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Overture To Buy AltaVista

Nate writes "Overture announced that they bought AltaVista today for $140M in cash and stock. This follows closely on the heels of Yahoo's purchase of Inktomi. Considering the significant financial muscle of Yahoo and Overture, I hope that Google can continue to maintain their lead. For those of you who aren't familiar with Overture, they are the 800-pound gorilla in the pay-for-placement listing market. When you search in Yahoo, those Sponsor Matches at the top are provided by Overture."

48 of 186 comments (clear)

  1. Fine and Dandy by creative_name · · Score: 5, Funny

    That's all fine and dandy but Google is still by far the best way to search the web. It has more features than a geek's leatherman and is faster than Superman on speed.

    So what if sometimes it dances a lil'bit.

    --
    Posting as directed.
    1. Re:Fine and Dandy by YOU+LIKEWISE+FAIL+IT · · Score: 3, Informative
      Leathermans are a type of high quality multi-tool, with blades, pliers, etc. They're usually pretty much indestructable, but I broke the blade on one opening a coconut on Fiji. Perhaps it was a magic coconut.

      So think of a Swiss Army Knife on steroids.

      Another nice thing is that the pliers on some models can be 'snapped out' with one hand. Very useful if you're hanging from a lighting rig in a theater with one.

      You can read more about them at their website!

      --
      One god, one market, one truth, one consumer.
  2. I don't know much about Overture... by Anonymous Coward · · Score: 3, Insightful

    But I do know this... They can't make AltaVista suck much more than it has the past few years. It used to be my main search engine back in the mid-90s.

    1. Re:I don't know much about Overture... by Doomdark · · Score: 2, Interesting
      Well, unfortunately coverage size doesn't make up for poor ranking. Google is bit slow in getting to new pages (took almost a month to index my home pages when I moved to a new ISP), but its ranking accuracy is top-notch. So, as long as coverage is not an order-of-magniture worse with Google than with alternatives, I don't see that as being the determining factor.

      Of course, I'm Yet Another of those "used Altavista for years, then switched to Google never looked back" users... so what do I know about AV's current usefulness. :-)

      --
      I like paying taxes. With them I buy civilization -- Oliver Wendell Holmes
  3. Money but not the brain power by Gerrioholic99 · · Score: 5, Funny

    Overture and Yahoo may have more money; however, no amount can make me want to go to a search engine that I can't view in the "Bork!" Language. Bork, Bork, Bork!

    1. Re:Money but not the brain power by AntiNorm · · Score: 2, Informative

      Overture and Yahoo may have more money; however, no amount can make me want to go to a search engine that I can't view in the "Bork!" Language. Bork, Bork, Bork!

      I like the h4x0r version of Google, personally.

      --

      I pledge allegiance to the flag...
      of the Corporate States of America...
    2. Re:Money but not the brain power by soegoe · · Score: 2, Funny
      no amount can make me want to go to a search engine that I can't view in the "Bork!" Language.

      So, how about MSN search viewed in Opera?

  4. Press Release by Entropy_ah · · Score: 4, Informative

    The offical press release is here.

    --
    my other penis is a vagina
  5. So.... by easyfrag · · Score: 5, Funny

    Which is it? Is Google a big brother monopolist or a scrappy underdog? I'm confused.

    1. Re:So.... by SirSlud · · Score: 3, Funny

      You should try fundamentalism .. that way you never have to deal with differing opinions.

      Wanna lolly?

      --
      "Old man yells at systemd"
    2. Re:So.... by Jester99 · · Score: 3, Funny

      Is Google a big brother monopolist or a scrappy underdog?

      Ok people, one last time:

      On Tuesdays and Thursdays, Google is the scrappy underdog, whereas Apple is the evil faceless corporation.

      On Mondays and Wednesdays, the reverse is true.

      Every day is Linux-is-good-day, except on Friday, when we all denounce RedHat for actually charging for some service they provide.

