paraphrased
  11. since no one bought what they said with Palladium by QEDog · · Score: 5, Funny

    If you cannot convince them, confuse them!

    --
    "There is no teacher but the enemy."-Mazer Rackham
  12. Great... by Eric+Damron · · Score: 4, Funny

    My Palladium sucks T-shirt is now worthless and I don't think a "next-generation secure computing base sucks" T-shirt will cut it.

    --
    The race isn't always to the swift... but that's the way to bet!
  13. good by pizza_milkshake · · Score: 4, Funny

    at least it's catchy

  14. Because.... by IcEMaN252 · · Score: 4, Funny

    Because everybody want's a secure computing platform, right?

    I mean, who wouldn't want a computer that has all its data secure, is immune to hackers, and runs only Microsoft products?

    --
    CitrusTV (http://www.citrustv.net): the Nation's Oldest & Largest Entirely Student-Run Television Station
  15. Pallas Athena should sue them... by vinyl1 · · Score: 2, Funny

    ...or maybe she could just borrow a few thunderbolts from Zeus.

  16. The name has been changed because it was too sexy by glMatrixMode · · Score: 3, Funny

    Yes : Palladium was a 'good' name. It encouraged people to talk about it. It was a Name against which people could league them together. Now it's another dull acronym nobody is willing to talk about ...
    perhaps even to think about...

    believe me, this is the most 'clever' idea from microsoft since June. by the way, this technique is getting pretty common in the area. There were already the dmca, tcpa, sssca, cbtdpa....

    I urge people here to find it a catchy nickname before it is too late (it will be to late when the hype about palladium will be over, which means soon). "Big Brother" is maybe not original enough... and also not enough specific (there are other related issues in america, like the tia and the tips).

    --
    War doesn't prove who's right, just who's left.
  17. ah, microsoft... by DarthWiggle · · Score: 2, Funny

    I believe this move pretty much defines "obfuscation." It's easy to oppose, single out, and criticize "Palladium." It's a lot harder to oppose, single out, and criticize "secure network of corporate jargon and words that are put in to make the name longer initiative lemur".

    (If you're tempted to mod this "redundant", think about giving me some mercy points for using a nickel word like "obfuscation.") :)

  18. Secure Computing Base: The Next Generation by Graspee_Leemoor · · Score: 5, Funny

    Secure Computing Base
    The Next Generation

    Cyberspace- the final frontier.

    These are the voyages of the monopoly: Microsoft.

    Its continuing mission- to seek out new life and new civilizations... ...and sell them Windows and Office.

    graspee

  19. next-generation secure computing base? by pod · · Score: 4, Funny

    Next-generation secure computing base? As opposed to the previous generations of secure computing bases?

    --
    "Hot lesbian witches! It's fucking genius!"
  20. names by Rumagent · · Score: 5, Funny

    "next-generation secure computing base" or, as it is known in-house, "Bend Over(tm)"

    Rumagent

  21. Re:The name has been changed because it was too se by cabalamat2 · · Score: 3, Funny
    How about "Jackboot OS"?

    In a similar vein, Intel's hardware implementation could be called "Big Brother Inside" or "Gestapo Inside" or somesuch.

  22. Nice one! by Wesley+Felter · · Score: 2, Funny

    Yesterday you were saying Palladium and TCPA are basically the same thing, and bashing them both. With these skills, your karma will go far.

  23. Do as the press did unto Prince... by Sax+Maniac · · Score: 3, Funny

    Don't call it <long winded mumblefrotz>, call it "The Technology Formerly Known as Palladium".

    --
    I can explanate how to administrate your network. You must configurate and segmentate it, so it can computate.
  24. It had to be said.... by djoham · · Score: 2, Funny

    Somewhere, in a dark and smoky Redmond meeting room, an internal Microsoft slogan is born...

    All your next-generation secure computing base are belong to us

  25. Hmmm I think I'll call it... by ksuMacGyver · · Score: 2, Funny

    The DRM previously known as Palladium.

    --

    Ad Majorem Dei Gloriam

    Interested in AI? MACR
  26. Foot icon? by TheTomcat · · Score: 3, Funny

    Microsoft has changed the code name of its highly controversial 'trusted' computing platform from 'Palladium' to 'next-generation secure computing base.'

    Someone mis-filed this under "Microsoft".. is the "It's Funny.. Laugh.." category broken?

    S

  27. In Other Related News Today... by otterpop378 · · Score: 2, Funny

    Satan, the Prince of Darkness, has changed his name to "Stan, the Democratically Elected Official Overseeing Things That Really Fall Into A Grey Area... Seriously, It's Not Evil."