      Oh. And vi is always better than emacs. :) (*ducks*)

  6. *Sniff* by Papa+Legba · · Score: 5, Funny

    Bring a tear to my eye this news does. It is so 1999 and sweet of them. Brings back found memories of the old new economy. Hopefull all those $200K CFO's from back then will lift a spatula at their current job in honor of this event.

    --
    Papa Legba come and open the gate
    1. Re:*Sniff* by Anonymous Coward · · Score: 2, Informative
      Bring a tear to my eye this news does. It is so 1999 and sweet of them.

      Seriously, I think the recession is coming to an end...

      • Everyone I know who was looking for work a year ago (50+% of my friends here in Silicon Valley) are now working.
      • Investors are sounding upbeat about a few select things... now they'd invest if they had the $$, whereas last year if they had the $$ they'd stick it in their mattresses.
      • We're hearing about more high-profile acquisitions - i.e. the super rich are getting (just a little) silly again.
      • In general when someone mentions the poor economy, the response is more one of "yeah yeah we all know shut up already" rather than commisery
      • there seem to be a few more new 2-seaters around. Saw two new brand new porsches and a Z4 yesterday. Hey, it's as good an indicator as any stock index. :)


      All in all, it seems the most catastrophic forces have waned...
  7. Are people that fickle? by shepd · · Score: 5, Informative

    I don't think this is going to make people switch. People don't automatically use stuff because a company has more money or we'd all be using OS/2 right now. It takes a mix of good marketing and good enough product quality to do that. Neither altavista or yahoo offer the latter anymore, so I'm not at all worried.

    --
    If you could be told what you can see or read, then it follows that you could be told what to say or think - BoC
    1. Re:Are people that fickle? by Frizzle+Fry · · Score: 2, Insightful
      I don't think this is going to make people switch. People don't automatically use stuff because a company has more money or we'd all be using OS/2 right now

      Switching search engines requires much less time and effort than switching operating systems (or environments, or whatever OS/2 was).
      --
      I'd rather be lucky than good.
  8. Missed it... by bayankaran · · Score: 3, Funny

    Overture should have bought Astalavista...seems they missed on spelling.

    --
    Tat Tvam Asi
    1. Re:Missed it... by EvilCabbage · · Score: 4, Funny

      But when it comes to the crunch, the pr0n search results are largely the same for both, and at the end of the day, isn't that what we're all here for?

  9. Incredible news! by gpinzone · · Score: 5, Funny

    An unprofitable Internet company buys another unprofitable business company! Who says the Internet boom was over?

    1. Re:Incredible news! by po_boy · · Score: 2, Insightful
      Overture will pay AltaVista in common stock currently valued at $80 million, plus $60 million in cash; and it will assume certain of AltaVista's liabilities.

      I don't understand why you people don't read the articles. I can't stress this enough, people: read the articles. They contain, useful, topical information.
  10. The day a seach engine uses "pay for placement".. by EvilCabbage · · Score: 3, Interesting

    ... is the day I stop using them.

    Not really a constructive comment, but I'm slightly frazzled at the moment.

  11. Financial muscle ? by IanBevan · · Score: 4, Insightful

    Considering the significant financial muscle of Yahoo and Overture, I hope that Google can continue to maintain their lead

    Well unless Yahoo and Overture intend to pay me to do searhes, rather than the other way around, I'm not sure financial muscle has much to do with it. Google is fast, convenient and accurate. 'Nuff said.

  12. the good ol' days by kajoob · · Score: 3, Funny

    and to think many moons ago in 1998 the domain name alone sold for 3.3mil.

    --
    Quidquid latine dictum sit, altum viditur
  13. Search Engines by Anonymous Coward · · Score: 4, Informative

    Google may be the most popular geeks' search tool, but it's not my favorite. I much prefer engines like http://www.vivisimo.com/ and http://www.teoma.com/ and even http://www.alltheweb.com/ http://wisenut.com/ is also a really good engine and gettinng better every week. The best image finder is either http://www.ditto.com / or http://www.picsearch.com/ If you're after music and videos, then http://www.singingfish.com is for you...

  14. Who Cares if Google maintains their lead? by mr.crutch · · Score: 5, Insightful

    Really, why should you, or anyone else care if Google maintains their lead unless you happen to be employed by them?

    If Yahoo! or Overture can produce a better service than Google does, we should applaud them and support their advances. I want the best service possible, I'm not particularly interested in which corporation provides it.

    Don't get me wrong, I love Google, and I find new uses for it weekly it seems, but I'm not sitting in front of my computer rooting for them.

    They're a business, just like every other business out there -- the only difference is that's it's geek chic to profess devotion to them.

    1. Re:Who Cares if Google maintains their lead? by Nessak · · Score: 4, Insightful

      Well, I care.

      Google has by in large done good thing for searching and the internet in general. They showed that you don't need $100 million ad budgets and hundreds of images. They provide a very good service to users (Search, Groups, etc) and they make a good profit at it. Their interface is very clean and neat, fast loading, and works with allmost everything. No only is their advertising not annoying like most sites, it is sometimes very helpfull. I click on google "placement" ads and never click on banner ads. They provide good searches for things like linux and most major universities. They are a "good" company, as far as companies go.

      The effects of google on the internet can been seen. I have seen many sites trying to get away from the thousands of banners in favor of clean neat data in the google manner.

      If this new company does all of this and provide better searches, then I will use them. But if they place ads in searches without making it very clear they are ads (unlike google) and use some ad-ridden interface and still "lead" then this won't be good for internet in general.

      I like the google school of thaught when it comes to a internet company. Even if google fails, I would like to see this concept continue to do so well in the marketplace and with technical users.

    2. Re:Who Cares if Google maintains their lead? by skillet-thief · · Score: 2, Interesting
      Really, why should you, or anyone else care if Google maintains their lead unless you happen to be employed by them?

      I hate brand loyalty myself. It is generally a negative reflex that gets you in trouble. That said, here is why I might still root for Google:

      Google happens to be one of those successful anomalies where what is truly the best product from a technical point of view, or from a specialists point of view, or whatever, also happens to be a huge public success and occupy a near monopolistic role. It's kinda refreshing!

      Here is what would be "bad", IMHO: some other search engine becomes successful for the wrong reasons that appeal to Joe Sixpack but end up having a negative impact on the web. (I can't really see what that impact could be, but I trust the MBA's to come up with something that would really piss everybody off.)

      So while I don't particularly care about the Google corporation, I'm just glad that what seems to be a decent outfit is king of the hill. Capitalism, or even Web Capitalism, doesn't always promote the highest quality product (cf. Micorsoft), so we should be glad when it does.

      --

      Congratulations! Now we are the Evil Empire

  15. But they're labeled by axlrosen · · Score: 4, Insightful

    When you search on an Overture site like Altavista or Lycos, the paid matches show up at the top, but they are labeled as "sponsored matches". When you search Google, the paid matches show up on the right, and are labeled "sponsored links". I guess that's a little different, but not by a whole lot. So why is one "pay-for-placement" and the other isn't?

    1. Re:But they're labeled by Scrameustache · · Score: 3, Insightful

      So why is one "pay-for-placement" and the other isn't?

      Because I had been using Google for years before I ever read the results in the "sponsored links" section, whereas the whore-for-placement systems adds just one more tiny frustration in my day, having to make a slight mental effort to ignore the first results and go down to get to what I really want.

      I sometimes go for the sponsored links, when I'm looking for something commercial (once every other blue moon), but for my everyday geek searches for futurama quotes and python lyrics, I don't want to be forced to read that commercial site X has great prices on python DVDs, I just want What I Was Looking For.

      --

      You can't take the sky from me...

  16. What do they get for their money? by tarquin_fim_bim · · Score: 2, Interesting

    The BBC states that Altavista once boasted 65M users per month. That doesn't seem very much to me when I use search engines 20-50 times a day, perhaps that may be above the norm but that must have been pre Google. Is there a list of search engine usage anywhere?

    1. Re:What do they get for their money? by Anonymous Coward · · Score: 5, Informative

      http://www.searchenginewatch.com/

    2. Re:What do they get for their money? by rillopy · · Score: 2, Interesting

      What's really funny is that http://www.searchenginewatch.com is sponsored by none other than Overture! rillopy

  17. Re:The day a seach engine uses "pay for placement" by kyletinsley · · Score: 4, Interesting

    The day a seach engine uses "pay for placement"... is the day I stop using them.

    Then I guess your search options are pretty limited, huh? Every major search engine now is either hooked up with Overture/Ah-ha/etc, or has their own fee for submitting. Except Google, but some of google's ads appear as lines that look very similar to their regular search results, and are directly above the search results (just like Overture's). The only major difference between how Google places theirs and how Overture et. al does theirs, is Google has a different background color for the ad text, making it a little more obvious that they are ads.

    But it's not a huge mental leap to go from "background color" to "no background color", especially under pressure from advertisers, with in an increasingly smaller number of search engines to advertise with.

    ----

    Yeah, I know there are more search engines popping up every day. And _you_ know that nobody ever goes to them either. When was the last time you used one of those other 15,000 search engines that all those spammers tell you they'll submit your site to for 50 bucks??

  18. What was the motivation here? by seldolivaw · · Score: 3, Interesting

    AltaVista is clearly a dying brand as far as web-search goes; is overture just buying it for the traffic?

  19. Why should Google be special? by targo · · Score: 3, Insightful

    I hope that Google can continue to maintain their lead.

    If anybody else would provide better service, why should you want Google still have any lead if it becomes an inferior technology then?
    Just because they have pulled off some nifty stuff doesn't mean they should be a sacred cow.

  20. Brand loyalty by Forgotten · · Score: 4, Insightful
    I hope that Google can continue to maintain their lead

    Why? Are you an angel investor?

    Seriously, who cares who has the "lead"? As long as I have good search engines to use and they manage to stay in business and pay their people reasonable salaries, I have zero interest in some business horse race. In fact I'd be nothing but pleased if another decent search engine could come along. I dislike being quite so dependent on one (and I am, utterly, dependent on Google at this point). Google is good but their approach can't possibly be the be-all-end-all. Before Google I thought Altavista was pretty good in fact, and right now I'd seriously regret being forced to use it if Google were down or unreachable.

    I realise the article is about ad strategy rather than search strategy per se, and I really don't care about the ads as long as I can continue to ignore them. What I don't get is the fanboyism. They're a for-profit company. The fact that they've been very sane and rational in their approach so far is nice and even laudable, but it's not really some supererogatory wonderful act. If they weren't, I'd be that much less likely to use their service. Doesn't make them my teddy bear.

    1. Re:Brand loyalty by interiot · · Score: 2, Insightful
      Google proved it could really mop up by focusing on a high quality search engine rather than focusing on ramming as many big obnoxious ads as possible down your users throats, and they also did it without comprimising on their ethics. Without google around, everyone assumes that the only way to make more money is to abuse and exploit your users more, but with Google around, the execs start listen to the more rational members of their corporations more.

      No google isn't sacred, and I'm sure their search tech will be trumped at some point, but it's not likely that company will have as much integrity unless google manages to stick around enough to permanently alter the whole sector or more.

  21. What's Yahoo!? by Random+BedHead+Ed · · Score: 2, Interesting

    What's Yahoo!? Is it anytyhing like Google? Just kidding. But seriously, even thought AltaVista was once a great search engine (remember when Digital ran it?), you'd pretty much have to clone Google to compete with Google. Pay for placement just isn't in the cards these days.

  22. Re:The day a seach engine uses "pay for placement" by rawshark · · Score: 3, Insightful

    But it's not a huge mental leap to go from "background color" to "no background color", especially under pressure from advertisers, with in an increasingly smaller number of search engines to advertise with.


    I thought that in this case the search engines are the sellers (selling, in this case, search result placement) and the merchents were the buyers. Having fewer sellers would give more leverage to the remaining sellers.

    Taking the situation to the logical extreme, if there was only one search engine, that engine, call it Google, can tell merchants "we will use background colors to prominently denote ads, take it or leave it"
  23. Re:Digital? by cant_get_a_good_nick · · Score: 4, Informative

    Altavista started off (kind of like Yahoo, and Google itself in a way) as a happy accident. They wanted a way to showcase Alpha technology, so they created http://altavista.digital.com. They'd spider the web, and since Alphas were the premiere 64 bit chip, they'd show off "hey we have the Internet indexed on a single server with a single system image". But what was essentially advertising, became useful. Just as a lot of things lucked into, they never really guessed that the search engine would become a profit center, and it exploded in popularity. The old owner of the domain altavista.com (forgot what they did) got massive traffic when people would hear "Altavista" and just typed it in to the browser, and Netscape would do the http://www. and the .com bookends. Eventually Digital saw the site as more than just an ad for Alpha chips and made it a product itself, including selling the code for internal indexing and all that. They bought the altavista.com domain for a hefty fee, and now the site is there. I forgot how the whole Compaq purchase fits into the timeline. Eventually Digital/Compaq realized they were horrible at making money from it, and sold it to CMGI, I forgot who has it now. It's been dying a slow death, though babelfish translations are kinda fun.

    At one time they were the best search engine, and their boolean searches - though with a clunky interface - gave the best filtering. Now google can claim that, even though they don't have the same degree of control of boolean searches. No one really has had an idea of what altavista should be, from DEC using it as an ad, then trying to "productize and monetize" it (to use buzzwords I hated from my dot.com dayze) to selling it to CMGI and have ad revenue and popups try to prop it up, to "I'm not sure what they're doing now but pretty sure they don't either."

  24. Why? by Daetrin · · Score: 2, Insightful
    Why do you hope that Google can maintain their lead? I would think competition would be good, and last i checked, AltaVista had a feature i really like that Google doesn't. If you give AltaVista a term in quotes, it will search for _exactly_ that string. Google on the other hand will often decide that punctuation is extraneous, and i'll frequently find myself wading through ten times as many pages as i need because Google decided to drop the "'" or "," or whatever.

    Oh yeah, and AltaVista has Babblefish, that's cool too.

    --
    This Space Intentionally Left Blank
  25. Potential by mao+che+minh · · Score: 3, Funny
    The underlying importance of these moves is that major financial holders who possess a cunning internet prescence are buying up search engines (well Yahoo anyways). Google rules now, but if Yahoo or Overture throws enough money at something else, then "it" just might become a contender in the coming months.

    Frankly, I think that they still have a lot of catching up to do. I find some of the most remarkable pictures of Jessica Alba and Brintey Spears in 3 seconds of searching on images.google.com - thumbnails and all. Thousands of them. I don't know how Altavista can ever concieve of contending with that.

  26. Offtopic, but really nifty (google worship) by ScriptGuru · · Score: 3, Interesting

    Since I've seen a lot of posts addressing Google (usually along the lines of Best browser in the universe), I'll post a few interesting Google links:
    http://www.google.com/options/ (googlize every aspect of your life)
    http://labs.google.com/gviewer.html (for us lazy people)
    http://labs.google.com/keys/index.html (who needs a mouse?)
    http://catalogs.google.com/ ( Shopping at stores -> Shopping with catalogs -> Shopping online -> Shopping with catalogs online (What is this world coming to?!?!))
    Google is the best (It seems to be the general concensus) not only in speed/results, but also in development and creativity.

    --
    Yet another signature that refers to itself. The irony and humor is dead.
  27. for the lazy man, and introduction to the tag. by killthiskid · · Score: 4, Informative

    Same damn post, but I'm not so god damn lazy.

    Google may be the most popular geeks' search tool, but it's not my favorite. I much prefer engines like http://www.vivisimo.com/ and http://www.teoma.com/ and even http://www.alltheweb.com/"> http://wisenut.com/ is also a really good engine and gettinng better every week. The best image finder is either http://www.ditto.com/ or http://www.picsearch.com/ If you're after music and videos, then http://www.singingfish.com is for you...
  28. AltaVista appliance for intranet searching? by dmeranda · · Score: 3, Interesting

    AltaVista used to be the best search engine; it's strength lies in basic text searching and it's incredible speed and scalability. Unfortunately it did not account much for the interlinked nature of the web and was easily subverted by web author tricks. These faults were mostly solved by Google.

    However, just as Google offers a stand-alone embedded box, the Google Appliance, for use within corporate intranets, I suspect that is an area where AltaVista's technology could thrive much better.

    Intranet searching and indexing is still a rather underexploited market. There's basically Microsoft's Index Server, flaws and all, the Google Appliance, and several good but not great minor choices such as ht://Dig. If we could get an AltaVista appliance that ran under Unix (or at least not bound to Microsoft) and underpriced the Google Appliance I would have to believe that a lot of companies would take notice.

  29. What *really* happened to AltaVista by faust2097 · · Score: 5, Interesting

    AltaVista was a weird alagam of old-school DEC engineers [like in their late 50s old-school], Bay Area tech folks and East Coast MBA frat weenies. It was a deadly combination.

    Rod Schrock and his Harvard b-school buds [his old roommate was one of our VPs], fresh from creating the Presario group at Compaq fled the sinking Compaq ship and headed for high ground in the Bay Area with dollar signs in their eyes. Knowing nothing about the Internet and what it meant or the realities of media business they decided to go after Yahoo instead of continuing their dominance of the search arena. They bought two absolute dogs [Zip2.com and shopping.com which was about 10 days from bankruptcy], then lost most of their product development team to another startup [where Louis Monyeaux (misspelled)] had just gone to. Undaunted, Schrock and friends dumped close to 100 million dollars total into the ill-fated "smart is beautiful" version of AV. A lot of that money went to USWEB CKS and Weidman Kennedy, $6 million for the overblown "launch event" in New York and the rest went to unqualified employees.

    A few months later [spring 2000], the market really starts tanking. CMGI pulls AV's IPO for the third time and things get really stupid. The smart employees start leaving and the idiots take full command. Several months later, Schrock is finally booted by CMGI but the damage is already done.

    I'd like to adknowledge the people who actually did their jobs and did them well during that period, namely the Search Engineering and Search Product Management groups [well, most of them but I won't name names here]. They were the ones who made AV great and fought futiley to keep it good. Fortunately, many of them landed at good places [like Barry at Google] but it was a long, unpleasant journey.

  30. "Unicode" is more than the BMP by yerricde · · Score: 2, Informative

    Unicode contains merely the lower sixteen bits of the UCS (Universal Character Set), aka ISO 10646. UCS defines a 31-bit character set; the lower 65534 positions, which Unicode dupes, is the Basic Multilingual Plane (BMP) or Plane 0.

    You're confusing Unicode with UTF-16. Unicode covers the entire defined UCS code space: "the Unicode standard and ISO/IEC 10646 now support three encoding forms that use a common repertoire of characters but allow for encoding as many as a million more characters."

    But here's something I'm curious about, from the same page:

    For example, a group of choreographers may design a set of characters for dance notation and encode the characters using code points in user space.

    Doesn't dance notation require just four characters, left down up right?

    --
    Will I retire or break 10K?
  31. What about BABELFISH? by NigelJohnstone · · Score: 3, Insightful

    Bablefish is provided by Systrans (a French company), yet I don't see Overture offering anything like it.

    So maybe Systrans signed an exclusive with Alta-Vista and maybe thats what the big attraction is.

    Google is improving its translation, so Overture has to match. I don't see anything else in Alta-Vista thats worth the money.

  32. AltaVista complements Google by alexo · · Score: 2, Interesting

    Google limits your queries to 10 words or less, does not have wildcards (letter, not word) or stemming and its boolean options are limited to phrase, OR and "word wildcards".

    When I (admittedly rarely) hit those limits, I turn to AltaVista.